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市場調查報告書
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1631385

高強度RTD麥芽飲料的全球市場:產業分析，規模，佔有率，成長，趨勢，預測(2025年～2032年)

High-Strength RTD Malt Beverages Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 205 Pages | 商品交期: 2-5個工作天內

價格
簡介目錄

預計到2025 年，全球高濃度即飲麥芽飲料市場規模將達到52 億美元，在2025 年至2032 年的預測期內複合年增長率為6.5%，預計到2032 年將達到81 億美元。

高濃度即飲 (RTD) 麥芽飲料因其便利性和多種口味而在全球廣受歡迎。這些飲料通常比標準麥芽飲料具有更高的酒精度 (ABV)，適合尋求傳統啤酒和烈酒替代品的消費者。該市場面向廣泛的消費者，包括千禧世代和城市居民，並銷售酒精和非酒精飲料。消費者偏好的變化、無酒精選擇的日益普及以及創新產品的推動推動了市場成長。

全球高濃度即飲麥芽飲料市場由幾個關鍵因素推動，包括消費者對便利性需求的變化、可支配收入的增加以及調味酒精飲料的日益普及。此外，高端化趨勢，越來越多的消費者選擇更高品質、更強的飲料，也進一步擴大了市場。對無酒精和低酒精飲料日益增長的偏好也是一個主要推動力，品牌不斷創新以滿足傳統消費者和注重健康的消費者的需求。此外，不斷擴大的千禧世代消費者基礎以及社群媒體對飲料趨勢的影響也促進了市場的成長。

由於產品創新、地理擴張以及對無酒精飲料不斷增長的需求，高濃度即飲麥芽飲料市場提供了巨大的成長機會。品牌有巨大的機會透過開發獨特的口味、改進包裝和提供低糖含量和有機成分等附加價值來迎合注重健康的細分市場。電子商務平台的持續成長開闢了新的分銷管道，使製造商能夠接觸到更多消費者。策略聯盟、行銷投資和引入環保包裝解決方案對於利用新機會和提高市場佔有率至關重要。

按本報告提供全球量強度RTD麥芽飲料市場相關調查，提供性質，不同的香味，各包裝，各流通管道，各地區趨勢，及加入此市場的主要企業簡介等資訊。

目錄

第1章 摘要整理

第2章 市場簡介

第3章 高強度RTD麥芽飲料市場背景

  • 宏觀經濟要素
  • 機會分析
  • 世界經濟預測
  • 全球食品和飲料產業的展望
  • 酒精飲料市場- 供應鏈
  • 酒精消費模式
  • 社群媒體感情分析
  • 主要的法規
  • 市場動態
  • 成本結構分析

第4章 全球量強度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)

第5章 全球量強度RTD麥芽飲料市場價格分析

第6章 全球量濃度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)，各地區

第7章 全球量強度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)，按性質

第8章 全球量強度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)，不同的香味

第9章 全球量濃度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)，各包裝

第10章 全球量濃度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)，各流通管道

第11章 北美的高強度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)

第12章 南美的高強度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)

第13章 歐洲的高濃度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)

第14章 亞太地區的高強度RTD麥芽飲料市場分析(2019年～2024年)及預測(2025年～2032年)

第15章 高強度RTD麥芽飲料市場產業結構

第16章 競爭分析

  • 競爭儀表板
  • 競爭基準
  • 競爭盈利和毛利的分析
  • 競爭的發展(合併，收購，擴大)
  • 競爭詳細內容
    • EVANS BREWING COMPANY, INC.
    • Founders Brewing Company
    • United Brands Company, Inc.
    • Prestige Beverage Group
    • Lightning Brewery
    • Voodoo Brewery
    • Simple Malt - Brewers
    • Geloso Beverage Group LLC
    • Stout Brewing Company, LLC
    • Phusion Projects, LLC
    • Coney Island Brewing Company
    • Minhas Craft Brewery
    • Bugsy Brewing Inc

第17章 調查手法

第18章 假設與使用的縮寫

簡介目錄
Product Code: PMRREP23725

Persistence Market Research has recently released a comprehensive report on the worldwide market for High-Strength RTD Malt Beverages. The report offers a thorough assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, providing detailed insights into the market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the global High-Strength RTD Malt Beverages market from 2025 to 2032.

Key Insights:

  • High-Strength RTD Malt Beverages Market Size (2025E): USD 5.2 Billion
  • Projected Market Value (2032F): USD 8.1 Billion
  • Global Market Growth Rate (CAGR 2025 to 2032): 6.5%

High-Strength RTD Malt Beverages Market - Report Scope:

High-strength ready-to-drink (RTD) malt beverages are gaining significant traction globally due to their convenience and diverse flavors. These beverages, typically containing a higher alcohol by volume (ABV) than standard malt drinks, cater to consumers seeking an alternative to traditional beers and spirits. The market serves a broad consumer base, including millennials and urban dwellers, with products available in both alcoholic and non-alcoholic versions. Market growth is driven by changing consumer preferences, the growing popularity of alcohol-free options, and innovative product offerings.

Market Growth Drivers:

The global High-Strength RTD Malt Beverages market is propelled by several key factors, including a shift in consumer demand for convenience, the rise in disposable incomes, and the increasing popularity of flavored alcoholic beverages. Additionally, the ongoing trend of premiumization, with more consumers opting for higher-quality, stronger beverages, has further expanded the market. The growing inclination toward alcohol-free and low-alcohol beverages also provides a significant boost, as brands innovate to cater to both traditional and health-conscious consumers. Furthermore, the expansion of the millennial consumer base and the influence of social media in beverage trends are contributing to the market's growth.

Market Restraints:

Despite promising growth prospects, the High-Strength RTD Malt Beverages market faces challenges related to regulations, changing consumer preferences, and market saturation. Stringent government regulations regarding the production and distribution of alcoholic beverages in certain regions may limit market growth. Moreover, the rising concerns about health and wellness, particularly among younger consumers, could lead to reduced demand for high-alcohol content drinks. Additionally, competition from other alcoholic beverages, such as craft beers and spirits, and the challenge of maintaining product differentiation in a crowded market pose obstacles to sustained growth.

Market Opportunities:

The High-Strength RTD Malt Beverages market presents significant growth opportunities driven by product innovations, geographical expansion, and the growing demand for alcohol-free variants. There is a substantial opportunity for brands to create unique flavors, improve packaging, and offer value-added features such as low sugar and organic ingredients to cater to the health-conscious segment. The continued growth of e-commerce platforms also opens new distribution channels, allowing manufacturers to reach a broader audience. Strategic collaborations, investment in marketing, and the introduction of eco-friendly packaging solutions are essential to capitalize on emerging opportunities and strengthen market presence.

Key Questions Answered in the Report:

  • What are the primary factors driving the growth of the High-Strength RTD Malt Beverages market globally?
  • Which regions are expected to witness the highest demand for High-Strength RTD Malt Beverages?
  • How are consumer trends, including health consciousness and flavor preferences, reshaping the market landscape?
  • Who are the leading players in the High-Strength RTD Malt Beverages market, and what strategies are they employing to stay competitive?
  • What are the future prospects for alcohol-free and low-alcohol High-Strength RTD Malt Beverages?

Competitive Intelligence and Business Strategy:

Leading players in the High-Strength RTD Malt Beverages market, including Anheuser-Busch InBev, Heineken N.V., and Molson Coors Beverage Company, focus on innovation, brand differentiation, and market expansion to maintain their competitive edge. These companies invest in R&D to introduce new flavors, improve production techniques, and enhance product appeal. They also engage in strategic partnerships with distributors, retailers, and e-commerce platforms to ensure broad market reach. Sustainability initiatives, such as reducing packaging waste and incorporating eco-friendly materials, are increasingly being adopted to align with consumer preferences and environmental standards.

Key Companies Profiled:

  • Anheuser-Busch InBev
  • Heineken N.V.
  • Molson Coors Beverage Company
  • Carlsberg Group
  • Diageo plc
  • SABMiller (now part of AB InBev)
  • Constellation Brands, Inc.
  • Asahi Group Holdings, Ltd.
  • Boston Beer Company
  • Kirin Holdings Company, Ltd.

Market Segmentation

By Nature

  • Natural
  • Conventional

By Flavor

  • Grapefruit
  • Lime
  • Orange
  • Cherry
  • Cola
  • Strawberry
  • Apple
  • Peach
  • Mixed Flavour

By Packaging

  • Cans
  • Bottles

By Distribution Channel

  • Hypermarket/Supermarkets
  • Convenience Stores
  • Discount Stores
  • Independent Drink Stores
  • Specialty Retail Stores

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific

Table of Contents

1. Executive Summary

  • 1.1. Market Overview
  • 1.2. Market Analysis
  • 1.3. PMR Analysis and Recommendations
  • 1.4. Wheel of Fortune

2. Market Introduction

  • 2.1. Market Definition
  • 2.2. Market Taxonomy
  • 2.3. Analyst Credentials
  • 2.4. About PMR

3. High-Strength RTD Malt Beverages Market Background

  • 3.1. Macro-Economic Factors
  • 3.2. Opportunity Analysis
  • 3.3. Global Economic Outlook
  • 3.4. Global Food and Beverages Industry Outlook
  • 3.5. Alcoholic Beverages Market-Supply Chain
  • 3.6. Alcohol Consumption Patterns
  • 3.7. Social Media Sentiment Analysis
  • 3.8. Key Regulations
  • 3.9. Market Dynamics
    • 3.9.1. Drivers
    • 3.9.2. Restraints
    • 3.9.3. Trends
  • 3.10. Cost Structure Analysis

4. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 4.1. Market Volume (Liters) Projections
  • 4.2. Market Size (US$ Bn ) Projections
    • 4.2.1. Y-o-Y Projections
    • 4.2.2. Absolute $ Opportunity Analysis

5. Global High-Strength RTD Malt Beverages Market Pricing Analysis

6. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Region

  • 6.1. Introduction
    • 6.1.1. Market Value Share Analysis By Region
    • 6.1.2. Y-o-Y Growth Analysis By Region
  • 6.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Region, 2019 - 2024
  • 6.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Region, 2025 - 2032
    • 6.3.1. North America
    • 6.3.2. Latin America
    • 6.3.3. Europe
    • 6.3.4. Asia Pacific
  • 6.4. Market Attractiveness Analysis By Region

7. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Nature

  • 7.1. Introduction
    • 7.1.1. Market Value Share Analysis By Nature
    • 7.1.2. Y-o-Y Growth Analysis By Nature
  • 7.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Nature, 2019 - 2024
  • 7.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Nature, 2025 - 2032
    • 7.3.1. Natural
    • 7.3.2. Conventional
  • 7.4. Market Attractiveness Analysis By Nature

8. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Flavour

  • 8.1. Introduction
    • 8.1.1. Market Value Share Analysis By Flavour
    • 8.1.2. Y-o-Y Growth Analysis By Flavour
  • 8.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Flavour, 2019 - 2024
  • 8.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Flavour, 2025 - 2032
    • 8.3.1. Grapefruit
    • 8.3.2. Lime
    • 8.3.3. Orange
    • 8.3.4. Cherry
    • 8.3.5. Cola
    • 8.3.6. Strawberry
    • 8.3.7. Apple
    • 8.3.8. Peach
    • 8.3.9. Mixed Flavour
    • 8.3.10. Others
  • 8.4. Market Attractiveness Analysis By Flavour

9. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Packaging

  • 9.1. Introduction
    • 9.1.1. Market Value Share Analysis By Packaging
    • 9.1.2. Y-o-Y Growth Analysis By Packaging
  • 9.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Packaging, 2019 - 2024
  • 9.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Packaging, 2025 - 2032
    • 9.3.1. Cans
    • 9.3.2. Bottles
  • 9.4. Market Attractiveness Analysis By Packaging

10. Global High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Distribution Channel

  • 10.1. Introduction
    • 10.1.1. Market Value Share Analysis By Distribution Channel
    • 10.1.2. Y-o-Y Growth Analysis By Distribution Channel
  • 10.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Distribution Channel, 2019 - 2024
  • 10.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Distribution Channel 2025 - 2032
    • 10.3.1. Hypermarket/Supermarkets
    • 10.3.2. Convenience Stores
    • 10.3.3. Discount Stores
    • 10.3.4. Independent Drink Stores
    • 10.3.5. Specialty Retail Stores
  • 10.4. Market Attractiveness Analysis By Distribution Channel

11. North America High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 11.1. Introduction
  • 11.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 11.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 11.3.1. By Country
      • 11.3.1.1. U.S.
      • 11.3.1.2. Canada
    • 11.3.2. By Nature
    • 11.3.3. By Flavour
    • 11.3.4. By Packaging
    • 11.3.5. By Distribution Channel
  • 11.4. Market Attractiveness Analysis
    • 11.4.1. By Country
    • 11.4.2. By Nature
    • 11.4.3. By Flavour
    • 11.4.4. By Packaging
    • 11.4.5. By Distribution Channel
  • 11.5. Drivers and Restraints: Impact Analysis

12. Latin America High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 12.1. Introduction
  • 12.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 12.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 12.3.1. By Country
      • 12.3.1.1. Peru
      • 12.3.1.2. Mexico
      • 12.3.1.3. Rest of Latin America
    • 12.3.2. By Nature
    • 12.3.3. By Flavour
    • 12.3.4. By Packaging
    • 12.3.5. By Distribution Channel
  • 12.4. Market Attractiveness Analysis
    • 12.4.1. By Country
    • 12.4.2. By Nature
    • 12.4.3. By Flavour
    • 12.4.4. By Packaging
    • 12.4.5. By Distribution Channel
  • 12.5. Drivers and Restraints: Impact Analysis

13. Europe High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 13.1. Introduction
  • 13.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 13.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 13.3.1. By Country
      • 13.3.1.1. France
      • 13.3.1.2. Netherlands
      • 13.3.1.3. Rest of Europe
    • 13.3.2. By Nature
    • 13.3.3. By Flavour
    • 13.3.4. By Packaging
    • 13.3.5. By Distribution Channel
  • 13.4. Market Attractiveness Analysis
    • 13.4.1. By Country
    • 13.4.2. By Nature
    • 13.4.3. By Flavour
    • 13.4.4. By Packaging
    • 13.4.5. By Distribution Channel
  • 13.5. Drivers and Restraints: Impact Analysis
  • 13.6. Key Market Participants

14. Asia Pacific High-Strength RTD Malt Beverages Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 14.1. Introduction
  • 14.2. Historical Market Size (US$ Bn ) and Volume (Liters) By Market Segments, 2019 - 2024
  • 14.3. Market Size (US$ Bn ) and Volume (Liters) Forecast By Market Segments, 2025 - 2032
    • 14.3.1. By Country
      • 14.3.1.1. China
      • 14.3.1.2. Korea
      • 14.3.1.3. Australia
      • 14.3.1.4. Singapore
      • 14.3.1.5. Rest of Asia Pacific
    • 14.3.2. By Nature
    • 14.3.3. By Flavour
    • 14.3.4. By Packaging
    • 14.3.5. By Distribution Channel
  • 14.4. Market Attractiveness Analysis
    • 14.4.1. By Country
    • 14.4.2. By Nature
    • 14.4.3. By Flavour
    • 14.4.4. By Packaging
    • 14.4.5. By Distribution Channel
  • 14.5. Drivers and Restraints: Impact Analysis
  • 14.6. Key Market Participants

15. High-Strength RTD Malt Beverages Market Industry Structure

  • 15.1. Market Analysis by Tier of Companies
  • 15.2. Market Concentration

16. Competition Analysis

  • 16.1. Competition Dashboard
  • 16.2. Competitive Benchmarking
  • 16.3. Profitability and Gross Margin Analysis By Competition
  • 16.4. Competition Developments (Mergers, Acquisitions and Expansions)
  • 16.5. Competition Deep-dive
    • 16.5.1. EVANS BREWING COMPANY, INC.
      • 16.5.1.1. Overview
      • 16.5.1.2. Product Portfolio
      • 16.5.1.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.1.4. Production Footprint
      • 16.5.1.5. Sales Footprint
      • 16.5.1.6. Channel Footprint
      • 16.5.1.7. Strategy Overview
    • 16.5.2. Founders Brewing Company
      • 16.5.2.1. Overview
      • 16.5.2.2. Product Portfolio
      • 16.5.2.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.2.4. Production Footprint
      • 16.5.2.5. Sales Footprint
      • 16.5.2.6. Channel Footprint
      • 16.5.2.7. Strategy Overview
    • 16.5.3. United Brands Company, Inc.
      • 16.5.3.1. Overview
      • 16.5.3.2. Product Portfolio
      • 16.5.3.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.3.4. Production Footprint
      • 16.5.3.5. Sales Footprint
      • 16.5.3.6. Channel Footprint
      • 16.5.3.7. Strategy Overview
    • 16.5.4. Prestige Beverage Group
      • 16.5.4.1. Overview
      • 16.5.4.2. Product Portfolio
      • 16.5.4.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.4.4. Production Footprint
      • 16.5.4.5. Sales Footprint
      • 16.5.4.6. Channel Footprint
      • 16.5.4.7. Strategy Overview
    • 16.5.5. Lightning Brewery
      • 16.5.5.1. Overview
      • 16.5.5.2. Product Portfolio
      • 16.5.5.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.5.4. Production Footprint
      • 16.5.5.5. Sales Footprint
      • 16.5.5.6. Channel Footprint
      • 16.5.5.7. Strategy Overview
    • 16.5.6. Voodoo Brewery
      • 16.5.6.1. Overview
      • 16.5.6.2. Product Portfolio
      • 16.5.6.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.6.4. Production Footprint
      • 16.5.6.5. Sales Footprint
      • 16.5.6.6. Channel Footprint
      • 16.5.6.7. Strategy Overview
    • 16.5.7. Simple Malt - Brewers
      • 16.5.7.1. Overview
      • 16.5.7.2. Product Portfolio
      • 16.5.7.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.7.4. Production Footprint
      • 16.5.7.5. Sales Footprint
      • 16.5.7.6. Channel Footprint
      • 16.5.7.7. Strategy Overview
    • 16.5.8. Geloso Beverage Group LLC
      • 16.5.8.1. Overview
      • 16.5.8.2. Product Portfolio
      • 16.5.8.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.8.4. Production Footprint
      • 16.5.8.5. Sales Footprint
      • 16.5.8.6. Channel Footprint
      • 16.5.8.7. Strategy Overview
    • 16.5.9. Stout Brewing Company, LLC
      • 16.5.9.1. Overview
      • 16.5.9.2. Product Portfolio
      • 16.5.9.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.9.4. Production Footprint
      • 16.5.9.5. Sales Footprint
      • 16.5.9.6. Channel Footprint
      • 16.5.9.7. Strategy Overview
    • 16.5.10. Phusion Projects, LLC
      • 16.5.10.1. Overview
      • 16.5.10.2. Product Portfolio
      • 16.5.10.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.10.4. Production Footprint
      • 16.5.10.5. Sales Footprint
      • 16.5.10.6. Channel Footprint
      • 16.5.10.7. Strategy Overview
    • 16.5.11. Coney Island Brewing Company
      • 16.5.11.1. Overview
      • 16.5.11.2. Product Portfolio
      • 16.5.11.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.11.4. Production Footprint
      • 16.5.11.5. Sales Footprint
      • 16.5.11.6. Channel Footprint
      • 16.5.11.7. Strategy Overview
    • 16.5.12. Minhas Craft Brewery
      • 16.5.12.1. Overview
      • 16.5.12.2. Product Portfolio
      • 16.5.12.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.12.4. Production Footprint
      • 16.5.12.5. Sales Footprint
      • 16.5.12.6. Channel Footprint
      • 16.5.12.7. Strategy Overview
    • 16.5.13. Bugsy Brewing Inc
      • 16.5.13.1. Overview
      • 16.5.13.2. Product Portfolio
      • 16.5.13.3. Profitability by Market Segments (Product/Channel/Region)
      • 16.5.13.4. Production Footprint
      • 16.5.13.5. Sales Footprint
      • 16.5.13.6. Channel Footprint
      • 16.5.13.7. Strategy Overview

17. Research Methodology

18. Assumption and Acronyms Used