市場調查報告書
商品編碼
1400716
全球醫療 AR 市場評估:按組件、按產品、按技術、按應用、按最終用戶、機會、預測(2016-2030 年)Global Augmented Reality in Healthcare Market Assessment, By Component, By Product, By Technology, By Application, By End-user, Opportunities and Forecast, 2016-2030F |
預計2022年全球醫療AR市場規模將達31.5億美元,2030年將達193.7億美元,2023-2030年預測期間複合年增長率為25.49%。加速醫療AR 技術成長和採用的主要因素是持續的技術進步、越來越多地將AR 用於醫療培訓目的、醫療保健數位化、機器人輔助手術的增加以及AR 醫療保健、研發成本的增加以及人們對AR 的認識的提高。 AR 技術的好處。醫療AR已被引入多種應用領域,包括手術、診斷、研究、培訓和教育,並廣泛應用於醫院、診所、研究機構、學術機構等。近年來推動市場擴張的主要因素是在手術中越來越多地使用AR技術來優化手術過程並提高治療效率。為此,領先企業正在為現有產品添加新功能,為未來發展奠定技術基礎。
近年來,機器人輔助手術 (RAS) 系統因手術精確度提高、易於操作以及微創治療的機會增加而受到歡迎。將機器人輔助手術與 AR 結合,創建了一個可增強使用者感知的複雜介面。AR 增強態勢感知的能力將極大提高外科醫生即時做出更好決策的能力。機器人肝臟手術、術中重建/追蹤系統、術前影像/3D渲染、術中機器人超音波和機器人肝臟切除是機器人輔助手術領域的一部分,預計在未來幾年將出現強勁增長和改善。 。
AR 和遠距醫療的整合有可能改變醫生和醫療保健專業人員診斷和處方的方式。AR 是遠距醫療領域快速成長的趨勢。該技術透過提供身臨其境的互動式體驗重新構想了遠距醫療,使醫療保健專業人員能夠在虛擬諮詢期間即時可視化患者數據、醫學影像和診斷資訊。透過 AR,醫生可以將相關醫療數據疊加到患者的物理環境中,從而提高他們有效解釋複雜概念和治療計劃的能力。患者可以透過互動式 3D 模型和視覺化更全面地了解自己的健康狀況。
頭戴式設備佔整個市場份額的59.54%。頭戴式顯示器 (HMD) 有潛力徹底改變資源有限環境中的醫學教育。頭戴式顯示器具有許多優點,例如能夠重複不同的醫療訓練而不危及患者的健康。引入創新方法來學習複雜的醫學內容,並放寬與傳統學習材料(如屍體和技能實驗室設備)相關的財務、道德和監督限制。與傳統方法相比,頭顯的廣泛應用預計將在未來幾年推動頭戴式設備的採用。此外,隨著Project Iris(Google私人AR頭戴式顯示器專案)的預計推出,創新的HMD產品預計將在2024年推向市場。
AR 在物理治療方面具有巨大潛力,可以提高患者參與度和身體結果,使其更容易、更具互動性和更有效率。AR 在物理和行為治療中的巨大好處在醫療行業中逐漸變得明顯,因為它可以改善疼痛管理和長期堅持。從每次治療中收集的數據使物理治療師能夠更好地分析結果。透過為患者提供練習動作和適應動作的安全環境,AR 為介入運動和認知復健的新方法鋪平了道路。
本報告研究和分析了全球醫療AR市場,提供市場規模和預測、市場動態以及主要參與者的現狀和前景。
Global augmented reality (AR) in healthcare market size was valued at USD 3.15 billion in 2022 which is expected to reach USD 19.37 billion in 2030 with a CAGR of 25.49% for the forecast period between 2023 and 2030. The key factors that are accelerating growth and adoption of augmented reality (AR) technologies in the healthcare industry are continuous technological advancements, increasing use of AR for medical training purposes, digitalization in healthcare, growing robotic-assisted surgeries, increasing expenditures on R&D for AR in healthcare and rise in awareness about the benefits of AR technology. AR in healthcare is being implemented for various applications such as surgeries, diagnosis, rehabilitation, training, education and is widely being used by hospitals, clinics, research centers and academic institutes. The major driver propelling the market expansion over the recent years has been the increasing use of augmented reality (AR) technology in surgical operations to optimize surgical processes and boost the efficiency of treatment. Due to this reason, key players are adding new features to their existing products to establish a technical foundation for future developments.
In March 2023, Augmedics, Inc. launched new FDA approved features and indications to its Xvision Spine AR guiding system for spine surgery in the United States. Further enhancing xvision's powerful visualization and customization capabilities are new customizable views and artificial intelligence (AI) image augmentation technology.
Robotic-assisted surgery (RAS) systems have grown in popularity in recent years due to their improved surgical precision and ease in handling, as well as their improved access to minimally invasive treatments. Combining robotic-assisted surgery with augmented reality creates a sophisticated interface that improves user perception. AR's capacity to boost situational awareness vastly improves the surgeon's ability to make better judgements in real time. Robotic hepatic surgery, intraoperative reconstructions and tracking systems, preoperative imaging and 3D rendering, intra-operative robotic ultrasound application, and robotic liver resections are some of the segments of robotic assisted surgeries that will see a robust growth and improved alterations in coming years.
Taurean Surgical, a startup focused on advanced medical device technologies based in Hyderabad, announced its pre-seed fundraising round for its robotically assisted 3D surgical microscope driven by AI and AR based technology. The microscope offers benefits such as real time guidance to surgeons during complex surgeries and integrates computer vision, machine learning and augmented reality.
The integration of augmented reality (AR) and telemedicine has the potential to transform the way doctors and healthcare professionals diagnose and prescribe the treatment. Augmented reality is a burgeoning trend in telemedicine. This technology is reshaping telemedicine by providing an immersive and interactive experience, allowing healthcare professionals to visualize patient data, medical images and diagnostic information in real time during virtual consultations. Through AR, the physicians can overlay relevant medical data onto the patient's physical environment, enhancing their ability to explain complex concepts and treatment plans effectively. Patients can receive a more comprehensive understanding of their health conditions through interactive 3D models and visualizations.
Connect2MyDoctor is a telehealth platform by a Melbourne-based startup that launched a 3D/AR module for patient education in January 2022. Its AR module 'cARE' has a list of 3D models for doctors to choose from during online consultations and also helps in getting a deeper understanding of the medical processes.
Head mounted devices held 59.54% share of the total market. Head-mounted displays (HMDs) have the potential to revolutionize medical education in resource-limited settings. HMDs offer several advantages, including the ability to practice various medical disciplines repeatedly without risking patient health. The introduction of innovative approaches for learning complex medical content, and the moderation of financial, ethical, and supervisory limitations associated with traditional learning materials such as cadavers and skills lab equipment. The extensive applications of HMDs compared to traditional methods are expected to drive the adoption of head-mounted devices in the upcoming years. Moreover, the anticipated launch of Project Iris, (Google's undisclosed augmented reality head-mounted display project), is expected to introduce innovative HMD products in the market by 2024.
Microsoft's Hololens, which is a holographic headset capable of enhancing patient treatment and allows healthcare professionals to connected with remote experts and go beyond X-rays to consult MRI images in 3D. Hololens has been proven to reduce training time by 30% and an average saving of USD 63 per labor hour.
AR has enormous potential in physical therapy by enhancing patient engagement and physical outcomes and making it easier, interactive, and more efficient. AR's significant benefits in physiotherapy and behavioral treatment are progressively becoming evident in healthcare companies as it results in improved pain management and long-term adherence. The data collected from each session enables the physiotherapist to better analyze the outcomes. By providing a secure environment for patients to practice motions and orient their workouts, AR paves the path for a novel approach of intervention in motor and cognitive rehabilitation.
North America accounted for 46.64% share of the global market. North America stands as the most dominant region in the global augmented reality healthcare market, showcasing dominance in driving innovation and adoption. The region's leadership is highlighted by the widespread integration of augmented reality technologies across various healthcare applications. With a robust infrastructure, advanced technological capabilities and a progressive regulatory environment. From medical training and surgical planning to patient education and remote consultations, the region has harnessed the potential of augmented reality to enhance healthcare outcomes. The presence of multi-billion-dollar tech and medical device companies coupled with a receptive healthcare ecosystem, positions North America at the forefront of shaping the future of augmented reality.
The COVID-19 pandemic had a positive impact on the implementation of augmented reality (AR) in healthcare. Augmented reality has the potential to support surgeons in intricate procedures by providing up-to-date patient data, imaging scans, or guidance information. This integration has strengthened surgical accuracy, minimized errors, and ultimately enhanced patient results. AR technology gained significant traction as it offers innovative solutions to address the challenges brought by the pandemic. Healthcare professionals have leveraged AR to enhance telemedicine experiences, allowing for remote consultations, diagnostics, and monitoring of patients. AR has also facilitated medical training and education by providing immersive simulations and virtual learning experiences. Additionally, AR-powered tools and applications have assisted in surgical procedures, enabling surgeons to visualize patient anatomy in real-time and improve precision. The post-COVID landscape has accelerated the adoption of AR in healthcare, revolutionizing patient care and medical practices.
The key players landscape for Augmented Reality (AR) in healthcare showcases a promising outlook with several key players leading the way. Companies such as Microsoft Corporation, Qualcomm Technologies Inc and Siemens Healthineers AG are actively developing and implementing AR solutions in healthcare. Microsoft's HoloLens has been utilized in medical training and surgery, providing real-time guidance and visual overlays. Google's ARCore technology has been applied in healthcare apps for patient education and virtual anatomy exploration. Philips is focusing on AR for surgical navigation, enabling precise guidance during procedures. The future of AR in healthcare looks bright with these industry leaders driving innovation and advancements.
In May 2022, the University of Findlay's College of Health Professions became an early adopter of MediView XR, Inc.'s groundbreaking augmented reality technology. They integrated this innovative technology into their sonography program curriculum, making them one of the pioneering academic programs in the United States.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work