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市場調查報告書
商品編碼
1669265
市場佔有率與預測:2023年至2028年全球 B2B 數位商務平台(2 份報告合集)Market Share and Forecast: B2B Digital Commerce Platform, 2023-2028, Worldwide (Bundle of Two Reports) |
Quadrant Knowledge Solutions 宣布,到2028年,B2C 數位商務平台(DCP)市場預計的年複合成長率將達到 14.6%。
B2C 數位商務平台(DCP)協助企業透過線上管道向消費者銷售商品和服務的端到端流程。該平台透過網站、行動應用程式和商業基礎設施促進商品和服務的交易、分銷、管理、銷售、營運和行銷。數位商務解決方案供應商優先採用雲端原生方法來推動電子商務領域的創新。雲端原生平台使零售商能夠啟動新的數位商務計劃並加快產品上市速度。因此,雲端原生部署已成為企業應用程式開發和部署的最大趨勢之一。這一趨勢將致力於向客戶提供強大的價值主張並推動整個企業的創新。
QKS 集團透露,B2C 數位商務平台(DCP)市場預計到2028年將實現 14.6%的年複合成長率。
B2C 數位商務平台越來越注重透過提供獨特的服務和客製化的客戶參與策略來改善購物者體驗。為了滿足不斷變化的需求和期望,數位商務平台供應商日益將高階分析和人工智慧整合到他們的應用程式中,以增強決策過程。這些技術使零售商能夠即時分析大型資料集,獲得有關客戶行為、新興趨勢和競爭格局的寶貴見解。有了這些見解,零售商可以做出明智的決定,選擇推廣哪些產品、何時推出新產品以及如何最佳化定價策略以維持市場競爭力。透過利用全面的洞察力,這些平台幫助零售商透過所有管道將正確的產品在正確的時間放在正確的位置,為消費者創造無縫的個人化購物體驗。
This product includes two reports: Market Share and Market Forecast.
Quadrant Knowledge Solutions Reveals that B2C Digital Commerce Platform (DCP) Market is Projected to Register a CAGR of 14.6% by 2028.
B2C Digital Commerce Platforms (DCPs) assist businesses with the end-to-end process of selling goods and services to individual consumers via online channels. The platform facilitates the trading, distribution, and management of goods and services, as well as the conduct of sales, operations, and marketing activities via websites, mobile applications, and commerce infrastructure. Several digital commerce solution providers are prioritizing a cloud-native approach to drive innovation in the e-commerce space. A cloud-native platform enables retailers to roll out new digital commerce offerings, as well as improve speed to market. Therefore, cloud-native deployment is emerging as one of the largest trends for application development and deployment for organizations. This trend will focus on delivering strong value propositions to customers and driving innovation across the enterprise.
Quadrant Knowledge Solutions defines "Business-to-Consumer (B2C) Digital Commerce Platform (DCP) as a technology that facilitates the buying and selling of goods and services for individual consumers primarily through websites and mobile apps. A Digital Commerce Platform encompasses people, processes, and technologies to execute reporting and analytics, as well as product pricing. It performs content management to deliver tailored promotions, driving customer engagement and satisfaction throughout the entire customer purchase journey across all touchpoints. It surpasses elementary online transactions with an enhanced ability to perform marketing, servicing, and development, enabling consumers to make informed buying decisions. Additionally, it uses efficient business rules and data to display order prices for payment, ensuring a seamless transaction process."
QKS Group Reveals that B2C Digital Commerce Platform (DCP) Market is Projected to Register a CAGR of 14.6% by 2028.
B2C Digital Commerce Platforms are increasingly focusing on enhancing the shopper's experience by providing unique offerings and individualized customer engagement strategies. Due to the ever-changing demands and expectations, digital commerce platform providers often integrate advanced analytics and artificial intelligence into their applications, thereby enhancing decision-making processes. These technologies enable retailers to analyze large datasets in real-time, providing valuable insights into customer behavior, emerging trends, and competitive landscapes. By leveraging these insights, retailers can make informed decisions about which products to promote, when to introduce new items, and how to optimize pricing strategies to stay competitive in the market. These platforms help retailers place the right product in the right place at the right time across all channels by leveraging comprehensive insights, ensuring a seamless and personalized shopping experience for consumers.