租車市場規模、佔有率、成長分析：按車型、預約模式、服務類型、期限、用途、地區分類 - 產業預測，2024-2031

2022年全球汽車租賃市場規模為1,163.4億美元，從2023年的1021.2億美元成長到2031年的1419.3億美元，預測期間（2024-2031年）年複合成長率預計為4.2%。

汽車租賃市場迅速獲得關注，這主要是由於對負擔得起的遠端旅行選擇的需求不斷成長。這一趨勢對千禧世代特別有吸引力，他們中的許多人沒有汽車，因此透過與車主簽訂租賃協議促進的基於應用程式的預訂來促進租賃服務。隨著消費者尋求經濟高效的交通途徑，航空旅行的興起和線上汽車租賃平台的日益普及是該行業擴張的主要因素。此外，許多租車公司現在也提供 Wi-Fi、娛樂系統、兒童安全座椅、綜合保險和汽車責任保險等附加價值服務，改善了整體客戶體驗。然而，儘管有這些成長機會，挑戰仍然存在。特別是在新興國家，連接問題和網路普及率低是市場進入的障礙。總體而言，便利性、成本效益和付加服務的結合使汽車租賃市場能夠持續成長，因為它回應了精通行動和數位技術的人們不斷變化的旅行偏好。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二級資料和一級資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 依細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制因素和挑戰
• 波特分析及影響
  • 競爭公司之間的敵對關係
  • 替代品的威脅
  • 買方議價能力
  • 新進入者的威脅
  • 供應商的議價能力

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 技術進步
• 監管環境
• 專利分析
• 價值鏈分析
• 案例研究分析
• 客戶和購買標準分析
• PESTEL分析
• 總體經濟指標
• Start-Ups分析
• 市場吸引力指數
• 原料分析
• 供應鏈分析
• 價格分析

租車市場：依車型分類

• 市場概況
• 豪華車
• 行政車
• 經濟型轎車
• SUV
• 多用途車輛

租車市場：依預約方式

• 市場概況
• 網路預約
• 線下預訂

租車市場：依服務類型

• 市場概況
• 本人駕駛
• 附司機

租車市場：按時期分類

• 市場概況
• 短期
• 長期

租車市場：依用途分類

• 市場概況
• 本地使用
• 機場接送
• 商務旅行目的地
• 其他

租車市場：依地區分類

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 阿拉伯聯合大公國國家
  • 南非
  • 其他中東、非洲

競爭資訊

• 前5名企業比較
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2023）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 依細分市場分類的佔有率分析
  • 收益與前一年同期比較（2021-2023）

主要企業簡介

• AVR Qatar, Inc.
• Avis Budget Group, Inc.
• Carzonrent India Pvt. Ltd.
• Eco Rent A Car
• Enterprise Holdings, Inc.
• Europcar
• Localiza
• The Hertz Corporation
• SIXT
• Alamo Rent A Car
• National Car Rental
• Dollar Rent A Car
• Thrifty Car Rental
• Advantage Rent A Car
• Payless Car Rental
• Budget Rent A Car
• National Car Rental
• Firefly Car Rental
• ACE Rent A Car
• Fox Rent A Car

結論和建議

Global Car Rental Market size was valued at USD 116.34 billion in 2022 and is poised to grow from USD 102.12 billion in 2023 to USD 141.93 billion by 2031, growing at a CAGR of 4.2% in the forecast period (2024-2031).

The car rental market is rapidly gaining traction, primarily driven by the rising demand for affordable, remote travel options. This trend is particularly appealing to millennials, many of whom do not own vehicles, thus boosting rental services through app-based bookings facilitated by lease agreements with car owners. Increased air travel and the growing popularity of online car rental platforms have significantly contributed to the industry's expansion, as consumers seek economical and efficient transportation alternatives. Additionally, many rental agencies now offer value-added services, such as Wi-Fi, entertainment systems, child safety seats, and comprehensive insurance and car damage protection, enhancing the overall customer experience. However, despite these growth opportunities, challenges persist, particularly in developing regions where connectivity issues and low internet penetration remain barriers to wider market access. Overall, the combination of convenience, cost-effectiveness, and additional services positions the car rental market for continued growth, catering to the evolving travel preferences of a mobile and digitally-savvy population.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Car Rental market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Car Rental Market Segmental Analysis

Global Car Rental Market is segmented by Vehicle type, Mode of Booking, Service Type, Duration, Application and region. Based on Vehicle type, the market is segmented into Luxury cars, Executive cars, Economy cars, SUVs, MUVs. Based on Mode of Booking, the market is segmented into Online Booking, Offline Booking. Based on Service Type, the market is segmented into Self-Driven, Chauffeur-Driven. Based on Duration, the market is segmented into Short Term, Long Term. Based on Application, the market is segmented into Leisure/Tourism and Business, Local usage, Airport transport, Outstation, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Car Rental Market

The Global Car Rental market is experiencing significant growth, driven by the increasing demand for technological advancements. As the industry expands, the need for efficient digital payment processes becomes crucial, opening new revenue streams and enhancing service delivery. The adoption of automated technologies enables companies to streamline operations and improve customer experiences, fostering higher booking rates. This trend towards digitization is evident across all business sectors, not just car rentals, as organizations recognize that enhanced customer interactions lead to market growth and competitiveness. Consequently, innovative technology plays a vital role in shaping the future of the car rental market worldwide.

Restraints in the Global Car Rental Market

The Global Car Rental market faces significant constraints primarily due to rising rental fees and deposit requirements, leading consumers to seek alternatives. As rental prices continue to climb, many potential customers are opting out of car rental services altogether. Additionally, the need for substantial deposits, extensive financial background checks, and the installation of GPS devices for monitoring during rentals further complicates the process. These cost factors, driven by escalating demand, are anticipated to hinder the market's growth potential, as they create barriers that discourage consumer engagement and push them towards other transportation solutions.

Market Trends of the Global Car Rental Market

The Global Car Rental market is experiencing significant growth driven by technological advancements, particularly in online booking systems. This trend enhances the rental experience by allowing seamless document verification, providing detailed information about vehicle condition and color, and facilitating convenient drop-off and pick-up services. Additionally, features such as electronic contract signing and cashless transactions streamline the rental process, making it more efficient and customer-friendly. These innovations not only improve operational efficiency for rental companies but also cater to the evolving preferences of consumers seeking convenience and digital solutions, positioning the market for continued expansion in the coming years.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Value Chain Analysis
• Case Study Analysis
• Customer & Buying Criteria Analysis
• PESTEL Analysis
• Macro-Economic Indicators
• Startup Analysis
• Market Attractiveness Index
• Raw Material Analysis
• Supply Chain Analysis
• Pricing Analysis

Global Car Rental Market Size by Vehicle type & CAGR (2024-2031)

• Market Overview
• Luxury cars
• Executive cars
• Economy cars
• SUVs
• MUVs

Global Car Rental Market Size by Mode of Booking & CAGR (2024-2031)

• Market Overview
• Online Booking
• Offline Booking

Global Car Rental Market Size by Service type & CAGR (2024-2031)

• Market Overview
• Self-Driven
• Chauffeur-Driven

Global Car Rental Market Size by Duration & CAGR (2024-2031)

• Market Overview
• Short Term
• Long Term

Global Car Rental Market Size by Application & CAGR (2024-2031)

• Market Overview
• Local usage
• Airport transport
• Outstation
• Others

Global Car Rental Market Size & CAGR (2024-2031)

• North America, (Vehicle type, Mode of Booking, Service Type, Duration, Application)
  • US
  • Canada
• Europe, (Vehicle type, Mode of Booking, Service Type, Duration, Application)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Vehicle type, Mode of Booking, Service Type, Duration, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Vehicle type, Mode of Booking, Service Type, Duration, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Vehicle type, Mode of Booking, Service Type, Duration, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• AVR Qatar, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avis Budget Group, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Carzonrent India Pvt. Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eco Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Enterprise Holdings, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Europcar
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Localiza
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Hertz Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SIXT
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alamo Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• National Car Rental
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dollar Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Thrifty Car Rental
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Advantage Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Payless Car Rental
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Budget Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• National Car Rental
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Firefly Car Rental
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ACE Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fox Rent A Car
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation