Product Code: PM2517
The global data monetization market size is expected to reach USD 11.93 billion by 2032, according to a new study by Polaris Market Research. The report "Data Monetization Market Share, Size, Trends, Industry Analysis Report, By Data (Customer, Product, Financial, Supplier); By Vertical; By Component; By Region; Segment Forecast, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Data monetization is the method in which company-generated information is used to create a computable economic profit. This process helps businesses understand their revenue flow, whether it is increasing or reducing expenses. The companies adopting this monetization method create new partnerships by sharing their information with third parties in a mutually beneficial arrangement.
Further, it has been observed that certain companies release their information on open platforms and provide a free offering of information services to a sufficient number of outside companies. For instance, companies such as Google and Facebook were free platforms to create enormous information assets to sell worldwide. Therefore, monetization was a platform for sharing information between two companies to generate revenue or create new revenue-generating streams.
Factors such as enhanced decision-making that leads to real-time crowd-sourced research, improved profits, decreased costs, reduced risk, and improved compliance are the few factors driving the growth of the industry.
Further, the factors stimulating the growth of the industry are cost reduction, increase in revenue, and innovative opportunities for new information-related services such as IoT, digitalization, and developments in traditional technologies.
Data Monetization Market Report Highlights
The software segment holds the majority share of the market. It is expected to grow further over the forecast period owing to the increased use of business applications to enhance the company's capabilities and derive insights from the business data
Customer data accounted for the largest market share in 2021, accelerated by the increased usage of information for understanding customer decisions related to product design and pricing & guttering buying patterns
The telecommunication segment accounts for a significant market share due to massive information generation due to technological advancements over the last decade and in the near future
The Asia Pacific is expected to grow exponentially over the forecasted period on account of the growing adoption of advanced technologies, such as cloud computing and IoT
The industry is highly competitive owing to prominent industry players with a global presence, including Monetize Solutions, Inc., Oracle, Optiva, Inc., Reltio, and Virtusa
Polaris Market Research has segmented the data monetization market report based on form, product, application, and region:
Data Monetization, Component Outlook (Revenue - USD Billion, 2018 - 2030)
Data Monetization, Data Outlook (Revenue - USD Billion, 2018 - 2030)
- Customer
- Product
- Financial
- Supplier
Data Monetization, Vertical Outlook (Revenue - USD Billion, 2018 - 2030)
- BFSI
- Telecom
- Consumer Goods & Retail
- Media & Entertainment
- Manufacturing
- IT
- Transportation & Logistics
- Energy & Utilities
- Healthcare
- Others
Data Monetization, Regional Outlook (Revenue - USD Billion, 2018 - 2030)
- North America
- U.S
- Canada
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Russia
- Netherlands
- Asia Pacific
- China
- India
- Japan
- South Korea
- Indonesia
- Malaysia
- Latin America
- Argentina
- Brazil
- Mexico
- Middle East & Africa
- UAE
- Saudi Arabia
- Israel
- South Africa
Table of Contents
1. Introduction
- 1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
- 1.2. Stakeholders
2. Executive Summary
3. Research Methodology
- 3.1. Overview
- 3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources
4. Global Data Monetization Market Insights
- 4.1. Data Monetization - Industry Snapshot
- 4.2. Data Monetization Market Dynamics
- 4.2.1. Drivers and Opportunities
- 4.2.1.1. Increase in use of external data sources
- 4.2.1.2. Rising adoption of AI for data processing
- 4.2.2. Restraints and Challenges
- 4.2.2.1. Varying structure of regulatory policies
- 4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
- 4.4. PESTEL Analysis
- 4.5. Data Monetization Market Industry Trends
- 4.6. Value Chain Analysis
- 4.7. COVID-19 Impact Analysis
5. Global Data Monetization Market, by Component
- 5.1. Key Findings
- 5.2. Introduction
- 5.2.1. Global Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 5.3. Software
- 5.3.1. Global Data Monetization Market, by Software, by Region, 2018 - 2030 (USD Billion)
- 5.4. Services
- 5.4.1. Global Data Monetization Market, by Services, by Region, 2018 - 2030 (USD Billion)
6. Global Data Monetization Market, by Data
- 6.1. Key Findings
- 6.2. Introduction
- 6.2.1. Global Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 6.3. Customer
- 6.3.1. Global Data Monetization Market, by Customer, by Region, 2018 - 2030 (USD Billion)
- 6.4. Product
- 6.4.1. Global Data Monetization Market, by Product, by Region, 2018 - 2030 (USD Billion)
- 6.5. Financial
- 6.5.1. Global Data Monetization Market, by Financial, by Region, 2018 - 2030 (USD Billion)
- 6.6. Supplier
- 6.6.1. Global Data Monetization Market, by Supplier, by Region, 2018 - 2030 (USD Billion)
7. Global Data Monetization Market, by Vertical
- 7.1. Key Findings
- 7.2. Introduction
- 7.2.1. Global Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 7.3. BFSI
- 7.3.1. Global Data Monetization Market, by BFSI, by Region, 2018 - 2030 (USD Billion)
- 7.4. Telecom
- 7.4.1. Global Data Monetization Market, by Telecom, by Region, 2018 - 2030 (USD Billion)
- 7.5. Consumer Goods & Retail
- 7.5.1. Global Data Monetization Market, by Consumer Goods & Retail, by Region, 2018 - 2030 (USD Billion)
- 7.6. Media & Entertainment
- 7.6.1. Global Data Monetization Market, by Media & Entertainment, by Region, 2018 - 2030 (USD Billion)
- 7.7. Manufacturing
- 7.7.1. Global Data Monetization Market, by Manufacturing, by Region, 2018 - 2030 (USD Billion)
- 7.8. IT
- 7.8.1. Global Data Monetization Market, by IT, by Region, 2018 - 2030 (USD Billion)
- 7.9. Transportation & Logistics
- 7.9.1. Global Data Monetization Market, by Transportation & Logistics, by Region, 2018 - 2030 (USD Billion)
- 7.10. Energy and Utilities
- 7.10.1. Global Data Monetization Market, by Energy and Utilities, by Region, 2018 - 2030 (USD Billion)
- 7.11. Healthcare
- 7.11.1. Global Data Monetization Market, by Healthcare, by Region, 2018 - 2030 (USD Billion)
- 7.12. Others
- 7.12.1. Global Other Data Monetization Market, by Region, 2018 - 2030 (USD Billion)
8. Global Data Monetization Market, by Geography
- 8.1. Key findings
- 8.2. Introduction
- 8.2.1. Data Monetization Market Assessment, By Geography, 2018 - 2030 (USD Billion)
- 8.3. Data Monetization Market - North America
- 8.3.1. North America: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.3.2. North America: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.3.3. North America: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.3.4. Data Monetization Market - U.S.
- 8.3.4.1. U.S.: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.3.4.2. U.S.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.3.4.3. U.S.: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.3.5. Data Monetization Market - Canada
- 8.3.5.1. Canada: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.3.5.2. Canada.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.3.5.3. Canada: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4. Data Monetization Market - Europe
- 8.4.1. Europe: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.2. Europe.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.3. Europe: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.4. Data Monetization Market - UK
- 8.4.4.1. UK: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.4.2. UK.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.4.3. UK: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.5. Data Monetization Market - France
- 8.4.5.1. France: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.5.2. France.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.5.3. France: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.6. Data Monetization Market - Germany
- 8.4.6.1. Germany: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.6.2. Germany.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.6.3. Germany: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.7. Data Monetization Market - Italy
- 8.4.7.1. Italy: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.7.2. Italy.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.7.3. Italy: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.8. Data Monetization Market - Spain
- 8.4.8.1. Spain: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.8.2. Spain.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.8.3. Spain: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.9. Data Monetization Market - Netherlands
- 8.4.9.1. Netherlands: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.9.2. Netherlands.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.9.3. Netherlands: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.4.10. Data Monetization Market - Russia
- 8.4.10.1. Russia: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.4.10.2. Russia.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.4.10.3. Russia: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5. Data Monetization Market - Asia Pacific
- 8.5.1. Asia Pacific: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.2. Asia Pacific.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.3. Asia Pacific: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5.4. Data Monetization Market - China
- 8.5.4.1. China: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.4.2. China.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.4.3. China: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5.5. Data Monetization Market - India
- 8.5.5.1. India: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.5.2. India.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.5.3. India: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5.6. Data Monetization Market - Malaysia
- 8.5.6.1. Malaysia: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.6.2. Malaysia.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.6.3. Malaysia: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5.7. Data Monetization Market - Japan
- 8.5.7.1. Japan: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.7.2. Japan.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.7.3. Japan: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5.8. Data Monetization Market - Indonesia
- 8.5.8.1. Indonesia: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.8.2. Indonesia.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.8.3. Indonesia: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.5.9. Data Monetization Market - South Korea
- 8.5.9.1. South Korea: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.5.9.2. South Korea.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.5.9.3. South Korea: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.6. Data Monetization Market - Middle East & Africa
- 8.6.1. Middle East & Africa: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.6.2. Middle East & Africa.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.6.3. Middle East & Africa: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.6.4. Data Monetization Market - Saudi Arabia
- 8.6.4.1. Saudi Arabia: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.6.4.2. Saudi Arabia.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.6.4.3. Saudi Arabia: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.6.5. Data Monetization Market - UAE
- 8.6.5.1. UAE: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.6.5.2. UAE.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.6.5.3. UAE: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.6.6. Data Monetization Market - Israel
- 8.6.6.1. Israel: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.6.6.2. Israel.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.6.6.3. Israel: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.6.7. Data Monetization Market - South Africa
- 8.6.7.1. South Africa: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.6.7.2. South Africa.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.6.7.3. South Africa: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.7. Data Monetization Market - Latin America
- 8.7.1. Latin America: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.7.2. Latin America.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.7.3. Latin America: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.7.4. Data Monetization Market - Mexico
- 8.7.4.1. Mexico: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.7.4.2. Mexico.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.7.4.3. Mexico: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.7.5. Data Monetization Market - Brazil
- 8.7.5.1. Brazil: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.7.5.2. Brazil.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.7.5.3. Brazil: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
- 8.7.6. Data Monetization Market - Argentina
- 8.7.6.1. Argentina: Data Monetization Market, by Component, 2018 - 2030 (USD Billion)
- 8.7.6.2. Argentina.: Data Monetization Market, by Vertical, 2018 - 2030 (USD Billion)
- 8.7.6.3. Argentina: Data Monetization Market, by Data, 2018 - 2030 (USD Billion)
9. Competitive Landscape
- 9.1. Expansion and Acquisition Analysis
- 9.1.1. Expansion
- 9.1.2. Acquisitions
- 9.2. Partnerships/Collaborations/Agreements/Exhibitions
10. Company Profiles
- 10.1. Adastra Corporation
- 10.1.1. Company Overview
- 10.1.2. Financial Performance
- 10.1.3. Product Benchmarking
- 10.1.4. Recent Development
- 10.2. Accenture
- 10.2.1. Company Overview
- 10.2.2. Financial Performance
- 10.2.3. Product Benchmarking
- 10.2.4. Recent Development
- 10.3. ALC
- 10.3.1. Company Overview
- 10.3.2. Financial Performance
- 10.3.3. Product Benchmarking
- 10.3.4. Recent Development
- 10.4. Cisco Systems, Inc
- 10.4.1. Company Overview
- 10.4.2. Financial Performance
- 10.4.3. Product Benchmarking
- 10.4.4. Recent Development
- 10.5. Domo
- 10.5.1. Company Overview
- 10.5.2. Financial Performance
- 10.5.3. Product Benchmarking
- 10.5.4. Recent Development
- 10.6. IBM
- 10.6.1. Company Overview
- 10.6.2. Financial Performance
- 10.6.3. Product Benchmarking
- 10.6.4. Recent Development
- 10.7. Infosys
- 10.7.1. Company Overview
- 10.7.2. Financial Performance
- 10.7.3. Product Benchmarking
- 10.7.4. Recent Development
- 10.8. Mahindra ComViva
- 10.8.1. Company Overview
- 10.8.2. Financial Performance
- 10.8.3. Product Benchmarking
- 10.8.4. Recent Development
- 10.9. Microsoft Corporation
- 10.9.1. Company Overview
- 10.9.2. Financial Performance
- 10.9.3. Product Benchmarking
- 10.9.4. Recent Development
- 10.10. Monetize Solutions, Inc.
- 10.10.1. Company Overview
- 10.10.2. Financial Performance
- 10.10.3. Product Benchmarking
- 10.10.4. Recent Development
- 10.11. Optiva, Inc
- 10.11.1. Company Overview
- 10.11.2. Financial Performance
- 10.11.3. Product Benchmarking
- 10.11.4. Recent Development
- 10.12. Oracle
- 10.12.1. Company Overview
- 10.12.2. Financial Performance
- 10.12.3. Product Benchmarking
- 10.12.4. Recent Development
- 10.13. Reltio
- 10.13.1. Company Overview
- 10.13.2. Financial Performance
- 10.13.3. Product Benchmarking
- 10.13.4. Recent Development
- 10.14. SAP SE
- 10.14.1. Company Overview
- 10.14.2. Financial Performance
- 10.14.3. Product Benchmarking
- 10.14.4. Recent Development
- 10.15. Virtusa
- 10.15.1. Company Overview
- 10.15.2. Financial Performance
- 10.15.3. Product Benchmarking
- 10.15.4. Recent Development