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市場調查報告書
商品編碼
1669315

市場佔有率：B2B 行銷自動化平台（B2B MAP）工具，全球，2023年至2028年（2 份報告合集）

Market Share: B2B Marketing Automation Platforms (B2B MAP) Tools, 2023-2028, Worldwide (Bundle of Two Reports)
出版日期: | 出版商: QKS Group | 英文 110 Pages | 商品交期: 最快1-2個工作天內

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市場佔有率說明

QKS 集團透露，B2B 行銷自動化平台（B2B MAP）市場預計到2028年將實現 12.4%的年複合成長率。

B2B 行銷自動化平台（B2B MAP）可協助組織在與潛在客戶帳戶互動的同時簡化銷售週期。 B2B 行銷自動化平台連結銷售和行銷團隊，以實現更有針對性的方法，並協助協調客戶參與活動。組織可以衡量其 B2B MAP 進度並確保從其行銷策略中獲得更高的投資報酬率。此外，可以使用針對每封電子郵件的基於觸發器的規則同時處理多個帳戶，有效利用資源並為組織節省時間。

市場預測

QKS 集團透露，B2B 行銷自動化平台市場預計到2028年將達到 12.4%的年複合成長率。

在許多 B2B 組織日益擴大業務規模的行業中，公司已經開始採用 B2B 行銷自動化平台，透過細分受眾並滿足他們的需求來簡化業務流程。無所不在的電子郵件推廣需求的不斷成長，以及多個行業行動裝置使用量的快速成長，是推動 B2B MAP 市場擴張的主要因素。行銷自動化技術幫助企業建立有效的客戶參與活動，透過消除重複性任務（如潛在客戶捕獲和評分、點滴活動管理、基於帳戶的定位、資料同步等），騰出更多時間致力於重要方面。透過提供高度互動、經濟高效且可擴展的客戶資料工作流程，它使公司能夠在買家生命週期的每個階段提供非常具體的解決方案。

目錄

市場佔有率：

第1章 執行摘要

  • 主要調查結果
  • 關鍵預測
  • 主要趨勢
  • 市場概況

第2章 市場概覽

  • 市場定義和範圍
  • 影響市場的主要因素
  • 驅動因素和限制因素

第3章 市場分析

  • 全球 B2B MAP 市場佔有率分析

第4章 市場佔有率分析

  • 各地區市場佔有率
  • 市場佔有率：全球
  • 市場佔有率：美國
  • 市場佔有率：加拿大
  • 市場佔有率：拉丁美洲
  • 市場佔有率：西歐
  • 市場佔有率：中歐和東歐
  • 市場佔有率：中東和非洲
  • 市場佔有率：中國
  • 市場佔有率：亞太地區（日本和中國除外）
  • 市場佔有率：日本
  • 市場佔有率：依行業
  • 市場佔有率：媒體與娛樂
  • 市場佔有率：零售
  • 市場佔有率：BFSI
  • 市場佔有率：旅遊與旅館業
  • 市場佔有率：教育
  • 市場佔有率：公共部門
  • 市場佔有率：醫療保健與生命科學
  • 市場佔有率：汽車
  • 市場佔有率：食品和飲料
  • 市場佔有率：依部署類型
  • 市場佔有率：本地
  • 市場佔有率：雲端運算
  • 市場佔有率：依客戶類型
  • 市場佔有率：中小型企業
  • 市場佔有率：大公司
  • 市場佔有率：企業

第5章 公司簡介

  • 公司簡介
  • 分析師的觀點與分析

第6章 附錄

  • 研究方法

市場預測：

第1章 執行摘要

  • 主要調查結果
  • 關鍵預測
  • 主要趨勢
  • 市場概況

第2章 市場概覽

  • 市場定義和範圍
  • 影響市場的主要因素
  • 驅動因素和限制因素

第3章 市場分析

  • 全球 B2B MAP 市場預測分析

第4章 市場預測分析

  • 市場預測：依地區
  • 市場預測：全球
  • 市場預測：美國
  • 市場預測：加拿大
  • 市場預測：拉丁美洲
  • 市場預測：西歐
  • 市場預測：中歐與東歐
  • 市場預測：中東與非洲
  • 市場預測：中國
  • 市場預測：亞太地區（日本和中國除外）
  • 市場預測：日本
  • 市場預測：依行業
  • 市場預測：媒體與娛樂
  • 市場預測：零售
  • 市場預測：BFSI
  • 市場預測：旅遊與旅館業
  • 市場預測：教育
  • 市場預測：公共部門
  • 市場預測：醫療保健與生命科學
  • 市場預測：汽車
  • 市場預測：食品和飲料
  • 市場預測：依部署類型
  • 市場預測：本地
  • 市場預測：雲端
  • 市場預測：依客戶類型
  • 市場預測：中小企業
  • 市場預測：大型企業
  • 市場預測：企業

第5章 公司簡介

  • 公司簡介
  • 分析師的觀點與分析

第6章 附錄

  • 研究方法
Product Code: QKS-02934

This product includes two reports: Market Share and Market Forecast.

Market Share Description:

QKS Group Reveals that B2B Marketing Automation Platforms Market is Projected to Register a CAGR of 12.4% by 2028.

B2B Marketing Automation Platforms support organizations in streamlining the sales cycle while engaging with potential customer accounts. It aligns sales and marketing teams for a more targeted approach and helps orchestrate customer engagement campaigns, allowing both teams to focus on revenue generation aspects rather than working on repetitive tasks such as manual follow-ups or direct calling. Organizations can measure the progress of B2B MAPs, ensuring that a higher ROI is derived from marketing strategies. Additionally, they enable the efficient usage of resources and save time for organizations, as they can reach out to multiple accounts simultaneously using the trigger-based rule on each email.

Quadrant Knowledge Solutions defines a B2B Marketing Automation Platform (MAP) as a technology solution that automates lead management and provides optimized marketing and sales solutions to drive seamless customer engagements. It assists marketing teams with lead sourcing and nurtures and aligns brands' sales offerings to lead requirements across multiple marketing channels. It automatically identifies the most engaged accounts, facilitating easy targeting, and helps organizations improve marketing and sales activities across each stage of the buying process.

Market Forecast Description:

QKS Group Reveals that B2B Marketing Automation Platforms Market is Projected to Register a CAGR of 12.4% by 2028.

In many industry verticals wherein B2B organizations have scaled their operations, enterprises have started implementing B2B Marketing Automation Platforms to streamline their business processes by segmenting audiences and catering to their requirements. The rising demand for ubiquitous email promotions and the rapid increase of mobile device usage across multiple industries are some of the major factors driving the expansion of the B2B MAP market. Marketing automation technology is further helping organizations build effective customer engagement campaigns by eliminating repetitive tasks, such as lead capture and scoring, drip campaign management, account-based targeting, and data synching, giving them more time to focus on critical aspects. It also offers a highly interactive, cost-effective, and scalable customer data workflow, helping organizations deliver highly specific solutions across each stage of the buyer's lifecycle.

TABLE OF CONTENTS

Market Share:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Analysis

  • Global B2B MAP Market Share Analysis

Chapter 04: Market Share Analysis

  • Market Share by Region
  • Market Share Worldwide
  • Market Share USA
  • Market Share Canada
  • Market Share Latin America
  • Market Share Western Europe
  • Market Share Central & Eastern Europe
  • Market Share Middle East & Africa
  • Market Share China
  • Market Share APAC Ex Japan & China
  • Market Share Japan
  • Market Share by Industry Verticals
  • Market Share by Media & Entertainment
  • Market Share by Retail
  • Market Share by BFSI
  • Market Share by Travel & Hospitality
  • Market Share by Education
  • Market Share by Public Sector
  • Market Share by Healthcare & Life Science
  • Market Share by Automotive
  • Market Share by Food & Beverage
  • Market Share by Deployment Type
  • Market Share by Deployment Type: On prem
  • Market Share by Deployment Type: Cloud
  • Market Share by Customer Type
  • Market Share by SMB
  • Market Share by Large
  • Market Share by Enterprise

Chapter 05: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 06: Appendix

  • Research Methodologies

Market Forecast:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Analysis

  • Global B2B MAP Market Forecast Analysis

Chapter 04: Market Forecast Analysis

  • Market Forecast by Region
  • Market Forecast Global
  • Market Forecast USA
  • Market Forecast Canada
  • Market Forecast Latin America
  • Market Forecast Western Europe
  • Market Forecast Central & Eastern Europe
  • Market Forecast Middle East & Africa
  • Market Forecast China
  • Market Forecast APAC Ex Japan & China
  • Market Forecast Japan
  • Market Forecast by Industry Verticals
  • Market Forecast by Media & Entertainment
  • Market Forecast by Retail
  • Market Forecast by BFSI
  • Market Forecast by Travel & Hospitality
  • Market Forecast by Education
  • Market Forecast by Public Sector
  • Market Forecast by Healthcare & Life Science
  • Market Forecast by Automotive
  • Market Forecast by Food & Beverage
  • Market Forecast by Deployment Type
  • Market Forecast by Deployment Type: On prem
  • Market Forecast Deployment Type: Cloud
  • Market Forecast by Customer Type
  • Market Forecast by SMB
  • Market Forecast by Large
  • Market Forecast by Enterprise

Chapter 05: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 06: Appendix

  • Research Methodologies

LIST OF FIGURES

Market Share:

  • Fig. 1 Market Share of B2B Marketing Automation Platform (B2B MAP) Worldwide, 2023
  • Fig. 2 Market Share of B2B Marketing Automation Platform (B2B MAP) USA, 2023
  • Fig. 3 Market Share of B2B Marketing Automation Platform (B2B MAP) Canada, 2023
  • Fig. 4 Market Share of B2B Marketing Automation Platform (B2B MAP) Latin America, 2023
  • Fig. 5 Market Share of B2B Marketing Automation Platform (B2B MAP) Western Europe, 2023
  • Fig. 6 Market Share of B2B Marketing Automation Platform (B2B MAP) Central & Eastern Europe, 2023
  • Fig. 7 Market Share of B2B Marketing Automation Platform (B2B MAP) Middle East & Africa, 2023
  • Fig. 8 Market Share of B2B Marketing Automation Platform (B2B MAP) Asia excluding Japan and China, 2023
  • Fig. 9 Market Share of B2B Marketing Automation Platform (B2B MAP) Japan, 2023
  • Fig. 10 Market Share of B2B Marketing Automation Platform (B2B MAP) China, 2023
  • Fig. 11 Market Share of B2B Marketing Automation Platform (B2B MAP) IT & Telecom Industry, 2023
  • Fig. 12 Market Share of B2B Marketing Automation Platform (B2B MAP) Banking & Financial Services Industry, 2023
  • Fig. 13 Market Share of B2B Marketing Automation Platform (B2B MAP) Insurance Industry, 2023
  • Fig. 14 Market Share of B2B Marketing Automation Platform (B2B MAP) Healthcare Industry, 2023
  • Fig. 15 Market Share of B2B Marketing Automation Platform (B2B MAP) Government & Public Sector, 2023
  • Fig. 16 Market Share of B2B Marketing Automation Platform (B2B MAP) Retail & eCommerce, 2023
  • Fig. 17 Market Share of B2B Marketing Automation Platform (B2B MAP) Manufacturing, 2023
  • Fig. 18 Market Share of B2B Marketing Automation Platform (B2B MAP) Hospitality, 2023
  • Fig. 19 Market Share of B2B Marketing Automation Platform (B2B MAP) On-premises Deployment, 2023
  • Fig. 20 Market Share of B2B Marketing Automation Platform (B2B MAP) Cloud Deployment, 2023
  • Fig. 21 Market Share of B2B Marketing Automation Platform (B2B MAP) SMB Customers, 2023
  • Fig. 22 Market Share of B2B Marketing Automation Platform (B2B MAP) Large Customers, 2023
  • Fig. 23 Market Share of B2B Marketing Automation Platform (B2B MAP) Enterprise Customers, 2023

Market Forecast:

  • Fig. 1 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Worldwide, 2024-2028
  • Fig. 2 Market Forecast of B2B Marketing Automation Platform (B2B MAP) USA, 2024-2028
  • Fig. 3 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Canada, 2024-2028
  • Fig. 4 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Latin America, 2024-2028
  • Fig. 5 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Western Europe, 2024-2028
  • Fig. 6 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Central & Eastern Europe, 2024-2028
  • Fig. 7 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Middle East & Africa, 2024-2028
  • Fig. 8 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Asia excluding Japan and China, 2024-2028
  • Fig. 9 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Japan, 2024-2028
  • Fig. 10 Market Forecast of B2B Marketing Automation Platform (B2B MAP) China, 2024-2028
  • Fig. 11 Market Forecast of B2B Marketing Automation Platform (B2B MAP) IT & Telecom Industry, 2024-2028
  • Fig. 12 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Banking & Financial Services Industry, 2024-2028
  • Fig. 13 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Insurance Industry, 2024-2028
  • Fig. 14 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Healthcare Industry, 2024-2028
  • Fig. 15 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Government & Public Sector, 2024-2028
  • Fig. 16 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Retail & eCommerce, 2024-2028
  • Fig. 17 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Manufacturing, 2024-2028
  • Fig. 18 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Hospitality, 2024-2028
  • Fig. 19 Market Forecast of B2B Marketing Automation Platform (B2B MAP) On-premises Deployment, 2024-2028
  • Fig. 20 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Cloud Deployment, 2024-2028
  • Fig. 21 Market Forecast of B2B Marketing Automation Platform (B2B MAP) SMB Customers, 2024-2028
  • Fig. 22 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Large Customers, 2024-2028
  • Fig. 23 Market Forecast of B2B Marketing Automation Platform (B2B MAP) Enterprise Customers, 2024-2028