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市場調查報告書
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1630221

企業行動管理：市場佔有率分析、產業趨勢與統計、成長預測（2025-2030）

Enterprise Mobility Management - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計企業行動管理市場在預測期內的複合年成長率為12.84%。

企業行動管理-市場-IMG1

主要亮點

  • 由於 BYOD（自帶設備）和 CYOD（選擇您的設備）等主要企業趨勢，企業行動管理 (EMM) 解決方案越來越受到關注。因此，透過適當的控制，企業可以從行動機會中受益，同時確保敏感資料和設備的保護。
  • 由於 ERP 軟體和 CRM 系統的使用不斷增加，市場上行動解決方案的使用也正在增加。 ERP 通常是業務管理軟體的一類，是組織用來收集、儲存、管理和解釋來自各種業務活動的資料的一套整合應用程式。根據《電腦週刊》報道，企業資源規劃（ERP）和客戶關係管理（CRM）仍然是業務應用程式最重要的類別。
  • EMM 實踐通常包含行動管理系統和服務，為智慧財產權保護和資料管理提供豐富的安全環境。零售商等最終用戶需要 EMM，因為他們的員工使用智慧型手機作為銷售點 (POS) 設備來掃描條碼、付款和處理交易。同時，銀行和企業合作夥伴正在轉向允許 BYOD 並要求 EMM 來確保金融交易中的資料安全和監管合規性。
  • 員工使用的智慧型手機和相關設備不僅必須能夠運行企業應用程式，還必須能夠根據工作負載要求處理資料和檔案。將端點設備與所有組織系統整合並實現這些系統之間的無縫同步是組織 IT 團隊面臨的主要挑戰，並且限制了市場的成長。
  • 由於 COVID-19 的爆發，大多數組織已轉向在家工作模式。這是由於封鎖和社交距離措施，對管理應用程式和設備以及遠端監控應用程式的方面產生了巨大的需求。因此，一些提供應用程式和裝置管理服務的公司正在更新其服務套件，以滿足組織管理其行動裝置需求日益成長的需求。

企業行動管理市場趨勢

BFSI產業佔有很大佔有率

  • 過去 20 年來，BFSI 服務經歷了重大轉變。隨著數位化，網路服務和國際交易需要快速解決。銀行、金融服務和保險 (BFSI) 已從需要客戶親自上門獲取服務的服務發展到銀行送貨上門的服務。 BFSI 儲存其客戶和業務合作夥伴的重要財務和資料，並用其提供服務。
  • 金融機構正在採用現代網路安全方法，例如零信任模型。採用這種模型有可能加強銀行的安全狀況。 EMS 的採用主要是出於滿足 BFSI 領域安全合規性的需求。
  • 例如，裝置配置可協助 BFSI 組織遠端配置行動裝置並提供對企業資料資源和企業應用程式的存取。 EMM 的單一登入 (SSO) 功能可讓經過驗證的使用者存取受信任裝置和公司應用程式上的公司資料，從而幫助確保財務應用程式和客戶資料的安全。
  • 此外，EMM 解決方案可協助銀行控制行動資料成本。 IT管​​理員可以遠端設定行動電話資料閾值和相應的操作，例如觸發警報或阻止移動資料。這些功能在基於資訊亭的服務中變得更加突出，如果交易返回危險訊號，銀行和保險服務供應商就可以控制設備。
  • 受企業行動管理監管的銀行分店自助服務終端可以執行由數位指示牌、自助服務終端鎖定和安全瀏覽器技術保護的多種功能，以增強客戶體驗。此外，科技的滲透和數位化管道的拓展，如網路銀行、手機銀行，正成為客戶銀行服務的首選。銀行越來越需要利用高階身份驗證和存取控制流程。

預計北美將佔據最大佔有率

  • 預計北美將在企業行動管理市場中佔據重要佔有率，企業的日益關注和領先供應商的出現將成為推動該地區市場成長的關鍵因素。
  • VMware 為其 Workspace ONE 平台引入了新的遠端工作功能。該供應商宣布了新的工作場所解決方案，以幫助企業在繼續對抗 COVID-19 影響的同時安全地讓員工返回辦公室。它還透過利用混合雲規模以及與其他 VMware 技術的獨特整合來改善辦公室體驗和業務彈性。該公司的 Workspace ONE 使用戶能夠在任何裝置上安全地交付和管理任何應用程式。該解決方案將存取控制、應用程式管理和多平台端點管理整合到單一平台中，並可作為雲端服務或本地部署使用。
  • 美國是北美地區最重要的企業行動管理市場。銀行、零售、製造和醫療保健行業對行動解決方案的高度採用是該國對這些解決方案的主要需求來源。醫療保健產業擁有巨大的分析潛力，巨量資料分析在該國的醫療保健生態系統中不斷擴展。預計這將在預測期內推動該地區 EMM 的成長。
  • 隨著混合和遠端工作成為新常態，管理越來越多的行動裝置對於企業來說變得更加重要。 2021 年 10 月，Google發布了 Android 12，為企業客戶引入了更多功能。這包括改進密碼複雜性控制以幫助保護公司資料，以及禁用公司自有設備上的 USB 訊號以限制基於 USB 的攻擊的能力。我們也針對 Android 工作設定檔推出了額外的隱私保護安全控制措施，包括工作應用程式的網路日誌記錄。
  • 北美各行業公司擴大在其行業數位化策略中實施企業行動管理解決方案。此外，這些解決方案可協助企業根據該地區各個獨立監管機構的指導方針實現必要的安全合規性。因此，北美市場的市場佔有率最高，並且該地區的市場仍在成長。

企業行動管理產業概述

企業行動管理市場的競爭是溫和的，由幾家大公司組成。從市場佔有率來看，目前只有少數幾家主要企業佔據市場主導地位。該領域的公司在研發上投入了大量資金。合作、合資和併購等商務策略使 EMM 公司保持市場競爭力。許多公司相信升級現有的產品組合才能吸引客戶。企業正在轉向企業行動公司提供的解決方案來獲得競爭優勢。

  • 2021 年 2 月 - Checkmarks 宣佈為雲端原生應用程式保持基礎架構即程式碼安全。 KICS 是一個開放原始碼靜態分析解決方案。
  • 2021 年 2 月 - Qualys Inc. 宣布推出 Qualys SaaS 偵測與回應 (SaaSDR)，進一步增強其 SaaS 應用程式安全平台產品。這為用戶提供了應對日益複雜的應用程式所需的安全性。
  • 2021 年 1 月 - OpsRamp 幫助客戶管理混合和多重雲端IT 環境，對雲端應用程式、整合通訊(UC) 和協作工具、視訊會議和其他 IT 資源的需求顯著成長我們為 WFH 世界擴展了網路和 UC 監控OpsRamp 平台的新功能為解決方案供應商提供了滿足在家工作員工需求的方法。

其他好處：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第1章簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場動態

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭公司之間敵對關係的強度
  • 評估 COVID-19 對產業的影響
  • 市場促進因素
    • 行動裝置日益成為存取網際網路、公司資料和各種其他資訊的首選媒介
    • 最終用戶產業的 BYOD 趨勢不斷成長
  • 市場限制因素
    • EMM 部署的成本和升級複雜性

第5章市場區隔

  • 按類型
    • 解決方案
      • 設備管理
      • 安全管理
      • 應用程式管理
      • 其他解決方案
    • 按服務
  • 最終用戶
    • BFSI
    • 衛生保健
    • 資訊科技/通訊
    • 製造業
    • 零售
    • 其他最終用戶
  • 按地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東/非洲

第6章 競爭狀況

  • 公司簡介
    • BlackBerry Limited
    • AirWatch（Vmware Inc.）
    • Citrix Systems Inc.
    • IBM Corporation
    • Microsoft Corporation
    • Mobile Iron Inc.
    • Sophos Ltd.
    • Soti Inc.
    • Symantec Corporation（Broadcom）
    • NetPlus Mobility（Ventraq Corporation）

第7章 投資分析

第8章市場的未來

簡介目錄
Product Code: 63700

The Enterprise Mobility Management Market is expected to register a CAGR of 12.84% during the forecast period.

Enterprise Mobility Management - Market - IMG1

Key Highlights

  • Enterprise mobility management (EMM) solutions are gaining prominence owing to some of the major enterprise trends, such as bring-your-own-device (BYOD) and choose your device (CYOD) policies, in which companies are allowing employees to use external or internal devices for enterprise-related work. Thus, deploying appropriate controls in companies is expected to benefit them from mobility opportunities while ensuring that sensitive data and devices are safeguarded.
  • The growing application of ERP software and CRM systems has increased the use of mobility solutions in the market. ERP is usually a category of business-management software, typically a suite of integrated applications that an organization may use to collect, store, manage, and interpret data from various business activities. According to Computer Weekly, enterprise resource planning (ERP) and customer relationship management (CRM) remain the most vital categories for business applications.
  • EMM practices usually incorporate mobile management systems or services to offer intellectual property protections and a security-rich environment for data management. End users, like retailers, require EMM as the employees use smartphones as point-of-sale (POS) devices to scan bar codes, conduct payments, and process transactions. At the same time, banks and allies are pivoting to allow BYOD and require EMM for secure data and regulatory compliance for their financial exchanges.
  • The smartphones and related devices used by employees must be able to process data and files in accordance with the workload's requirements in addition to running enterprise apps. Integrating endpoint devices with all organizational systems and achieving seamless synchronization between them is a big challenge for the organization's IT team and is restricting the market growth.
  • With the outbreak of COVID-19, most organizations have shifted to the work from the home model due to the lockdown ad social distancing measures that have created a significant demand for managing the application and devices while monitoring the application aspect remotely. Therefore, several companies offering application and device management services are updating and providing a suite of services with the increased demand from the organization for managing their mobile device needs.

Enterprise Mobility Management Market Trends

BFSI Sector Is Contributing A Significant Share

  • BFSI services experienced an enormous transition in the past two decades. With digitization, internet services and international transactions require fast redressal. Banking, financial services, and insurance (BFSI) have evolved from a service that requires customers to visit for the service to a bank that reaches customers at their homes. BFSI stores the customer and clients' critical financial and personal data and uses them to provide services.
  • Financial institutions are employing modern approaches to cybersecurity, such as the Zero Trust model. Adopting this model may help banks strengthen their security posture. The adoption of EMS has been majorly driven owing to the need to meet security compliance in the BFSI sector.
  • Device provisioning, for instance, aids the BFSI organizations in remotely configuring mobile devices and providing access to corporate data resources and enterprise apps. The Single-Sign-On (SSO) feature of EMM helps to secure financial apps and customer data by allowing authenticated users to access corporate data on trusted devices and enterprise applications.
  • Moreover, EMM solutions may help banks keep mobile data costs under control. IT admins may remotely set cellular data thresholds and corresponding actions, like triggering an alert or blocking mobile data. These features become more prominent for Kiosks-based services, where the banks and insurance service providers may manage the devices if the transaction returns a red flag.
  • Enterprise Mobility Management regulated kiosks at bank branches may perform multiple functions secured by Digital Signage, Kiosk Lockdown, and Secure Browser technology that improve customer experience. Moreover, the growing technological penetration and digital channels, such as internet banking and mobile banking, are becoming customers' preferred choices for banking services. There is a greater need for banks to leverage advanced authentication and access control processes.

North America To Account For The Largest Share

  • North America is expected to hold a significant share in the enterprise mobility management market, with the increasing focus of the corporates, along with the presence of major vendors acting as the primary factors driving the market growth in the region.
  • VMware, an American company, has introduced new remote work capabilities to the Workspace ONE platform. The vendor announced new workplace solutions to help companies return their employees to offices safely as they keep combatting the effects of the COVID-19 outbreak. It also improves office experiences and business resilience by leveraging hybrid cloud-scale and unique integrations with other VMware technologies. The company's Workspace ONE allows users to securely provide and manage any app on any device. The solution integrates access control, application management, and multi-platform endpoint management into a single platform and is available as a cloud service or on-premises deployment.
  • The United States is North America's most significant market for enterprise mobility management. The high adoption rate of mobility solutions in the banking, retail, manufacturing, and healthcare sectors is the primary source of demand for these solutions in the country. The healthcare industry accounts for the huge potential for analytics with growing big data analytics among the country's healthcare ecosystem. This is expected to foster the growth of EMM in the region over the forecast period.
  • With hybrid and remote work as the new norm, managing the growing number of mobile devices has become even more critical for businesses. In October 2021, the American company Google launched Android 12, introducing even more, features for enterprise customers, including improving password complexity controls to make it easier to protect company data and disabling USB signaling on company-owned devices to limit USB-based attacks. It has also launched additional privacy-preserving security controls for the Android work profile, like network logging of work apps.
  • North American Companies across various industry verticals are increasingly implementing Enterprise Mobily Management solutions in their industry digitalization strategy because these solutions may help safeguard, manage and monitor sensitive corporate and customer data. In addition, these solutions are helping the companies to have required security compliances according to the guidelines of various independent regulatory bodies in the region. Because of this, the North American market contributes the highest market share, and the market is still growing in the region.

Enterprise Mobility Management Industry Overview

The enterprise mobility management market is moderately competitive and consists of several major players. In terms of market share, few significant players currently dominate the market. Companies working in this space are spending abundantly on research and development. Business strategies such as collaboration, joint ventures, and mergers and acquisitions have allowed EMM firms to stay competitive in the market. Many organizations believe in upgrading their current portfolio to attract their customers. Firms are looking at the solutions offered by enterprise mobility companies to achieve a highly sought-after competitive advantage.

  • February 2021 - Checkmarx launched Keeping Infrastructure as Code Secure for cloud-native applications, providing developers with increased security in Infrastructure as Code. KICS is an open-source static analysis solution.
  • February 2021 - Qualys Inc. launched Qualys SaaS Detection and Response (SaaSDR) to enhance its SaaS application security platform offerings further. This would give users the required security to combat the rising complexities of applications.
  • January 2021 - OpsRamp expanded its network, UC monitoring for the WFH world with new functionality in the OpsRamp platform that offers solutions providers a way to help customers manage hybrid and multi-cloud IT environments and meet the needs of work-from-home employees as demand for cloud applications, unified communications (UC) and collaboration tools, video conferencing, and other IT resources had increased significantly.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment of the Impact of COVID-19 on the Industry
  • 4.4 Market Drivers
    • 4.4.1 Growth of Mobile Devices as the Preferred Medium of Accessing Internet, Enterprise Data, and Various Other Information
    • 4.4.2 Rising BYOD Trend across End-user Industries
  • 4.5 Market Restraints
    • 4.5.1 Cost Associated with EMM Deployment Upgradation Complexities

5 MARKET SEGMENTATION

  • 5.1 Type
    • 5.1.1 Solutions
      • 5.1.1.1 Device Management
      • 5.1.1.2 Security Management
      • 5.1.1.3 Application Management
      • 5.1.1.4 Other Solutions
    • 5.1.2 Services
  • 5.2 End User
    • 5.2.1 BFSI
    • 5.2.2 Healthcare
    • 5.2.3 IT and Telecom
    • 5.2.4 Manufacturing
    • 5.2.5 Retail
    • 5.2.6 Other End Users
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia Pacific
    • 5.3.4 Latin America
    • 5.3.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 BlackBerry Limited
    • 6.1.2 AirWatch (Vmware Inc.)
    • 6.1.3 Citrix Systems Inc.
    • 6.1.4 IBM Corporation
    • 6.1.5 Microsoft Corporation
    • 6.1.6 Mobile Iron Inc.
    • 6.1.7 Sophos Ltd.
    • 6.1.8 Soti Inc.
    • 6.1.9 Symantec Corporation (Broadcom)
    • 6.1.10 NetPlus Mobility (Ventraq Corporation)

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET