共享單車：市場佔有率分析、產業趨勢/統計、成長預測（2024-2029）

預計2024年共享單車市場規模為78.5億美元，預計2029年將達到124.4億美元，預測期（2024-2029年）複合年成長率為9.65%。

不斷增加的車輛排放和噪音正在導致世界各地主要城市的嚴重污染。對清潔能源和高功率車輛的需求也在健康成長，預計將推動全球共享單車市場的發展。

此外，城市交通需求的不斷成長導致道路上的車輛數量不斷增加，導致嚴重的交通堵塞和嚴重的環境污染。自行車共享計畫已在亞太、北美和歐洲等地區廣泛採用，以緩解上述問題。許多自行車共享業者已開始專注於擴大電動自行車服務車隊，以便在自行車共享市場日益激烈的競爭中生存。

GPS 技術的廣泛使用、消費者支援的行動付款和物聯網 (IoT) 等技術進步的不斷進步，以及自行車鎖定和追蹤系統投資成本的降低，正在推動無樁自行車共享系統的市場發展。

無樁自行車共享系統為增加城市通勤帶來了更好的自行車共享服務。該系統讓使用者可以靈活地在任何合法的公共車輛停車場而不是營運商的自行車站取放自行車，從而方便了轉換。

共享單車市場趨勢

電動自行車細分市場預計在預測期內成長最快

對環保交通途徑和休閒活動的日益關注以及交通堵塞的減少是推動自行車共享市場擴張的主要因素。移動性在當今世界發揮著重要作用。然而，隨著環境和健康問題的不斷加劇以及排放量的不斷上升，地方政府和國際組織正在製定嚴格的排放法規以降低碳排放水平。

隨著石化燃料迅速枯竭，永續性成為世界各國政府和社會關注的問題和重大挑戰。這使得電動自行車成為應對這項挑戰的理想解決方案。電動自行車，尤其是電動自行車，正逐漸成為理想的交通工具。智慧電動自行車等電動自行車既環保又可靠。例如

• 2022 年 11 月，波多黎各和加勒比地區微型交通行業的領先公司之一 Skootel 將在島上推出第一個共用電動自行車系統，提供除熟悉的電動Scooter之外的另一種交通途徑。

世界各國政府都在推廣電動自行車並採取各種措施。電動自行車需求主要由中國、巴西、美國、德國、義大利和印度等國家推動。

• 2023 年 12 月，美國國際開發金融公司 (DFC) 和 IDB Invest 宣布總合微型旅遊平台 Tembici 聯合投資 2,300 萬美元，以支持自行車共享服務在拉丁美洲的擴張。
• 2022 年 3 月，Blue Like an Orange Capital 向在巴西和智利開展業務的電動車公司 Tembici 投資 1,000 萬美元。

預計上述因素將在預測期內推動自行車共享市場的發展。

預計亞太地區將在預測期內主導市場

亞太地區是該地區的市場領導，預計在未來幾年將保持其主導地位。由於自行車銷量龐大，預計中國的成長率將高於其他亞太國家。過去兩年，中國佔據了亞太地區自行車市場50%以上的佔有率，這是由於該國為了應對交通堵塞和汽車污染加劇而對電動自行車的高消費。例如，亞洲在全球自行車銷量中所佔佔有率最高，其中中國在 2022 年以約 4,300 萬輛的銷量領先。 2022年自行車銷量第二大的地區將是歐洲，售出約2,400萬輛自行車。

在印度，日益嚴重的污染和健康問題導致更多人使用自行車共享交通工具，而不是汽車或摩托車。此外，自行車運動在印度各代人中越來越受歡迎。政府和印度自行車聯合會正在尋求在未來幾年推出新的自行車比賽和錦標賽，以促進自行車運動。例如，2023 年 4 月，自行車共享服務 MYBYK 在印度孟買南部的 10 個地點推出了 100 輛自行車，以促進最後一英里的連接。這項租賃服務是與 Buryanmumbai 市政公司合作，面向居民、辦公室用戶和遊覽 Marine Drive 和 Gateway of India 等地區的遊客。該服務可透過 MYBYK 應用程式獲得，費用從每天 59 印度盧比（0.86 美元）到每月 749 印度盧比（9.07 美元）不等。 MYBYK也計劃推出電動自行車。

鑑於上述共享單車市場的開拓，預計該地區的市場在未來幾年將大幅成長。

共享單車產業概況

共享單車市場主要由以下幾家企業佔據： Lyft、Uber、Neutron Holdings Inc.、美團評論、dba Lime（原 LimeBike）、Youon Bike 和 Bird Rides 過去幾年，共享單車市場經歷了起起落落。各種新公司進入市場，而另一些公司則在服務幾年後退出。

• 2023 年 2 月，TIER Mobility 透過收購自行車共享供應商 nextbike 擴大了在西班牙的業務。該服務於新年前在馬略卡島帕爾馬推出，並計劃於 2023 年初在巴塞隆納大都會區、格喬和米斯拉塔推出。 AMBici 是巴塞隆納及其周邊地區的服務名稱。
• 2022年10月，巴塞隆納大都會區自行車共享計畫公佈，計畫於2023年啟動。 AMBici 將在 236 個車站安裝 2,600 輛電動自行車，其中包括七個帶有該市 Bicing 系統的轉換點。

其他福利：

• Excel 格式的市場預測 (ME) 表
• 3 個月的分析師支持

目錄

第1章簡介

• 調查先決條件
• 調查範圍

第2章調查方法

第3章執行摘要

第4章市場動態

• 市場促進因素
  • 共享車隊中電動自行車的採用率增加
• 市場限制因素
  • 有限的基礎設施可能會阻礙市場成長
• 產業吸引力－波特五力分析
  • 新進入者的威脅
  • 買家/消費者的議價能力
  • 供應商的議價能力
  • 替代品的威脅
  • 競爭公司之間敵對關係的強度

第5章市場區隔

• 自行車
  • 常規/普通自行車
  • E-bike
• 共享系統
  • 帶底座
  • 無塢站
• 地區
  • 北美洲
  • 歐洲
  • 亞太地區
  • 世界其他地區

第6章 競爭狀況

• 供應商市場佔有率
• 公司簡介
  • Uber Technologies Inc.
  • Didi Chuxing Technology Co.
  • Neutron Holdings Inc.
  • Lyft Inc.
  • Bluegogo
  • JCDecaux Group
  • Youon Bike
  • Bird Rides Inc.
  • Hellobike
  • Meituan Bike

第7章 市場機會及未來趨勢

The Bike Sharing Market size is estimated at USD 7.85 billion in 2024, and is expected to reach USD 12.44 billion by 2029, growing at a CAGR of 9.65% during the forecast period (2024-2029).

The rise in vehicular gas emissions and noise is leading to high levels of pollution in major cities worldwide. The demand for clean energy and high-powered vehicles is simultaneously witnessing a healthy growth rate, and this is anticipated to drive the global market for bike-sharing.

Moreover, the growing need for urban transportation periodically increases the number of vehicles on roads, which leads to heavy traffic congestion and high environmental pollution. Bike-sharing programs have been widely adopted by regions like Asia-Pacific, North America, and Europe to alleviate the abovementioned issues. Many bike-sharing operators have started focusing on expanding their fleet of e-bike services to sustain themselves in the growing competition in the bike-sharing market.

The growing number of technological advancements, such as the proliferation of GPS technology, consumer-ready mobile payments, and the Internet of Things (IoT), and the reduction in investment costs of locking and tracking systems for bikes have led to the introduction of dockless bike-sharing systems in the market.

The dockless bike-sharing system has resulted in better bike-sharing services for the growing urban commutes. The system allows the ease of transit access by offering users the sheer flexibility of picking up and dropping off bikes freely at any legal public vehicle parking lot instead of the operator's bike stations.

Bike Sharing Market Trends

E-bike Segment Expected to be the Fastest-growing Segment Over the Forecast Period

An increasing focus on greener transportation and leisure activities and decreasing traffic congestion are some of the primary reasons driving the expansion of the bike-sharing market. Mobility plays a significant role in the current world. However, due to continually growing environmental and health concerns and increasing emission levels, regional governments and international organizations are enacting stringent emission norms to reduce carbon emission levels.

The depletion of fossil fuel levels at an alarming rate is creating sustainability concerns for future generations, posing a huge challenge for governments and societies worldwide. Thus, e-bikes are proving to be an ideal solution for the challenge. E-bikes, especially pedelecs, are gradually becoming the ideal mode of transportation. E-bikes, such as pedelecs, are eco-friendly and reliable. For instance,

• In November 2022, Skootel, one of the leading companies in the micro-mobility industry in Puerto Rico and the Caribbean, launched the first shared electric bike systems on the island, expanding its alternative transportation offerings beyond its familiar electric scooters.

Governments across the world are promoting e-bikes and also taking various initiatives. E-bike demand is primarily driven by countries such as China, Brazil, the United States, Germany, Italy, and India.

• In December 2023, the US International Development Finance Corporation (DFC) and IDB Invest announced that they were co-investing a combined USD 23 million in equity in the micro-mobility platform Tembici to support the expansion of bicycle-sharing services in Latin America.
• In March 2022, Blue Like an Orange Capital invested USD 10 million in Tembici, an electro-mobility company operating in Brazil and Chile.

The aforementioned factors are anticipated to boost the bike-sharing market over the forecast period.

Asia-Pacific Expected to Dominate the Market During the Forecast Period

Asia-Pacific is expected to be the regional market leader, and it is anticipated to remain dominant over the coming years. China is expected to experience a higher growth rate than other Asia-Pacific countries due to the huge sales of bicycles. China has contributed more than 50% of the Asia-Pacific bicycle market over the past two years due to its high consumption of electric bikes to tackle heavy traffic conditions, as well as growing vehicle pollution in the country. For instance, the largest share of bicycle sales worldwide was in Asia, with China leading with around 43 million units sold in 2022. The region with the second highest bicycle sales in 2022 was Europe, with around 24 million bicycles.

In India, due to an increase in pollution and health concerns, people are opting to use bike-sharing transportation instead of cars and bikes. Additionally, cycling sports are gaining popularity among all generations in India. The government and the Cycling Federation of India are launching new cycle races and championships to promote the use of bicycles over the coming years. For instance, in April 2023, MYBYK, a bicycle-sharing service, launched 100 bicycles at 10 locations across South Mumbai, India, to promote last-mile connectivity. The rental service, in partnership with the Brihanmumbai Municipal Corporation, is aimed at residents, officegoers, and tourists visiting areas including Marine Drive and the Gateway of India. The service is being run through MYBYK's app, and tariffs range from INR 59 (USD 0.86) per day to INR 749 (USD 9.07) per month. MYBYK also plans to introduce electric bicycles in the area.

Based on the abovementioned developments in the bike-sharing market, the market is anticipated to grow at a substantial rate over the coming years in the region.

Bike Sharing Industry Overview

The bike-sharing market is majorly dominated by players such as Lyft, Uber, Neutron Holdings Inc., Meituan, dba Lime (formerly LimeBike), Youon Bike, and Bird Rides. The bike-sharing market witnessed its ups and downs during the last few years. Various new companies entered the market, while some exited after a few years of service.

• In February 2023, TIER Mobility acquired bike-sharing provider nextbike, which then expanded its presence in Spain. The service was launched in Palma de Mallorca just before the New Year and was to be followed by launches in the Barcelona Metropolitan Region, Getxo, and Mislata in early 2023. AMBici is the service's name in and around Barcelona.
• In October 2022, the Barcelona Metropolitan Area bike-sharing scheme was announced, with plans to be launched in 2023. AMBici will have 2,600 electric bicycles at 236 stations, including seven transfer points with the city's Bicing system.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

• 4.1 Market Drivers
  • 4.1.1 Increasing Inclusion of E-bikes in the Sharing Fleet
• 4.2 Market Restraints
  • 4.2.1 Limited Infrastructure May Hinder Market Growth
• 4.3 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.3.1 Threat of New Entrants
  • 4.3.2 Bargaining Power of Buyers/Consumers
  • 4.3.3 Bargaining Power of Suppliers
  • 4.3.4 Threat of Substitute Products
  • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

• 5.1 Bike
  • 5.1.1 Traditional/Regular Bike
  • 5.1.2 E-bike
• 5.2 Sharing System
  • 5.2.1 Docked
  • 5.2.2 Dockless
• 5.3 Geography
  • 5.3.1 North America
  • 5.3.2 Europe
  • 5.3.3 Asia-Pacific
  • 5.3.4 Rest of the World

6 COMPETITIVE LANDSCAPE

• 6.1 Vendor Market Share
• 6.2 Company Profiles*
  • 6.2.1 Uber Technologies Inc.
  • 6.2.2 Didi Chuxing Technology Co.
  • 6.2.3 Neutron Holdings Inc.
  • 6.2.4 Lyft Inc.
  • 6.2.5 Bluegogo
  • 6.2.6 JCDecaux Group
  • 6.2.7 Youon Bike
  • 6.2.8 Bird Rides Inc.
  • 6.2.9 Hellobike
  • 6.2.10 Meituan Bike

7 MARKET OPPORTUNITIES AND FUTURE TRENDS