市場調查報告書
商品編碼
1578142
全球洋芋片市場:依類型、類別、口味、通路和地區的預測(~2032年)Global Potato chips Market Research Report Information by Type, By Category, By Flavor, By Distribution Channel, and By Region - Forecast Till 2032 |
預計到2032年,洋芋片市場規模將成長至 502.86億美元,預測期內年複合成長率為 5.41%。
零食的日益普及推動了洋芋片的穩定需求。全球需求是由對清潔標籤零食、產品創新和多樣性不斷成長的需求所推動的。此外,對營養零食日益成長的需求也是推動洋芋片銷售的一個主要因素。
世界各地的消費者一直喜愛洋芋片,洋芋片引領零食產業的創新。零食習慣的增加是推動全球洋芋片行業大幅擴張的主要因素,生活方式的改變、對快餐和即食食品的需求增加以及口味的改變都導致了人們飲食習慣的改變。由於日程繁忙,沒有太多時間坐下來進行傳統的用餐,消費者開始轉向洋芋片等即食零食。
區域視角
預計到2023年,北美洋芋片市場的佔有率將達到 32.32%,由於美國勞動力的擴張,年複合成長率為 4.62%。
歐洲洋芋片市場(包括德國、英國、法國、西班牙和義大利)擁有在該地區提供各種洋芋片的主要公司,加上為滿足消費者日益增長的需求而實施擴張政策,預計未來幾年將出現溫和成長。
亞太市場預計在預測期間內年複合成長率為 6.52%。
南美洲佔洋芋片市場的很大一部分,預計在預測期內年複合成長率為 6.24%。
本報告調查了全球洋芋片市場,提供市場的定義和概述,市場成長的各種影響因素分析,市場規模推移和預測,各種區分、地區/主要國家的細分,競爭環境,主要企業概況等彙整資料。
Global Potato chips Market Research Report Information by Type (fried and baked), By Category (organic, and regular), By Flavor (flavored, and plain/salted), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, and Online), and By Region (North America, Europe, Asia-Pacific, South America, and Middle East and Africa) - Forecast Till 2032
Overview of the Market
The potato chips market is expected to expand at a compound annual growth rate (CAGR) of 5.41% from 2024 to 2032, from USD 34,7047 million in 2024 to USD 50,286.00 million in 2032. The steady demand for potato chips is fueled by the growing popularity of snacking. Global demand is being driven by rising clean label snack demand as well as product innovation and variety. Additionally, a major factor driving potato chip sales is the growing need for nutritious snacks.
Consumers across the world have always loved potato chips, which are leading the way in the snack industry's revolution. The increase in snacking habits among people is the main factor driving the significant expansion in the worldwide potato chip industry. The primary causes of this variation in people's eating habits are shifting lifestyles, an increase in the desire for quick and ready-to-eat food items and shifting tastes. One of the most widely consumed snack foods, potato chips, has benefited greatly from this trend. The current population's increasingly busy lifestyle is the main factor driving the snacking trend's expansion. Due to hectic schedules that provide little time for traditional sit-down meals, consumers are turning to ready-to-eat, quick snacks like potato chips.
Market Segments Insight
Fried and baked potato chips are included in the market segmentation by kind.
The market is divided into two categories: regular and organic.
The potato chip market is divided into two segments based on flavor: flavored and plain/salted. Supermarkets and hypermarkets, convenience stores, and online are all included in the market segmentation based on distribution channels.
Regional Perspectives
With a 32.32% market share in 2023, the North American potato chip market is projected to increase at a compound annual growth rate (CAGR) of 4.62% as a result of the US's expanding working population. In the United States and France, 86% of people eat potato chips or crisps, per another survey. Furthermore, in 2023, the United States' employment rate was 60.3%.
The market for potato chips in Europe, which includes Germany, the UK, France, Spain, and Italy, is expected to grow moderately in the coming years due to the presence of major players in the region that offer a variety of potato chips and the expanding policies they have implemented to meet the rising demand from consumers.
The Asia-Pacific market is expected to develop at a compound annual growth rate (CAGR) of 6.52% from its 2023 valuation of USD 9,807.19 to its 2032 valuation of USD 16,257.46. Because potato chips are widely consumed by a variety of consumer groups, India continues to hold a sizable portion of the potato chip market.
With a sizeable portion of the potato chip market, South America is anticipated to expand at a compound annual growth rate (CAGR) of 6.24% over the course of the forecast period.
The GCC countries, Turkey, Northern Africa, and Southern Africa are among the major nations that make up the Middle East and Africa.
PepsiCo (US), The Campbell Soup Company (US), EuropeSnacks (UK), LaSalle Capital (Chicago), KP Snacks (UK), Calbee Inc. (Japan), Kellanova (US), Priniti Foods Pvt. Ltd. (Haryana), Utz Brands Inc. (US), and Bikaji Foods International Ltd. (Germany) are some of the major players in the potato chip market.