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市場調查報告書
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1537717

非營利組織軟體 -市場佔有率分析、產業趨勢/統計、成長預測 (2024-2029)

Non-Profit Software - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 133 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計非營利軟體市場規模到 2024 年將達到 42.5 億美元，到 2029 年將達到 58.3 億美元，在預測期內（2024-2029 年）複合年成長率為 7.98%。

非營利軟體市場

非營利軟體供應商的市場機會巨大且充滿活力，呈現出富有創新和影響潛力的前景。隨著非營利部門的發展，針對其獨特需求量身定做的軟體解決方案供應商正在開闢一些重要的成長和改進途徑。

主要亮點

  • 行銷和推廣活動是非政府組織籌集捐款的方式。較小的組織可能面臨行銷挑戰，並需要更多途徑來進行宣傳活動。為了克服這個問題，新興市場正在開發各種新的行銷解決方案，透過簡化的軟體滿足各種規模的非營利組織的需求。此外，這些解決方案使非營利組織能夠透過多個管道加深與客戶和捐助者的聯繫並擴大其影響力。
  • 此外，慈善機構正在採用人工智慧來自動化後端活動並產生關鍵的業務見解。這使您可以增加收益，同時降低成本。人工智慧可以幫助慈善機構自動化管理業務，這對於沒有專門人力資源或管理人員的非營利組織來說是有利的。此外，為慈善機構整合雲端基礎的服務可以降低實施基於人工智慧的自動化的成本。
  • 資金籌措軟體旨在幫助非營利組織管理資金籌措過程的多個方面，包括捐款追蹤、捐款者管理、線上資金籌措、活動管理和捐款者溝通。該軟體旨在幫助非營利組織簡化其資金籌措工作，並充分利用其虛擬資金籌措工作，吸引捐助者，資金籌措指標和進展，提供各種功能來追蹤和管理您的捐款。
  • 非營利組織的營運預算緊張，依賴政府津貼、捐贈和志工。由於資金有限，軟體開發和部署可能會很複雜，組織需要幫助投資技術解決方案，最終幫助他們更有效地發展和運作。
  • COVID-19 大流行一直是一個挑戰，主要是因為人們已經探索了新的非營利資金籌措趨勢，並且需要比 COVID-19 之前付出更多努力。這些資金籌措趨勢提出了籌集資金和繼續進行重要活動的新方式，從而導致資金籌措軟體等技術產品的採用。

非營利軟體市場的趨勢

不斷成長的資金籌措軟體

  • 隨著會計資料系統擴大利用傳統的實體儲存財務資料的方法，資金籌措軟體的採用正在經歷積極的成長。由於過去幾年需求的快速成長，預計資金籌措軟體市場在預測期內將顯著擴大。
  • 此外，數位資金籌措的概念正在全球興起。數位資金籌措是指利用社群媒體、行動應用程式、2D碼和文字等數位管道進行資金籌措活動並與支持者建立聯繫。非營利組織現在可以利用數位管道接觸捐款者並確保全年定期捐款，放棄季節性或半年一次的籌款宣傳活動和活動的過時週期。
  • 此外，據 Donorbox 稱，預計到 2026 年，全球約 60% 的人口將使用數位錢包。數位錢包預計將從 2022 年的 34 億增加到 2026 年的 52 億。數位錢包的使用日益廣泛，預計將吸引越來越習慣這種智慧捐贈方式的捐贈者。例如，截至 2023 年，預計全球整體將有超過 1.5 億人使用 Google Pay 進行數位交易。
  • 例如，像瑪雅希望這樣的非營利組織發現烏克蘭的組織和家庭提出的援助請求增加。自實施以來，透過 Donorbox（也用作數位錢包）向 Maya's Hope 捐款的人數增加了一倍，典型捐款金額為 514 美元。透過P2P資金籌措和超過 41 位支持者的支持，我們在 Donorbox 上籌集了超過 826,649 美元。
  • 數位錢包的日益普及預計將透過無縫支持便利的線上捐款來促進資金籌措軟體的發展。資金籌措平台必須支援數位錢包交易，並為用戶提供安全、快速的捐款方式。這種演變與向無現金交易的轉變相一致，並提高了籌款工作的效率。

亞太地區預計將出現顯著成長

  • 亞太地區是一個多元化、充滿活力的地區，經濟發展面臨巨大機會。然而，仍然存在許多差距，特別是在滿足人們多樣化的社會需求方面。推動非營利組織發展的一些因素包括經濟繁榮、中階的壯大以及社會和環境問題意識的增強。該地區多元化且充滿活力的社會面臨著各種挑戰，促使非營利組織的創建來解決貧困、教育、醫療保健和環境永續性等問題。
  • 個人和企業不斷發展的慈善文化正在促進非營利舉措的支持和發展。例如，2023 年 9 月，專注於亞洲的獨立社區基金會亞洲社區基金會將業務擴展到該地區不斷成長的慈善界。基金會的主要目標是透過促進來自新加坡的高效、安全的捐贈，在亞洲提供捐贈。
  • 2023 年 6 月，國際非營利組織野生動物保護國際宣佈在紐西蘭成立新的營業單位“Forests for People”，旨在加強和支持東南亞土著社區的福祉。 Forests for People 與法蘭克福動物學會合作，在 Bukit Tigapur 生態系統中運作一個行動教育單元，以教育學生了解保護這個脆弱且具有重要生態學的生態系統的重要性。新的慈善機構將收到紐西蘭企業、個人和慈善機構的扣除額捐款，以支持進一步提供永續經濟未來的計劃，特別是針對環境危機前線的弱勢社區。
  • 2022 年 1 月，為組織和非營利組織提供 iMIS SaaS 解決方案的 Advanced Solutions International (ASI) 將成為紐西蘭和澳洲的資金籌措成功合作夥伴，為 DonorPerfect資金籌措軟體提供個人化的入門和支援。 DonorPerfect 全面且方便用戶使用的功能在整個資金籌措過程中提供無縫功能。
  • 總體而言，政府政策以及與非營利組織的合作夥伴關係正在進一步刺激專注於社會影響和社區開拓的組織的發展，從而顯著推動市場成長機會。

非營利軟體產業概述

非營利軟體市場是一個半靜態市場，所研究的市場隨著解決方案的不斷推出而不斷演變。軟體產品和功能的持續創新為 Double the Donation、Neon One, LLC、Microsoft Corporation、Salesforce, Inc. 和 Bloomerang, LLC 等供應商創造了差異化優勢。

  • 2023 年 10 月 - Community Brands 宣布 YourMembership AMS 與 Tides 建立合作關係，Tides 是一家推動全球社會變革的非營利慈善組織。 YourMembership AMS 已成為 Tides計劃的首選技術供應商，用於管理會員活動、提高會員參與度和增加非會員收益。 Tides 是一個非營利加速器，致力於建立一個共用繁榮和社會正義的世界。 Tides 為影響力投資者、社會變革領導者、個人捐助者、基金會、企業合作夥伴和社會目的房地產提供解決方案，包括基礎設施和專業知識。這種夥伴關係將有助於改善會員管理並增加許多計劃的收益。
  • 2023 年 9 月 - REACH 和 Double the Donation 合作，透過公司的 360MatchPro 輕鬆匹配禮物整合，促進非​​營利組織的資金籌措活動。透過此合作，配對的禮物將直接反映在非營利組織 REACH 的捐贈表格上。 REACH 和 Double the Donation 的通用客戶只需在 REACH 入口網站中輸入 360MatchPro API 金鑰即可連接他們的帳戶。

其他好處：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第1章簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場洞察

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭公司之間敵對關係的強度
  • COVID-19 對非營利軟體產業的影響

第5章市場動態

  • 市場促進因素
    • 對資金籌措軟體的需求不斷成長
    • 非營利企業則更多地採用自動化
  • 市場限制因素
    • 軟體實施的預算限制

第6章 市場細分

  • 按配置
    • 本地
    • 雲
  • 按公司規模
    • 小型企業
    • 主要企業
  • 按類型
    • 非營利軟體
    • 資金籌措軟體
    • 行銷軟體
    • 志工管理
    • CRM
    • 其他類型
  • 按地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東/非洲

第7章 競爭格局

  • 公司簡介
    • Bloomerang, LLC
    • Salesforce, Inc.
    • Microsoft Corporation
    • Neon One, LLC
    • Double the Donation
    • SAP SE
    • Blackbaud, Inc.
    • DonorSearch
    • Network For Good, Inc.（BONTERRA）
    • WealthEngine, Inc.
    • Intuit Inc.
    • Faithlife, LLC
    • Global Payments Inc.
    • Community Brands Intermediate, LLC
    • Cvent Holding Corp.

第8章投資分析

第9章市場的未來

簡介目錄
Product Code: 93309

The Non-Profit Software Market size is estimated at USD 4.25 billion in 2024, and is expected to reach USD 5.83 billion by 2029, growing at a CAGR of 7.98% during the forecast period (2024-2029).

Non-Profit Software - Market

The market opportunities for non-profit software vendors are expansive and dynamic, presenting a landscape rich with potential for innovation and impact. As the non-profit sector evolves, software solutions providers tailored to its unique needs open several critical avenues for growth and improvement.

Key Highlights

  • Marketing and outreach efforts are the ways NGOs raise donations. Smaller organizations confront marketing issues and may need more means to conduct campaigns. To overcome this, startups are developing various new marketing solutions that cater to the needs of all sizes of non-profits through simplified software. Besides, such solutions enable non-profits to better connect with clients and donors through multiple channels, increasing their reach.
  • Furthermore, charity organizations embrace artificial intelligence to automate backend activities and generate critical operational insights. This improves revenue while decreasing costs. AI supports charitable organizations in automating administrative chores, which is advantageous for non-profit organizations that lack dedicated human resource management or administration staff. In addition, integrating cloud-based services in charity organizations lowers the cost of deploying AI-based automation.
  • Fundraising software is intended to aid non-profit organizations in managing numerous aspects of the fundraising process, such as donation tracking, donor management, online fundraising, event management, and communication with donors. The software is designed to aid non-profits in rationalizing their fundraising struggles and making the most of their virtual fundraising efforts by delivering a range of features that can assist organizations in engaging and attracting donors, tracking fundraising metrics and progress, and managing donations.
  • The non-profit organizations operate on a tight budget, relying on government grants, donations, and volunteers. With limited capital, software development and implementation can be complex, and organizations frequently need help to invest in technology solutions that could ultimately help them grow and be more effective.
  • The COVID-19 pandemic has been challenging, mainly as new Non-profit fundraising trends are explored, requiring more effort than before COVID-19. These trends regarding fundraising demonstrated new ways to raise money and continue their essential work, leading to the adoption of technology products such as fundraising software.

Non-Profit Software Market Trends

Fund Raising Software to Witness Major Growth

  • The implementation of fundraising software has experienced positive growth as people progressively utilize accounting data systems instead of the traditional approach of physically storing financial data. It is expected that the market for fundraising software is expected to expand significantly during the period of projection due to the rapid demand growth during the past few years.
  • In addition, the concept of digital fundraising is rising across the globe. Digital fundraising refers to using digital channels for fundraising activities, including social media, mobile apps, QR codes, or texting, to build networks with supporters. Non-profits can now utilize digital channels to reach donors and guarantee a regular donation flow throughout the year by leaving behind the outdated cycle of seasonal or biannual fundraising campaigns and events.
  • Moreover, according to Donorbox, by 2026, around 60% of the world's population is expected to use digital wallets. Digital wallets are anticipated to reach 5.2 billion in 2026 from 3.4 billion in 2022. The growing use of digital wallets is expected to capture those donors who are becoming contented with this smarter giving method. For example, over 150 million people are estimated to use Google Pay for digital transactions globally as of 2023.
  • For instance, non-profit organizations such as Maya's Hope witnessed an increase in the number of requests they received to support Ukrainian organizations and families. The number of givers to Maya's Hope through Donorbox (also used as a digital wallet) has doubled since execution, with a typical donation of USD 514. They raised more than USD 826,649 on Donorbox with peer-to-peer fundraising and the support of more than 41 supporters.
  • The growing use of digital wallets is expected to drive fundraising software by compelling, seamless incorporation for convenient online donations. Fundraising platforms must adjust to accommodate digital wallet transactions, providing users with a secure and quick way to contribute. This evolution lines up with the shift to cashless transactions and improves the efficiency of fundraising efforts.

Asia-Pacific is Expected to Witness Significant Growth

  • Asia-Pacific is a diverse and dynamic region, possessing significant opportunities for economic development. However, it contains numerous gaps, especially in terms of addressing people's diverse social needs. Several factors driving the growth of non-profit organizations are increasing economic prosperity, an expanding middle class, and growing awareness of social and environmental issues. The region's diverse and dynamic societies face various challenges, prompting the establishment of non-profits to address issues like poverty, education, healthcare, and environmental sustainability.
  • A growing culture of philanthropy, both from individuals and corporations, contributes to supporting and developing non-profit initiatives. For instance, in September 2023, Asia Community Foundation, the Asia-focused independent community foundation, expanded its presence to the growing philanthropic community within the region. The foundation's main objective is to provide giving in Asia by facilitating efficient and secure giving through and from Singapore.
  • In June 2023, the International non-profit organization Wildlife Conservation International declared the public launch of Forests for People, a new charitable entity in New Zealand to enhance and support the welfare of indigenous communities in Southeast Asia. In partnership with the Frankfurt Zoological Society, Forests for People runs a Mobile Education Unit in the Bukit Tigapuluh Ecosystem to educate students and local farmers on the importance of protecting this fragile and ecologically significant ecosystem. The new charity can receive tax-deductible donations from businesses, individuals, and philanthropic organizations in New Zealand and direct them to projects that would further provide a sustainable economic future, especially for disadvantaged communities at the forefront of the environmental crisis.
  • In January 2022, Advanced Solutions International (ASI), the provider of iMIS SaaS solutions for associations and non-profits, signed an agreement to become the fundraising success partner and provide personalized onboarding as well as support for the DonorPerfect fundraising software in New Zealand and Australia. DonorPerfect's comprehensive, user-friendly features deliver seamless functionality across the entire fundraising process.
  • Overall, government policies and partnerships with non-profits further stimulate the growth of organizations focused on social impact and community development, driving the market's growth opportunities significantly.

Non-Profit Software Industry Overview

The non-profit software market is Semi-Consolidated, and the market studied is evolving with the continuous introduction of solutions, which provides a competitive advantage for the vendors operating in the market to stay ahead. Continuous innovation in software offerings and functionalities creates differentiating advantages for the vendors, and some of the players include Double the Donation, Neon One, LLC, Microsoft Corporation, Salesforce, Inc., and Bloomerang, LLC.

  • October 2023 - Community Brands announced the partnership between YourMembership AMS and Tides, a renowned non-profit and philanthropic organization for advancing global social change. YourMembership AMS became a recommended technology vendor for Tides projects to manage membership activities, boost member engagement, and increase non-dues revenue. Tides is a non-profit accelerator that builds a world of shared prosperity and social justice. Tides offer solutions such as infrastructure and expertise for impact investors, social change leaders, individual donors, foundations, corporate partners, and social purpose real estate. The partnership will help improve member management and boost revenue for many projects.
  • September 2023 - REACH and Double the Donation have partnered to boost non-profit fundraising efforts with an easy matching gifts integration through the company's 360MatchPro. The partnership brings matching gifts directly to non-profit REACH donation forms. A mutual client of REACH and Double the Donation will simply enter their 360MatchPro API keys into their REACH portal to connect their accounts.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness-Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Impact of COVID-19 on the Non-Profit Software Industry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Demand For Fund Raising Software
    • 5.1.2 Rising Adoption of Automation in the Non-Profit Business
  • 5.2 Market Restraints
    • 5.2.1 Budget Constraints Related to Software Implementation

6 MARKET SEGMENTATION

  • 6.1 By Deployment
    • 6.1.1 On Premises
    • 6.1.2 Cloud
  • 6.2 By Enterprise Size
    • 6.2.1 SMEs
    • 6.2.2 Large Enterprise
  • 6.3 By Type
    • 6.3.1 Admission-Based Nonprofit Software
    • 6.3.2 Fund Raising Software
    • 6.3.3 Marketing Software
    • 6.3.4 Volunteer Management
    • 6.3.5 CRM
    • 6.3.6 Other Types
  • 6.4 By Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles*
    • 7.1.1 Bloomerang, LLC
    • 7.1.2 Salesforce, Inc.
    • 7.1.3 Microsoft Corporation
    • 7.1.4 Neon One, LLC
    • 7.1.5 Double the Donation
    • 7.1.6 SAP SE
    • 7.1.7 Blackbaud, Inc.
    • 7.1.8 DonorSearch
    • 7.1.9 Network For Good, Inc. (BONTERRA)
    • 7.1.10 WealthEngine, Inc.
    • 7.1.11 Intuit Inc.
    • 7.1.12 Faithlife, LLC
    • 7.1.13 Global Payments Inc.
    • 7.1.14 Community Brands Intermediate, LLC
    • 7.1.15 Cvent Holding Corp.

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET