市場調查報告書
商品編碼
1412372
全球櫻桃市場規模:佔有率、成長分析、類型、顏色 - 2023-2030 年產業預測Global Cherry Market Size, Share, Growth Analysis, By Type(Sweet and Sour), By Colour(Red and Black) - Industry Forecast 2023-2030 |
2021年全球櫻桃市場規模為554.5億美元,從2022年的596.1億美元成長到2030年的988.9億美元,預測期內(2023-2030年)複合年成長率為7.5%。預計將成長至美元。
消費者偏好轉向新鮮甜櫻桃,而不是對天氣和儲存條件更敏感的軟、酸味品種,這是由消費者口味轉向新鮮甜櫻桃(例如 Cherry Grand 和 Cheerly Treat)推動的。因為對此類大而甜的進口櫻桃的需求不斷增加。根據聯合國糧食及農業組織(FAO)統計,全球前五個鮮櫻桃生產國(土耳其、美國、智利、烏茲別克和伊朗)各生產689,834噸。未來幾年,這些國家預計將進口 343,190 噸、325,048.6 噸、21,600 噸和 156,134.13 噸,但面臨天氣和儲存條件的脆弱性。健康意識的增強和冰沙等新鮮飲料的流行推動了對新鮮櫻桃的需求激增。由於優質甜櫻桃和新品種的種植,馬賽和巴黎的櫻桃平均價格上漲至3,607.94美元。儘管智利櫻桃種植面積傳統上每年都在增加,但美國農業部在2021-2022年創下了44,000公頃的新紀錄,面臨霜凍和持續乾旱等挑戰,產量放緩,但產量預計為395,000噸。為了保持果實的大小和質量,種植者正在調整樹木修剪、增加開花和疏果等策略,從而獲得更大、更高品質的果實,但每公頃產量較低。產量正在下降。
我們採用自上而下和自下而上的方法,估算並檢驗了全球櫻桃市場規模以及其他各個相關子市場的市場規模。用於估計市場規模的調查方法包括以下詳細資訊:我們透過二次研究確定了市場的主要企業,並透過初步和二次研究確定了市場佔有率。整個過程包括研究主要企業的年度和財務報告以及廣泛的採訪,以獲得執行長、副總裁、董事和行銷負責人等行業領導者的重要見解。所有股份比率和細目分類均使用二手資訊確定並使用主要資訊檢驗。本研究涵蓋的所有可能影響市場的參數都經過了詳細的考慮和研究,透過初步研究檢驗和分析,以獲得最終的定量和定性資料。
全球櫻桃市場按產品、最終用戶和地區細分。依產品分類,市場分為合成纖維、鋼鐵、棉花等。按最終用戶分類,市場分為住宅、商業和工業。依地區分類,分為北美、歐洲、亞太地區、中東/非洲、拉丁美洲。
事實證明,擴大國際貿易對櫻桃市場有利,尤其是北美、歐洲和智利等以櫻桃生產聞名的地區。這些地區正在抓住機會向櫻桃種植有限或淡季的國家出口櫻桃。透過這些出口途徑,櫻桃生產商正在擴大其消費群,滿足全球需求並推動市場成長。
櫻桃需求的激增歸因於創新的產品開發和有效的行銷策略。引進新櫻桃品種、開發櫻桃產品以及透過廣告、社交媒體和烹飪活動推廣櫻桃的努力正在提高人們的普及和消費者的興趣。此外,創意包裝解決方案(例如攜帶式型態)的推出,透過增加櫻桃對消費者的吸引力和便利性,進一步推動市場成長。
櫻桃種植的成功很大程度上取決於特定的氣候條件,包括溫度範圍和天氣模式。霜凍、冰雹、過量降雨和熱浪等不利天氣條件會對櫻桃收成產生負面影響,導致產量下降和果實品質較差。氣候變遷和不可預測的天氣模式的威脅日益嚴重,對櫻桃生產帶來風險,使其更容易歉收和市場不穩定。
櫻桃市場的一個顯著趨勢是人們越來越偏好本地品種和傳家寶品種。這一趨勢是由懷舊、獨特風味和支持當地農業的願望等因素所推動的。消費者欣賞這些櫻桃的獨特特徵和區域重要性,這些櫻桃通常與特定的種植區域相關,且產量有限。當地種植和自由放養的櫻桃為消費者提供了與傳統的聯繫,並透過促進當地採購為永續性做出貢獻。
Global Cherry Market size was valued at USD 55.45 billion in 2021 and is poised to grow from USD 59.61 billion in 2022 to USD 98.89 billion by 2030, at a CAGR of 7.5% during the forecast period (2023-2030).
The shift in consumer preference towards fresh sweet cherries, as opposed to softer and sour varieties susceptible to weather and storage conditions, is attributed to a growing demand for larger, sweeter, and imported cherries such as "cherry grand" and "cheery treat." The top five global producers of fresh cherries, according to the Food and Agriculture Organisation (FAO) - Turkey, the United States, Chile, Uzbekistan, and Iran - contribute 689,834 metric tonnes each. In the coming years, these countries are expected to contribute 343,190, 325,048.6, 21,600, and 156,134.13 metric tonnes, facing vulnerability to weather and storage conditions. The surge in demand for fresh cherries is fueled by increasing health consciousness and the popularity of fresh beverages like smoothies. The rise in the average price of cherries in Marseille and Paris to USD 3607.94 is attributed to the cultivation of premium-quality sweet cherries and new varieties. Despite a traditional annual increase in the Chilean cherry planting area, the USDA projects a new record of 44,000 hectares in 2021-2022, with a forecasted production of 395,000 metric tonnes, albeit with challenges like frost damage and ongoing drought impacting yields. To maintain fruit size and quality, producers are adjusting tactics, including increased tree trimming and bloom and fruit thinning, resulting in larger and higher-quality fruit but lower yields per hectare.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Cherry Market and the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analysed to get the final quantitative and qualitative data.
Global Cherry Market is segmented on the basis of product, end user and region. By product, the market is segmented into synthetic, steel, cotton, others. By end user, market is segmented into residential, commercial, industrial. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
The expansion of international trade has proven advantageous for the cherry market, particularly in regions known for cherry production such as North America, Europe, and Chile. These regions have seized the opportunity to export cherries to nations with limited or out-of-season cherry cultivation. Through these export avenues, cherry growers have widened their consumer reach, meeting demand across various parts of the world and propelling market growth.
The surge in cherry demand can be attributed to innovative product development and effective marketing strategies. Initiatives aimed at introducing novel cherry varieties, creating cherry-based products, and promoting cherries through advertising, social media, and culinary events have generated awareness and heightened consumer interest. Additionally, the implementation of inventive packaging solutions, such as convenient grab-and-go formats, has further fueled market growth by enhancing the appeal and convenience of cherries for consumers.
The successful cultivation of cherries heavily relies on specific climate conditions, encompassing temperature ranges and weather patterns. Unfavorable weather phenomena such as frost, hail, excessive rain, or heat waves can adversely impact cherry crops, resulting in yield losses or diminished fruit quality. The increasing threat of climate change and unpredictable weather patterns pose risks to cherry production, rendering it susceptible to crop failures and destabilizing the market.
A notable trend in the cherry market is the escalating preference for local and heirloom varieties. This inclination is driven by factors such as nostalgia, unique flavors, and a desire to support local agriculture. Consumers value the distinctive characteristics and regional significance of these cherries, often associated with specific growing regions and characterized by limited production. Local and heirloom cherries provide consumers with a connection to their heritage and contribute to sustainability through the promotion of local sourcing.