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市場調查報告書
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1627799

全球線上教育市場：未來預測（2025-2030）

Global Online Education Market - Forecasts from 2025 to 2030
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 140 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

線上教育市場規模預計將從 2025 年的 3888.04 億美元成長到 2030 年的 5,647.85 億美元，複合年成長率為 7.75%。

線上教育是一種電腦輔助的虛擬學習環境，利用網際網路使教師和學生共用教育資源。降低教育成本是主要關注點，世界各國政府紛紛推出舉措，鼓勵線上學習、行動電話使用和更廣泛地普及數位學習，從而促進線上市場的持續成長。此外，人們對靈活和自適應學習的興趣日益濃厚，以及人工智慧驅動的數位學習解決方案的發布預計將推動市場擴張。

此外，基於雲端基礎的安排的趨勢以及主要市場參與者對提高雲端基礎的教育平台的安全性和穩定性的不斷成長的期望，正在擴大教育機構可用的選擇範圍。此外，由於市場上有許多服務和內容提供者，大量的教育內容可以在線上取得。例如，根據歐盟統計局的數據，2023年，30%的16-74歲歐盟用戶在過去三個月內造訪過線上課程或其他類型的數位學習材料，比前一年（2022年）的28%增加了2%。

此外，人工智慧（AI）和機器學習（ML）越來越受歡迎，因為它們提供了一種連貫的方法，並且可以根據學生的先前知識自訂內容。此外，人工智慧和機器學習在數位學習系統中受到高度重視，因為它們能夠快速分析大量資料並開發有助於更好學習體驗的模式和趨勢。此外，它還在不犧牲品質的情況下提高了課程創建的簡單性、速度和靈活性。

線上教育市場促進因素

  • 對自我調整學習的需求日益增加。

數位學習資源是自足式的，無論學生是否親自到校，都可以隨時存取。數位學習資源是自足式的，可以隨時訪問，即使學生不在教室也可以。此外，學生可以使用該系統下載和儲存課程材料以供日後使用。與傳統的課堂學習系統相比，數位學習平台可以更頻繁地更新參考資料。一旦學習材料在系統中註冊，就可以在更長的時間內存取和重複使用。對許多學生來說，電子學習是一種實用的學習方法。此外，學生可以跳過他們已經理解的學習材料。

數位學習可以讓世界各地的人取得學習資料，為實現全球學習型社會做出貢獻。當前系統允許學生添加他們的學習材料，確保他們始終學習最新的內容。因此，隨著自我調整學習需求的不斷成長，線上培訓公司有很多值得期待的事情。根據通訊預測，到2022年網路用戶數將超過53億。

因此，行動電話如今已成為任何國家獲取教育內容的標準配備。這種靈活性將吸引那些尋求終身學習機會、大學生和忙碌的專業人士。此外，行動數位學習平台通常提供互動性和客製化的學習體驗，這進一步促進了它們日益普及。

線上教育市場地理展望

  • 北美的美國預計將佔據線上教育市場的大部分佔有率。

隨著許多教育機構加快採用線上平台作為便捷的教育方式，線上教育在該國變得越來越普遍。線上教育使教育機構在美國國內和國際上具有更大的影響力，並且為了在不斷變化的環境中保持相關性和競爭力，許多大學和學院正在採用行銷策略和技巧來滿足日益成長的需求。

此外，線上教育被認為是非固定就業學生群體的最佳選擇，例如需要彈性、沒有時間出行的專業人士。此外，各國政府也認知到線上教育的好處，並透過投資推動通訊技術在教育領域的應用，為人們提供新的學習方式。預計此類官民合作關係將在未來幾年推動市場成長。例如，2024 年，美國教育部 (ED)提案修改遠距學習指南，以便獲得更一致的資料驅動洞察，以了解遠距學習計畫如何為學生服務。

此外，全國一些大學已開始讓學生選擇是參加傳統的校內課程還是透過 MOOC 報名參加平行課程。這進一步體現了未來幾年中國線上教育市場的成長潛力。此外，Reach Capital 估計，在美國，教育科技公司在 2022 年籌集了約 52 億美元的投資資本。這是一項對任何層面的投資——早期兒童教育、K-12甚至更高層次的教育——並且反映了線上教育的豐厚利潤。

為什麼要購買這份報告？

  • 深刻分析：獲得深入的市場洞察，涵蓋主要地區和新興地區，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他子區隔。
  • 競爭格局：了解全球主要企業所採用的策略策略，並了解正確策略帶來的潛在市場滲透率。
  • 市場促進因素和未來趨勢：探索動態因素和關鍵市場趨勢以及它們將如何影響市場的未來發展。
  • 可行的建議：利用洞察力進行策略決策，在動態環境中開闢新的業務流和收益。
  • 適合廣泛的用戶：對於新興企業、研究機構、顧問公司、中小企業和大型企業來說，它都是實用且具有成本效益的。

它有什麼用途？

產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、法律規範與影響、新產品開發、競爭影響

分析範圍

  • 歷史資料與預測（2022-2030）
  • 成長機會、挑戰、供應鏈前景、法規結構、顧客行為、趨勢分析
  • 競爭對手定位、策略與市場佔有率分析
  • 按部門和地區（國家）分類的收益成長和預測分析
  • 公司簡介（策略、產品、財務資訊、主要趨勢等）

線上教育市場區隔分析如下：

按類型

  • 學術的
  • 企業

依技術分類

  • 數位學習
  • Learning Management System
  • Application Simulation Tool
  • Rapid E-Learning
  • Podcasts
  • Virtual Classrooms

按供應商

  • 服務供應商
  • 內容提供者

按最終用戶

  • 高等教育
  • K-12 學校
  • K-5
  • 6-8
  • 9-12
  • 其他

按配送方式

  • 線上
  • 混合

按領域

  • K-12
  • 語言
  • 數學、科學和社會科學
  • 健康與健身、藝術、電腦、其他
  • 高等教育
  • 學院
  • 研究所
  • 專業化和技能發展

按地區

  • 北美洲
  • 美國
  • 加拿大
  • 墨西哥
  • 南美洲
  • 巴西
  • 阿根廷
  • 其他
  • 歐洲
  • 英國
  • 德國
  • 法國
  • 義大利
  • 西班牙
  • 其他
  • 中東和非洲
  • 沙烏地阿拉伯
  • UAE
  • 其他
  • 亞太地區
  • 中國
  • 日本
  • 印度
  • 韓國
  • 澳洲
  • 印尼
  • 其他

目錄

第 1 章 簡介

  • 市場概況
  • 市場定義
  • 分析範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關利益者的主要利益

第 2 章 分析方法

  • 分析設計
  • 分析過程

第3章執行摘要

  • 主要發現

第4章 市場動態

  • 市場促進因素
  • 市場限制
  • 波特五力分析
  • 產業價值鏈分析
  • 分析師觀點

第5章 全球線上教育市場類型

  • 介紹
  • 學術的
  • 企業

6. 全球線上教育市場（按技術）

  • 介紹
  • 行動/數位學習
  • 學習管理系統（LMS）
  • 應用模擬工具
  • 加速數位學習
  • podcast
  • 虛擬教室

7. 全球線上教育市場（按供應商）

  • 介紹
  • 服務供應商
  • 內容提供者

8. 全球線上教育市場（依最終用戶分類）

  • 介紹
  • 高等教育
  • K-12 學校
    • K-5
    • 6-8
    • 9-12
  • 其他

9. 全球線上教育市場按交付模式分類

  • 介紹
  • 線上
  • 混合式學習

第 10 章 全球線上教育市場細分

  • 介紹
  • K-12
    • 語言
    • 數學、科學和社會科學
    • 健康與健身、藝術、電腦、其他
  • 高等教育
    • 學院
    • 研究所
    • 專業化和技能發展

第11章 全球線上教育市場（按地區）

  • 介紹
  • 北美洲
    • 按類型
    • 依技術分類
    • 按供應商
    • 按最終用戶
    • 按配送方式
    • 按領域
    • 按國家
  • 南美洲
    • 按類型
    • 依技術分類
    • 按供應商
    • 按最終用戶
    • 按配送方式
    • 按領域
    • 按國家
  • 歐洲
    • 按類型
    • 依技術分類
    • 按供應商
    • 按最終用戶
    • 按配送方式
    • 按領域
    • 按國家
  • 中東和非洲
    • 按類型
    • 依技術分類
    • 按供應商
    • 按最終用戶
    • 按配送方式
    • 按領域
    • 按國家
  • 亞太地區
    • 按類型
    • 依技術分類
    • 按供應商
    • 按最終用戶
    • 按配送方式
    • 按領域
    • 按國家

第12章 競爭格局及分析

  • 主要企業和策略分析
  • 市場佔有率分析
  • 企業合併（M&A）、協議、商業合作
  • 競爭儀錶板

第13章 公司簡介

  • Adobe
  • Apollog Education Group, Inc.
  • Anthology Inc.
  • Cisco
  • Citrix Systems, Inc.
  • McGraw-Hill Education
  • Microsoft Corporation
  • Oracle
  • Pearson
  • SAP
  • MPS Limited
  • OESDuolingo
  • BYJU'S
  • Docebo
簡介目錄
Product Code: KSI061611039

The Global online education market is predicted to expand at a CAGR of 7.75% to account for US$564.785 billion by 2030 from US$388.804 billion in 2025.

Online education is a computer-assisted virtual learning environment that uses the internet to allow teachers and students to share educational resources. Reducing the expense of education has garnered significant attention, bolstered by numerous global government initiatives encouraging online learning, mobile phone use, and expanded access to e-learning, contributing to the online market's ongoing growth. Furthermore, rising interest in flexible and adaptive learning and the release of AI-enabled e-learning solutions are anticipated to drive market expansion.

Further, the range of options available to educational institutions is also growing due to the trend towards cloud-based arrangements and the growing speculation by major market players to improve the security and stability of cloud-based education platforms. Moreover, due to the many service and content providers in the market, vast amounts of educational content are available online. For instance, according to Eurostat, 30% of EU users aged 16 to 74 accessed an online course or other kinds of e-learning material in the preceding three months in 2023 and that is a 2% rise from the previous year (2022) when it was 28%.

Further, Artificial Intelligence (AI) and Machine Learning (ML) popularity has been rising because they can provide coherent approaches and tailor content according to individual students' prior knowledge. Moreover, AI and ML are featured highly in the e-learning system in their capacity to rapidly analyze huge amounts of data to develop patterns and trends that would aid better learning experiences. Additionally, it increases the simplicity, speed, and agility of course creation without sacrificing quality.

Global online education market drivers

  • Growing demand for adaptive learning.

E-learning resources are self-contained and can be accessed by students at any time, regardless of whether they are in actual class or not. Resources for e-learning are self-contained and may be available to students at any time without their physical presence in the classroom. Additionally, students can download and store their course materials for later use using this system. Study materials can be updated more frequently by e-learning platforms than by traditional classroom-based learning systems. Study materials can be accessed and reused for longer periods once they are in the system, and they can be updated without replacing the entire set. E-learning is a practical learning method for a lot of students. Additionally, students can skip over study materials they already understand.

By enabling anyone to access study materials from anywhere in the world, e-learning technologies help to create a global learning society. With the systems that are now available, students can add to the study materials, keeping the contents current. So, with an increase in the request for adaptive learning, it is expected that there could be many prospects waiting for the firms dealing in online training. Internet users are estimated to surpass 5.3 billion in 2022, according to the International Telecommunication Union.

As a result, mobile phones are now regarded as standard equipment for accessing educational content in all countries. This flexibility will appeal to people looking for opportunities to learn for the rest of their lives, college students, and busy professionals. Furthermore, the fact that mobile e-learning platforms usually offer interactive features and customized learning experiences contributes to their increasing popularity.

Global online education market Geographical outlooks

  • The United States in the North American region is expected to hold significant shares of the Global online education market.

The Online education has become more prevalent in the country as a large number of institutions are accelerating their incorporation through online platforms as a convenient delivery of education. Online education allows greater reach for institutions beyond geographical limitations, both in the US across states and internationally, and to remain relevant and compete in this changing environment, many universities and colleges are adopting marketing strategies and techniques to cater to the growing demand.

In addition, online education is considered the best option for non-traditional student populations like working adults who require flexibility and avoid wasting time on transportation. Besides, the government is also recognizing the benefits of online education and is also promoting the use of communication technology in education by investments to enable new ways of learning for people. Such public-private partnerships are expected to drive the market growth in the coming years. For instance- in 2024, the U.S. Department of Education (ED) proposed changes in its distance learning guidelines in order to get more consistent data insights on how remote learning programs are helping students.

Furthermore, several universities in the country have started to give students the choice to either enroll in the traditional on-campus course or sign up for a parallel version of the class through MOOC. This further reflects the potential for the online education market growth in the country over the course of the next few years. Moreover, as per the estimates from Reach Capital, in the United States, the investment capital raised by ed-tech companies reached around US$5.2 billion in 2022. This represents investment across all levels, including early childhood, K-12 or higher, among others, thereby reflecting lucrative opportunities for online education.

Reasons for buying this report:-

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The Global online education market is segmented and analyzed as below:

By Type

  • Academic
  • Corporate

By Technology

  • E-Learning
  • Learning Management System
  • Application Simulation Tool
  • Rapid E-Learning
  • Podcasts
  • Virtual Classrooms

By Vendor

  • Service Provider
  • Content Provider

By End-User

  • Higher Education Institutions
  • K-12 Schools
  • K-5
  • 6-8
  • 9-12
  • Others

By Delivery

  • Online
  • Blended

By Subject Area

  • K-12
  • Languages
  • Maths, Science & Social Science
  • Health & Fitness, Arts, Computers & Others
  • Higher Education Institutions
  • Undergraduate
  • Post Graduate
  • Specialization and Skill Enhancement

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Italy
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. GLOBAL ONLINE EDUCATION MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Academic
  • 5.3. Corporate

6. GLOBAL ONLINE EDUCATION MARKET BY TECHNOLOGY

  • 6.1. Introduction
  • 6.2. Mobile E-Learning
  • 6.3. Learning Management System
  • 6.4. Application Simulation Tool
  • 6.5. Rapid E-Learning
  • 6.6. Podcasts
  • 6.7. Virtual Classrooms

7. GLOBAL ONLINE EDUCATION MARKET BY VENDOR

  • 7.1. Introduction
  • 7.2. Service Provider
  • 7.3. Content Provider

8. GLOBAL ONLINE EDUCATION MARKET BY END-USER

  • 8.1. Introduction
  • 8.2. Higher Education Institutions
  • 8.3. K-12 Schools
    • 8.3.1. K-5
    • 8.3.2. 6-8
    • 8.3.3. 9-12
  • 8.4. Others

9. GLOBAL ONLINE EDUCATION MARKET BY DELIVERY

  • 9.1. Introduction
  • 9.2. Online
  • 9.3. Blended

10. GLOBAL ONLINE EDUCATION MARKET BY SUBJECT AREA

  • 10.1. Introduction
  • 10.2. K-12
    • 10.2.1. Languages
    • 10.2.2. Maths, Science & Social Science
    • 10.2.3. Health & Fitness, Arts, Computers & Others
  • 10.3. Higher Education Institutions
    • 10.3.1. Undergraduate
    • 10.3.2. Post Graduate
    • 10.3.3. Specialization and Skill Enhancement

11. GLOBAL ONLINE EDUCATION MARKET BY GEOGRAPHY

  • 11.1. Introduction
  • 11.2. North America
    • 11.2.1. By Type
    • 11.2.2. By Technology
    • 11.2.3. By Vendor
    • 11.2.4. By End-User
    • 11.2.5. By Delivery
    • 11.2.6. By Subject Area
    • 11.2.7. By Country
      • 11.2.7.1. USA
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. South America
    • 11.3.1. By Type
    • 11.3.2. By Technology
    • 11.3.3. By Vendor
    • 11.3.4. By End-User
    • 11.3.5. By Delivery
    • 11.3.6. By Subject Area
    • 11.3.7. By Country
      • 11.3.7.1. Brazil
      • 11.3.7.2. Argentina
      • 11.3.7.3. Others
  • 11.4. Europe
    • 11.4.1. By Type
    • 11.4.2. By Technology
    • 11.4.3. By Vendor
    • 11.4.4. By End-User
    • 11.4.5. By Delivery
    • 11.4.6. By Subject Area
    • 11.4.7. By Country
      • 11.4.7.1. United Kingdom
      • 11.4.7.2. Germany
      • 11.4.7.3. France
      • 11.4.7.4. Italy
      • 11.4.7.5. Spain
      • 11.4.7.6. Others
  • 11.5. Middle East and Africa
    • 11.5.1. By Type
    • 11.5.2. By Technology
    • 11.5.3. By Vendor
    • 11.5.4. By End-User
    • 11.5.5. By Delivery
    • 11.5.6. By Subject Area
    • 11.5.7. By Country
      • 11.5.7.1. Saudi Arabia
      • 11.5.7.2. UAE
      • 11.5.7.3. Others
  • 11.6. Asia Pacific
    • 11.6.1. By Type
    • 11.6.2. By Technology
    • 11.6.3. By Vendor
    • 11.6.4. By End-User
    • 11.6.5. By Delivery
    • 11.6.6. By Subject Area
    • 11.6.7. By Country
      • 11.6.7.1. China
      • 11.6.7.2. Japan
      • 11.6.7.3. India
      • 11.6.7.4. South Korea
      • 11.6.7.5. Australia
      • 11.6.7.6. Indonesia
      • 11.6.7.7. Others

12. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 12.1. Major Players and Strategy Analysis
  • 12.2. Market Share Analysis
  • 12.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 12.4. Competitive Dashboard

13. COMPANY PROFILES

  • 13.1. Adobe
  • 13.2. Apollog Education Group, Inc.
  • 13.3. Anthology Inc.
  • 13.4. Cisco
  • 13.5. Citrix Systems, Inc.
  • 13.6. McGraw-Hill Education
  • 13.7. Microsoft Corporation
  • 13.8. Oracle
  • 13.9. Pearson
  • 13.10. SAP
  • 13.11. MPS Limited
  • 13.12. OESDuolingo
  • 13.13. BYJU'S
  • 13.14. Docebo