 |
市場調查報告書
商品編碼
1412064
全球檸檬水市場規模：佔有率、成長分析、按產品類型、配銷通路- 2023-2030 年產業預測Global Lemonade Market Size, Share, Growth Analysis, By Product type(Alcoholic, Non-Alcoholic Beverages), By Distribution channel(E-Commerce, Hypermarket/ Supermarket) - Industry Forecast 2023-2030 |
||||||
2021年全球檸檬水市場規模估值為80.9億美元，從2022年的86億美元成長到2030年的140.2億美元，在預測期內（2023-2030）複合年成長率為6.3%，預計將成長%。
由於消費者對清爽、天然飲料的需求不斷增加以及健康飲料的趨勢不斷成長，全球檸檬水市場正在蓬勃發展。隨著對便利性和即飲產品的關注，傳統零售通路和電子商務平台的市場都在經歷顯著成長。由於人們越來越認知到檸檬水的健康益處，包括其高維生素 C 含量和出色的保濕特性，檸檬水在各個年齡層的消費者中越來越受歡迎。此外，消費者對更清潔、更透明的成分清單的偏好不斷變化，正在推動市場在風味組合以及低糖或天然甜味劑的添加方面進行創新。行業領導者正在投資行銷策略來促銷他們的產品，捕捉健康意識增強所驅動的消費者趨勢，並擴大他們的全球影響力。總體而言，由於消費者偏好的不斷變化和飲料格局的動態變化，全球檸檬水市場預計將持續擴張。
使用自上而下和自下而上的方法來估計和檢驗全球檸檬水市場的規模，並估計其他各個相關子市場的規模。用於估計市場規模的調查方法包括以下詳細資訊：透過二次研究確定市場中的主要企業，並透過初步和二次研究確定每個地區的市場佔有率。整個過程包括研究主要企業的年度和財務報告以及廣泛的採訪，以獲得執行長、副總裁、董事和行銷負責人等行業領導者的重要見解。所有股份比率和細目分類均使用二手資訊確定並使用主要資訊檢驗。本研究涵蓋的所有可能影響市場的參數都經過廣泛而詳細的考慮，透過初步研究檢驗並進行分析，以獲得最終的定量和定性資料。
檸檬水全球細分市場分析
全球檸檬水市場按產品類型、配銷通路和地區細分。根據產品類型，市場分為酒精飲料、非酒精飲料和粉末混合物。依配銷通路，市場分為電子商務、大賣場/超級市場、百貨公司和便利商店。按地區分類，市場分為北美、歐洲、亞太地區、中東和非洲以及拉丁美洲。
檸檬水全球市場促進因素
全球檸檬水市場的關鍵促進因素之一是消費者對健康和保健的意識不斷增強。消費者對自己的飲料選擇越來越關注，並尋求被認為更健康且不含人工添加劑的選擇。檸檬水通常由檸檬汁、砂糖和水等天然成分製成，符合這一趨勢，並使其越來越受歡迎。此外，優質和手工飲料的趨勢也正在推動檸檬水市場。我們的手工檸檬水俱有獨特的風味和高品質的原料，吸引了尋求獨特而奢華的飲料體驗的消費者。
抑制因素
儘管出現積極成長，但檸檬水市場面臨的挑戰包括對糖和熱量水平的擔憂。隨著消費者健康意識的增強，對低糖和無糖替代品的需求不斷增加。這種偏好的變化對傳統的檸檬水製造方法提出了挑戰，因為傳統的檸檬水製造方法通常被認為含糖量高。經濟因素也會影響市場，例如檸檬等關鍵原料的價格變化。天氣和其他農業因素會影響檸檬的供應和定價，進而影響檸檬水的生產成本。
全球檸檬水市場趨勢
全球檸檬水市場的一個顯著趨勢是創新口味和配方的推出。飲料製造商不斷探索新的異國風風味組合，以使其產品脫穎而出並吸引消費者的興趣。與香草、香辛料和其他水果的組合有助於檸檬水市場的多元化，並吸引更多消費者。此外，即飲 (RTD) 和即飲飲料選擇的興起與消費者生活方式偏好的變化一致。方便的包裝和攜帶性是關鍵考慮因素，推動了單份檸檬水產品的開拓並提高了市場可及性。
目錄
- 執行摘要
- 調查方法
- 母市場分析
- 主要市場考察
- 技術分析
- 價格分析
- 供應鏈分析
- 價值鏈分析
- 市場生態系統
- 智慧財產權分析
- 貿易分析
- Start-Ups分析
- 原料分析
- 創新矩陣
- 研發線產品分析
- 總體經濟指標
- 主要投資分析
- 關鍵成功因素
- 競爭程度
- 市場動態及展望
- 市場動態
- 促進因素
- 機會
- 抑制因素
- 任務
- 監管形勢
- 波特的分析
- 對未來中斷的特殊考察
- 市場動態
- 全球檸檬水市場：依產品類型
- 市場概況
- 酒精成癮
- 非酒精飲料
- 和粉末混合物
- 全球檸檬水市場：依配銷通路
- 市場概況
- 電子商務
- 大賣場/超級市場
- 百貨公司
- 便利商店
- 全球檸檬水市場規模：依地區分類
- 市場概況
- 北美洲
- 美國
- 加拿大
- 歐洲
- 德國
- 西班牙
- 法國
- 英國
- 其他歐洲國家地區
- 亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
- 拉丁美洲
- 巴西
- 其他拉丁美洲地區
- 中東和非洲 (MEA)
- 海灣合作理事會國家
- 南非
- 其他中東/非洲地區
- 競爭形勢
- 前5名企業對比
- 主要企業市場定位（2021年）
- 主要市場參與者所採取的策略
- 關鍵成功策略
- 近期市集活動
- 主要企業市場佔有率（2021年）
- 主要企業簡介
- Britvic Soft Drinks Limited（UK）
- The Coca-Cola Company（US）
- PepsiCo Inc.（US）
- Snapple Beverage Corp.（US）
- Nestle SA（Switzerland）
- AriZona Beverages USA LLC（US）
- The Kraft Heinz Company（US）
- Hydro One Beverages（US）
- Dr Pepper Snapple Group（US）
- Keurig Dr Pepper（US）
- Ocean Spray Cranberries, Inc.（US）
- Tropicana Products, Inc.（US）
- Lipton（Unilever）（UK/Netherlands）
- Sanpellegrino SpA（Italy）
- Danone SA（France）
- The Coca-Cola Hellenic Bottling Company（Greece）
- ITO EN, Ltd.（Japan）
- Hansen Natural Corporation（Monster Beverage）（US）
- Old Orchard Brands, LLC（US）
- Turkey Hill Dairy（US）
Global Lemonade Market size was valued at USD 8.09 billion in 2021 and is poised to grow from USD 8.60 billion in 2022 to USD 14.02 billion by 2030, growing at a CAGR of 6.3% during the forecast period (2023-2030).
The global lemonade market is thriving as a result of increasing consumer demand for refreshing and natural beverages, coupled with a growing trend towards healthier drink options. With a focus on convenience and ready-to-drink products, the market has witnessed significant growth in both traditional retail channels and e-commerce platforms. The rising awareness of the health benefits associated with lemonade, including its high vitamin C content and perceived hydrating properties, has contributed to its popularity among consumers of all age groups. Additionally, the market has seen innovation in terms of flavor combinations and low-sugar or natural sweetener formulations, catering to changing consumer preferences for cleaner and more transparent ingredient lists. Major players in the industry are investing in marketing strategies to promote their products, capitalize on the growing trend of health-conscious consumption, and expand their global presence. Overall, the global lemonade market is poised for continued expansion driven by evolving consumer preferences and a dynamic beverage landscape.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Lemonade Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Lemonade Market Segmental Analysis
Global Lemonade Market is segmented by product type, distribution channel and region. Based on product type, the market can be segmented into Alcoholic, Non-Alcoholic Beverages, and Powder Mix. Based on distribution channel, the market is segmented into E-Commerce, Hypermarket/ Supermarket, Departmental stores, Convenience store. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Drivers of the Global Lemonade Market
One of the key drivers of the global lemonade market is the increasing consumer awareness of health and wellness. Consumers are becoming more conscious of their beverage choices, seeking options that are perceived as healthier and free from artificial additives. Lemonade, often associated with natural ingredients like lemon juice, sugar, and water, aligns well with this trend, contributing to its growing popularity. Additionally, the trend towards premium and artisanal beverages has provided a boost to the lemonade market. Artisanal lemonade variants, featuring unique flavors and high-quality ingredients, appeal to consumers looking for a distinctive and indulgent beverage experience.
Restraints in the Global Lemonade Market
Despite the positive growth, challenges in the lemonade market include concerns related to sugar content and calorie levels. As consumers become increasingly health-conscious, there is a growing demand for low-sugar or sugar-free alternatives. This shift in preferences poses a challenge for traditional lemonade formulations that may be perceived as having high sugar content. Economic factors, including fluctuations in the prices of key ingredients such as lemons, can also impact the market. Weather conditions and other agricultural factors can influence the supply and pricing of lemons, potentially affecting the production costs of lemonade.
Market Trends of the Global Lemonade Market
A notable trend in the global lemonade market is the introduction of innovative flavors and formulations. Beverage companies are constantly exploring new and exotic flavor combinations to differentiate their products and capture consumer interest. Infusions with herbs, spices, and other fruits contribute to the diversification of the lemonade market, appealing to a wider audience. Moreover, the rise of ready-to-drink (RTD) and on-the-go beverage options aligns with the changing lifestyle preferences of consumers. Convenient packaging and portability have become crucial considerations, driving the development of single-serve lemonade products and enhancing market accessibility.
Table of Contents
- Executive Summary
- Market Overview
- Wheel of Fortune
- Research Methodology
- Information Procurement
- Secondary & Primary Data Sources
- Market Size Estimation
- Market Assumptions & Limitations
- Parent Market Analysis
- Market Overview
- Market Size
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Key Market Insights
- Technology Analysis
- Pricing Analysis
- Supply Chain Analysis
- Value Chain Analysis
- Ecosystem of the Market
- IP Analysis
- Trade Analysis
- Startup Analysis
- Raw Material Analysis
- Innovation Matrix
- Pipeline Product Analysis
- Macroeconomic Indicators
- Top Investment Analysis
- Key Success Factor
- Degree of Competition
- Market Dynamics & Outlook
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Regulatory Landscape
- Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
- Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
- Market Dynamics
- Global Lemonade Market by Product type
- Market Overview
- Alcoholic
- Non-Alcoholic Beverages
- and Powder Mix
- Global Lemonade Market by Distribution channel
- Market Overview
- E-Commerce
- Hypermarket/ Supermarket
- Departmental stores
- Convenience store
- Global Lemonade Market Size by Region
- Market Overview
- North America
- USA
- Canada
- Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Latin America
- Brazil
- Rest of Latin America
- Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA
- Competitive Landscape
- Top 5 Player Comparison
- Market Positioning of Key Players, 2021
- Strategies Adopted by Key Market Players
- Top Winning Strategies
- By Development
- By Company
- By Year
- Recent Activities in the Market
- Key Companies Market Share (%), 2021
- Key Company Profiles
- Britvic Soft Drinks Limited (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- The Coca-Cola Company (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- PepsiCo Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Snapple Beverage Corp. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Nestle S.A. (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- AriZona Beverages USA LLC (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- The Kraft Heinz Company (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Hydro One Beverages (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Dr Pepper Snapple Group (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Keurig Dr Pepper (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Ocean Spray Cranberries, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Tropicana Products, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Lipton (Unilever) (UK/Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Sanpellegrino S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Danone S.A. (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- The Coca-Cola Hellenic Bottling Company (Greece)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- ITO EN, Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Hansen Natural Corporation (Monster Beverage) (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Old Orchard Brands, LLC (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Turkey Hill Dairy (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Britvic Soft Drinks Limited (UK)
