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市場調查報告書
商品編碼
1618297

軟體定義汽車(SDV)的美國市場的評估:各車輛類型，推動因素，各車輛自動等級，各SDV類型，各地區，機會，預測(2018年～2032年)

United States Software-Defined Vehicle Market Assessment, By Vehicle Type, By Propulsion, By Vehicle Autonomy, By SDV Type, By Region, Opportunities and Forecast, 2018-2032F
出版日期: | 出版商: Market Xcel - Markets and Data | 英文 122 Pages | 商品交期: 3-5個工作天內

價格

美國軟體定義汽車（SDV）市場規模預計將從2023年的240.7億美元增至2032年的953.9億美元，複合年增長率預計將增長18.78%。近年來，該市場呈現顯著增長，並且由於對提高安全性和可持續性的需求不斷增加、汽車中擴大採用5G 技術以及預計將增加電動車和自動駕駛體驗的採用，預計未來幾年該市場將繼續擴大。由於自動駕駛汽車的複雜性和先進技術的整合度不斷提高、快速個人化以及對更高效、更環保的汽車的需求不斷增長，市場需求預計將增加。此外，由於擴大採用無線（OTA）軟體、企業對生產先進軟體的投資增加，以及最近自動駕駛創新發展的大幅增加，軟體和硬體整合變得越來越普遍。此外，汽車製造商越來越多地整合車輛軟體，以改善客戶駕駛體驗、實現即時診斷並提供導航和安全功能。

美國政府實施了各種法規來加強汽車安全功能並採用永續生產方法。政府也鼓勵生產配備 ADAS（高級駕駛輔助系統）的電動車，這使汽車更安全並改善駕駛體驗。此外，政府鼓勵公司整合先進的車輛軟體來控制安全系統和推進等關鍵功能。市場上的公司正在美國共同開發和推出軟體定義汽車（SDV），以滿足對自動駕駛和連網汽車不斷增長的需求。

例如，2024 年 6 月，德國主要汽車製造商大眾汽車集團向美國電動汽車製造商 Rivian Automotive 投資 50 億美元，成立一家合資企業，將兩家汽車製造商宣布使用的技術結合起來。將被建立。

本報告提供美國的軟體定義汽車(SDV)市場相關調查分析，提供市場規模與預測，市場動態，主要企業的形勢等資訊。

目錄

第1章 計劃的範圍和定義

第2章 調查手法

第3章 摘要整理

第4章 客戶的迴響

  • 產品與市場資訊
  • 品牌認知度
  • 決定是否購買時考慮的要素
    • 功能及其他附加價值服務
    • 兼容性
    • 解決方案的效率
    • 推動因素類型
    • 軟體應用程式
    • 售後服務
  • 隱私和法規的考慮

第5章 美國的軟體定義汽車(SDV)市場預測(2018年～2032年)

  • 市場規模的分析與預測
    • 金額
  • 市場佔有率的分析與預測
    • 各車輛類型
    • 各推動因素
    • 各車輛自動等級
    • 各SDV類型
    • 各地區
    • 市場佔有率分析:各企業(金額)(前五名公司和其他 - 2024年)
  • 市場地圖分析(2024年)
    • 各車輛類型
    • 各推動因素
    • 各車輛自動等級
    • 各SDV類型
    • 各地區

第6章 供需分析

第7章 價值鏈分析

第8章 波特的五力分析

第9章 大環境分析

第10章 市場動態

  • 推動市場要素
  • 市場課題

第11章 市場趨勢與發展

第12章 案例研究

第13章 競爭情形

  • 前五名市場領導者的競爭矩陣
  • 前五名公司的SWOT分析
  • 前9名主要企業的形勢
    • Rivian Automotive, Inc.
    • Volkswagen Group
    • BMW Group
    • Tesla
    • Mercedes-Benz AG
    • Volvo Group
    • Hyundai Motor Company
    • General Motors
    • Ford Motor Company

第14章 策略性推薦

第15章 本公司相關資料，免責聲明

Product Code: MX12447

United States software-defined vehicle market is projected to witness a CAGR of 18.78% during the forecast period 2025-2032, growing from USD 24.07 billion in 2023 to USD 95.39 billion in 2032. The market has experienced significant growth in recent years and is expected to maintain an expansion in the coming years owing to growing demand for enhanced safety and sustainability, a rise in the implementation of 5G technology in vehicles and increasing adoption of EVs and autonomous driving experience. The United States software-defined vehicle market demand is anticipated to rise owing to increased complexity and integration of advanced technologies in autonomous vehicles, rapid personalization, and growing demand for more efficient and environmentally friendly vehicles. Additionally, software and hardware integration is significantly rising owing to the growing adoption of over-the-air software, increasing investment by companies in producing advanced software, and a surge in recent innovative developments in autonomous driving. Furthermore, automakers increasingly integrate vehicle software to enhance customers' driving experience, allow real-time diagnostics, and provide navigation and security functions.

The U.S. government is implementing different regulations to enhance the safety features of vehicles and adopt sustainable manufacturing practices. The government also provides incentives to produce electric vehicles featuring advanced driver assistance systems that increase vehicle safety and improve the driving experience. Moreover, the government is compelling companies to integrate advanced vehicle software to control major functions, including safety systems, propulsion, etc. Companies in the market are collaborating and launching software-defined vehicles in the United States to address the growing demand for autonomous vehicles and connected vehicles.

For instance, in June 2024, German auto giant Volkswagen Group announced an investment of USD 5 billion in U.S. electric vehicle maker Rivian Automotive, Inc., to form a joint venture projected to introduce technology both automakers use.

Growing Demand for Autonomous Vehicles Drives Market Growth

The growing demand for autonomous vehicles, rising technological advancement, and a rapid introduction of electric and hybrid vehicles are projected to drive the United States software-defined vehicle market growth in the forecast period. In addition, the growing number of road accidents is also propelling the demand for autonomous vehicles, which further drives the growth of the United States software-defined vehicle market. According to the Association for Safe International Road Travel, nearly 1.19 million individuals die yearly due to road traffic crashes. However, in the U.S., road crashes are a leading reason for nonnatural death for citizens, based on the U.S. Department of State. Autonomous vehicles are equipped with different software and systems, including lane management systems, anti-collision systems, and others, to better decision-making and decrease the chances of accidents. Companies in the market are collaborating to expand their market presence and be competitive.

For instance, in October 2024, Toyota, Honda Motor Co., Ltd., and Nissan Group announced an agreement to promote collaboration on developing in-car software and compete against leading U.S. and Chinese manufacturers in automotive technologies.

Technological Advancements in Vehicles Propel Market Growth

Technological advancements in vehicle technology are projected to be a key driver for the growth of the United States software-defined vehicle market. Innovations in cloud computing, artificial intelligence, and cybersecurity are allowing the introduction of energy-efficient vehicles. These advancements allow for features including advanced driver assistance systems, real-time vehicle performance monitoring, and over-the-air updates, which improve vehicle performance and enhance the overall driving experience of consumers, driving the United States software-defined vehicle market growth in the forecast period. Furthermore, the partnerships and collaboration among the automotive and tech companies are surging rapid innovation and confirming that vehicles offer efficient road safety and are up to date with the latest technologies.

For instance, in March 2022, Hyundai Motor Company, a leading U.S. automaker, and Iveco S.p.A. announced that they would sign a Memorandum of Understanding to create leading innovative solutions and software for vehicles. This collaboration explores possible collaborations on shared vehicle technology, joint sourcing, and mutual supply.

Passenger Vehicles Hold the Largest Market Share

Passenger vehicles dominate the market growth as automakers introduce vehicles featuring a significant level of autonomy and advanced technologies to run the vehicles. The passenger vehicle market demand is significantly rising in the United States software-defined market owing to rising investment by leading automakers in autonomous and connected technology. Likewise, other giant market players have established strategic partnerships and collaborations with autonomous vehicle technology startups. Furthermore, the government is also planning to support different automakers and universities in advancing the functioning of passenger cars and developing connected vehicle research. For instance, in May 2023, the U.S. Department of Transportation's Federal Highway Administration awarded the University of Michigan a USD 9.85 million Advanced Transportation Technology and Innovation program grant to conduct connected vehicle technology research. Companies in the market plan to launch high-performance passenger vehicles featuring different efficient software to address the rising safety concerns and limit the number of accidents.

For instance, in July 2023, Hyundai Motor Company announced the launch of its new Santa Fe in the U.S. market with a fresh design equipped with rear parking sensors, rear air conditioner vents, and other software.

Semi-Software Defined Vehicle is Expected to Drive Market Growth

Passenger vehicles dominate the market growth as automakers introduce vehicles featuring a significant level of autonomy and advanced technologies to run the vehicles. The passenger vehicle market demand is significantly rising in the United States software-defined market owing to rising investment by leading automakers in autonomous and connected technology. Likewise, other giant market players have established strategic partnerships and collaborations with autonomous vehicle technology startups. Furthermore, the government is also planning to support different automakers and universities in advancing the functioning of passenger cars and developing connected vehicle research. For instance, in May 2023, the U.S. Department of Transportation's Federal Highway Administration awarded the University of Michigan a USD 9.85 million Advanced Transportation Technology and Innovation program grant to conduct connected vehicle technology research. Companies in the market plan to launch high-performance passenger vehicles featuring different efficient software to address the rising safety concerns and limit the number of accidents.

For instance, in July 2023, Hyundai Motor Company announced the launch of its new Santa Fe in the U.S. market with a fresh design equipped with rear parking sensors, rear air conditioner vents, and other software.

Future Market Scenario (2025-2032F)

Advancements in autonomous and connected vehicles are projected to drive the United States software-defined vehicle market growth in the forecast period.

ADAS technologies, including lane-keeping assist and emerging braking, drive market growth and standards for SDVs, improving driving experience and safety.

Installing artificial intelligence and the Internet of Things technologies transforms SDVs into smart, connected devices, proposing real-time monitoring, optimizing performance, and diagnostics.

Strategic partnerships between tech companies and automotive are surging innovation and propelling the development of advanced SDV features.

Key Players Landscape and Outlook

Key players in the United States software-defined vehicle (SDV) market are expanding their market presence by leveraging advanced technologies and strategic partnerships. Companies in the market are investing heavily in research and development to enhance vehicle functionality and user experience. These companies can offer innovative features that attract consumers by integrating cutting-edge software solutions, such as over-the-air updates and autonomous driving capabilities. Collaborations with tech firms and continuous innovation enable them to stay ahead of market trends and meet evolving customer demands. This strategy boosts their competitiveness and fosters customer loyalty and satisfaction. Furthermore, companies in the market are featuring cars with systems capable of recognizing traffic lights, conducting full lane changing, and turning left and right automatically. Automakers are continuously pushing the envelope to improve the safety of their customers further.

For instance, in January 2024, Hyundai Motor Company announced an expansion by collaborating with a U.S. mission-critical software supplier to enhance its capabilities in building a new SDV platform.

For instance, in October 2024, Volvo Group and Daimler Truck AG announced a joint venture to develop a software-defined vehicle platform for heavy-duty vehicles and accomplish a common goal of developing a truck operating system

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customer

  • 4.1. Product and Market Intelligence
  • 4.2. Brand Awareness
  • 4.3. Factors Considered in Purchase Decisions
    • 4.3.1. Features and Other Value-Added Service
    • 4.3.2. Compatibility
    • 4.3.3. Efficiency of Solutions
    • 4.3.4. Propulsion Type
    • 4.3.5. Software Applications
    • 4.3.6. After-Sales Support
  • 4.4. Consideration of Privacy and Regulations

5. United States Software-Defined Vehicle Market Outlook, 2018-2032F

  • 5.1. Market Size Analysis & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share Analysis & Forecast
    • 5.2.1. By Vehicle Type
      • 5.2.1.1. Passenger Vehicle
      • 5.2.1.2. Commercial Vehicle
    • 5.2.2. By Propulsion
      • 5.2.2.1. Internal Combustion Engine Vehicle
      • 5.2.2.2. Electric Vehicle
    • 5.2.3. By Vehicle Autonomy
      • 5.2.3.1. Level 1
      • 5.2.3.2. Level 2
      • 5.2.3.3. Level 3
      • 5.2.3.4. Level 4
      • 5.2.3.5. Level 5
    • 5.2.4. By SDV Type
      • 5.2.4.1. Semi-Software Defined Vehicle
      • 5.2.4.2. Software Defined Vehicle
    • 5.2.5. By Region
      • 5.2.5.1. Northeast
      • 5.2.5.2. Midwest
      • 5.2.5.3. West
      • 5.2.5.4. South
    • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
  • 5.3. Market Map Analysis, 2024
    • 5.3.1. By Vehicle Type
    • 5.3.2. By Propulsion
    • 5.3.3. By Vehicle Autonomy
    • 5.3.4. By SDV Type
    • 5.3.5. By Region

6. Demand Supply Analysis

7. Value Chain Analysis

8. Porter's Five Forces Analysis

9. PESTLE Analysis

10. Market Dynamics

  • 10.1. Market Drivers
  • 10.2. Market Challenges

11. Market Trends and Developments

12. Case Studies

13. Competitive Landscape

  • 13.1. Competition Matrix of Top 5 Market Leaders
  • 13.2. SWOT Analysis for Top 5 Players
  • 13.3. Key Players Landscape for Top 9 Market Players
    • 13.3.1. Rivian Automotive, Inc.
      • 13.3.1.1. Company Details
      • 13.3.1.2. Key Management Personnel
      • 13.3.1.3. Products and Services
      • 13.3.1.4. Financials (As Reported)
      • 13.3.1.5. Key Market Focus and Geographical Presence
      • 13.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisitions
    • 13.3.2. Volkswagen Group
    • 13.3.3. BMW Group
    • 13.3.4. Tesla
    • 13.3.5. Mercedes-Benz AG
    • 13.3.6. Volvo Group
    • 13.3.7. Hyundai Motor Company
    • 13.3.8. General Motors
    • 13.3.9. Ford Motor Company

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

14. Strategic Recommendations

15. About Us and Disclaimer

List of Tables

  • Table 1. Pricing Analysis of Products from Key Players
  • Table 2. Competition Matrix of Top 5 Market Leaders
  • Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. United States Software-Defined Vehicle Market, By Value, In USD Billion, 2018-2032F
  • Figure 2. United States Software-Defined Vehicle Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 3. United States Software-Defined Vehicle Market Share (%), By Propulsion, 2018-2032F
  • Figure 4. United States Software-Defined Vehicle Market Share (%), By Vehicle Autonomy, 2018-2032F
  • Figure 5. United States Software-Defined Vehicle Market Share (%), By SDV Type, 2018-2032F
  • Figure 6. United States Software-Defined Vehicle Market Share (%), By Region, 2018-2032F
  • Figure 7. By Vehicle Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 8. By Propulsion Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 9. By Vehicle Autonomy Size Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 10. By SDV Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 11. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024