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市場調查報告書
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1630437

數位保障：市場佔有率分析、產業趨勢/統計、成長預測（2025-2030）

Digital Assurance - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計數位保障市場在預測期內的複合年成長率為 12.9%。

數位保障-市場-IMG1

主要亮點

  • 數位保障不僅限於測試社交、行動、分析和雲端 (SMAC)、物聯網和巨量資料等應用程式。它還確保透過採用數位轉型舉措實現預期的業務成果。例如，數位保障解決方案超越了 SMAC 等應用程式所需的功能檢驗，以執行網路功能、最佳效能、互通性和安全強化等各個方面。像這樣的案例可以引導公司採用數位保證而不是傳統的品質保證（QA）測試。
  • 在當前的市場環境下，企業不僅要專注於滿足客戶對產品和服務的需求，還要創造一致、無縫的體驗。透過利用 Digital 保障的全通路功能，組織可以提供自動化解決方案，從而提供更好的可訪問性、無縫體驗並減少等待時間。
  • 由於數位化需求不斷增加，幾乎每個公司都在使用數位化。對於正在進行數位轉型的公司來說，數位化保障是確保數位生態系統和網路不同部分之間順利互動的一種方法。世界經濟論壇預測，到2025年，數位轉型將為全球經濟增加100兆美元。因此，數位化保障市場受到 IT 公司數位轉型計劃擴張的推動。
  • 開放原始碼和即服務解決方案廣泛可用且易於使用。然而，許多儲存庫之間交換和連接資料很困難，導致事業層級缺乏品質透明度，對數位保障市場的整體可信度產生負面影響，並對市場成長構成挑戰。
  • 此外，COVID-19 還導致公司的數位化存在和客戶支援發生了反應性和計劃性變化。經濟狀況也給企業帶來了壓力，要求企業確保難忘的線上體驗。數位參與度的上升導致數位內容的創作和傳播顯著增加。根據 2021 年 Bynder 對 1,600 名行銷和創新專業人士進行的調查，數位轉型工作在大流行期間獲得了牽引力，產生了更多的數位內容和創新輸出、實施新的數位體驗技術以及投資於客戶資料和分析是行銷部門。預計這將對市場產生積極影響。

數位保障市場趨勢

醫療保健領域預計將顯著成長

  • 在人們日益關注的健康問題的引導下，COVID-19 大流行已在全球蔓延，而居家政策的實施對數位健康世界產生了有效影響。市場也看到行動醫療應用的成長趨勢。例如，印度政府推出了「AROGYASETU」行動應用程式，以提高人們對病毒的認知。
  • 同樣，這些醫療保健應用程式的狂熱用戶數量也在增加。數位健康應用市場競爭非常激烈。因此，為了保持高 FRD 的領先地位，公司必須開發無錯誤且易於使用的軟體應用程式以保持競爭力。該案例顯示了市場的積極前景，預計數位保證的採用將會增加。
  • 組織需要測試其應用程式的使用者介面（UX 測試），使其以患者為中心且簡單。此外，由於使用者可能會將敏感的健康資料輸入到應用程式中，因此組織必須實施嚴格且安全的身份驗證可存取性，並進行安全測試以防止資料外洩。
  • 此外，來自不同部門的醫療保健專業人員經常需要在危急病例上進行協作。然而，合作、後續決策和治療可能會因缺乏資源而被推遲。此外，在緊急情況下，在集中門戶中快速輕鬆地獲取患者見解有助於促進不同部門之間更快的協調和決策，最終加快患者護理速度。
  • 此外，世界各地的醫療保健組織依靠數位策略和視覺內容來講述他們的故事、推動資金籌措並與捐款者互動。然而，在有效維持高安全標準的同時，與更嚴格的法規和保密政策合作一直是個挑戰。數位保障解決方案解決了這些問題，並使媒體、內容和通訊資料能夠在專案、地點和附屬機構之間得到更好的管理和分發。

亞太市場將經歷最高成長

  • 亞太地區預計將顯著成長，因為該地區是一個具有巨大數位轉型潛力的經濟體。每個經濟體，包括中國、印度和日本，都針對特定的 ICT 領域開發了利基市場。該地區是 TCS、Hexaware 和 Maverick Systems 等一些市場參與者的所在地。
  • 隨著該地區邁向數位化未來，新冠肺炎 (COVID-19) 加劇了數位化的緊迫性，包括行動工作空間以及與客戶和合作夥伴在線上互動。隨著轉型的進展，品質保證也必須平衡相互競爭的優先事項。其中包括需要支援快速變化的技術環境，以及需要更快的交付，同時確保用戶的全通路體驗。
  • 該地區的公司正在透過認證來發展市場能力，以實現其組織的數位轉型。 2022 年 8 月，總部位於孟買的獨立數位轉型公司 QualityKiosk Technologies 獲得了 UiPath 服務網路 (USN) 認證。 UiPath 是企業自動化軟體的領先供應商，為自動化提供端到端的自動化平台。 UiPath 平台將業界領先的機器人流程自動化 (RPA) 解決方案與全面的功能相結合，可幫助企業快速擴展其數位業務流程。
  • 亞太地區的企業正在快速數位化，對雲端網路和資料中心的需求不斷增加。邊緣運算的開發就是為了解決這種情況所帶來的問題。透過盡可能靠近資料，組織可以最大限度地減少延遲、提高安全性並提高可靠性。事實證明，邊緣運算對於建立智慧城市和企業至關重要，為該地區的數位保障市場創造了機會。
  • 此外，印度等新興經濟體正透過政府措施和技術供應商投資來擁抱數位轉型。例如，Google公司母公司Alphabet宣布透過印度數位基金投資100億美元，用於建立印度特定用例，為印度企業的數位轉型提供支援。谷歌也暗示將開發一款低成本作業系統來運行 5G 服務。這些案例將加速該地區數位保障的採用。

數位保障產業概述

數位保障市場適度整合，領先供應商利用新產品開發、投資和合作關係來獲得競爭優勢。 COVID-19 情況也幫助企業透過以激進的價格提供服務來優先考慮數位轉型，從而保持市場競爭力。

  • 2021 年 10 月 - Sauce Labs Inc.（連續測試解決方案的領先供應商之一）宣佈在其連續測試雲端中新增 API 測試和監控。新的資料驅動的 API 測試和監控工具使敏捷和 DevOps 團隊能夠更快地調試和修復、縮短發布週期並大規模提供品質。 Sauce Labs 雲端的新 API 測試功能與 Sauce Connect 隧道完全整合，使組織能夠更可靠地測試和監控內部和公共 API。
  • 2021 年 9 月 - Ray 保障是印尼第一家致力於醫療、人壽和重大疾病保險的綜合科技公司，為個人和機構會員推出獨特的基於人工智慧的產品選項，以及我所做的獨特的健康和保健生態系。 Ray 已從跨太平洋技術基金籌集了 100 萬美元的種子前資金。
  • 2021 年 6 月 - Reliance Industries Ltd (RIL) 的完全子公司Reliance Jio 資訊通訊(RJio) 開始在印度四個圈內進行 5G 網路現場測試。測試是與我們的合作夥伴合作並使用他們的技術進行的。它在孟買使用其技術，在德里與愛立信合作，在浦那與諾基亞合作，在古吉拉突邦與三星合作。

其他好處：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第1章簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場洞察

  • 市場概況
  • 產業吸引力－波特五力分析
    • 新進入者的威脅
    • 消費者議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 競爭公司之間的敵對關係
  • 評估 COVID-19 對產業的影響

第5章市場動態

  • 市場促進因素
    • 數位經濟中對 API 監控的需求不斷成長
    • 更多地使用測試自動化來降低營運成本並加強品質保證
  • 市場挑戰
    • 影子 IT 是組織的主要風險領域。
    • 缺乏專業知識且不願採用新的測試方法

第6章 市場細分

  • 按測試類型
    • 功能測試解決方案
    • 效能和可用性測試
    • 安全測試
    • API測試
    • 網路測試
  • 按測試模式
    • 手動測試配置
    • 測試自動化配置
  • 按最終用戶產業
    • 政府機構
    • BFSI
    • 衛生保健
    • 製造業
    • 資訊科技/通訊
    • 媒體與娛樂
    • 其他最終用戶
  • 地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東/非洲

第7章 競爭格局

  • 公司簡介
    • Atos SE
    • Capgemini SE
    • TATA Consultancy Services Limited
    • Hexaware Technologies
    • Micro Focus
    • Accenture plc
    • Cigniti Technologies
    • Wipro Limited
    • DXC Technology Company
    • Software Quality Systems AG
    • Maven Infosoft Pvt Ltd
    • Sixth Gear Studios
    • Thinksys Inc

第8章投資分析

第9章市場的未來

簡介目錄
Product Code: 71493

The Digital Assurance Market is expected to register a CAGR of 12.9% during the forecast period.

Digital Assurance - Market - IMG1

Key Highlights

  • Digital assurance is not confined to testing applications across social, mobile, analytics & cloud (SMAC), IoT, and big data, among others. It also ensures that the desired business outcomes are achieved as a result of the digital transformation initiatives adopted. For instance, digital assurance solutions go beyond the functional validations required for applications such as SMAC and perform various aspects such as network capability, optimal performance, interoperability, and enhanced security. This instance enables the business to adopt digital assurance over traditional Quality Assurance (QA) testing.
  • In the current market scenario, organizations must focus more on creating consistent and seamless experiences apart from meeting the customer's demands for products and services. By leveraging digital assurance omnichannel capabilities, organizations can deliver automated solutions that offer better accessibility, seamless experience, and lesser wait time.
  • Due to the increasing demand for digitalization, it is used in nearly every enterprise. For businesses going through a digital transition, digital assurance is a technique for ensuring smooth interactions between various parts of the digital ecosystem and networks. The World Economic Forum estimates that by 2025, digital transformation will have increased the global economy by USD 100 trillion. The market for digital assurance is therefore driven by IT businesses' expanding digital transformation projects.
  • The open-source and as-a-service solutions are broadly available and straightforward to use. Still, it can be difficult to exchange and connect data across many repositories, resulting in a lack of quality transparency at the business level, negatively impacting the trust of the overall Digital Assurance market and becoming a challenge for market growth.
  • Additionally, COVID-19 has brought about a reactive yet deliberate transformation of enterprises' digital presence and support to the customers. Also, the economic scenarios have increased the pressure on the business to ensure a memorable online experience. Creating and disseminating digital content has increased significantly due to the growing push for digital engagement. According to a study of 1,600 marketing and creative professionals by Bynder in 2021, the digital transformation initiatives have gained traction during the pandemic, and owing to this, generating more digital content and creative output, implementing new digital experience technologies, and investing in customer data and analytics are the focal points of marketing departments. This is expected to have a positive impact on the market.

Digital Assurance Market Trends

Healthcare sector is expected to register significant growth

  • The global pandemic of COVID-19 is spreading worldwide, led by growing health concerns, and the implementation of the stay-at-home policy has effectively impacted the world of digital health. Also, there has been a trend in the growth of mobile healthcare applications in the market. For instance, the Indian government introduced the "AROGYASETU" mobile app to create awareness against the virus.
  • Similarly, there is also growth in the number of avid users of these healthcare apps. There is evolving competition in the digital health application market. Hence businesses, to stand out at the top of the list with high FRD, must develop bug-free, easy-to-use software applications to maintain their competitive position. This instance showcases a positive market outlook and is expected to increase digital assurance adoption.
  • The organizations need to test the application's user interface (UX testing) and make it patient-centric and doesn't involve any complexities. Further, as the users are likely to input critical health data into the applications, it mandates the organizations to implement strict and secure authorization accessibility and perform security testing to help prevent data breaches.
  • Moreover, healthcare professionals from various departments often need to collaborate in critical cases. However, their collaboration, subsequent decision-making, and treatment may sometimes get delayed due to the unavailability of resources. Furthermore, in urgent cases, quick and easy access to patients' insights on a centralized portal can help in swift collaboration among various departments and decision-making, ultimately expediting patient care.
  • Furthermore, healthcare organizations globally rely on digital strategies and visual content to tell their stories, drive funding and engage with donors. However, it has been challenging to collaborate with much more stringent regulations and confidentiality policies while maintaining high-security standards effectively. Digital assurance solutions are helping these organizations solve these problems, enabling them to manage better and distribute their media, content, and communications materials across various programs, locations, and affiliates.

The Asia Pacific Market is Witnessing The Highest Growth

  • The Asia Pacific is expected to register significant growth majoring owing to the economies in the region that hold tremendous potential to grow toward digital transformation. Each economy, including China, India, and Japan, has developed a niche market for itself towards specific ICT segments. The region is home to a few market players, including TCS, Hexaware, and Maveric Systems.
  • As the region has been moving towards the digital future, COVID-19 has created greater urgency towards it, with instances such as workspaces and customer and partner interaction being moved online. With growing transformation, quality assurance also needs to balance multiple conflicting priorities. These include the need to support the rapidly changing technology landscape and the requirement for greater speed delivery while ensuring omnichannel experiences for the users.
  • Companies in the region are developing their capabilities in the market through certifications to enable organizations in digital transformation. In August 2022, QualityKiosk Technologies, a Mumbai-based independent digital transformation company, was awarded the UiPath Services Network (USN) Certification. A leading enterprise automation software provider UiPath offers an end-to-end automation platform for automation. It can help firms to quickly scale their digital business processes due to the UiPath Platform, which combines the industry's top Robotic Process Automation (RPA) solution with a comprehensive set of features.
  • Businesses in the APAC region have been rapidly transforming digital, placing some demand on cloud networks and data centers. Edge computing is developed to address the problems brought on by this situation. Organizations can minimize latency, improve security, and increase reliability by processing and storing data as close to the source as possible. Edge computing has proven essential in creating smart cities and businesses in the area, which is creating an opportunity for the Digital Assurance Market in the region because companies want to test their digital journey to increase their process visibility.
  • Additionally, emerging economies like India embrace digital transformation led by government initiatives and technological vendor investments. For instance, Google Inc's parent company Alphabet announced an Investment fund of USD 10 billion through the India Digitization Fund towards building India-specific use cases and providing support to Indian companies towards digital transformation. Google further indicated the development of a low-cost OS that would run 5G services. These instances are set to leverage the adoption of digital assurances in the region.

Digital Assurance Industry Overview

Digital Assurance Market is moderately consolidated, with prominent vendors in the market leveraging new product development, investments, and partnerships to gain competitive advantages. In addition, the COVID-19 situation helps businesses to give priority to their digital transformation by offering services at an aggressive price and thereby maintaining their competitive position in the market.

  • October 2021 - Sauce Labs Inc., one of the leading providers of continuous testing solutions, announced that API testing and monitoring were added to its continuous testing cloud. The new data-driven API testing and monitoring tools aid agile and DevOps teams speed up debugging and remediation, reducing release cycles, and delivering quality at scale. The Sauce Labs cloud's new API testing features are completely integrated with Sauce Connect tunnels, allowing organizations to test and monitor internal and public APIs more confidently.
  • September 2021 - Rey Assurance, Indonesia's first dedicated and integrated health, life, and critical illness insurance technology company, launched its AI-based proprietary product options for individual and group members and its unique health and wellness ecosystem. Rey raised USD 1 million in pre-seed funding from the Trans-Pacific Technology Fund.
  • June 2021 - Reliance Jio Infocomm (RJio), a wholly-owned subsidiary of Reliance Industries Ltd (RIL), began field-testing its 5G network in four circles across India. The tests are being carried out in collaboration with partners and using their technology. In Mumbai, trials are undertaken using its technology, while those in Delhi collaborate with Ericsson, Nokia in Pune, and Samsung in Gujarat.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness- Porter's Five Forces Analysis
    • 4.2.1 Threat of New Entrants
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Bargaining Power of Suppliers
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment of COVID-19 Impact on the Industry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Need of API Monitoring in the Digital Economy
    • 5.1.2 The Increasing Use of Test Automation Leads to Lower the Operational Costs and Enhance the QA
  • 5.2 Market Challenges
    • 5.2.1 Shadow IT is A Major Risk Area for Organizations
    • 5.2.2 Lack of Expertise and Reluctance to Adopting New Testing Methods

6 MARKET SEGMENTATION

  • 6.1 By Testing Type
    • 6.1.1 Functional Testing Solution
    • 6.1.2 Performance & Usability Testing
    • 6.1.3 Security Testing
    • 6.1.4 API Testing
    • 6.1.5 Network Testing
  • 6.2 Testing Mode
    • 6.2.1 Manual Testing Deployment
    • 6.2.2 Test Automation Deployment
  • 6.3 End-user Verticals
    • 6.3.1 Government
    • 6.3.2 BFSI
    • 6.3.3 Healthcare
    • 6.3.4 Manufacturing
    • 6.3.5 IT & Telecommunication
    • 6.3.6 Media & Entertainment
    • 6.3.7 Others End-Users
  • 6.4 Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East & Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Atos SE
    • 7.1.2 Capgemini SE
    • 7.1.3 TATA Consultancy Services Limited
    • 7.1.4 Hexaware Technologies
    • 7.1.5 Micro Focus
    • 7.1.6 Accenture plc
    • 7.1.7 Cigniti Technologies
    • 7.1.8 Wipro Limited
    • 7.1.9 DXC Technology Company
    • 7.1.10 Software Quality Systems AG
    • 7.1.11 Maven Infosoft Pvt Ltd
    • 7.1.12 Sixth Gear Studios
    • 7.1.13 Thinksys Inc

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET