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1445477

訊息安全 - 市場佔有率分析、產業趨勢與統計、成長預測（2024 - 2029 年）

Messaging Security - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

訊息安全市場規模預計到 2024 年將達到 91 億美元，預計到 2029 年將達到 250.5 億美元，在預測期內（2024-2029 年）CAGR為 22.45%。

訊息安全 - 市場

隨著 COVID-19 的爆發，由於各國的組織在封鎖期間部署了遠端工作訪問，安全工具和解決方案被擴大採用，訊息安全市場預計將出現顯著成長。根據Google提供的資料，該公司平均每天攔截約 1,800 萬封 COVID-19 垃圾郵件。

主要亮點

  • 為了保護訊息傳遞基礎設施而對設備上的消息進行加密稱為訊息傳遞安全性。它創建一個安全的網路，限制未經請求的訊息，並保護設備免受眾多危險。它包括電子郵件防毒、零小時惡意軟體偵測系統、電子郵件入侵防禦、基於模式的反垃圾郵件、基於網際網路協定 (IP) 信譽的反垃圾郵件和電子郵件入侵防禦。它在許多行業都有重要的應用，包括銀行、金融服務、保險 (BFSI)、資訊科技 (IT)、房地產、政府和軍隊。它也可以部署在本地或雲端。
  • 隨著業務通訊擴大轉向行動裝置上的消費者訊息應用程式，企業面臨越來越大的安全風險。 BYOD（自帶設備）和智慧型手機採用率的持續成長，加上員工使用缺乏企業通訊所需的實體和技術保障的消費級訊息應用程式，使公司面臨安全風險。
  • 推動市場擴張的主要因素之一是世界的快速城市化和網路攻擊頻率的上升。此外，基於雲端和基於虛擬設備的解決方案的使用增加正在加速市場擴張。此外，為了管理敏感的使用者資料，組織正在使用多雲環境和基於軟體即服務 (SaaS) 的平台。因此，電子郵件和訊息安全服務被更頻繁地用於公司內部通訊以及與外部各方的協作。
  • ts 訊息安全針對電子郵件網路釣魚、商業電子郵件洩露詐騙和勒索軟體攻擊提供的多層保護是市場擴張的另一個因素。即時通訊服務供應商對安全解決方案不斷成長的需求也創造了良好的市場前景。預計該市場將受到其他因素的進一步推動，例如行動裝置的使用不斷增加以及安全訊息解決方案的尖端技術的創建。
  • COVID-19 的出現對全球經濟和公共衛生產生了重大影響。封鎖和限制也迫使許多產業停止生產和營運，從而擾亂了其供應鏈。此外，許多企業正在從傳統的工作安排轉向允許在家和遠距工作的工作安排。因此，電子郵件比以往任何時候都更頻繁地用於組織內部通訊。公司秘密資訊可能會洩露，可能會損害公司。因此，許多企業已經開始實施訊息安全，增加了市場需求，並推動了訊息安全產業在疫情期間的擴張。

訊息安全市場趨勢

BFSI 中的應用佔據重要市場佔有率

  • 金融部門收集客戶產生的大量資料。為了使用透過各種資料點收集的資料並提高客戶滿意度，銀行和金融組織擴大使用服務來儲存和分析複雜資料。隨著客戶期望的提高、技術能力的增強和監管要求的提高，銀行機構被迫採取主動的安全方法，從而整合基於雲端的安全平台。
  • 電子郵件安全解決方案有助於銀行降低風險、實施時間和成本，以跟上組織存取控制的法規。資料不斷成長，主要是由於電子交易的增加。該部門員工和客戶之間的電子郵件交換包含至關重要的有價值的資訊，這些資訊是有利可圖的，可以為駭客帶來高額收益。
  • 為了保護其 IT 流程和系統、保護客戶關鍵資料並遵守政府法規，私人和公共銀行機構致力於實施最新技術來防止網路攻擊。
  • 現代消費者習慣於生活各方面的數位交互，金融服務也不例外。然而，BFSI 行業經常需要迎頭趕上。眾多金融科技公司正在利用傳統銀行的弱點，以更先進的數位解決方案進入金融業。消費者現在可以從蘋果和亞馬遜等公司獲得信用卡和小型企業貸款。有趣的是，客戶想要測試它們。

北美市場預計將出現最高成長

  • 北美是全球所有主要組織的主要中心。該地區是技術採用的領先創新者和先驅者之一。它在訊息安全解決方案供應商中擁有強大的立足點，為市場的成長做出了巨大貢獻。
  • 隨著電子交易的增加，資料呈指數級成長。電子郵件交換，特別是在 BFSI、政府、零售和電子商務等最終用戶行業內，員工和客戶之間的電子郵件交換，包含利潤豐厚的關鍵訊息，可能會為駭客帶來高額收益。因此，該地區以外使用電子郵件作為內部和外部主要通訊方式的組織正在採取措施加密並限制對其電子郵件帳戶的竊聽和駭客攻擊。
  • 各種最終用戶行業的擴張和物聯網的成長正在推動該地區對智慧型設備的需求。影響市場的攻擊風險可能因企業和政府而異。因此，保護資料已成為該地區的首要任務。而且，北美地區尤其是美國的網路攻擊正在迅速上升。它們達到了歷史最高水平，這主要是由於該地區連網設備數量的迅速增加。
  • 政府和企業都可能面臨影響市場的惡意攻擊的風險。因此，保護資料變得越來越重要，推動了訊息安全的發展。
  • 美國聯邦通訊委員會 (FCC) 已向美國人發出警報，提醒他們注意 SMS（簡訊服務）網路釣魚攻擊的激增，這些攻擊旨在竊取他們的金錢和個人資訊。此類攻擊背後的詐騙者通常稱為簡訊詐騙或機器人文字（如 FCC 所做的那樣），他們可能會採用各種誘惑來說服人們提供敏感資訊。 FCC 追蹤的不是電話或簡訊流量，而是消費者投訴，直到去年6 月，有關不需要的簡訊的投訴逐漸增加，從2019 年的約5,700 起增加到2020 年的14,000 起，再到2021 年的15,300 起。

訊息安全產業概述

由於市場上存在塔塔通訊、Macafee、思科、微軟等大公司，以及其他努力創新和協作以獲取最大市場佔有率的新參與者，該市場呈現碎片化。由於駭客不斷試圖滲透訊息軟體的安全，因此該公司正在花費巨資更新韌體和防火牆軟體，以防止用戶遭受不必要的攻擊和垃圾郵件。

  • 2022 年 5 月 - 思科宣佈公開發布思科雲端控制框架 (CCF)。 Cisco CCF 是一個綜合框架，收集了國家和國際安全的所有合規性和認證標準。精簡、合理的合規和風險管理策略使團隊能夠確保雲端產品和服務符合安全和隱私法規，同時節省大量成本。

額外的好處：

  • Excel 格式的市場估算 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章：簡介

  • 研究假設和市場定義
  • 研究範圍

第 2 章：研究方法

第 3 章：執行摘要

第 4 章：市場動態

  • 市場概況
  • 產業吸引力 - 波特五力分析
    • 新進入者的威脅
    • 買家/消費者的議價能力
    • 供應商的議價能力
    • 替代產品的威脅
    • 競爭激烈程度
  • 市場促進因素
    • 保護機密資訊免受惡意軟體威脅的需求
    • 基於雲端和虛擬設備的解決方案越來越受歡迎
  • 市場限制
    • 對網路攻擊缺乏認知
    • 實施各種訊息安全解決方案的複雜性不斷增加
  • Covid-19 對市場的影響

第 5 章：市場區隔

  • 部署類型
    • 雲
    • 本地部署
  • 類型
    • 電子郵件
    • 簡訊
  • 最終用戶產業
    • BFSI
    • 政府
    • 衛生保健
    • 媒體和娛樂
    • 零售及電子商務
    • 製造業
    • 教育
    • 其他最終用戶產業
  • 地理
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東和非洲

第 6 章：競爭格局

  • 公司簡介
    • Mcafee, LLC
    • Cisco Systems, Inc.
    • Barracuda Networks, Inc.
    • Microsoft Corporation
    • Trend Micro Incorporated
    • TATA Communications
    • Mimecast Limited
    • Trustwave Holdings, Inc.
    • Sophos Ltd.
    • Proofpoint, Inc.
    • Forcepoint Software company

第 7 章：投資分析

第 8 章：市場的未來

簡介目錄
Product Code: 67396

The Messaging Security Market size is estimated at USD 9.10 billion in 2024, and is expected to reach USD 25.05 billion by 2029, growing at a CAGR of 22.45% during the forecast period (2024-2029).

Messaging Security - Market

With the outbreak of COVID-19, the messaging security market is expected to witness significant growth as security tools, and solutions are increasingly adopted, due to organizations deploying remote work access, amid lockdowns, in various countries. According to data provided by Google, an average of about 18 million COVID-19 spamming emails are blocked by the company every day.

Key Highlights

  • Encrypting messages on a device in order to safeguard the messaging infrastructure is referred to as messaging security. It creates a secure network, limits unsolicited messages, and safeguards devices from numerous dangers. It includes email antivirus, zero-hour malware detection systems, email intrusion prevention, pattern-based anti-spam, internet protocol (IP) reputation-based anti-spam, and email intrusion prevention. It has significant applications in a variety of industries, including banking, financial services, insurance (BFSI), information technology (IT), real estate, government, and the military. It may also be deployed on-premises or in the cloud.
  • Enterprises are facing rising security risks as business communications increasingly shift to consumer messaging applications on mobile devices. The continued increase in BYOD (Bring Your Own Device) and smartphone adoption, coupled with employee use of consumer-grade messaging apps that lack the physical and technical safeguards necessary for enterprise communication, is exposing companies to security risks.
  • One of the main factors propelling the market's expansion is the world's rapid urbanization and the rising frequency of cyberattacks. Additionally, the increased use of cloud-based and virtual appliance-based solutions is accelerating market expansion. Further, To manage sensitive user data, organizations are using multi-cloud environments and Software-as-a-Service (SaaS)-based platforms. As a result, email and messaging security services are being used more frequently for internal company communication and collaboration with outside parties.
  • The multi-layered protection that ts messaging security provides against email phishing, business email compromise scams, and ransomware attacks is another factor in the market's expansion. The expanding need for security solutions from instant messaging service providers is also creating a good market picture. The market is expected to be further fueled by additional factors, such as the rising use of mobile devices and the creation of cutting-edge technologies for secure messaging solutions.
  • The introduction of COVID-19 has had a significant impact on both the global economy and public health. Lockdowns and limitations have also forced numerous industries to halt production and operations, which has disrupted their supply chain. Additionally, a lot of businesses are switching from traditional working arrangements to ones that allow for home-based and remote employment. As a result, emails are used more frequently than ever for internal communications within organizations. Secret corporate information can be exposed, potentially harming the company. As a result, a lot of businesses have begun implementing messaging security, increasing their market demand and fueling the expansion of the messaging security industry throughout the pandemic.

Messaging Security Market Trends

Applications in BFSI to Hold a Significant Market Share

  • The financial sector gathers a massive volume of data generated by its customers. To use the collected data through various data points and improve customer satisfaction, banks and financial organizations are increasingly employing services to store and analyze complex data. With greater customer expectations, growing technological capabilities, and regulatory requirements, banking institutions are pushed to adopt a proactive approach to security, thereby incorporating cloud-based security platforms.
  • Email security solutions help reduce risks, implementation time, and costs for banks that try to keep pace with regulations regarding organizational access control. The data is continuously growing, primarily due to the increase in e-transactions. Email exchanges within this sector amongst employees and customers contain crucial valuable information that is lucrative and can result in a high gain for hackers.
  • To secure their IT processes and systems, secure customer critical data, and comply with government regulations, private and public banking institutes are focused on implementing the latest technology to prevent cyber attacks.
  • Modern consumers are accustomed to digital interactions in all aspects of their life, and financial services are no exception. The BFSI industry, however, frequently needs to catch up. Numerous Fintech companies are taking advantage of the weaknesses of traditional banks to enter the finance industry with more advanced digital solutions. Consumers can now get credit cards and small business loans from companies like Apple and Amazon. Interestingly, customers want to test them.

North America is Expected to Witness Highest Growth in the Market

  • North America is a primary hub for all major organizations globally. The region is among the leading innovators and pioneers in terms of technological adoption. It has a strong foothold over messaging security solution vendors, contributing considerably to the market's growth.
  • There has been exponential data growth, with an increase in e-transactions. Email exchanges, especially within end-user industries like the BFSI, government, retail, and e-commerce, among employees and customers, contain crucial information that is rather lucrative and may result in a high gain for hackers. Hence, organizations based out of the region, which use emails as a primary mode of communication, both internally and externally, are taking measures to encrypt and limit eavesdropping and hacking of their email accounts.
  • The expansion of the various end-user industries and the growth of IoT are driving the demand for smart devices in the region. The risks of attacks impacting the market may vary from corporates to governments. Thus, securing the data has become a priority in the region. Moreover, cyberattacks in the North American region, especially in the United States, are rising rapidly. They have reached an all-time high, primarily due to the region's rapidly increasing number of connected devices.
  • Governments and corporations may both be subject to the risk of malicious assaults impacting the market. Thus, protecting the data has taken on increased importance, driving the development of message security.
  • Americans have been alerted by the Federal Communications Commission (FCC) to an upsurge in SMS (Short Message Service) phishing attacks that aim to steal their money and personal information. Scammers behind such attacks, often known as smishing or robotexts (as the FCC does), may employ a variety of enticements to persuade people to provide sensitive information. Instead of call or text traffic, the FCC tracks consumer complaints, and until June last year, complaints about unwanted text messages increased progressively from around 5,700 in 2019 to 14,000 in 2020 to 15,300 in 2021.

Messaging Security Industry Overview

The market is fragmented due to the presence of major companies in the market, like Tata Communications, Macafee, Cisco, Microsoft, and other new players striving to innovate and collaborate to capture the maximum market share. Since hackers continuously try to penetrate messaging software security, companies are spending heavily on updating firmware and firewall software to prevent users from unnecessary attacks and spam.

  • In May 2022 - The public release of the Cisco Cloud Controls Framework (CCF) was announced by Cisco. The Cisco CCF is a comprehensive framework that gathers all compliance and certification criteria for both national and international security. A streamlined, rationalized compliance and risk management strategy equips teams to ensure that cloud goods and services comply with security and privacy regulations while saving considerable costs.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Force Analysis
    • 4.2.1 Threat of New Entrants
    • 4.2.2 Bargaining Power of Buyers/Consumers
    • 4.2.3 Bargaining Power of Suppliers
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Market Drivers
    • 4.3.1 Demand for Protecting the Confidential Information from Malware Threats
    • 4.3.2 Increasing Popularity of Cloud-based and Virtual Appliance-based Solutions
  • 4.4 Market Restraints
    • 4.4.1 Lack of Awareness about Cyberattacks
    • 4.4.2 Increasing Complexity in Implementing Various Messaging Security Solution
  • 4.5 Impact of Covid-19 on the Market

5 MARKET SEGMENTATION

  • 5.1 Deployment Type
    • 5.1.1 Cloud
    • 5.1.2 On-Premise
  • 5.2 Type
    • 5.2.1 Email
    • 5.2.2 SMS
  • 5.3 End User Industry
    • 5.3.1 BFSI
    • 5.3.2 Government
    • 5.3.3 Healthcare
    • 5.3.4 Media and Entertainment
    • 5.3.5 Retail and E-commerce
    • 5.3.6 Manufacturing
    • 5.3.7 Education
    • 5.3.8 Other End User Industries
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.2 Europe
    • 5.4.3 Asia Pacific
    • 5.4.4 Latin America
    • 5.4.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles*
    • 6.1.1 Mcafee, LLC
    • 6.1.2 Cisco Systems, Inc.
    • 6.1.3 Barracuda Networks, Inc.
    • 6.1.4 Microsoft Corporation
    • 6.1.5 Trend Micro Incorporated
    • 6.1.6 TATA Communications
    • 6.1.7 Mimecast Limited
    • 6.1.8 Trustwave Holdings, Inc.
    • 6.1.9 Sophos Ltd.
    • 6.1.10 Proofpoint, Inc.
    • 6.1.11 Forcepoint Software company

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET