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市場調查報告書

商品編碼

1588523

營運分析市場規模、佔有率、按產品、技術、應用程式和地區分類的成長分析 - 產業預測，2024-2031 年

Operational Analytics Market Size, Share, Growth Analysis, By Offering (solution and Services), By Technology (Descriptive Analytics, Predictive Analytics), By Application (Root Cause Analysis, Network Management) By Region - Industry Forecast 2024-2031

出版日期: 2024年11月03日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

營運分析的全球市場規模預計將從 2023 年的 127.2 億美元成長到 2022 年約 110.8 億美元，預測期（2024-2031 年）複合年成長率為 14.8%，到 2031 年預計將達到334.2億。

由於各行業對即時資料監控和分析的需求不斷增加，全球營運分析市場正在顯著成長。組織擴大採用複雜的軟體應用程式，旨在提取、分析和解釋業務資料，以最佳化效率並更快地做出明智的決策。這種向資料主導決策的轉變凸顯了營運分析提供可操作的見解以提高整體業務績效的潛力。然而，挑戰仍然存在，例如整合不同資料來源的複雜性以及需要熟練的專家解釋結果。該市場進一步受到人工智慧和機器學習等先進技術的出現的影響，這些技術增強了營運分析解決方案的能力。儘管取得了這些進步，但對資料安全的擔憂以及與實施複雜分析工具相關的高成本仍然是重大障礙，特別是對於中小型企業而言。由於公司經常跨多種系統業務，因此無縫資料整合的需求至關重要。然而，這些挑戰為透過方便用戶使用的介面針對特定行業需求量身定做的創新解決方案提供了獨特的機會。此外，預測分析在業務流程中的整合使公司能夠預測趨勢並主動解決潛在問題，為市場擴張提供了一條有希望的途徑。整體而言，全球營運分析市場是一個充滿活力的市場，機會與挑戰並存，越來越重視即時洞察並推動更有效率的營運策略。

市場概況
北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲國家地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲 (MEA)
- 海灣合作理事會國家
- 南非
- 其他中東/非洲地區

競爭格局

前5名企業對比
主要企業市場定位（2023年）
主要市場參與者所採取的策略
近期市集活動
主要企業市場佔有率（2023年）

主要企業簡介

IBM Corporation（USA）
Oracle Corporation（USA）
Microsoft Corporation（USA）
SAS Institute, Inc.（USA）
Hewlett-Packard Enterprise（USA）
SAP SE（Germany）
Alteryx, Inc.（USA）
Cloudera, Inc.（USA）
Bentley Systems, Inc.（USA）
Splunk, Inc.（USA）
TIBCO Software Inc.（USA）
QlikTech International AB（Sweden）
MicroStrategy Incorporated（USA）
Domo, Inc.（USA）
Alphabet Inc（USA）
Salesforce Inc（USA）
Sisense Inc.（USA）
Infor（USA）
Zoho Corporation（India）
Birst, Inc.（USA）

簡介目錄

Product Code: SQMIG45E2223

Global Operational Analytics Market size was valued at around USD 11.08 billion in 2022 and is expected to rise from USD 12.72 billion in 2023 to reach a value of USD 33.42 Billion by 2031, at a CAGR of 14.8% over the forecast period (2024-2031).

The global operational analytics market is experiencing substantial growth driven by an escalating demand for real-time data monitoring and analysis across various industries. Organizations are increasingly adopting sophisticated software applications designed to extract, analyze, and interpret operational data, enabling them to optimize efficiency and make informed decisions swiftly. This shift towards data-driven decision-making highlights the potential for operational analytics to deliver actionable insights that enhance overall business performance. However, challenges persist, including the complexities of integrating diverse data sources and the necessity for skilled professionals capable of interpreting analytical outputs. The market is further influenced by the emergence of advanced technologies such as artificial intelligence and machine learning, which enhance the capabilities of operational analytics solutions. Despite these advancements, concerns around data security and the high costs associated with implementing complex analytics tools are significant barriers, particularly for smaller organizations. The need for seamless data integration is paramount as companies often operate across various systems. Nonetheless, these challenges present unique opportunities for innovative solutions tailored to specific industry needs with user-friendly interfaces. Moreover, the integration of predictive analytics within operational processes offers a promising avenue for market expansion, allowing businesses to foresee trends and proactively tackle potential issues. Overall, the global operational analytics market is a vibrant landscape of opportunities and challenges, marked by an increasing emphasis on real-time insights and the drive toward more efficient operational strategies.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Operational Analytics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Operational Analytics Market Segmental Analysis

Global Operational Analytics Market is segmented by Offering, Technology, Data Source, Application, End User and region. Based on Offering, the market is segmented into Solution (Cloud, and On-premises), Services (Professional Services (Consulting, System Integration & Implementation, Support & Maintenance), Managed Services). Based on Technology, the market is segmented into Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, and Diagnostic Analytics. Based on Data Source, the market is segmented into Machine Data, Wire Data, Agent Data, Synthetic Data, Human Data. Based on Application, the market is segmented into Log Management & Analysis, Application Performance Monitoring, Anomaly Detection and Root Cause Analysis, Network Management, IT Service Management, Infrastructure Management, Security & Event Management, and Others. Based on End User, the market is segmented into BFSI, Retail & eCommerce, Manufacturing, Healthcare & Life Sciences, IT & ITeS, Telecommunication, Transportation & logistics, Government & Defense, Energy & Utilities, and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Operational Analytics Market

The increasing demand for real-time decision-making capabilities is a pivotal market driver for the global operational analytics sector. Organizations are recognizing that in an intensely competitive landscape, the ability to analyze and act on operational data instantaneously is crucial for maintaining an edge. Operational analytics tools facilitate this by providing timely insights that enable businesses to respond swiftly to market changes, optimize performance, and enhance overall efficiency. As organizations strive for agility and responsiveness, the urgent need for immediate assessment of operational data propels the growth of the operational analytics market, making it an essential investment for future success.

Restraints in the Global Operational Analytics Market

The Global Operational Analytics market faces significant restraints primarily due to stringent data protection regulations and compliance requirements. As organizations process vast amounts of sensitive and proprietary data, concerns over potential data breaches and non-compliance with privacy laws become paramount. This apprehension is particularly pronounced in heavily regulated industries such as healthcare, finance, and telecommunications, where the repercussions of data mishandling can lead to severe financial penalties and reputational damage. Consequently, organizations may be hesitant to adopt operational analytics solutions fully, limiting their ability to leverage insights from data and stifling innovation within the analytical landscape.

Market Trends of the Global Operational Analytics Market

The Global Operational Analytics market is witnessing a significant trend towards the integration of AI and machine learning, enhancing the efficacy of analytical solutions. These advanced technologies provide organizations with robust predictive and prescriptive analytics, allowing them to move beyond merely interpreting historical data to proactively forecasting future patterns and outcomes. As businesses increasingly seek to optimize their operations, the ability to leverage AI-driven insights facilitates informed decision-making, effectively identifying actionable strategies. This trend not only improves operational efficiency but also fosters a competitive edge, positioning organizations to respond adeptly to dynamic market demands and challenges.

Introduction

Objectives of the Study
Definitions
Market Scope

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Market Overview Outlook
Supply Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers

Key Market Insights

Key Success Factor
Degree of Competition
Top Investment Pockets
Ecosystem of the Market
Pricing Analysis
Supply Chain Analysis
Case Study Analysis
Regulatory Landscape
Patent Analysis
Technology Analysis

Operational Analytics Market, By Offering

Market Overview
Solution
- Cloud
- On-Premises
Services
- Professional Services
- Consulting
- System Integration & Implementation
- Support & Maintenance
- Consulting
- Managed Services

Operational Analytics Market, By Technology

Market Overview
Descriptive Analytics
Predictive Analytics
Prescriptive Analytics
Diagnostic Analytics

Operational Analytics Market, By Data Source

Market Overview
Machine Data
Wire Data
Agent Data
Synthetic Data
Human Data

Operational Analytics Market, By Application

Market Overview
Log Management & Analysis
Application Performance Monitoring
Anomaly Detection & Root Cause Analysis
Network Management
IT Service Management
Infrastructure Management
Security & Event Management
Others

Operational Analytics Market, By End User

Market Overview
Telecommunication
BFSI
Healthcare & Life Sciences
Retail & Ecommerce
Government & Defense
Manufacturing
IT & ITeS
Transportation & Logistics
Energy & Utilities
Others

Operational Analytics Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Activities in the Market
Key Companies Market Share (%), 2023

Key Company Profiles

IBM Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oracle Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Microsoft Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SAS Institute, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hewlett-Packard Enterprise (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SAP SE (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Alteryx, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cloudera, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bentley Systems, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Splunk, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TIBCO Software Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
QlikTech International AB (Sweden)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
MicroStrategy Incorporated (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Domo, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Alphabet Inc (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Salesforce Inc (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sisense Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Infor (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Zoho Corporation (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Birst, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments