市場調查報告書
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1292934
2023-2030年全球超本地化服務市場Global Hyperlocal Services Market 2023-2030 |
在預測期間(2023-2030年),全球超本地化服務市場預計將以19.6%的可觀複合成長率成長。市場的成長歸因於智慧手機的快速擴張等因素。由於智慧手機的廣泛使用,越來越多的人現在可以訪問超本地服務,由於其簡單的網際網路連接,他們的需求量很大。這促使市場大幅成長,如日常使用智慧手機進行計費、轉賬、線上購買食品和線上購買醫療。例如,2023年3月,Zomato旗下的線上食品雜貨平台Blinkit旨在進入印度的超本地服務市場。在其平台上,該公司將提供水暖、空調維修和電工服務。
全球超本地化服務市場根據其類型、性質進行細分。根據其類型,市場被分類為雜貨店訂購、家庭公用事業服務和物流服務提供商、藥品、寵物食品和藥品、服裝和配件,以及其他。根據性質,市場被分類為貨物交付,和公用事業服務。在性質中,公用事業服務部分預計將表現出最高的成長,這是因為智慧手機的成長由於減少了超本地服務市場中產生的交付成本和時間。
物流服務供應商部分佔據了全球超本地化服務市場的主要市場佔有率
Global Hyperlocal Services Market Size, Share & Trends Analysis Report by Type ( Grocery Ordering, Home Utility Service, and Logistic Service Providers, Pharmaceuticals, Pet Food, and Medicines, Clothing, and Accessories, and Others, and by Nature (Goods Delivery, and Utility Services )Forecast Period (2023-2030)
The global hyperlocal service market is anticipated to grow at a considerable CAGR of 19.6% during the forecast period (2023-2030). The growth of the market is attributed to factors such as the rapid expansion of smartphones. More and more individuals can now access hyperlocal services owing to the widespread use of smartphones, Due to their simple internet connectivity, they are in high demand. That is causing the market to grow significantly such as everyday usage of smartphones for billing, transfers of funds, online food purchasing, and online medical purchasing. For Instance, in March 2023, the Zomato-owned online grocery platform Blinkit aims to enter the hyperlocal services market in India. On its platform, the company is going to offer plumbing, AC repair, and electrician services.
The global hyperlocal service market is segmented based on its type, nature. Based on its type, the market is segmented into grocery ordering, home utility service, and logistic service providers, pharmaceuticals, pet food, and medicines, clothing, and accessories, and others. Based on the nature, the market is segmented into goods delivery, and utility services. Among the nature, utility services segment is projected to exhibit the highest growth, owing to the growth of smartphones due to reducing the delivery cost and time arising in the hyperlocal service market.
Among the type segment, the logistic service providers sub-segment is anticipated to register significant growth for the forecast period. The growth of the logistic service providers sub-segment is expected to experience significant growth globally, owing to the demand for e-commerce. The transportation and logistic industry is currently undergoing immense change. With the increasing rate of e-commerce industry, this market is growing significantly. For Instance, in June 2022, AAGYO is a hyperlocal delivery company that offers e-commerce, grocery, and transport services. It has concentrated on Bharat and currently operates across three small towns in Uttarakhand hyperlocal delivery is one of the latest developments in the logistics market. The techniques of delivering goods and services to the customer's location in a short duration of time, usually within hour, this has been referred to as a hyperlocal service. The utilization of a network of adjoining couriers, that will deliver the element fast and that will deliver the items fast and proficiently, allows this probability. The demand for hyperlocal service rises, it is modifying the logistics industry. The logistics industry has been transformed in three different ways by hyperlocal delivery: It offers a changing the way organizations operate their operations, and It also changes the way individuals buying perception.
The global hyperlocal service market is further segmented based on geography, including North America (the US and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa and Latin America). The market can be analyzed for a particular region or country level as per the requirement. Among these, the Europe region is anticipated to grow at a significant rate. The growth is attributed owing to the European Union (EU) Information and Communication Technology (ICT) sector has driven the growth of the Europe Hyperlocal Services market. Owing to the highest internet usage rates and a rise in the popularity of smartphones in Europe, organizations are being urged to make use of hyperlocal services in addition to providing better services.
Global Hyperlocal Services Market Growth, by Region 2023-2030
Source: OMR Analysis
The Asia-Pacific region is expected to dominates the hyperlocal services market due to the high adoption rate of on-demand services. Consumers in Asia have grown accustomed to their neighborhood stores, sometimes referred to as mom-and-pop stores. For instance, 96% of business in India still takes place there, primarily because of problems with trust. Several small and big tech companies have made significant investments in hyperlocal commerce, a form of e-commerce that combines offline and online activities and enable deliveries to be performed instantly instead of over a period of several days. The combined use of physical and digital experiences has become increasingly common, especially in major countries like China and India. Phygital, a term that refers to the mixing of physical and digital places in marketing ecosystems, is also increasing in popularity. It redefines the connection between the consumer and the brand.
The major companies serving the global hyperlocal service market include: Airtasker Pty. Ltd, Angi Inc, Askfortask Inc, Blink Commerce Pvt, Door dash Inc, and others. The market players are considerably contributing to the market growth by the adoption of various strategies, including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For Instance, in April 2023, Platform for delivering food online For its quick commerce grocery service, Swiggy partnered with professional networking and jobs company apna to create 10,000 hyperlocal opportunities.
The Report Covers: