營養化妝品市場報告：2031 年趨勢、預測與競爭分析

全球營養化妝品市場未來很可能在超級市場/大賣場、藥局/藥局、專賣店和線上零售市場中看到機會。預計 2025 年至 2031 年期間全球營養化妝品市場的複合年成長率為 7.8%。這個市場的主要驅動力是消費者對用於整體護膚的「內在美」產品的興趣日益濃厚，對營養與皮膚健康之間聯繫的認知日益加深，以及對護膚產品中天然和功能性成分的需求不斷增加。

• Lucintel 預測，預測期內，護膚將在產品類別中經歷最高的成長。
• 根據應用，超級市場/大賣場預計將實現最高成長。
• 根據地區，預計北美在預測期內仍將是最大的地區。

營養化妝品市場的策略性成長機會

營養化妝品市場的各個應用領域都存在著多種策略成長機會。它們是強大的業務發展驅動力，也是吸引新消費者的手段。

• 個人化營養：另一個關鍵的成長機會來自個人化營養美容解決方案的開發，利用個人的健康狀況和基因資訊。個人化產品有助於更好地滿足特定的美容和健康需求，並確保消費者對整體效果感到滿意。
• 永續產品線：具有環保意識的消費者越來越期待永續且環保的營養美容品的發展。這可以透過負責任地採購原料和受全球永續性趨勢影響的環保包裝趨勢來實現。
• 數位整合：透過數位健康平台提供的營養化妝品解決方案（例如用於監測和個人化消費量的應用程式）將開啟成長機會。它提高了消費者的參與度並能夠收集關鍵資料以增強產品開發。
• 新興市場：如果你關注新興市場，你會發現這是一個成長機會，因為那裡的可支配收入正在上升，人們對健康的興趣也不斷成長。在這些地區取得成功可能來自於根據當地偏好和法規環境客製化產品。
• 整體健康產品：營養化妝品市場正在滿足從皮膚、頭髮到整體健康的各種需求。這增加了吸引更多消費者的可能性。整體產品力求滿足日益成長的整體自我護理趨勢。

這些新的成長機會正在透過創新、擴大消費者覆蓋範圍和改善產品供應來推動營養化妝品市場的發展。

營養美容品市場促進因素與挑戰

營養化妝品市場由市場促進因素和挑戰決定，主要包括技術、消費者和監管因素。因此，了解這些方面對於駕馭市場至關重要。營養化妝品市場的促進因素和挑戰包括技術發展、消費者趨勢和法規。這些正在推動市場動態，並改變企業實現成長的不同方式。

推動營養化妝品市場發展的因素有：

1. 提高消費者意識：提高消費者意識：消費者越來越意識到美容解決方案的好處，從而推動了對營養化妝品的需求。消費者也對能明顯改善皮膚、頭髮和整體健康的產品表現出興趣。

2. 技術發揮關鍵作用：成分技術和配方的改進正在提高營養美容品的功效。高效價輸送系統和成分等創新進一步提高了性能。

3. 增強永續性：永續性和環保意識現在越來越受到客戶關注。採用特定品牌的永續工藝和材料得到了對環境負責的消費者的支持，從而提高了相關公司的品牌股權。

4. 科學檢驗：人們對透過科學檢驗和臨床研究來支持​​產品聲明的興趣日益濃厚。有了可靠的研究支持某些產品，消費者的信任和信心正在推動市場擴張。

5. 擴大市場覆蓋範圍：新興市場可支配收入的成長和人們對健康的態度的轉變為營養美容品打開了新的機會之窗。

營養化妝品市場面臨的挑戰包括：

1. 監管障礙：不同地區的監管規定複雜且難以遵循。確保遵守各種標準需要大量資源，這可能會影響市場進入和擴張。

2. 競爭：營養化妝品市場競爭激烈，許多品牌提供類似的產品。創新和品質是兩大差異化領域，使企業在市場上佔有一席之地。

3. 消費者懷疑：有些消費者仍然對營養美容品的功效持懷疑態度。有證據支持的明確主張應該能夠消除上述不信任，贏得信任，並在客戶心中建立產品的優勢。

這些促進因素和挑戰塑造了營養化妝品市場，並繼續影響產品開發、消費行為和市場動態。

目錄

第1章執行摘要

第 2 章 全球營養化妝品市場：市場動態

• 簡介、背景和分類
• 供應鏈
• 產業促進因素與挑戰

第 3 章 市場趨勢與預測分析（2019-2031）

• 宏觀經濟趨勢（2019-2024）與預測（2025-2031）
• 全球營養化妝品市場趨勢（2019-2024 年）及預測（2025-2031 年）
• 全球營養化妝品市場（依產品分類）
  • 護膚
  • 頭髮護理
  • 指甲護理
• 全球營養化妝品市場（按分銷管道）
  • 超級市場/大賣場
  • 藥局/藥房
  • 專賣店
  • 網路零售
  • 其他

第 4 章區域市場趨勢與預測分析（2019-2031 年）

• 全球營養化妝品市場（按區域）
• 北美營養化妝品市場
• 歐洲營養化妝品市場
• 亞太營養化妝品市場
• 其他地區的營養化妝品市場

第5章 競爭分析

• 產品系列分析
• 營運整合
• 波特五力分析

第6章 成長機會與策略分析

• 成長機會分析
  • 全球營養化妝品市場（按產品）成長機會
  • 全球營養化妝品市場按分銷管道分類的成長機會
  • 全球營養化妝品市場各區域成長機會
• 全球營養化妝品市場的新趨勢
• 戰略分析
  • 新產品開發
  • 全球營養化妝品市場生產能力的擴大
  • 全球營養化妝品市場的企業合併
  • 認證和許可

第7章主要企業簡介

• Activ'Inside
• Air Liquide
• Amway
• BASF
• Beiersdorf
• Functionalab
• GliSODin
• GNC India
• Herbalife International of America
• International Flavors and Fragrances

The future of the global nutricosmetic market looks promising with opportunities in the supermarket/hypermarket, drug store/pharmacy, specialist store, and online retail markets. The global nutricosmetic market is expected to grow with a CAGR of 7.8% from 2025 to 2031. The major drivers for this market are the rising consumer interest in beauty-from-within products for holistic skincare, growing awareness of the link between nutrition and skin health, and increasing demand for natural and functional ingredients in skincare products.

• Lucintel forecasts that, within the product category, skin care is expected to witness the highest growth over the forecast period.
• Within the application category, supermarket/hypermarket is expected to witness the highest growth.
• In terms of regions, North America will remain the largest region over the forecast period.

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Emerging Trends in the Nutricosmetic Market

The nutricosmetic market keeps remolding itself, tested by several key trends that show the evolution of consumer preferences and technological developments that are now evolving the new beauty-from-within landscape.

• Personalization: There is a trend for personalized nutricosmetic products that are in great demand. Brands offer customized supplements based on individual genetic, lifestyle, and health data to enhance effectiveness and consumer satisfaction.
• Sustainable Ingredients: There is a growing demand for sustainable and eco-friendly ingredients in nutricosmetics. Consumers are increasingly seeking products that use responsibly sourced and biodegradable materials, aligning with broader environmental concerns.
• Scientific Validation: Products with scientific validation are increasingly popular. Brands are funding clinical trials and research to prove claims, and such allows consumers to build trust and credibility in them.
• Digital Health Integration: Nutricosmetics is more and more integrated with digital health through apps or wearables for personalized recommendations and tracking of efficacy. The meeting of technology and beauty will henceforth improve consumer engagement and product performance.
• Holistic Beauty: The concept of holistic beauty is fast catching up, where one product is aimed at benefiting not just skin or hair but overall health. Nutricosmetics combine different nutrients and ingredients to fulfill several benefits.

These trends are driving innovation and consumer interest in the nutricosmetic market toward personalized, sustainable, and scientifically validated products.

Recent Developments in the Nutricosmetic Market

Several key developments have characterized the nutricosmetic market, which indicates the future direction it will take. These developments denote continuing changes in consumer preferences, technological innovations, and regulatory environments.

• Introduction of Advanced Formulations: Lately, advanced nutricosmetic formulations with high-potency ingredients like hyaluronic acid and marine collagen have been introduced. These new developments are targeted at improving skin hydration and elasticity more professionally.
• Personalized Supplements: Personalized nutricosmetic supplements, designed for individual health profiles and beauty goals, are being increasingly adopted in the market. This trend is supported by recent advances in genetic testing and data analysis.
• The Rise of Sustainable Packaging: Companies within the nutricosmetic market are increasingly using recyclable and biodegradable materials in their packaging to reduce environmental impact, appealing to consumers' consciousness of the environment.
• Expansion of Clinical Research: Brands are increasingly investing in clinical research and trials as one sure way of scientifically proving the efficacy of their nutricosmetic products. Emphasis on scientific validation enhances the credibility of the product and builds consumers' confidence.
• Integration of Traditional and Modern Ingredients: The market is increasingly blending traditional ingredients with modern nutritional science. This includes incorporating time-tested herbal remedies alongside contemporary nutrients to create effective, innovative products.

These factors are facilitating growth and innovations in nutricosmetic products, making them more effective, personalized, and environmentally responsible.

Strategic Growth Opportunities for Nutricosmetic Market

There are several strategic opportunities for growth within the different applications of the nutricosmetic marketplace. These can serve as strong business development drivers, as well as a means to acquire new consumers.

• Personalized Nutrition: Another important growth opportunity exists in the development of personalized nutricosmetic solutions, drawing on individual health profiles and genetic information. Personalized products help to better target specific needs for beauty and wellness, making consumers satisfied with the overall outcome.
• Sustainable Product Lines: Nutricosmetics developed as sustainable and eco-friendly are increasingly expected by environmentally active consumers. This can be achieved through responsible sourcing of ingredients and eco-friendly packaging trends influenced by the direction of global sustainability.
• Digital Integration: Nutricosmetic solutions delivered via digital health platforms, such as apps monitoring and personalizing their consumption, open growth opportunities. It increases engagement with consumers and allows for critical data collection to inform enhanced product development.
• Emerging Markets: This is a growth opportunity when focusing on emerging markets that continue to have an increase in disposable incomes and a rise in interest in wellness. Success in such regions could be driven by tailoring products to local tastes and regulatory environments.
• Holistic Wellness Products: The nutricosmetic market opens toward the demands of addressing different needs, from skin and hair to overall wellness. Thus, the possibility increases of capturing a range of consumers. Holistic products are about to appeal to an ever-growing trend of self-care comprehensively.

These emerging growth opportunities are driving the nutricosmetic market through innovations, extensive expansion in reach to consumers, and improvement in product offerings.

Nutricosmetic Market Driver and Challenges

The nutricosmetic market is defined by these drivers and challenges, mainly technological, consumer, and regulatory factors. Thus, understanding these aspects is highly vital for navigation in the market. The drivers and challenges matter in the nutricosmetic marketplace, including technological developments, consumer trends, and regulation. These have been driving market dynamics for change in the various ways companies approach growth.

The factors responsible for driving the nutricosmetic market include:

1. Increased Consumer Awareness: Consumers are increasingly aware of the benefits of beautiful solutions, thus driving demand for nutricosmetics. Consumers also show interest in products that can bring about visible improvements in skin, hair, and overall wellness.

2. Technology plays a crucial role: Improved ingredient technology and formulation are increasing the performance of nutricosmetics. Innovations like high-potency delivery systems and ingredients further enrich performance.

3. Increased Sustainability: Sustainability and eco-friendliness are presently capturing growing customer interest. The adoption of sustainable processes and materials by brands finds favor with environmentally responsible consumers, thereby improving brand equity for the companies concerned.

4. Scientific Validation: The interest in scientific validation and clinical research to support the claims of products is on the rise. With solid research to back certain products, consumer trust and credibility have become the driving force behind the rise in markets.

5. Expansion of Market Reach: Growing disposable incomes and changing attitudes toward wellness in developing markets have opened a new window of opportunity for nutricosmetics. Brands are now expanding into taking advantage of such emerging growth consumer sets.

Challenges in the nutricosmetic market are:

1. Regulatory Hurdles: Navigating complex and varying regulations across different regions can be challenging. Ensuring compliance with diverse standards requires significant resources and can impact market entry and expansion.

2. Competition: The nutricosmetic market is very competitive, with a lot of brands offering similar products. Innovation and quality are two immediate areas of differentiation that will enable players to carve a niche for themselves in the market.

3. Consumer Skepticism: A few consumers are still skeptical regarding the efficacy of nutricosmetics. Clear, and substantiated claims supported by evidence should give reassurance for the above disbelief, create trust, and capture product benefits in the minds of customers.

These drivers and challenges are mapping the nutricosmetic market and continue to shape product development, consumer behavior, and market dynamics.

List of Nutricosmetic Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies nutricosmetic companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the nutricosmetic companies profiled in this report include-

• Activ'Inside
• Air Liquide
• Amway
• BASF
• Beiersdorf
• Functionalab
• GliSODin
• GNC India
• Herbalife International of America
• International Flavors and Fragrances

Nutricosmetic by Segment

The study includes a forecast for the global nutricosmetic market by product, distribution channel, and region.

Nutricosmetic Market by Product [Analysis by Value from 2019 to 2031]:

• Skin Care
• Hair Care
• Nail Care

Nutricosmetic Market by Distribution Channel [Analysis by Value from 2019 to 2031]:

• Supermarket/Hypermarket
• Drug Store/Pharmacy
• Specialist Store
• Online Retail
• Others

Nutricosmetic Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Nutricosmetic Market

The nutricosmetic market is a high-development industry owing to increasing consumers showing interest in beauty-from-within solutions, technological innovations, and variable market dynamics across key regions. These developments reflect an increasing trend for integration between nutrition and skincare for the enhancement of beauty and well-being.

• United States: The US is a nutricosmetic growing market where unique formulations combine collagen, vitamins, and antioxidants among a host of ingredients. The industry moves in the direction of personalized beauty and advanced delivery systems to increase effectiveness and consumer interaction.
• China: It is one of the fastest-growing nutricosmetic markets, driven by the fast-rising middle class and increased awareness of beauty and health. New products are also integrating traditional Chinese medicine components with modern formulations, merging cultural applications with contemporary science.
• Germany: Germany has a market focusing on scientifically supported nutricosmetic products, comprising high-quality, sustainable ingredients. Here, the focus is on transparency and effectiveness. A marked increase in clinical trials supporting product claims and a push toward organic and natural formulations are noted.
• India: With rising disposable incomes and changing consumer attitudes toward well-being and appearance, the nutricosmetic market has become a growth area. The demand is growing for products with herbal and Ayurvedic ingredients combined with nutrition science in a modern way.
• Japan: There is immense demand in the Japanese nutricosmetic market to integrate traditional ingredients such as Japanese marine collagen into high-end nutritional research. Emphasis is given to the maintenance of skin health and anti-aging benefits through scientifically formulated supplements.

Features of the Global Nutricosmetic Market

Market Size Estimates: Nutricosmetic market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Nutricosmetic market size by product, distribution channel, and region in terms of value ($B).

Regional Analysis: Nutricosmetic market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different products, distribution channels, and regions for the nutricosmetic market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the nutricosmetic market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the nutricosmetic market by product (skin care, hair care, and nail care), distribution channel (supermarket/hypermarket, drug store/pharmacy, specialist store, online retail, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Nutricosmetic Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Nutricosmetic Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Nutricosmetic Market by Product
  • 3.3.1: Skin Care
  • 3.3.2: Hair Care
  • 3.3.3: Nail Care
• 3.4: Global Nutricosmetic Market by Distribution Channel
  • 3.4.1: Supermarket/Hypermarket
  • 3.4.2: Drug Store/Pharmacy
  • 3.4.3: Specialist Store
  • 3.4.4: Online Retail
  • 3.4.5: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Nutricosmetic Market by Region
• 4.2: North American Nutricosmetic Market
  • 4.2.1: North American Market by Product: Skin Care, Hair Care, and Nail Care
  • 4.2.2: North American Market by Distribution Channel: Supermarket/Hypermarket, Drug Store/Pharmacy, Specialist Store, Online Retail, and Others
• 4.3: European Nutricosmetic Market
  • 4.3.1: European Market by Product: Skin Care, Hair Care, and Nail Care
  • 4.3.2: European Market by Distribution Channel: Supermarket/Hypermarket, Drug Store/Pharmacy, Specialist Store, Online Retail, and Others
• 4.4: APAC Nutricosmetic Market
  • 4.4.1: APAC Market by Product: Skin Care, Hair Care, and Nail Care
  • 4.4.2: APAC Market by Distribution Channel: Supermarket/Hypermarket, Drug Store/Pharmacy, Specialist Store, Online Retail, and Others
• 4.5: ROW Nutricosmetic Market
  • 4.5.1: ROW Market by Product: Skin Care, Hair Care, and Nail Care
  • 4.5.2: ROW Market by Distribution Channel: Supermarket/Hypermarket, Drug Store/Pharmacy, Specialist Store, Online Retail, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Nutricosmetic Market by Product
  • 6.1.2: Growth Opportunities for the Global Nutricosmetic Market by Distribution Channel
  • 6.1.3: Growth Opportunities for the Global Nutricosmetic Market by Region
• 6.2: Emerging Trends in the Global Nutricosmetic Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Nutricosmetic Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Nutricosmetic Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Activ'Inside
• 7.2: Air Liquide
• 7.3: Amway
• 7.4: BASF
• 7.5: Beiersdorf
• 7.6: Functionalab
• 7.7: GliSODin
• 7.8: GNC India
• 7.9: Herbalife International of America
• 7.10: International Flavors and Fragrances