![]() |
市場調查報告書
商品編碼
1657991
美國的Platform as a Service(PaaS)市場評估:各類型,各部署類型,各組織規模,各行業,各地區,機會及預測,2018~2032年United States Platform as a Service Market Assessment, By Type, By Deployment Type, By Organization Size, By Vertical, By Region, Opportunities and Forecast, 2018-2032F |
美國平台即服務市場預計將從 2024 年的 646.7 億美元增長到 2032 年的 2061.5 億美元,在預測期內(2025-2032F)的複合年增長率為 15.59%。
數位轉型是美國平台即服務市場的主要驅動力。各行各業的公司都在採用基於雲端的解決方案來實現營運現代化、提高靈活性並改善客戶體驗。此外,企業擴大採用平台即服務解決方案來加速應用程式開發、降低基礎設施成本並簡化工作流程。此外,平台即服務使公司能夠專注於創新而不是管理複雜的 IT 環境,從而加快新產品和服務的上市時間。
此外,隨著遠距工作模式的持續轉變,美國平台即服務市場對可擴展和協作工具的需求日益增加。 PaaS(平台即服務)平台提供支援遠端團隊的基於雲端的開發環境,實現團隊之間的整合和輕鬆協作。根據美國勞工統計局的數據,截至 2024 年 8 月,22.8% 的美國員工至少部分時間進行遠距工作,人數達到 3,513 萬人。因此,預計遠距辦公的員工數量將大幅增加,從而推動該國對先進平台即服務 (PaaS) 服務的需求。
政府措施推動美國 PaaS 市場成長
美國政府透過各種旨在刺激創新、數位轉型和雲端運算採用的措施和政策,在發展美國平台即服務市場方面發揮關鍵作用。各國政府已認識到現代 IT 基礎設施的重要性,並優先考慮和鼓勵公共和私營部門採用更有效率、更具可擴展性的 PaaS 解決方案。 PaaS 等雲端服務已透過各種政策推廣,包括聯邦雲端運算策略(雲端優先)和現代化政府技術(MGT)法案。
此外,政府透過對人工智慧(AI)、機器學習(ML)和物聯網(IoT)等新興技術研發的各種資金來源,間接促進了美國平台即服務市場的發展。例如,2024年10月,美國商務部宣布將投資1億美元加速人工智慧(AI)的研發,用於開發永續半導體材料。對這些新興技術的投資預計將推動對先進的基於雲端的開發平台的需求,因為人工智慧驅動的研究和開發需要強大的運算能力、數據分析和機器學習工具,而 PaaS 平台可以提供這些。
不斷擴大的行動生態系統擴大了美國平台即服務市場
由於美國行動生態系統的快速擴張以及應用程式開發的關鍵作用,平台即服務市場正在經歷有利可圖的機會。根據Priori Data的數據顯示,截至2024年,美國智慧型手機用戶數約2.7614億,普及率為81.6%。隨著行動裝置已成為我們日常生活中不可或缺的一部分,各行各業的企業都優先考慮行動應用程式開發,以增強客戶參與度、簡化營運流程並推動收入成長。
因此,支援行動應用程式開發和部署的 PaaS 平台為開發人員提供了理想的環境,提供可擴展的基於雲端的工具和預先建置的模板,從而加速開發過程。此外,5G等新技術的出現預計將推動平台即服務的需求。這項技術創新需要一個強大的平台來建立先進、功能豐富的行動應用程式。美國市場擁有精通科技的人口和充滿活力的創業生態系統,是這一趨勢的主要動力。隨著越來越多的企業希望從行動優先經濟中獲益,平台即服務正在成為提供在動態行動應用領域競爭所需的靈活性、可擴展性和創新性的重要工具。
BFSI 部門占美國平台即服務市場的大部分佔有率
銀行、金融服務和保險 (BFSI) 行業是平台即服務的領先採用者之一,該行業迅速採用雲端運算和 PaaS 解決方案來提高營運效率、改善客戶體驗並確保法規遵循。在對敏捷性、可擴展性和創新性的激烈競爭需求的推動下,平台即服務已成為該領域開發和部署與數位銀行、詐欺偵測、風險管理和個人化金融服務相關的應用程式的重要工具。因此,這一趨勢正在推動市場成長和對 PaaS 解決方案的需求。
此外,PaaS 解決方案透過降低基礎設施成本和簡化工作流程,使 BFSI 組織能夠更快地開發應用程式。 PaaS 使銀行能夠利用 AI、ML 和其他技術的力量來跟上市場變化並為客戶提供無縫的全通路體驗。最近,開放銀行的興起以及與金融科技公司的合作進一步加速了平台即服務的採用。該模型需要一個支援基於 API 的生態系統的強大、可互通的平台。
上述公司不依市場佔有率排序,並且可能會根據研究工作期間獲得的資訊進行更改。
United States platform as a service (PaaS) market is projected to witness a CAGR of 15.59% during the forecast period 2025-2032F, growing from USD 64.67 billion in 2024 to USD 206.15 billion in 2032.
Digital transformation has been a significant driver of the platform as a service (PaaS) market in the United States. Businesses across different industries are embracing cloud-based solutions to modernize operations, enhance agility, and improve customer experience. Also, to accelerate application development, reduce infrastructure costs, and streamline workflows, organizations are increasingly adopting the platform as a service (PaaS) solution. Furthermore, by leveraging the platform as a service (PaaS), companies are focusing on innovation rather than managing complex IT environments, enabling faster time-to-market for new products and services.
Moreover, the United States platform as a service market has been driven more by the requirement for scalable and collaborative tools because of the transition to remote work. Platform as a service (PaaS) platforms provide a cloud-based environment for development that supports remote teams, enabling integration and easy collaboration between teams. As per the United States Bureau of Labor Statistics, 22.8% of United States employees worked remotely at least partially, which accounts for 35.13 million people, as of August 2024. Therefore, it is anticipated that the number of employees working remotely will increase significantly driving the demand for advanced platform as a service (PaaS) service within the country.
Government's Efforts Drive Growth of the U.S. Platform as a Service (PaaS) Market
The United States government is playing a vital role in the development of the platform as a service (PaaS) market within the country through various initiatives and policies that are aimed at promoting innovation, digital transformation, and cloud adoption. The government has recognized the importance of modern IT infrastructure and making it a priority to encourage public and private sectors to adopt more efficient and scalable PaaS solutions. Cloud services, such as platform as a service (PaaS), have been pushed through various policies, such as the Federal Cloud Computing Strategy (Cloud First) and the Modernizing Government Technology (MGT) Act.
Additionally, with various funding for research and development in emerging technologies such as artificial intelligence (AI), machine learning (ML), and the Internet of Things (IoT), the government has indirectly contributed to the development of the United States platform as a service (PaaS) market. For instance, in October 2024, the U.S. Department of Commerce announced a USD 100 million investment to accelerate research & development in artificial intelligence (AI) for the development of sustainable semiconductor materials. Such investments in emerging technologies are expected to drive the demand for advanced cloud-based development platforms as AI-driven research requires robust computational power, data analytics, and machine learning tools, which platform as a service (PaaS) platforms provide.
Expansion of the Mobile Ecosystem Proliferates the U.S. Platform as a Service (PaaS) Market
The platform as a service (PaaS) market is experiencing lucrative opportunities due to the rapid expansion of the mobile ecosystem in the United States, coupled with the critical role of app development. As of 2024, Priori Data reported that there are approximately 276.14 million smartphone users in the United States, with an 81.6% penetration rate, indicating that a significant majority of the population relies on smartphones for their daily communication, entertainment, and productivity needs. At present, mobile devices have become an integral part of daily life, therefore businesses across various industries are prioritizing mobile app development to enhance customer engagement, streamline operations, and drive revenue growth.
Hence, to support the development and deployment of mobile applications, PaaS platforms provide an ideal environment for developers offering scalable, cloud-based tools and pre-built templates that accelerate the development process. Furthermore, the emergence of new technologies such as 5G is expected to drive the demand for the platform as a service (PaaS), as these innovations require robust platforms to build advanced, feature-rich mobile applications. The United States market, with its tech-savvy population and thriving startup ecosystem, is a key driver of this trend. As more businesses seek to capitalize on the mobile-first economy, platform as a service (PaaS) is becoming an indispensable tool to offer the agility, scalability, and innovation necessary to compete in the dynamic mobile app landscape.
The BFSI Segment Holds a Considerable Share of the U.S. Platform as a Service (PaaS) Market
The banking, financial services and insurance (BFSI) sector is one of the major adopters of the platform as a service, rapidly embracing cloud computing and PaaS solutions to enhance operational efficiency, improve customer experiences, and ensure regulatory compliance. With a highly competitive need for agility, scalability, and innovation, platform as a service (PaaS) has become an indispensable tool in the sector for developing and deploying applications related to digital banking, fraud detection, risk management, and personalized financial services. As a result, this trend is driving market growth and demand for PaaS solutions.
Further, PaaS solutions enable BFSI organizations to develop applications more speedily, with reduced infrastructure costs and simplified workflows. By leveraging PaaS, banks can adapt to market changes by harnessing the power of AI, ML, and other technologies, allowing them to create seamless omnichannel experiences for their customers. Recently, the rise of open banking and collaboration with fintech companies has further accelerated the adoption of platform as a service (PaaS), as these models require robust, interoperable platforms to support API-based ecosystems.
Future Market Scenario (2025 - 2032F)
With businesses continuously adopting cloud-based solutions to modernize operations, enhance agility, improve customer experience, support remote work, foster innovation, and enable faster time-to-market for new products and services, the digital transformation is anticipated to drive the U.S. platform as a service (PaaS) market significantly.
Through policies such as the Federal Cloud Computing Strategy and artificial intelligence (AI), machine learning (ML), and the Internet of Things (IoT) funding from the U.S. government, the platform as a service (PaaS) market is expected to grow further in the forecast period.
The rapid development of mobile technology in the U.S. is anticipated to increase millions of smartphone users by 2025 creating profitable opportunities for the platform as a service market (PaaS) because of essential app development and emerging 5G technology.
The United States platform as a service (PaaS) market contains substantial business from the BFSI sector, as financial institutions require advanced operational efficiency, improved customer experiences, regulatory compliance, innovations in digital banking technologies, fraud prevention, risk assessments, and tailored financial solutions.
Key Players Landscape and Outlook
The competitive landscape of the United States platform as a service (PaaS) market is highly intense and rapidly growing driven by the presence of prominent global players. As a hub for tech giants, the U.S. is experiencing robust growth in the platform as a service market as key players within the market landscape are continuously innovating and expanding their offerings to capture the majority of market share. Additionally, strategic collaborations between key players in the region are further proliferating the United States platform as a service (PaaS) market growth. For instance, in September 2024, Oracle CloudWorld, unveiled its collaboration with AWS, Google Cloud, and Microsoft Azure to help customers accelerate their application migrations and modernizations by providing direct access to Oracle Database services running on Oracle Cloud Infrastructure (OCI) and deployed in these cloud providers' data centers. The partnership enhanced the capabilities of the platform as a service (PaaS) solution by offering seamless integration and multi-cloud deployment options. Also, the firms reported that to satisfy the increasing demand for Oracle Database services running on OCI, the company will work with AWS, Google Cloud, and Microsoft Azure to continue to expand availability globally including in the United States.
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.