電動Scooter市場規模、佔有率和成長分析：按電池技術、里程、電壓、技術、地區 - 產業預測，2024-2031

2022年全球電動Scooter市場規模達到301.8億美元，從2023年的331.7億美元成長到2031年的705.8億美元，預計在預測年成長期（2024-2031年）的複合年成長率為9.9%。

由於人們對環境問題的日益關注、燃料成本的上升以及對城市交通解決方案的需求，電動機車和Scooter市場正在經歷快速成長。世界各國政府都在透過獎勵和政策推廣電動車，進一步加速市場擴張。此外，電池技術和充電基礎設施的進步正在增加電動機車和Scooter的續航里程和便利性，使它們成為傳統內燃機車的可行替代品。共用出行服務（例如Scooter和自行車共享平台）的日益普及也有助於市場擴張。

目錄

介紹

• 研究目的
• 定義
• 市場範圍

調查方法

• 資訊採購
• 次要/一級資訊來源
• 市場規模預測
• 市場假設與限制

執行摘要

• 市場概況展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場動態
  • 促進因素
  • 機會
  • 抑制因素
  • 任務
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 技術分析
• 價值鏈分析
• 案例研究分析
• 專利分析
• 價格分析
• 貿易分析
• 監管分析
• 客戶購買標準分析
• 關鍵投資機會
• 市場吸引力指數
• 市場生態系統

電動Scooter市場：依電池技術分類

• 市場概況
• 密閉式鉛酸電池
• 鋰離子
• 鎳金屬氫化物
• 鈉離子

電動Scooter市場：按里程分類

• 市場概況
• 75 英里或以下
• 75-100 英里
• 超過100英里

電動Scooter市場：按電壓

• 市場概況
• 24V
• 36V
• 60V
• 72V
• 72V以上

電動Scooter市場：依技術分類

• 市場概況
• 外掛
• 電池

電動Scooter市場：依車輛類別

• 市場概況
• 經濟
• 奢華

電動Scooter市場：依車輛類型分類

• 市場概況
• 電動Scooter/輕型機踏車
• 電動機車

電動Scooter市場：依應用分類

• 市場概況
• 私人的
• 商業的

電動Scooter市場：按馬達類型

• 市場概況
• 中置驅動馬達
• 輪轂式馬達
• 其他

電動Scooter市場：依馬達功率分類

• 市場概況
• 小於1.5KW
• 1.5KW～3KW
• 3KW以上

電動Scooter市場規模：依地區分類

• 市場概況
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲 (MEA)
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲地區

競爭格局

• 前5名企業對比
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市集活動
• 主要企業市場佔有率（2023年）

主要企業簡介

• YADEA Technology Group Co., Ltd.（China）
• OLA Electric（India）
• TVS Motor Company（India）
• Ather Energy（India）
• Hero Electric（India）
• Gogoro（Taiwan）
• VMOTO Limited（Australia）
• NIU International（China）
• Silence Urban Ecomobility（Spain）
• Jiangsu Xinri E-Vehicle Co., Ltd.（China）
• Askoll EVA SpA（Italy）
• Revolt Intellicorp Private Limited（Revolt Motors）（India）
• CAKE（Sweden）
• Piaggio Group（Italy）
• KTM AG（Austria）
• Harley Davidson（USA）
• BMW Group（Germany）
• AIMA Technology Group Co., Ltd.（China）
• Honda Motor Co., Ltd.（Japan）
• Bajaj Auto Ltd.（India）

Global Electric Scooter Market size was valued at USD 30.18 billion in 2022 and is poised to grow from USD 33.17 billion in 2023 to USD 70.58 billion by 2031, growing at a CAGR of 9.9% in the forecast period (2024-2031).

The electric motorcycle and scooter market is experiencing rapid growth driven by increasing environmental concerns, rising fuel costs, and the need for urban mobility solutions. Governments worldwide are promoting electric vehicles through incentives and policies, further accelerating market expansion. Additionally, advancements in battery technology and charging infrastructure are enhancing the range and convenience of electric motorcycles and scooters, making them a viable alternative to traditional combustion engine vehicles. The increasing adoption of shared mobility services, such as scooter and bike-sharing platforms, is also contributing to market growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Electric Scooter Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Electric Scooter Market Segmental Analysis

Global electric scooter market is segmented based on battery technology, distance covered, voltage, technology, vehicle class, vehicle type, motor type, motor power and region. Based on battery technology, the market is segmented into Sealed Lead Acid, Lithium-ion, Nickel Metal Hydride and Sodium-ion. Based on distance covered the market is segmented below 75 miles, 75 - 100 miles and above 100 miles. Based on voltage, the market is segmented into 24V, 36V, 60V, 72V and above 72V. Based on technology the market is segmented into plug-in and battery. Based on vehicle class the market is segmented into economy and luxury. Based on vehicle type the market is segmented into e-scooters/moped and e-motorcycles. Based on usage the market is segmented into private and commercial. Based on motor type the market is segmented into mid-drive motors and hub motors. Based on motor power the market is segmented into less than 1.5 KW, 1.5-3 KW and above 3 KW. Based on region, the market is segmented into North America, Asia Pacific, Europe, Latin America and MEA.

Drivers of the Global Electric Scooter Market

The electric motorcycle and scooter market is experiencing robust growth driven by several factors. Increasing urbanization, traffic congestion, and rising fuel prices are driving consumers towards more efficient and sustainable transportation options. The convenience of micro-mobility services, coupled with growing environmental concerns, has led to a surge in demand for electric two-wheelers. As governments worldwide prioritize sustainable transportation, the market is expected to witness continued expansion in the coming years.

Restraints in the Global Electric Scooter Market

The development of a robust charging infrastructure is a critical challenge hindering the widespread adoption of electric scooters and motorcycles. While manufacturers are making efforts to provide charging solutions, the availability of public charging stations remains insufficient in many regions. The lack of convenient charging options can discourage potential buyers and limit the range of electric vehicles, impacting market growth. To accelerate the transition to electric mobility, governments and industry stakeholders must invest in building a comprehensive charging infrastructure.

Market Trends of the Global Electric Scooter Market

Battery costs are a critical factor influencing the affordability and adoption of electric motorcycles and scooters. As batteries account for a significant portion of the overall vehicle cost and require periodic replacement, their price directly impacts consumer affordability. The ongoing decline in lithium-ion battery prices is a positive development for the industry, as it brings electric vehicles closer to price parity with traditional combustion engine counterparts. Continued advancements in battery technology and economies of scale in battery production are expected to further drive down costs, making electric two-wheelers a more attractive option for consumers.

Table of Contents

Introduction

• Objectives of the Study
• Definitions
• Market Scope

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Market Overview Outlook
• Supply Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Technology Analysis
• Value Chain Analysis
• Case Study Analysis
• Patent Analysis
• Pricing Analysis
• Trade Analysis
• Regulatory Analysis
• Customer Buying Criteria Analysis
• Top Investment Pockets
• Market Attractiveness Index
• Market Ecosystem

Electric Scooter Market by Battery Technology

• Market Overview
• Sealed Lead Acid
• Lithium-ion
• Nickel Metal Hydride
• Sodium-ion

Electric Scooter Market by Distance Covered

• Market Overview
• Below 75 miles
• 75 - 100 miles
• Above 100 miles

Electric Scooter Market by Voltage

• Market Overview
• 24V
• 36V
• 60V
• 72V
• Above 72V

Electric Scooter Market by Technology

• Market Overview
• Plug-in
• Battery

Others Electric Scooter Market by Vehicle Class

• Market Overview
• Economy
• Luxury

Electric Scooter Market by Vehicle Type

• Market Overview
• E-Scooter/Moped
• E-Motorcycles

Electric Scooter Market by Usage

• Market Overview
• Private
• Commercial

Electric Scooter Market by Motor Type

• Market Overview
• Mid Drive Motors
• Hub Motors
• Others

Electric Scooter Market by Motor Power

• Market Overview
• Less than 1.5 KW
• 1.5-3 KW
• Above 3 KW

Electric Scooter Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Activities in the Market
• Key Companies Market Share (%), 2023

Key Company Profiles

• YADEA Technology Group Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OLA Electric (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TVS Motor Company (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ather Energy (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hero Electric (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gogoro (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• VMOTO Limited (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NIU International (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Silence Urban Ecomobility (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jiangsu Xinri E-Vehicle Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Askoll EVA S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revolt Intellicorp Private Limited (Revolt Motors) (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CAKE (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Piaggio Group (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KTM AG (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harley Davidson (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AIMA Technology Group Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honda Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bajaj Auto Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments