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市場調查報告書
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1649471

線上諮詢服務市場：預測（2025-2030）

Online Counselling Service Market - Forecasts from 2025 to 2030
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 140 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

線上諮詢服務市場預計將以 10.12% 的複合年成長率成長，從 2025 年的 45.59 億美元成長到 2030 年的 73.83 億美元。

線上諮詢是指透過行動應用程式、視訊通話、通訊或電子郵件等數位平台提供的心理健康服務。作為面對面諮詢的新替代方案，一對一諮詢可以透過線上進行。線上諮詢市場包括透過各種數位形式提供的專注於心理健康、情緒健康、家庭和關係諮詢以及自我發展指導的專業服務。這些服務透過視訊通話、即時聊天、電子郵件和語音通話提供個人化支援。與傳統方法相比，線上諮詢提供的便利性導致了市場顯著成長。網路和智慧型手機的廣泛使用增加了這些數位平台的存取權限，為線上諮詢市場的擴張提供了堅實的基礎。此外，人們對心理健康和情緒健康認知的提高凸顯了接受諮商服務的重要性，進一步推動了對線上服務的需求。

線上諮詢服務市場促進因素：

  • 人們對心理健康和情緒健康的認知不斷提高：人們對心理健康和情緒健康的認知不斷提高是推動線上諮商服務市場成長的主要因素。在全球範圍內，人們正在不斷努力提高人們對心理健康問題及其重要性的認知，而這些問題傳統上在健康檢查中被忽視。過去十年，旨在提高心理健康意識和鼓勵個人尋求專業協助來管理心理壓力的措施顯著增加。
  • 日益嚴重的心理健康問題：由於社會壓力和生活方式的改變等各種因素，焦慮和憂鬱等心理健康問題在現代日益嚴重。這種成長伴隨著家庭和人際關係壓力的增加，對諮商服務的需求也更大。根據IHME的資料，近年來憂鬱症的盛行率顯著上升。隨著越來越多的人尋求這些問題的專業幫助，線上平台提供了更大的範圍和隱私，使其更具吸引力。

影響線上諮詢服務市場的地理趨勢：

  • 北美佔據市場佔有率：預計在預測期內北美將佔據線上諮詢服務市場的大部分佔有率。該地區是一個成熟的心理健康服務市場，人們積極尋求專業支援。形成這一優勢的因素包括高網路普及率、智慧型手機的廣泛使用、高水準的可支配收入以及完善的數位教育基礎設施。例如在美國，超過95％的18-34歲族群擁有智慧型手機，這使得線上諮詢服務更容易取得。

另一方面，由於人們對心理健康和情緒健康認知的不斷提高，預計亞太地區在此期間將見證顯著的市場成長。網路普及率的提高導致數位服務的使用更加廣泛，從而推動了該地區的市場擴張。

為什麼要購買這份報告？

  • 深刻分析：獲得深入的市場洞察，涵蓋主要和新興地區，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他子區隔。
  • 競爭格局：了解全球主要企業所採用的策略策略，並了解正確策略帶來的潛在市場滲透率。
  • 市場趨勢和促進因素：探索動態因素和關鍵市場趨勢以及它們將如何影響未來的市場發展。
  • 可行的建議：利用洞察力做出策略決策，在動態環境中開闢新的業務流和收益。
  • 受眾廣泛：對於新興企業、研究機構、顧問公司、中小企業和大型企業都有益且具有成本效益。

它有什麼用途？

產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、監管影響、新產品開發、競爭情報

研究範圍

  • 2022 年至 2030 年的實際資料和預測
  • 成長機會、挑戰、供應鏈前景、法規結構、顧客行為、趨勢分析
  • 競爭定位、策略與市場佔有率分析
  • 收益成長和預測包括國家在內的細分市場和地區分析
  • 公司概況（策略、產品、財務、主要發展等）

線上諮詢服務市場細分如下：

按服務

  • 心理健康諮詢服務
  • 婚姻家庭諮商服務
  • 行為諮詢服務
  • 其他

按目標受眾

  • 個人
  • 夫妻
  • 家庭

按付款模式

  • 按課程付費
  • 訂閱式服務

按地區

  • 北美洲
  • 美國
  • 加拿大
  • 墨西哥
  • 南美洲
  • 巴西
  • 阿根廷
  • 其他
  • 歐洲
  • 英國
  • 德國
  • 法國
  • 西班牙
  • 其他
  • 中東和非洲
  • 沙烏地阿拉伯
  • UAE
  • 其他
  • 亞太地區
  • 中國
  • 日本
  • 韓國
  • 澳洲
  • 印度
  • 印尼
  • 泰國
  • 其他

目錄

第 1 章 簡介

  • 市場概況
  • 市場定義
  • 研究範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關利益者的主要利益

第2章調查方法

  • 研究設計
  • 研究過程

第3章執行摘要

  • 主要發現
  • CXO觀點

第4章 市場動態

  • 市場促進因素
  • 市場限制
  • 波特五力分析
  • 產業價值鏈分析
  • 分析師觀點

第5章 線上諮詢服務市集（按服務）

  • 介紹
  • 心理健康諮詢服務
  • 婚姻家庭諮商服務
  • 行為諮詢服務
  • 其他

第6章 線上諮詢服務市場（按目標群體）

  • 介紹
  • 個人
  • 夫妻
  • 家庭

第7章 線上諮詢服務市場按支付模式

  • 介紹
  • 按課程付費
  • 訂閱式服務

第8章 線上諮詢服務市場（按地區）

  • 介紹
  • 北美洲
    • 按服務
    • 按目標受眾
    • 按付款模式
    • 按國家
  • 南美洲
    • 按服務
    • 按目標受眾
    • 按付款模式
    • 按國家
  • 歐洲
    • 按服務
    • 按目標受眾
    • 按付款模式
    • 按國家
  • 中東和非洲
    • 按服務
    • 按目標受眾
    • 按付款模式
    • 按國家
  • 亞太地區
    • 按服務
    • 按目標受眾
    • 按付款模式
    • 按國家

第9章競爭格局及分析

  • 主要企業和策略分析
  • 市場佔有率分析
  • 合併、收購、協議和合作
  • 競爭儀錶板

第10章 公司簡介

  • BetterHelp
  • Talkspace
  • Brightside
  • Teladoc
  • Little Otter
  • Doctor on Demand
  • E-Therapy Cafe
  • Therapy Den
  • Regain Therapy
  • Amwell Online Therapy
簡介目錄
Product Code: KSI061617247

The Online Counselling Service Market is expected to grow at a CAGR of 10.12%, reaching a market size of US$7.383 billion in 2030 from US$4.559 billion in 2025.

Online counseling refers to mental health services delivered through digital platforms such as mobile apps, video calls, messaging, and email. This emerging alternative to in-person counseling allows for one-on-one sessions conducted online. The online counseling market encompasses professional services focused on mental health, emotional well-being, family and relationship counseling, and personal development guidance via various digital formats. These services are provided through video calls, live chats, emails, or voice calls, offering personalized support to individuals.The market is experiencing significant growth due to the convenience that online counseling provides compared to traditional methods. The increasing availability of the internet and widespread smartphone adoption have enhanced access to these digital platforms, creating a solid foundation for the expansion of the online counseling market. Additionally, growing awareness about mental health and emotional well-being has emphasized the importance of seeking counseling services, further driving demand for online offerings.

Drivers of the Online Counseling Service Market:

  • Growing Awareness of Mental Health and Emotional Well-Being: The rising awareness surrounding mental health and emotional well-being is a major factor contributing to the growth of the online counseling services market. There has been a global increase in efforts to raise awareness about mental health issues and the importance of emotional well-being, which has often been overlooked in health assessments. Over the past decade, there has been a notable surge in initiatives aimed at promoting mental health awareness and encouraging individuals to seek professional help for managing mental stress. This positive shift in societal attitudes towards mental health has led to greater accessibility for those seeking professional assistance, thereby expanding the market for online counseling services.
  • Rising Mental Health Concerns: The current era is marked by an increase in mental health issues such as anxiety and depression, driven by various factors including societal pressures and lifestyle changes. Alongside this rise are escalating familial and relationship stresses that further fuel demand for counseling services. Data from IHME indicates that the prevalence of depressive disorders has risen significantly over recent years. As more individuals seek professional help for these issues, online platforms offer wider reach and privacy, enhancing their appeal.

Geographical Trends Shaping the Online Counseling Service Market:

  • North America Expected to Dominate Market Share: North America is projected to hold a significant share of the online counseling services market during the forecast period. This region represents a mature market for mental health services where individuals actively seek professional support. Factors contributing to this dominance include high internet penetration rates, widespread smartphone usage, greater disposable income levels, and a well-established digital education infrastructure. For example, over 95% of U.S. residents aged 18-34 own smartphones, facilitating access to online counseling services.

Conversely, the Asia-Pacific region is anticipated to experience notable market growth during this period due to increasing awareness regarding mental health and emotional well-being. Rising internet penetration is leading to greater utilization of digital services, thereby driving market expansion in this region.

Reasons for buying this report:-

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

Online Counselling Service Market has been segmented as following:

By Services

  • Mental Health Counselling Service
  • Marriage and Family Counselling Services
  • Behavioral Counselling Services
  • Others

By Target Audience

  • Individuals
  • Couples
  • Families

By Payment Model

  • Pay-per Session
  • Subscription-based services

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific
  • China
  • Japan
  • South Korea
  • Australia
  • India
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key Benefits to the Stakeholder

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Processes

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. CXO Perspective

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. ONLINE COUNSELLING SERVICES MARKET BY SERVICES

  • 5.1. Introduction
  • 5.2. Mental Health Counselling Service
  • 5.3. Marriage and Family Counselling Services
  • 5.4. Behavioral Counselling Services
  • 5.5. Others

6. ONLINE COUNSELLING SERVICES MARKET BY TARGET AUDIENCE

  • 6.1. Introduction
  • 6.2. Individuals
  • 6.3. Couples
  • 6.4. Families

7. ONLINE COUNSELLING SERVICES MARKET BY PAYMENT MODEL

  • 7.1. Introduction
  • 7.2. Pay-per Session
  • 7.3. Subscription-based services

8. ONLINE COUNSELLING SERVICES MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Services
    • 8.2.2. By Target Audience
    • 8.2.3. By Payment Model
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Services
    • 8.3.2. By Target Audience
    • 8.3.3. By Payment Model
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Services
    • 8.4.2. By Target Audience
    • 8.4.3. By Payment Model
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Services
    • 8.5.2. By Target Audience
    • 8.5.3. By Payment Model
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Services
    • 8.6.2. By Target Audience
    • 8.6.3. By Payment Model
    • 8.6.4. By Country
      • 8.6.4.1. China
      • 8.6.4.2. Japan
      • 8.6.4.3. South Korea
      • 8.6.4.4. Australia
      • 8.6.4.5. India
      • 8.6.4.6. Indonesia
      • 8.6.4.7. Thailand
      • 8.6.4.8. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. BetterHelp
  • 10.2. Talkspace
  • 10.3. Brightside
  • 10.4. Teladoc
  • 10.5. Little Otter
  • 10.6. Doctor on Demand
  • 10.7. E-Therapy Cafe
  • 10.8. Therapy Den
  • 10.9. Regain Therapy
  • 10.10. Amwell Online Therapy