Product Code: CURP19472180
Simba Information's The State of College Course Materials 2024-2026 provides an in-depth analysis of key trends and challenges shaping the higher education course materials market. The report highlights a 3% increase in undergraduate enrollment and a 7.3% rise in demand for short-term micro-credentials, reflecting a shift toward workforce-oriented education. At the same time, first-year enrollment has declined by 5%, raising concerns about the broader demographic and systemic challenges in postsecondary education.
Affordability remains a critical issue, with average student spending on course materials dropping to $342 annually, the lowest in 16 years. This decline is driven by widespread adoption of Open Educational Resources (OER), inclusive access models, and digital-first solutions. Additionally, the report explores the growing adoption of artificial intelligence (AI), with 86% of students integrating it into their learning processes, while faculty adoption lags at just 14%. These insights, along with analysis of policy impacts and publisher strategies, make this report essential for stakeholders navigating a rapidly evolving educational landscape.
Table of Content
EXECUTIVE SUMMARY
METHODOLOGY
CHAPTER 1: MARKET SIZE AND ENROLLMENT
- INSTITUTION TYPES AND NUMBERS
- Table 1-1. Number of US Title IV Postsecondary Institutions, 2023-2024 vs. 2022-2023
- FOR-PROFIT PRIVATE INSTITUTIONS OUTNUMBER NON-PROFIT SCHOOLS
- INSTITUTIONS WITH FIRST YEAR UNDERGRADUATES
- Table 1-2. Degree-Granting Institutions with First-Year Undergraduates, 2023-2024 vs. 2022-2023, vs. 2000-2001
- DISTANCE EDUCATION
- Table 1-3. Number of Degree-Granting Postsecondary Institutions that Primarily Offer Online
- Programs Fall 2022
- FEDERAL PLAN TO REQUIRE ATTENDANCE TAKING IN ONLINE COURSES
- FOR-PROFIT INSTITUTIONS ENROLLMENT
- Table 1-4. Simba Information Career College Enrollment Index, 2022 & 2023
- HIGHER EDUCATION UNDER PRESSURE: CLOSURES, MERGERS, AND ACQUISITIONS
- Table 1-5. College Closures and Mergers: Completed in 2024 and Forthcoming
- UNDERGRADUATE AND GRADUATE ENROLLMENT INCREASED
- Freshmen Numbers Decline
- Figure 1-1. Freshmen Enrollment Changes by Age, Fall 2023 vs. Fall 2024
- Figure 1-2. Freshman Enrollment Changes by Institution Type, Fall 2023 vs. Fall 2024 (% change)
- Interest in Undergraduate Certificates Remains Strong
- Figure 1-3. Enrollment Changes by Credential Type, 2024 vs. 2023 (% change)
- Figure 1-4. Enrollment Changes by Credential Type, Fall 2022 vs. Fall 2023 vs. Fall 2024 (% change)
- Table 1-6. Enrollment Changes by Award Level and Sector, Fall 2022, Fall 2023, Fall 2024 (% change)
- ENROLLMENT BY MAJOR FIELD OF STUDY
- Table 1-7. Enrollment Changes in Top Ten Majors by Credential Type, Fall 2023 vs. Fall 2024
- HIGH COST OF COLLEGE HINDER ENROLLMENT
- APPROACHING THE ENROLLMENT CLIFF
CHAPTER 2: POLICY AND FUNDING
- COST OF ATTENDING COLLEGE IN 2024-2025
- Table 2-1. Undergraduate Tuition and Fees, 2023 - 2024 vs. 2024 - 2025
- COST OF ATTENDING COLLEGE IN 2025-2027
- Table 2-2. Cost of Attending College Estimates, 2025 - 2027
- Crossing Psychological Barrier with $100K a Year Sticker Price
- Transparency Bills Seek to Reveal the True Cost of College
- Table 2-3. Summary of Enacted and Pending Cost Transparency Bills
- Attempts to Eliminate Automatic Charges for Textbooks
- FEDERAL FUNDING FOR HIGHER EDUCATION
- Table 2-4. Selected Higher Education Programs in President Biden's Department of Education Budget
- Request, 2023 - 2025P (million dollars)
- Student Loans
- Table 2-5. Average Cumulative Debt Levels in 2023 Dollars: Bachelor's Degree Recipients at Public
- and Private Non-profit Four-Year Institutions, 2007-2008 to 2022-2023, Selected Years
- Table 2-6. Distribution of Outstanding Federal Borrowers by Age Third Quarter FY2017, FY2020, and 2024
- Table 2-7. Distribution of Outstanding Federal Loan Dollars by Borrowers Age, Third Quarter FY2017,
- FY 2020, and FY 2024
- Figure 2-1. Number of Federal Student Loan Borrowers in Repayment by Status, as of January 31, 2024
- Impact of Student Loan Forgiveness & College Affordability Investments
- Support for Historically Black Colleges and Universities
- Project 2025
- State Funding for Higher Education
- Table 2-8. Sources of State and Local Higher Education Funding By State, FY 2023
- Student Share
- Table 2-9. Net Tuition as a Percentage of Total Education Revenue by State (excluding net tuition revenue used for capital debt service), Selected Years, 1980 - 2023
- Workforce Development
- Table 2-10. Federal Workforce Development Grants, 2024
- Apprenticeships
- Figure 2-2. States with the Highest Number of Active Apprentices, FY 2024 (in thousands)
- Figure 2-3. Map of OA and SAA States
- Career, Technical and Adult Learning
CHAPTER 3: COURSE MATERIALS
- COST OF COURSEBOOK MATERIALS
- Table 3-1. Average Cost of Books and Supplies for First-Year, Full-Time Undergraduates, 2022 - 2023
- Table 3-2. How much do students pay for their course materials?
- WHY IS STUDENT SPENDING ON COURSE MATERIALS DECLINING?
- The Impact of Textbook and Courseware Costs
- How Do Students Source Course Materials?
- Course Materials Cost-Cutting Efforts
- Figure 3-1. Cost-Cutting Measures Taken to Reduce Cost of Required Course Materials
- Impact on Student Success
- Figure 3-2. Impact of Cost of Course Materials on Student Academic Success
- FACULTY CONCERNED BY TEXTBOOK AFFORDABILITY: THE GROWING SHARE OF OPEN EDUCATIONAL RESOURCES
- Federal Governments Continue to Push OER
- Table 3-3. Open Textbook Pilot Program New Awards, FY 2024
- State Governments Continue to Support OER
- Table 3-4. Recent State-Enacted Higher Education OER-Related Policies
- THE EMERGENCE OF Z-DEGREES
- Table 3-5. Selected Higher Institutions Recent and Ongoing OER Initiatives
- OUTLOOK FOR COLLEGE COURSE MATERIALS
- Table 3-6. Sales by Segment of Key College Course Materials, 2023 - 2026P (million dollars)
- Figure 3-3. Number of High School Graduates, 2009 - 2041
- Recommendations for Publishers
- Figure 3-4. Digital Access Preferences
CHAPTER 4: INDUSTRY TRENDS AND INNOVATIONS
- CONFIDENCE IN HIGHER EDUCATION NOW SHARPLY SPLIT
- Gallup Research on Higher Institution
- Figure 4-1. Gallup Poll on Confidence in US Higher Education 2015 - 2024
- Figure 4-2. Gallup Research: Perceptions of Whether Higher Education Is Headed in the Right or
- Wrong Direction, by Confidence in Higher Education, 2024
- New American Varying Degrees 2024 Survey
- Pew Research Center Study
- Americans More Confident in Community Colleges
- Figure 4-3. Gallup Research: Americans More Confident in Community Colleges Than Four-Year Universities, 2024
- COLLEGES REORGANIZING ACADEMIC PROGRAMS
- Programs Consolidation
- Institutions Prioritize Online Courses Development
- Colleges Expanding Micro-credentials
- THE EMERGENCE OF ACCELERATED DEGREES
- Faculty Interest in Affordable Access Programs Remains Strong
- Inclusive and Equitable Access Programs Expanding
- THE AWARENESS AND USE OF OER DWINDLING
- DIGITAL TEXTBOOKS HAVE NOT FULLY WON PROFESSORS YET
- HIGHER EDUCATION DIVERGED IN AI ADOPTION
- Publishers Invest Heavily in AI
- Students Embrace AI for Academic Support
- Faculty Lags Behind Students in AI Adoption
- AI Already Fuels OER Development
- AI and the Copyright Legal Challenges
- The Copyright Office Stand
- Collective Licensing Approach
CHAPTER 5: COMPETITIVE LANDSCAPE
- ACQUISITIONS, DIVESTMENT, AND FUNDING
- 2023 Activity
- Pearson's and Wiley's Open Project Management (OPM) Divestments
- Barnes & Noble Divests DSS
- Pearson acquires PDRI
- University of Idaho to Acquire The University of Phoenix
- Clarivate Incubator
- Table 5-1. Acquisitions, Divestments, and Funding for Higher Education Competitors, 2023
- 2024 ACTIVITY
- Infrastructure Acquires Parchment and Goes Private
- The Pursuit of Non-Traditional Students and Non-degree Education
- Table 5-2. Acquisitions, Divestments and Funding for Higher Education Competitors, 2024
- MAJOR COMPETITORS
- Table 5-3. Performance of Higher Education Competitors: Total Corporate and Higher Education Segment, (million dollars)
- Pearson
- Table 5-4. Pearson Interactive Media Platforms
- Table 5-5. Pearson Divisional Financial Results, 2023
- Table 5-6. Person's AI Development & Roll Out Milestones - Summary, 2023 - 2024
- Cengage Learning
- Table 5-7. Cengage's Business Segments
- Table 5-8. Cengage's Digital Platforms
- Financial Results
- Strategic Directions
- Personnel Changes
- Technological Advancements
- McGraw Hill
- Table 5-9. McGraw Hill's Digital Platforms
- Financial Results
- Strategic Directions
- Personnel Changes
- Technological Advancements
- Wiley
- Financial Results
- Table 5-10. Wiley's Financial Performance by Segment, Financial Year 2024
- Strategic Directions
- Personnel Changes
- Technological Advancements
- FUTURE PERFORMANCE
- COMPETITIVE PERFORMANCE YEAR-TO-DATE
- Table 5-11. Performance and Guidance for Higher Education Competitors, 2024