市場調查報告書
商品編碼
1452473
嬰兒背帶市場評估:依類型、年齡層、價格範圍、分銷管道和地區劃分的機會和預測(2017-2031)Baby Carrier Market Assessment, By Type, By Age Group, By Price Range, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F |
全球嬰兒背帶市場規模預計將從2023年的7.514億美元成長到2031年的11.9378億美元,2024-2031年預測期間複合年增長率為5.96%,預計規模將會成長。
多種顏色選擇推動需求
父母和兒童保育人員經常面臨市場上嬰兒背帶顏色選擇有限的問題。 生活在炎熱和潮濕氣候地區的人們通常更喜歡淡雅色調的衣服,而生活在涼爽氣候地區的人們則傾向於穿著多種顏色混合的衣服,重點是吸收更多陽光的深色調。我喜歡選擇。 有些人避免使用黑色,因為它比任何其他顏色更容易吸引灰塵。
對舒適性、人體工學和低碳足跡的需求不斷增長
護理人員正在尋找舒適且易於使用的嬰兒背帶。 出色的人體工學設計和高舒適度滿足了想要照顧嬰兒的使用者的願望。 對於那些可以在嬰兒身邊享受生活的照護者來說,SSC(軟結構背帶)是一個不錯的選擇。 製造商不斷關注品質和安全,以提供低碳足跡的舒適運輸工具。
扣環嬰兒背帶主導市場
SSC(軟結構背帶)通常稱為扣環嬰兒背帶,以其方便、舒適和多功能性而聞名於世,使其成為世界上最受歡迎的嬰兒背帶類型。 這些背帶配有帶襯墊的肩帶和支撐腰帶,可有效分散嬰兒的重量,並為背帶者和接受者提供長期舒適感。 它還配有可調式肩帶,以便您可以調整它以適合您的體型和尺寸。
北美佔最大市佔率
北美主導全球嬰兒背帶市場。 這是由於父母人口眾多、經濟發達以及人們對舒適性和流動性的渴望等多種因素造成的。 根據聯合國《世界人口展望》,預計2021年至2023年該地區的出生率將成長0.07%,這正在推動市場成長。
北美業者製造商和零售商提供各種產品,以滿足不同的需求和品味。 該地區對安全性和人體工學舒適性的需求促使製造商開發出符合嚴格標準的高品質產品。 可調式肩帶、透氣網眼織物以及易於以不同姿勢抱嬰兒等創新正在促進該地區的市場成長。
此外,線上零售平台的興起使消費者更容易獲得更多選擇和比較產品,從而促進製造商之間的競爭和創新。 北美地區注重品質、安全和便利,持續引領全球嬰兒背帶產業的趨勢和偏好。
本報告調查了全球嬰兒背帶市場,提供了市場定義和概述、市場規模趨勢和預測、各個細分市場和地區的詳細分析、行業結構以及影響市場成長的因素分析。、案例研究、競爭格局、主要公司的簡介等等。
Global baby carrier market was valued at USD 751.4 million in 2023, expected to reach USD 1193.78 million in 2031, with a CAGR of 5.96% for the forecast period between 2024 and 2031. The market comes with a variety of product options for parents and caregivers to carry their infants and toddlers easily and comfortably. Based on various needs and preferences of the users, baby carriers are available in several types including sling baby carriers, wrap baby carriers, and buckled baby carriers.
Padded carriers that provide better support for the lower back are favored by many users. People generally look for carriers that provide ease of adjusting and allow them to have longer outings and activities that require longer times. The focus on ergonomic designs as well as safety features become of utmost importance to the users as the trend for traveling is becoming favorable for parents with infants. The product should be designed in such a way that the weight of the baby is distributed evenly with proper support and comfort to the baby.
The material of the carriage is another significant feature to be considered by the users. It should be breathable for the baby and the caregiver, but at the same time, sustainable and eco-friendly. Innovative designs using organic fabrics, non-toxic dyes, and recycled materials are being produced by manufacturers to appeal to consumers who are conscious of the environment.
Additionally, the availability of these baby carriers over online retail stores is a driver for the global baby carrier market as it offers ease to prospective buyers to search, compare, and make the final purchase sitting in the comfort of their homes.
Considering the ongoing market trends, Sweden-based Najell AB launched its new baby carrier, the Najell Easy Baby Carrier, which is ergonomic, lightweight, and easy to use. The new launch removed the extra settings that are generally found while switching the carrying positions. Little changes make it a go-to option for caregivers as ease of use is often the most sought-after feature of baby carriers.
Availability of Various Color Options Driving the Demand
Parents or caregivers often face problems with the limited color options for baby carriers available in the market. People residing in areas with hot and humid climates generally prefer subtle tones for clothing, whereas the ones residing in areas with cooler climates prefer a variety of mixed color options, with a focus on darker shades as they absorb comparatively more sunlight. On the contrary, some people avoid using black color as it catches dust more than any other color.
Other factors related to choosing the right color of the carrier include the risks of mess that the baby may create, ending up dirtying the carrier. Problems like spit-ups and diaper mishaps, which are very frequent while dealing with infants, tend to increase the work of the caregiver in terms of washing and cleaning up the carrier every now and then. Addressing all these concerns, manufacturers have now started developing vast color options for baby carrier customers to choose and buy from.
For instance, in December 2023, BabyBjorn, a renowned manufacturer of baby products, launched two of its leading baby carrier models, Baby Carrier Mini and Bouncer Bliss, in a new bright green color. Both the models are suitable for newborns up to a year with compact and user-friendly design.
Increased Demand for Comfort and Ergonomics Along with a Lower Carbon Footprint
Caregivers seek baby carriers that are comfortable but at the same time, they should be easy to use. Great ergonomics and greater comfort level fulfill the desire of the users to keep the baby close. Soft Structured Carriers (SSC) come as a great option for caregivers that allow them to enjoy life while keeping the baby close. Manufacturers continuously focus on quality and safety to provide comfortable baby carriers with a lower carbon footprint.
Ergobaby Inc. initiated the idea of encouraging caregivers to sell back their pre-loved carriers when not in use, so that the same may be refurbished and brought back to the market. Refurbished baby carriers lead to 80 percent less carbon emissions as compared to manufacturing new ones. Testing new products and manufacturing them takes months to years, which is why refurbishing the old ones tends to save time and effort, reducing the carbon footprint in the long as well as short term. The sustainability factor is expected to keep the market in the long run.
Buckled Baby Carriers Dominate the Market
Soft-structured carriers (SSCs), commonly referred to as buckled baby carriers, are globally known for their convenience, comfort, and versatility, making them the most desired type of baby carrier all over the world. These carriers come with padded shoulder straps and a supportive waist belt that effectively distributes the baby's weight and gives long-lasting comfort to the caregiver and the child. They are user-friendly and come with adjustable straps and settings allowing the user to adjust as per the body shape and size.
Moreover, buckled baby carriers offer greater safety and reliability to caregivers. Companies run various tests for these products to meet the safety standards that lead to offering peace of mind to users worldwide. Additionally, manufacturers are working on developing modern aesthetic designs depending on the diverse tastes of consumers. Free-to-grow baby carriers from Baby Tula, LLC offer the same convenience to their users. They come in breathable fabric, with unique prints and designs, are lightweight, easily adjustable, and can fit a newborn as well as a toddler. They even provide two ergonomic carrying positions, back carry and front-facing.
North America Holds the Largest Market Share
In the global baby carrier market, North America dominates the market based on region, due to several factors like large parents' population, vast economy and the desire of people for comfort and mobility. As per the United Nations, World Population Prospects, the region's birth rate showed a 0.07% increase from 2021 to 2023, which is boosting the growth of the market.
The manufacturers and retailers of baby carriers in North America offer a wide range of products to people as per their varied needs and preferences. The demand for safety and ergonomics with comfort in the region is driving the producers to come up with products of high-quality meeting stringent standards. Innovations in the form of adjustable straps, breathable mesh fabrics, and ease of carrying the baby in various positions contribute to the growth of the market in the region.
Additionally, the rise of online retail platforms has made it easier for consumers to access a plethora of options and compare products, driving competition and innovation among manufacturers. With a strong emphasis on quality, safety, and convenience, North America continues to lead the way in shaping the trends and preferences of the global baby carrier industry.
Future Market Scenario (2024 - 2031F)
The market is expected to introduce innovations in products on a large scale like smart baby carriers with integrated sensors for monitoring baby's health and comfort.
There will be a focus on producing eco-friendly products and adopting sustainable manufacturing processes to align with consumer preferences for sustainable parenting products.
The market will prioritize an increasing trend towards customizable features and designs, allowing parents to tailor baby carriers to their individual needs and preferences.
Key Players Landscape and Outlook
Global baby carrier market features a landscape dominated by key players such as Ergobaby Inc., Lalabu LLC, WildBird, LLC, and Boba Inc. These companies continue to drive innovation in the industry, offering a wide range of products catering to various needs and preferences of parents worldwide. With a focus on safety, comfort, and ergonomic design, these key players are expected to maintain their market leadership positions in the future.
The outlook for global baby carrier market remains positive, fueled by factors such as rising birth rates, increasing urbanization, and growing emphasis on convenience and mobility for parents. Additionally, technological advancements, such as the integration of smart features and sustainability initiatives, are expected to further drive market growth. As consumer preferences evolve and awareness of ergonomic benefits continue to grow, key players are likely to invest in research and development to introduce innovative products that meet the changing demands of the market.
In October 2022, WildBird, LLC launched the new Aerial Buckle carrier, which was available in two varied size ranges, XS-L and L-4XL. The carrier is innovatively designed and can hold babies from birth to 45 lbs.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work