市場調查報告書
商品編碼
1380256
全球口腔沖洗器市場 2023-2030Global Oral Irrigator Market 2023-2030 |
全球口腔沖洗器市場按產品和應用進行細分。根據產品,市場分為無線式和檯面式。此外,根據應用,市場分為家庭和牙科。在最終用戶中,牙科細分市場預計將佔據相當大的市場佔有率,因為它具有方便、靈活的安排選項,並且對生活方式忙碌、尋求快速有效治療的個人有吸引力。
在這些產品中,無線子細分市場預計將在全球口腔沖洗器市場中佔據相當大的佔有率。節段生長有助於減少牙齦炎、去除有害牙菌斑細菌並改善牙齦健康。 2023 年 5 月,WATERPIK (R) 透過新型無線滑軌擴展了手持式水牙線系列。隨處可見的商店、隨處可見的水牙線經過精心設計,可滑動至原始尺寸的一半,因此任何人都可以將口腔護理程序提升到一個新的水平,並可以隨時隨地使用水牙線。無線滑軌採用智慧、節省空間的設計,佔用空間更少。
全球口腔沖洗器市場根據地理位置進一步細分,包括北美(美國和加拿大)、歐洲(英國、義大利、西班牙、德國、法國和歐洲其他地區)、亞太地區(印度、中國、日本) 、韓國和亞洲其他地區)以及世界其他地區(中東和非洲以及拉丁美洲)。其中,由於北美地區的市場佔有率不斷增加,預計北美將在全球市場中佔據顯著佔有率。人口對牙齒衛生的認知、人口老齡化的加劇以及推動北美口腔沖洗器市場發展的高可支配收入。
在所有地區中,亞太地區預計在預測期內將以可觀的CAGR成長。支持亞太市場成長的主要因素包括擴大採用先鋒技術、該地區醫療旅遊業的成長、口腔健康問題的盛行率增加以及口腔衛生意識的提高。第四次全國口腔健康調查顯示,華人成年人口腔健康問題普遍存在:牙齒完整的人數僅佔13.8%,牙齒缺損者佔84.4%,無牙者佔1.8%。嚴重的牙齒缺失會給人們帶來沉重的疾病負擔。此外,該國還見證了特別是用於口腔衛生的口腔沖洗器的推出和引進的增加。 Oclean是華米科技旗下品牌,總部位於中國深圳,是一家致力於透過提供智慧、高品質產品來改善口腔護理的科技公司,以滿足複雜消費者的需求。 2020年9月,Oclean推出了全球最小的智慧口腔沖洗器,名為Oclean W1智慧型口腔沖洗器。 Oclean W1 可以有效地實現牙齒之間的高效清潔,並具有去除鄰間牙菌斑的有效方法,並在牙齒之間和所有牙齒修復體周圍創造一個清潔健康的環境。尺寸和形狀以及隨附的旅行箱讓使用者無論在家或在旅途中都可以隨時使用 W1。
服務口腔沖洗器市場的主要公司包括:高露潔棕欖公司、寶潔公司、Church & Dwight Co., Inc.、Johnson & Johnson Services, Inc.、Lion Corp.、SUNSTAR Suisse SA 等。市場參與者透過各種策略(包括併購、合作、合作、融資和新產品發布),為市場成長做出了巨大貢獻,以保持市場競爭力。例如,2022 年8 月,口腔健康領域的先驅Oral-B 與國際殘疾和口腔健康協會(iADH) 合作,作為該品牌努力的一部分,讓口腔護理對患有口腔疾病的殘疾和照顧者來說更具包容性、可及性和積極性。
Title: Global Oral Irrigator Market Size, Share & Trends Analysis Report by Product (Cordless and Countertop), and by Application (Home and Dentistry),Forecast Period (2023-2030).
Global oral irrigator market is anticipated to grow at a CAGR of 6.0% during the Forecast Period (2023-2030). The market is driven by the surge in demand for oral irrigator devices among individuals suffering from periodontal disorders, particularly in emerging economies, and the advent of innovative products, such as faucet-powered water flossers and other advanced devices, accelerating the market growth. In August 2021, Oclean, the pioneer of the smart oral and dental care industry, revealed the stylish and compact water flosser, Oclean W10 with more flexibility, portability, and stability.
The global oral irrigator market is segmented on the product and application. Based on the product, the market is sub-segmented into cordless and countertop. Further, based on the application, the market is sub-segmented into home and dentistry. Among the end users, the dentistry sub-segment is anticipated to hold a considerable share of the market, owing to the easily accessible, flexible scheduling options, and appeal to individuals with busy lifestyles who are seeking quick and effective treatments.
Among the products, the cordless sub-segment is expected to hold a considerable share of the global oral irrigator market. Segmental growth is attributed to reducing gingivitis, removing harmful plaque bacteria, and improving gum health. In May 2023, WATERPIK® expanded the handheld water flosser collection with the new cordless slide. The store anywhere, go anywhere water flosser is strategically designed to slide to half of its original size so anyone take their oral care routine to the next level and water floss wherever and whenever they desire. Cordless slide features a smart, space-saving design that takes up less space.
The global oral irrigator market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America. Among these, North America is anticipated to hold a prominent share of the market across the globe, owing to the increasing awareness about dental hygiene among the population, the growing aging population, and the high disposable income that is driving the oral irrigator market in North America.
Among all regions, the Asia-Pacific region is anticipated to grow at a considerable CAGR over the forecast period. The primary factor supporting the Asia-Pacific market growth includes the growing adoption of pioneering technologies, rising medical tourism in this region, increasing prevalence of oral health problems, and rising awareness about oral hygiene. The 4th Chinese National Oral Health Survey showed that oral health problems were common in Chinese adults: only 13.8% had complete dentition, 84.4% had dentition defects, and 1.8% were edentulous. Severe tooth loss causes a high disease burden on the population. Further, the country is also witnessing an increase in the launch and introduction of oral irrigators especially for oral hygiene. Oclean, a brand of Huami Corp., and headquartered in Shenzhen, China, is a technology company committed to improving oral care by delivering smart, high-quality products to meet the demands of its sophisticated consumers. In September 2020, Oclean launched the world's smallest smart oral irrigator called Oclean W1 Smart Oral irrigator. Oclean W1 effectively allows for efficient cleaning between teeth and has an effective method of removing interproximal plaque and creating a clean and healthy environment between teeth and around all dental restorations. The size and shape and the included travel case allow the user to have the W1 always available whether at home or on the go.
The major companies serving the oral irrigator market include: Colgate-Palmolive Co., Procter & Gamble Co., Church & Dwight Co., Inc., Johnson & Johnson Services, Inc., Lion Corp., SUNSTAR Suisse SA, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in August 2022, Oral-B, the pioneer in oral health, partnered with the International Association of Disability and Oral Health (iADH) as part of the brand's drive to make oral care more inclusive, reachable, and positive for people with disabilities, and the caregivers.