純素化妝品市場規模、佔有率、成長分析、按產品類型、按包裝類型、按消費者定位、按價格分佈、按銷售管道、按地區 - 產業預測，2024-2031年

2022年全球純素化妝品市場規模為158.9億美元，預計從2023年的168.6億美元成長到2031年的270.8億美元，在預測期內（2024-2031年）年複合成長率為6.1%。

由於消費者對不含膠原蛋白和蜂蠟等動物性成分的產品的需求迅速成長，純素化妝品市場正迅速成為美容行業的主流領域。此品類包括護膚、護髮品和彩妝品，透過專賣店、超級市場、大賣場和電子商務平台等各種通路廣泛銷售。消費者對永續性的日益擔憂迫使化妝品公司重新考慮其成分選擇，這可能會導致重新考慮其製造流程。這一趨勢是由精明的消費者的崛起所推動的，他們更容易獲取資訊並增加與網際網路的接觸，他們尋求符合他們價值觀的解決方案。環保意識和資源枯竭進一步影響購買行為並促使製造商進行創新。為此，公司投資研發，以創造新的純素產品，以滿足消費者，尤其是千禧世代不斷變化的偏好。例如，澳洲美容品牌 G&M 抓住機會，於2021年 2月推出了純素化妝品系列。這凸顯了品牌迫切需要利用不斷成長的市場並滿足有道德意識的消費者的需求。這種轉變不僅反映了消費者價值觀的變化，也標誌著化妝品產業向更永續和更貼心的方式進行更廣泛的轉變。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二級資料和一級資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 依細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制因素和挑戰
• 波特分析及影響
  • 競爭公司之間的敵對關係
  • 替代品的威脅
  • 買方議價能力
  • 新進入者的威脅
  • 供應商的議價能力

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 客戶和購買標準分析
• PESTEL分析
• 總體經濟指標
• 市場吸引力指數
• 監管分析
• 價格分析
• 價值鏈分析

依產品類型分類的純素化妝品市場規模

• 市場概況
• 臉部產品
• 眼部產品
• 唇部產品
• 美甲產品

純素化妝品市場規模：依包裝類型

• 市場概況
• 泵浦和分配器
• 緊湊型外殼
• 罐
• 筆和棒
• 管
• 其他

純素化妝品市場規模：依消費者偏好

• 市場概況
• 男性
• 女性
• 兒童

純素化妝品市場規模：價格分佈範圍分類

• 市場概況
• 大量
• 優質

純素化妝品市場規模：依銷售管道分類

• 市場概況
• 批發商/分銷商
• 現代零售
• 便利商店
• 百貨公司
• 專賣店
• 網路零售商
• 其他

純素化妝品市場規模：依地區分類

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東、非洲

競爭資訊

• 前5名企業比較
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2023）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 依細分市場分類的佔有率分析
  • 收益與前一年同期比較（2021-2023）

主要企業簡介

• Milani（US）
• Too Faced（US）
• Tarte（US）
• Urban Decay（US）
• Wet n Wild（US）
• Lush（UK）
• Kat Von D Beauty（US）
• Zuzu Luxe（US）
• Ecco Bella（US）
• Bare Blossom（Australia）
• Emma Jean Cosmetics（US）
• Modern Mineral Makeup（US）
• Arbonne（US）
• Pacifica（US）
• Nature's Gate（US）
• Beauty Without Cruelty（UK）
• Billy Jealousy（US）
• MuLondon Organic（UK）
• Gabriel Cosmetics（US）
• PHB Ethical Beauty Ltd.（UK）

結論和建議

Global Vegan Cosmetics Market size was valued at USD 15.89 billion in 2022 and is poised to grow from USD 16.86 billion in 2023 to USD 27.08 billion by 2031, growing at a CAGR of 6.1% during the forecast period (2024-2031).

The vegan cosmetics market is rapidly gaining traction as a mainstream segment within the beauty industry, driven by a surge in consumer demand for products devoid of animal-derived ingredients such as collagen and beeswax. This category encompasses skin care, hair care, and color cosmetics, which are now widely accessible through diverse distribution channels, including specialized stores, supermarkets, hypermarkets, and e-commerce platforms. As sustainability concerns mount among consumers, cosmetic companies are being compelled to reassess their ingredient choices, leading to a potential overhaul of production processes. The rise of the informed consumer, fueled by easier access to information and rising internet engagement, underscores this trend as they seek solutions that align with their values. Environmental awareness and resource depletion are further influencing purchasing behavior, pushing manufacturers to innovate. In response, companies are investing in research and development to create new vegan products that cater to the evolving preferences of consumers, particularly millennials. For instance, Australian beauty brand G&M seized the opportunity in February 2021 by launching its line of vegan cosmetics, underscoring the urgency for brands to capitalize on the growing market and meet the demands of ethically-minded consumers. This shift not only reflects changing consumer values but also signals a broader transformation within the cosmetic industry toward a more sustainable and compassionate approach.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Vegan Cosmetics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Vegan Cosmetics Market Segmental Analysis

In 2021, Europe contributed the most, with a vegan cosmetics market share of over 36.81%. Demand for vegan cosmetics is anticipated to increase as a result of consumer trends toward veganism, particularly in developed nations like the U.K., France, and Germany. Additionally, in 2021, the beauty sector will account for almost 82% of all vegan products introduced in the U.K. Additionally, 97% of British consumers were found to be looking for more vegan-certified cosmetics and personal care items in 2021, according to The Vegan Society.

Driver of the Global Vegan Cosmetics Market

The vegan cosmetics market is poised for substantial growth in the coming years, driven by an unprecedented surge in interest, particularly in Western regions. Research highlights that British women are increasingly opting for cruelty-free products, reflecting a broader societal shift towards "clean beauty" principles. This growing demand is further fueled by leading brands, like Cover Girl, that have launched new vegan product lines featuring natural ingredients. With heightened consumer awareness regarding animal testing, especially in North America and Europe, several states are contemplating or have already enacted bans on the sale of animal-tested cosmetics. Advocacy from animal rights organizations also plays a crucial role in pushing for these legislative changes, ultimately reinforcing the demand for cruelty-free options and fostering innovation within the sector.

Restraints in the Global Vegan Cosmetics Market

The Global Vegan Cosmetics market faces significant challenges, particularly due to the adverse effects of the pandemic on the beauty and personal care sector. Changing consumer behavior is prompting individuals to prioritize purchases of safer products with reduced contamination risks and extended shelf life. Compounding this issue, sales have been severely affected by the temporary closures of hypermarkets, supermarkets, and department stores, undermining growth potential. Consequently, brands are increasingly shifting their focus towards enhancing their e-commerce strategies. To navigate this downturn, many leading cosmetics companies are introducing at-home wellness products. Furthermore, a trend of reduced spending on non-essential items is likely to lead to sales declines across the entire cosmetics market.

Market Trends of the Global Vegan Cosmetics Market

The Global Vegan Cosmetics market is witnessing a remarkable surge, driven by an increasing consumer preference for cruelty-free and ethically sourced products. As awareness of animal welfare and environmental concerns rises, consumers are gravitating towards vegan cosmetics that boast no animal testing or ingredients, aligning with a growing desire for transparent and sustainable beauty options. The inherent skin benefits of vegan formulations, rich in plant-based antioxidants, appeal to health-conscious buyers seeking to mitigate skin damage from pollution and enhance overall wellness. This evolving landscape highlights a significant market trend where plant-derived cosmetics are not just a choice but a lifestyle, propelling exponential growth in the sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Customer & Buying Criteria Analysis
• PESTEL Analysis
• Macro-Economic Indicators
• Market Attractiveness Index
• Regulatory Analysis
• Pricing Analysis
• Value Chain Analysis

Global Vegan Cosmetics Market Size by Product Type & CAGR (2024-2031)

• Market Overview
• Facial Products
• Eye Products
• Lip Products
• Nail Products

Global Vegan Cosmetics Market Size by Packaging Type & CAGR (2024-2031)

• Market Overview
• Pumps & Dispensers
• Compact Cases
• Jars
• Pencils and Sticks
• Tubes
• Others

Global Vegan Cosmetics Market Size by Consumer Orientation & CAGR (2024-2031)

• Market Overview
• Men
• Women
• Kids

Global Vegan Cosmetics Market Size by Price Range & CAGR (2024-2031)

• Market Overview
• Mass
• Premium

Global Vegan Cosmetics Market Size by Sales Channel & CAGR (2024-2031)

• Market Overview
• Wholesalers/ Distributors
• Modern Trade
• Convenience Stores
• Departmental Stores
• Specialty Stores
• Online Retailers
• Others

Global Vegan Cosmetics Market Size & CAGR (2024-2031)

• North America, (Product Type, Packaging Type, Consumer Orientation, Price Range, Sales Channel)
  • US
  • Canada
• Europe, (Product Type, Packaging Type, Consumer Orientation, Price Range, Sales Channel)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Product Type, Packaging Type, Consumer Orientation, Price Range, Sales Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Product Type, Packaging Type, Consumer Orientation, Price Range, Sales Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Product Type, Packaging Type, Consumer Orientation, Price Range, Sales Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Milani (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Too Faced (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tarte (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Urban Decay (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wet n Wild (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lush (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kat Von D Beauty (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zuzu Luxe (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ecco Bella (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bare Blossom (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Emma Jean Cosmetics (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Modern Mineral Makeup (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arbonne (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pacifica (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Gate (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beauty Without Cruelty (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Billy Jealousy (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MuLondon Organic (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gabriel Cosmetics (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PHB Ethical Beauty Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation