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市場調查報告書
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1630243

北美儀表板攝影機：市場佔有率分析、行業趨勢和成長預測（2025-2030）

North America Dashboard Camera - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

北美行車記錄器市場預計在預測期內複合年成長率為 15.4%

北美行車記錄器-市場-IMG1

主要亮點

  • 由於過去十年報告的事故死亡人數急劇增加，駕駛輔助系統最近越來越受歡迎。汽車產業對更好的輔助系統的需求正在成為一種可行的產品，能夠果斷地確定迫在眉睫的危險並指導駕駛員。
  • 行車記錄器僅安裝在特斯拉、寶馬、賓士、沃爾沃、凱迪拉克等豪華車上，但消費者已經習慣了它們。隨著最近社交和主流媒體上的個人影像湧入，消費者清楚地意識到行車記錄器、隨身攝影機、行動電話、門鈴攝影機等的攝影機影像可用​​於安全目的。
  • 配備儀表板攝影機的自動駕駛汽車預計將提高資料透明度，減少公眾焦慮，並導致採用更安全的無人駕駛技術。自動駕駛汽車已在美國各地投入使用。 2021 年，超過 80 家公司正在 36 個州和華盛頓特區積極測試 1,400 多輛自動駕駛汽車、卡車和其他車輛。
  • 例如，2021年4月，一輛載有兩人的特斯拉在德克薩斯州墜毀並起火，據調查人員稱，兩人均因不在駕駛座而死亡。同時，美國國家公路交通安全管理局宣布正在調查近 20 起涉及特斯拉汽車的事故，這些汽車曾經或可能已經使用了 Autopilot。在這種情況下，行車記錄器可以為法醫調查提供很大幫助。
  • 因此，儀表板攝影機和捕獲的資料可用於升級感測器和其他為自動駕駛汽車提供動力的技術。目前，大多數全自動駕駛汽車正處於測試階段。汽車行業的幾家主要公司正在測試自動駕駛汽車，包括寶馬、戴姆勒、大眾集團和沃爾沃。
  • COVID-19 的爆發以及由此導致的世界各地營運關閉正在影響世界各地的工業活動。停工的影響包括供應鏈中斷、製造過程中使用的原料短缺、勞動力短缺、價格波動和運輸問題。

北美行車記錄器市場趨勢

雙聲道儀表板攝影機推動市場成長

  • 對於行車記錄器製造商來說，多鏡頭行車記錄器主要是一個利潤豐厚的投資領域，因此人們越來越偏好雙通道行車記錄器而不是單通道行車記錄器。過去，由於處理複雜性，多通道儀表板攝影機的需求受到限制，因為它們同時捕獲和記錄兩個視圖的視訊串流。
  • 儀表板攝影機市場預計將因 Uber、Lyft 和 Bookmycab 等私人計程車服務而受到高度關注。該設備節能且具有記錄車輛內部和外部環境的功能。
  • 此外，該設備的內建 GPS 和 Wi-Fi 支援即時位置追蹤功能，允許用戶使用智慧型手機上的應用程式存取該裝置。提供震動和運動偵測功能，有助於速度偵測和車輛事故偵測，為駕駛提供額外的警告。
  • 此外，目前保險公司對安裝行車記錄器缺乏直接折扣被認為是導致美國消費者缺乏興趣的原因之一。然而，由於美國事故數量不斷增加，政府實施了嚴格的監管，預計這將推動成長。

預計美國將佔據主要佔有率

  • 各種公司和新興企業正在大力投資，以提高其在該地區的影響力和滲透率。現有公司創新新產品以擴大產品系列、獲得市場吸引力並增加市場佔有率。
  • 同樣，一群美國新興企業開發了一種創新的經營模式，為在車輛中安裝儀表板攝影機的駕駛者提供經濟獎勵。因此，北美越來越多的乘車服務供應商（包括 Lyft 和 Uber）正在引入車載 DVR 來記錄他們的乘車情況。
  • 由於技術進步，行車記錄器現在配備了 3 軸 G 感知器。這使得行車記錄器的功能不僅僅是錄影。現在可以偵測突然煞車或碰撞等意外運動。在此類緊急情況下，我們會採取特定步驟來確保影片已儲存並傳輸到雲端，並鎖定以防止被竄改或刪除。
  • 2021 年 9 月，美國汽車行駛了約 2,670 億英里。今年8月的交通量比去年8月減少了近70億英里。今年1月至7月車輛行駛總公里數約3.3兆。隨著都市區交通量的增加，交通事故和路怒症也呈現上升趨勢。良好的影像可以減少所有者面臨不利法律訴訟的機會。

北美行車記錄器產業概況

北美行車記錄器市場競爭非常激烈。市場高度集中，參與企業規模各異。所有主要公司都佔有重要的市場佔有率，並致力於擴大其在全球的消費群。市場主要企業包括Garmin Ltd、LG Innotek、Panasonic Corporation、Harman International Industries Inc.（三星電子）、Transcend Information Inc.、BlackVue（Pittasoft）、YI Technology、Papago Inc.、Thinkware Corporation等。公司正在透過建立多個夥伴關係關係和投資新產品推出來增加市場佔有率，以在預測期內獲得競爭優勢。

  • 2022 年 5 月 - THINKWARE 與 BMW 簽訂契約，供應兩台專用行車記錄器。 THINKWARE 的行車記錄器型號 ACE 3.0 和 ACE 3.0 PRO 將安裝在BMW集團的車輛上。透過這些產品，THINKWARE 將在全球供應和安裝兩種型號的寶馬集團獨家行車記錄器。該計劃將於 2022 年在中國、美國、英國和日本等 7 個國家開始推出，然後擴展到其他國家。
  • 2021 年 11 月 - Cobra Electronics 宣佈在現有 Cobra SC 系列產品陣容中推出新型 Cobra SC 400 和 SC 400D 智慧儀表板攝影機。這款新型行車記錄器使駕駛者更清楚地了解駕駛時發生的情況。該產品支援超高清4K視訊解析度，內建Alexa，可同時錄製3個相機（前、後、艙內視圖）。支援 4K 的 SC 400 和 SC 400D 可擷取車輛內部和外部的清晰視圖，並具有增強的車輛和駕駛員安全性、警報管理平台和視訊事件通知。

其他好處

  • Excel 格式的市場預測 (ME) 表
  • 3 個月分析師支持

目錄

第1章簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場洞察

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭公司之間的敵對關係
  • COVID-19 對儀表板攝影機市場的影響

第5章市場動態

  • 市場促進因素
    • 越來越重視駕駛員安全，擴大接受儀表板影像作為法醫證據
    • 智慧儀表板攝影機的技術進步促進了美國的採用
    • 同地區單價下降
  • 市場問題
    • 隱私問題和法規
    • 與歐洲主要國家相比，由於保險公司的回扣而廣泛使用行車記錄儀，普及率相對較低

第6章 市場細分

  • 依技術
    • 基本的
    • 聰明的
  • 按分銷管道
    • 離線
    • 線上
  • 按國家/地區
    • 美國
    • 加拿大

第7章 競爭格局

  • 公司簡介
    • Garmin Ltd
    • LG Innotek
    • Panasonic Corporation
    • Harman International Industries Inc.（Samsung Electronics Co. Ltd）
    • Transcend Information Inc.
    • BlackVue（Pittasoft Co. Ltd）
    • YI Technology
    • Papago Inc.
    • Thinkware Corporation
    • Waylens Inc
    • Rand McNally
    • Nextbase
    • Cobra Electronics Corporation（Cedar Electronics Holdings Corp.）
    • HP Inc.

第8章投資分析

第9章市場的未來

簡介目錄
Product Code: 66060

The North America Dashboard Camera Market is expected to register a CAGR of 15.4% during the forecast period.

North America Dashboard Camera - Market - IMG1

Key Highlights

  • The driving assistance systems have recently gained popularity due to the drastic increase in the number of accidental fatalities reported in the last decade. The demand for better assistance systems to categorically judge imminent dangers and guide drivers has emerged as a viable product in the automotive sector.
  • Although dash cams are available only in high-end automobiles from companies like Tesla, BMW, Mercedes-Benz, Volvo, and Cadillac, consumers are already familiar with them. Consumers are well aware of the potential security benefits of camera footage from dash cameras, body cameras, mobile phones, and doorbell cameras, thanks to an inflow of personal video in social and mainstream media in recent years.
  • Autonomous cars with dashboard cameras offer increased data transparency, which is expected to relieve public fears and lead to safer deployments of driverless technology. Autonomous vehicles are already in use across the United States. In 2021, over 80 firms were actively testing more than 1,400 self-driving cars, trucks, and other vehicles in 36 states and Washington, DC.
  • For example, in April 2021, two men were killed in Texas after a Tesla they were riding in crashed and caught fire, with neither of the guys in the driver's seat, according to investigators. At the same time, the National Highway Traffic Safety Administration announced that it was looking into nearly two dozen crashes involving Teslas that were either using or may have been using Autopilot. In such circumstances, dashcams become quite helpful for forensic purposes.
  • Hence, dashboard cameras and the data captured can be used to upgrade the sensor and other technologies that power autonomous vehicles. Currently, most fully autonomous vehicles are in their testing phase. Several automobile industry giants, like BMW, Daimler, Volkswagen Group, and Volvo, are testing their self-driving cars.
  • The COVID-19 outbreak and the associated lockdowns across the globe have affected industrial activities worldwide. Some effects of the lockdown include supply chain disruptions, the lack of availability of raw materials used in the manufacturing process, labor shortages, fluctuating prices, and shipping problems.

North America Dashboard Cameras Market Trends

Dual-channel Dashboard Camera to Drive the Market Growth

  • Multi-lens dashboard cameras serve a lucrative segment to invest in, majorly for dashboard camera manufacturers, thereby driving an increasing preference for dual-channel dashboard cameras over single-channel dashboard cameras. Demand for multi-channel dashboard cameras was restricted in the past due to the complication of processing, as video streaming of the two views was captured and recorded simultaneously.
  • The Dashboard Camera market is expected to gain high traction due to private taxi services like Uber, Lyft, and Bookmycab. The devices are energy efficient and provide recording features of vehicles' internal and external environments.
  • Furthermore, the Devices' built-in GPS and Wi-Fi support the live location tracking feature, allowing the owner to access the device using smartphone applications. The availability of impact and motion detection features aids in speed detection and vehicle accidents, further providing alerts to drivers.
  • In addition, the current lack of direct discounts from insurance companies for the installation of dashcams is estimated to have an impact on the low interest of US consumers. However, stringent regulations mandated by the government, due to the growing number of accidents in the United States, are expected to propel the growth.

United States is Expected to Hold Major Share

  • Various companies and startups made significant investments to increase the regional presence and the adoption rate. The existing companies are innovating new products to expand the product portfolio, gain market traction and increase their market share.
  • Similarly, a group of startups in the United States have developed an innovative business model wherein the drivers are offered monetary rewards for installing dashboard cameras in their vehicles. As a result, more ride service providers across North America, such as Lyft and Uber, have started deploying in-car DVRs to record their rides.
  • Dash cams are now equipped with a 3-axis G-sensor due to technology improvements. It has expanded the capabilities of dash cams beyond only recording video. It's also capable of detecting unexpected movements like emergency braking or crashes. It takes specific procedures in such emergencies to ensure that the film is kept and transferred to the cloud or to lock it to prevent tampering or erasure.
  • In September 2021, the American motor vehicle fleet traveled around 267 billion vehicle miles. Traffic declined by almost seven billion vehicle miles in August of that year compared to August of the previous year. Between January and July of this year, the total number of vehicle kilometers traveled was roughly 3.3 trillion. Because of the increased traffic in cities and rural regions, there are increasing incidents of accidents and road rage. Having a good video can lessen the chance of an owner being involved in an unfavorable legal action.

North America Dashboard Cameras Industry Overview

The North America Dashboard Camera Market is very competitive in nature. The market is highly concentrated due to the presence of various small and large players. All the major players account for a large share of the market and are focusing on expanding their consumer base across the world. Some of the significant players in the market are Garmin Ltd, LG Innotek, Panasonic Corporation, Harman International Industries Inc.(Samsung Electronics Co. Ltd), Transcend Information Inc., BlackVue (Pittasoft Co. Ltd), YI Technology, Papago Inc., Thinkware Corporation, and many more. The companies are increasing the market share by forming multiple partnerships and investing in introducing new products to earn a competitive edge during the forecast period.

  • May 2022 - THINKWARE signed a supply contract with BMW for two exclusive dash cams. THINKWARE's exclusive dash cam models, the ACE 3.0 and ACE 3.0 PRO will be installed in BMW Group vehicles. These products result in THINKWARE supplying and equipping two new dash cam models exclusively for BMW Group vehicles worldwide. The rollout will begin in 2022 in 7 countries, including China, the United States, the United Kingdom, and Japan, and later expand to other countries.
  • November 2021 - Cobra Electronics unveiled the newest addition to its existing Cobra SC Series lineup, the Cobra SC 400 and SC 400D Smart Dashboard Cameras. The new dash cams empower drivers to be more aware of what's happening on their drive. Products are equipped with Ultra HD 4K video resolution, Alexa built-in, and capable of simultaneously recording three cameras (front, rear, and cabin views). The 4K-capable SC 400 and SC 400D capture crystal-clear views outside and inside the vehicle, offering enhanced car and driver security, an alerts management platform and video-powered incident notification.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Impact of COVID-19 on the Dashboard Camera Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Emphasis on Driver Safety Coupled With Growing Acceptance of Dashboard Footage as Evidence in Court of Law
    • 5.1.2 Technological Advancements in Smart Dashboard Camera Segment Driving Adoption in the United States
    • 5.1.3 Declining Unit Prices in the Region
  • 5.2 Market Challenges
    • 5.2.1 Privacy Concerns and Regulations
    • 5.2.2 Relatively Low Level of Adoption as Compared to Major European Countries Wherein Dashboard Cameras are Widely Deployed by Motorists Due to Rebate Policies Provided by Insurance Companies

6 MARKET SEGMENTATION

  • 6.1 By Technology
    • 6.1.1 Basic
    • 6.1.2 Smart
  • 6.2 By Distribution Channel
    • 6.2.1 Offline
    • 6.2.2 Online
  • 6.3 By Country
    • 6.3.1 United States
    • 6.3.2 Canada

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Garmin Ltd
    • 7.1.2 LG Innotek
    • 7.1.3 Panasonic Corporation
    • 7.1.4 Harman International Industries Inc. (Samsung Electronics Co. Ltd)
    • 7.1.5 Transcend Information Inc.
    • 7.1.6 BlackVue (Pittasoft Co. Ltd)
    • 7.1.7 YI Technology
    • 7.1.8 Papago Inc.
    • 7.1.9 Thinkware Corporation
    • 7.1.10 Waylens Inc
    • 7.1.11 Rand McNally
    • 7.1.12 Nextbase
    • 7.1.13 Cobra Electronics Corporation (Cedar Electronics Holdings Corp.)
    • 7.1.14 HP Inc.

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET