市場調查報告書
商品編碼
1562498
營養食品市場規模、佔有率、成長分析、按類型、按應用方法、按最終用戶、按成分、按地區 - 行業預測,2024-2031 年Dietary Supplements Market Size, Share, Growth Analysis, By Type(Probiotics, Vitamins), By Method of Application(Tablets, Capsules), By End User(Adults, Geriatrics), By Ingredients(Vitamins, Botanicals), By Region - Industry Forecast 2024-2031 |
2022年全球膳食食品市場規模為1488億美元,從2023年的1597億美元成長到2031年的2830億美元,預計在預測期內(2024-2031年)複合年成長率為7.4%。
由於消費者健康意識的增強,全球營養食品市場正在強勁成長。該市場包括維生素、礦物質、植物性食品、胺基酸、酵素和益生菌等多種產品,以滿足各種消費者的需求,包括促進健康、營養強化和疾病預防。可支配收入的增加、都市化進程的加速和人口老化正在推動對營養食品的需求。此外,與文明病的流行和預防保健措施的日益普及也進一步推動了市場的成長。此外,電子商務的擴張顯著擴大了分銷網路並改善了產品的獲取。然而,市場面臨嚴格的法律規範和仿冒品增加等挑戰。主要市場開拓參與者正專注於創新產品開發、策略聯盟和收購,以加強其市場地位並擴大其全球足跡。
Global Dietary Supplements Market size was valued at USD 148.8 billion in 2022 and is poised to grow from USD 159.7 billion in 2023 to USD 283 billion by 2031, growing at a CAGR of 7.4% in the forecast period (2024-2031).
The global dietary supplements market is witnessing robust growth driven by increasing consumer awareness about health and wellness. This market encompasses a wide range of products, including vitamins, minerals, botanicals, amino acids, enzymes, and probiotics, that cater to varied consumer needs such as improving health, enhancing nutrition, and preventing diseases. Rising disposable incomes, increasing urbanization, and the growing aging population are propelling the demand for dietary supplements. Moreover, the prevalence of lifestyle diseases and the rising popularity of preventive healthcare measures have further fueled market growth. In addition, the expansion of e-commerce has significantly widened the distribution network, enhancing product accessibility. However, the market faces challenges from stringent regulatory frameworks and the increasing availability of counterfeit products. Key players in the market are focusing on innovative product development, strategic partnerships, and acquisitions to strengthen their market position and expand their global footprint.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Dietary Supplements Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Dietary Supplements Market Segmental Analysis
Global Dietary Supplements Market is segmented by Type, Function, Mode of Application, Target Consumer, Distribution Channel, and region. Based on Type, the market is segmented into Botanicals, Vitamins, Minerals, Amino acids, Enzymes, Probiotics, and Other Dietary Supplements. Based on Function, the market is segmented into Additional Supplements, Medical Supplements, and Sports Nutrition Supplements. Based on Mode of Application, the market is segmented into Tablets, Capsules, Liquid, Powder, Soft gels, Gel caps. Based on Target Consumer, the market is segmented into Infants, Children, Adults, Pregnant Women, Elderly. Based on Distribution Channel, the market is segmented into Pharmacy, Supermarket/Hypermarket, Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.
Drivers of the Global Dietary Supplements Market
One of the key drivers of the dietary supplements market is the growing awareness of preventive healthcare. Consumers are increasingly adopting healthier lifestyles and seeking nutritional support to prevent diseases rather than treating them after they occur. This shift is largely driven by rising healthcare costs, which encourage consumers to take proactive measures to maintain their health. Educational campaigns by governments and non-profit organizations, along with endorsements by healthcare professionals, are also contributing to this awareness. Furthermore, the COVID-19 pandemic has underscored the importance of a strong immune system, significantly boosting the demand for immunity-boosting supplements such as vitamins C, D, and zinc. As a result, there is a growing trend of self-directed care, where consumers actively research and purchase supplements that align with their specific health needs, thereby fueling market growth.
Restraints in the Global Dietary Supplements Market
The dietary supplements market faces significant restraints due to stringent regulatory requirements. In many countries, dietary supplements are regulated as food rather than pharmaceuticals, leading to varying standards of safety, efficacy, and quality across different regions. Regulatory bodies such as the U.S. Food and Drug Administration (FDA) and the European Food Safety Authority (EFSA) impose strict guidelines on product labeling, ingredient usage, and health claims to ensure consumer safety. Compliance with these regulations is often costly and time-consuming for manufacturers, especially for smaller companies with limited resources. Moreover, frequent changes in regulatory policies can create uncertainties and hinder product launches. For instance, new scientific data can lead to the reclassification of ingredients or stricter compliance measures, posing challenges for market players in maintaining a balance between innovation and regulatory compliance.
Market Trends of the Global Dietary Supplements Market
The trend of personalized nutrition is gaining momentum in the dietary supplements market, reflecting a shift from one-size-fits-all solutions to tailored approaches based on individual health profiles. Advances in technology, such as genetic testing, microbiome analysis, and AI-driven health assessments, are enabling companies to offer customized supplement plans that cater to an individual's specific nutritional needs, lifestyle, and genetic predispositions. Consumers are increasingly looking for products that offer targeted health benefits, such as enhancing energy levels, improving sleep, or boosting cognitive function. This trend is also supported by the rise of direct-to-consumer (DTC) models, which allow for seamless customer engagement and the collection of personalized health data. Companies are investing in research and development to create products that align with these personalized approaches, making personalized nutrition a key area of growth in the dietary supplements market.