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市場調查報告書

商品編碼

1641928

語音辨識-市場佔有率分析、產業趨勢與統計、成長預測（2025-2030 年）

Voice Recognition - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)

出版日期: 2025年01月05日 | 出版商:

Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

語音辨識市場規模預計在 2025 年為 183.9 億美元，預計到 2030 年將達到 517.2 億美元，預測期內（2025-2030 年）的複合年成長率為 22.98%。

由於零售、銀行、連網型設備、智慧家庭、醫療保健和汽車領域的應用不斷增加，對語音啟動系統、語音虛擬助理系統和語音設備的需求不斷成長，推動了市場的成長。

關鍵亮點

透過在行動電話上使用語音辨識軟體，醫生和治療師可以將他們的語音轉換成豐富、詳細的臨床陳述，並儲存在電子健康記錄(EHR) 平台中。在預測期內，智慧家庭自動化領域擴大採用語音連接系統可能會推動該行業的發展。物聯網設備透過提供創新的使用者介面和標準方法（例如觸控顯示器和按鈕）來增強各種通常離線的設備。
許多行業領域對語音智慧和語音辨識的使用日益廣泛，正在推動全球需求。一些參與企業正在將語音識別技術和創新相結合，以便公司更容易實施透過基於人工智慧的數位工作場所增強互動中心的系統。例如，2022 年 6 月，ArkX Laboratories 宣布發布 EveryWord Voice Control，其中包含 Sensory TrulyHandsfree SDK 軟體堆疊。結合可製造的 EveryWord 音訊前端 (AFE) 或語音控制單元，兩家公司的創新遠場語音採集和語音辨識技術進步使OEM能夠為語音界面、中小型企業等創建量身定做的喚醒詞. 命令集（21種方言），使生成說話者驗證概念變得更加容易。
預計在預測期內，包括醫療保健組織在內的終端用戶垂直領域擴大採用人工智慧和語音援助技術，將推動市場的發展。例如，亞馬遜最近宣布了一種針對醫院的新穎解決方案，將語音智慧大規模整合到醫療保健環境中。該服務由 Lexus Mart Facilities 組成，可讓醫院和養老機構在整個設施內輕鬆安裝和操作支援 Alexa 的設備，以改善醫療服務。
新冠疫情對該行業產生了積極影響。由於現在大多數人都在家工作，對智慧型設備和小工具的需求激增。這為供應商提供語音和語音命令創造了潛力。此外，作為一種與人交往的非接觸式方式，許多人已經採用語音技術在娛樂、通訊和醫療保健領域進行搜尋和協助。

語音辨識市場趨勢

日益成長的安全性疑慮推動語音辨識市場發展

網路攻擊可能會竊取數百萬用戶的真實姓名、電子郵件地址、出生日期和電話號碼。最近的雅虎資料外洩事件導致雅虎的出售價格下降約 3.5 億美元。根據《HIPAA雜誌》報道，最嚴重的資料外洩事件發生在2021會計年度美國醫療保健產業，影響了42,431,699筆個人記錄。 AccuDoc Solutions Inc.、UnityPoint Health 和德州僱員退休系統等組織都是受到此次洩密事件嚴重影響的機構。
根據 IBM 的研究，金融、醫療保健和服務業在全球資料外洩事件中名列前茅，每筆被盜記錄的成本高達 435 萬美元。個人資訊非常寶貴，這也是網路犯罪者實施犯罪的原因。在暗網上，個人資料的售價最高為信用卡號 5 美元、完整身分資訊 30 美元、醫療記錄 1,000 美元。
網路交易的興起使得身分驗證要求變得更加重要。更好的身份驗證服務，例如語音辨識技術，可以減少安全漏洞的可能性。花旗銀行正在客服中心部署語音生物識別來驗證客戶身分。當客戶透過電話向客戶服務負責人描述問題時，語音認證使用生物識別來驗證客戶的身份。
此外，語音輔助數位付款系統的不斷發展預計將推動市場成長。例如，2022 年 9 月，Tonetag 與一家領先的公共部門組織合作，向消費者提供 UPI 123Pay 解決方案。功能手機用戶可以聯絡對應的 IVR 號碼，並使用語音輸入進行金融交易。據該公司介紹，VoiceSe 服務將使客戶能夠進行金融交易、付款公用事業收費、查詢帳戶餘額、充值等。

亞太地區語音辨識市場預計將實現高成長

中國是世界上人口最多的國家，預計語音辨識技術的採用率會很高。根據CNNIC的報告，2021年將有9.0363億行動用戶在其設備上使用付款服務，這將進一步增加對語音辨識軟體的需求。
中國語音產業聯盟理事長、中國知名人工智慧企業科大訊飛董事長張建崗表示，隨著語音需求的不斷成長，智慧終端數量正在快速增加。此外，2021 年該公司語音助理管理的參與服務數量與前一年同期比較增加了 84%。
此外，2022 年 7 月，Homepod Software 15.6 增加了日語、粵語和國語的語音辨識。預計此類案例將在預測期內推動市場成長。
2022年2月，CICI Home Finance推出多語言IVR（互動式語音應答）系統。該 IVR 可以接受八種印度語言的服務請求。
該地區零售和電子商務行業的成長正在推動語音搜尋的成長。阿里巴巴、百度、谷歌和亞馬遜等公司都發現各自的語音輔助智慧型裝置的銷售量有所成長。例如，根據Ascential Digital Commerce的最新分析，東南亞電子商務收益預計將在2022年成長18%，達到382億美元。

語音辨識行業概況

隨著市場領導加大對產品創新和開發的投資以獲得優勢，語音辨識市場正在變得細分化。本地企業的數量也在增加，市場競爭愈加激烈。主要參與企業包括 Nuance Communications Inc.、Auraya Systems Pty Ltd、微軟、蘋果和 Alphabet Inc.

2022 年 10 月，伊利諾大學芝加哥分校 (UIUC) 宣布與蘋果和其他數位集團合作進行語音無障礙計劃。

2022 年 9 月，領先的勞動力管理軟體解決方案供應商（包括薪資核算、社會福利、人力資源和保險）Paychex Inc. 宣布，已將Paychex Voice Assist 和Paychex Payout Suite 整合到其基於SaaS 的人力資源軟體解決方案Paychex Flex 中。 Paychex Voice Assist 使薪資核算管理員能夠使用支援 Google Assistant 的設備免持管理薪資核算，並透過經過驗證的使用者語音簡化和自動化薪資核算流程。

其他福利

Excel 格式的市場預測 (ME) 表
3 個月的分析師支持

Key Highlights

Adopting speech recognition software in cell phones allows doctors and therapists to convert their speech into a rich, thorough clinical statement stored in the Electronic Health Record (EHR) platform. Over the forecast period, the industry is likely to be driven by the rising adoption of voice-enabled connected systems in smart home automation. IoT gadgets enhance a variety of typically offline equipment by providing creative user interfaces and standard methods, including touch displays and buttons.
The growing use of voice identification with speech intelligence in numerous industrial sectors drives global demand. Several players are merging innovations with speech identification techniques to make it simpler for enterprises to implement systems that augment their interaction centers with an AI-based digital workplace. For instance, in June 2022, ArkX Laboratories unveiled the release of EveryWord Voice Control, which incorporates the Sensory TrulyHandsfree SDK software stack. When combined with the manufacturing-ready EveryWord Audio Front End (AFE) or Voice Control unit, the two businesses' innovative far-field voice acquisition and speech recognition advancements facilitate OEMs to generate tailored wake-words, small to medium-sized command sets (21 dialects), and speaker confirmation concepts for voice interfaces.
Increasing adoption of AI and voice assistance technologies across end-user verticals, including healthcare institutions, are expected to propel the market during the forecast period. For instance, Amazon recently introduced a novel solution for hospitals that integrates speech intelligence into healthcare environments at a larger scale. The service, composed of Alexa Smart Facilities, will make it easier for hospitals and senior care institutions to install and operate Alexa-enabled equipment throughout their properties to improve healthcare services.
The COVID-19 pandemic positively impacted the industry. With the majority of people working from home, the need for intelligent equipment and gadgets skyrocketed. This generated a potential for suppliers of audio and voice commands. Furthermore, as a method of contactless human engagement, most people embraced speech technology for finding and aiding in the entertainment, communication, and medical fields.

Voice Recognition Market Trends

Growing Security Concerns Drive the Market for Voice Recognition

Cyberattacks can steal millions of users' real names, email addresses, dates of birth, and telephone numbers. The recent Yahoo breaches knocked an estimated USD 350 million off Yahoo's sale price. According to HIPAA Journal, during fiscal 2021, the US Healthcare industry saw the most significant data breach, affecting 42,431,699 individual records. AccuDoc Solutions Inc., UnityPoint Health, and the Employees Retirement System of Texas were the organizations that were significantly affected by the breach.
According to a study done by IBM, the cost per stolen record, USD 4.35 million, in data breaches globally in the finance, healthcare, and services industry was placed at the top position. Personal data is valuable, which prompts cybercriminals to commit crimes. Personal information is sold on the dark web for USD 5 for a credit card number, USD 30 for an entire identity, or USD 1,000 for medical records.
The increasing number of online transactions emphasizes authentication requirements. Better authentication services, such as voice recognition technologies, can reduce the possibility of security breaches. Citi Bank has introduced voice biometrics to verify customers' identities contacting their call centers. Voice authentication uses biometrics to verify customers' identities while explaining an issue to a customer service representative over the phone.
Furthermore, increasing developments in voice-assist digital payment systems are expected to drive market growth. For instance, in September 2022, Tonetag collaborated with big public sector institutions to provide its consumers with UPI 123Pay solutions. Users of feature phones may contact the appropriate IVR number and conduct financial transactions utilizing their voice as input. As per the company, its VoiceSe service enables customers to complete financial transactions, pay their utility bills, inquire about account balances, and recharge, among other things.

Asia-Pacific Region is Expected to Have High Growth in the Voice Recognition Market

Having the world's largest population, China is expected to have high adoption rates for voice recognition technologies. CNNIC reported that 903.63 million mobile users utilized payment services on their devices in 2021, which provides a further need to implement voice recognition software.
According to the head of the council of the Speech Industry Alliance of China (SIAC) and chairman of iFlytek, a renowned Chinese AI business, the number of smart gadgets is rapidly expanding due to increasing demand for speaking engagement. Furthermore, the number of engagement services managed by the company's voice assistants increased by 84% year-over-year in 2021.
Furthermore, in July 2022, Homepod Software 15.6 added Japanese, Cantonese, and Mandarin voice recognition. Such instances are expected to propel the growth of the market over the forecast period.
In February 2022, ICICI Home Finance company launched a multilingual IVR (Interactive Voice Response) system, which handles half of its customer requests without human intervention. The IVR can capture service requests in eight Indian languages.
The growing retail and e-commerce industry in the region has increased the number of voice-based searches. Organizations such as Alibaba, Baidu, Google, and Amazon observed increased sales of their respective voice-assisted smart devices. For instance, according to the latest Ascential Digital Commerce analysis, eCommerce revenues in Southeast Asia were expected to increase by 18% in 2022, climbing up to USD 38.2 billion.

Voice Recognition Industry Overview

The voice recognition market is becoming fragmented as market leaders invest in product innovation and development to gain an edge. The number of local players is also increasing, creating intense rivalry in the market. Key players are Nuance Communications Inc., Auraya Systems Pty Ltd, Microsoft Corporation, Apple Inc., Alphabet Inc., etc.

In October 2022, the University of Illinois at Chicago (UIUC) announced a collaboration with Apple and other digital conglomerates on the Speech Accessibility Project, which aims to enhance voice recognition technologies for individuals with speech abnormalities and impairments that current versions struggle to grasp.

In September 2022, Paychex Inc., a leading supplier of incorporated human capital management software solutions for payroll, benefits, human resources, and insurance assistance, declared a new communicative artificial intelligence (AI) function called Paychex Voice Assist for Paychex Flex, the firm's SaaS-based HR software solution. Paychex Voice Assist allows payroll administrators to manage payroll hands-free using any Google Assistant-compatible gadget, streamlining and automating the payroll procedure with the audio of a verified user's voice.

Additional Benefits:

The market estimate (ME) sheet in Excel format
3 months of analyst support

1 INTRODUCTION

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGTHS

4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Consumers
- 4.2.3 Threat of New Entrants
- 4.2.4 Intensity of Competitive Rivalry
- 4.2.5 Threat of Substitute Products
4.3 Industry Value Chain Analysis
4.4 Impact of COVID-19 on the Market

5 MARKET DYNAMICS

5.1 Market Drivers
- 5.1.1 Growth of the Authentication Market
- 5.1.2 Increase in Voice-based Searches
- 5.1.3 Demand for Connected Devices
5.2 Market Challenges
- 5.2.1 High Cost and Accuracy-related Issues

6 MARKET SEGMENTATION

6.1 By Deployment
- 6.1.1 Cloud
- 6.1.2 On-premise
6.2 By End User
- 6.2.1 Automotive
- 6.2.2 Banking
- 6.2.3 Telecommunication
- 6.2.4 Healthcare
- 6.2.5 Government
- 6.2.6 Consumer Applications
- 6.2.7 Other End Users
6.3 By Geography
- 6.3.1 North America
- 6.3.2 Europe
- 6.3.3 Asia-Pacific
- 6.3.4 Rest of the World

7 COMPETITIVE LANDSCAPE

7.1 Company Profiles
- 7.1.1 Nuance Communications Inc.
- 7.1.2 Auraya Systems Pty Ltd
- 7.1.3 Microsoft Corporation
- 7.1.4 Apple Inc.
- 7.1.5 Alphabet Inc.
- 7.1.6 Amazon.com Inc.
- 7.1.7 Sensory Inc.
- 7.1.8 Fulcrum Biometrics LLC
- 7.1.9 Neurotechnology
- 7.1.10 Advanced Voice Recognition Systems Inc.
- 7.1.11 IBM Corporation
- 7.1.12 Baidu Inc.
- 7.1.13 Brainasoft