市場調查報告書
商品編碼
1463364
全球起泡咖啡市場規模、佔有率、成長分析,依類型(即飲 (RTD) 和自己動手 (DIY))、配銷通路(線下市場和線上市場)- 2024-2031 年行業預測Global Sparkling Coffee Market Size, Share, Growth Analysis, By Type(Ready-to-Drink (RTD) and Do-it-Yourself (DIY)), By Distribution Channel(Offline Market and Online Market) - Industry Forecast 2024-2031 |
2022年,全球氣泡咖啡市場規模為14.7億美元,預計將從2023年的16.6億美元成長到2031年的44.9億美元,預測期間(2024-2031年)複合年成長率為13.20%。
隨著人們尋找即飲、營養且方便的蘇打水和含糖能量飲料替代品,起泡咖啡在世界各地變得越來越受歡迎。由於這些飲料仍處於起步階段,有可能吸引越來越多注重健康的消費者,因此預期需求將會上升。然而,全球市場的食品和飲料銷售因咖啡館、餐廳和小吃店因各種原因關閉而受到極大損害。隨著隨身消費品市場的持續成長,生產商透過推出新品種的起泡咖啡飲料來吸引年輕消費者。預計這一尖端的冷飲即飲產品系列將吸引更多生產商和消費者進入市場。許多客戶,尤其是千禧世代,對即飲咖啡業務越來越感興趣,尤其是起泡咖啡。由於口味的多樣性、有機替代品的可用性以及冷萃咖啡理念的引入,人們正在從現煮咖啡轉向即溶咖啡。由於 RTD 類別的不斷創新,人們對該類別的興趣不斷成長,預計這一趨勢將在未來幾年持續下去。
The Global Sparkling Coffee Market size was valued at USD 1.47 billion in 2022 and is poised to grow from USD 1.66 billion in 2023 to USD 4.49 billion by 2031, growing at a CAGR of 13.20% in the forecast period (2024-2031).
Sparkling coffee is becoming more and more popular all over the world as people look for ready-to-drink, nutritious, and convenient alternatives to soda and sugary energy drinks. Because these beverages are still in their infancy and have the potential to appeal to an increasing number of health-conscious customers, demand is predicted to rise. However, the global market's sales of food and beverages have been greatly damaged by the closure of cafes, restaurants, and food joints for a variety of reasons. As the market for on-the-go consumables continues to grow, producers are responding by introducing new varieties of sparkling coffee drinks to appeal to younger consumers. It is anticipated that this cutting-edge line of cold, ready-to-drink items would draw more producers and consumers to the market. Many customers, especially millennials, are becoming more and more interested in the RTD coffee business, especially in sparkling coffee. People are switching from freshly brewed coffee to instant coffee because of the variety of tastes available, the availability of organic alternatives, and the introduction of the cold brew idea. Interest in the RTD category has grown as a result of the category's ongoing innovation, and this trend is expected to continue in the years to come.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sparkling Coffee Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Sparkling Coffee Market Segmental Analysis
Global Sparkling Coffee market is segmented by type, distribution channel, and region. Based on type, the market can be segmented into Ready-to-Drink (RTD), and Do-it-Yourself (DIY). Based on distribution channel, the market is segmented into offline market, and online market. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Drivers of the Global Sparkling Coffee Market
Consumer preferences for ready-to-drink beverages that are convenient and healthier than typical sugary energy drinks and sodas are a major factor driving the rise of the sparkling coffee market. The rise of the market has also been aided by the growing appeal of cold brew coffee and other cutting-edge RTD choices, especially among younger consumers. A change in consumer behavior brought about by the epidemic is the rising need for at-home consumption. Furthermore, the market is anticipated to be further driven in the upcoming years by the introduction of new goods and flavors as well as ongoing innovation in the RTD category.
Restraints in the Global Sparkling Coffee Market
The rivalry between sparkling coffee and other ready-to-drink beverages, like energy drinks and carbonated soft drinks, is a significant market constraint. There is a sizable market and customer base for these items, and some consumers might even prefer them over sparkling coffee. Furthermore, price-conscious consumers may be less likely to accept sparkling coffee beverages due to their significantly greater cost when compared to conventional coffee. The presence of substitutes and rivalry from well-known brands could potentially impede the expansion of the sparkling coffee industry.
Market Trends of the Global Sparkling Coffee Market
An important development in the sparkling coffee market is the growing consumer desire for sustainable and organic goods. Customers are searching for products that are low-carbon, ethically sourced, and eco-friendly as they become more aware of their impact on the environment. Furthermore, the market for organic effervescent coffee beverages is being driven by consumers' desire for natural and healthful components. In order to keep up with this expanding trend, firms are concentrating on creating sustainable supply chains and making investments in eco-friendly packaging options. It is anticipated that as customers grow increasingly conscious of their influence on the environment, this trend will continue in the years to come.