滑板市場規模、佔有率、成長分析、按產品、按最終用戶、按銷售管道、按地區 - 行業預測，2024-2031 年

2022年全球滑板市場規模為27.1億美元，從2023年的28.3億美元成長到2031年的41.6億美元，預測期（2024-2031）預計複合年成長率為4.38%。

在這項運動日益普及和戶外健身活動日益成長的推動下，滑板行業正在經歷顯著成長。 2021 年夏季奧運會的極限運動會和滑板運動等賽事提高了人們的認知度，導致認知度和產品需求激增。美學元素，尤其是引人注目的圖形，吸引年輕消費者，尤其是青少年，促使品牌採取有效的行銷策略，例如朗朗上口的口號來提高知名度。然而，Scooter的興起構成了競爭威脅，而有關傷害的安全疑慮正在影響消費者的偏好。為了保持相關性，品牌正在利用與時裝設計師的合作以及著名滑冰運動員的贊助來增加其在市場上的影響力並吸引年輕人，尤其是 Z 世代。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 抑制因素和挑戰
• 波特分析與影響
  • 競爭公司之間的敵對關係
  • 替代品的威脅
  • 買方議價能力
  • 新進入者的威脅
  • 供應商的議價能力

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2023）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 價格分析
• 技術進步
• 監管環境
• 案例研究
• 客戶和購買標準分析
• 貿易分析

滑板市場規模：依產品及複合年成長率（2024-2031）

• 市場概況
• 街道委員會
• 巡洋艦板
• 長板
• 公園委員會
• 混合板
• 其他

滑板市場規模：依最終用戶和複合年成長率（2024-2031）

• 市場概況
• 孩子
• 青少年
• 成人

滑板市場規模：依銷售管道及複合年成長率（2024-2031）

• 市場概況
• 線上管道
• 線下通路
  • 體育經銷店
  • 超級市場和大賣場
  • 其他

滑板市場規模：按地區和複合年成長率（2024-2031）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東/非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2023）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2021-2023）

主要企業簡介

• Birdhouse
• Creature
• Globe
• Krooked
• Sector 9
• Powell Peralta
• Darkstar
• Almost Skateboards
• Zero Skateboards
• Santa Cruz Skateboards
• Baker Skateboards
• Element Skateboards
• Anti-Hero Skateboards
• Plan B Skateboards
• Enjoi Skateboards
• Girl Skateboards
• Real Skateboards
• Blind Skateboards
• Toy Machine
• Chocolate Skateboards

結論和建議

Global Skateboard Market size was valued at USD 2.71 billion in 2022 and is poised to grow from USD 2.83 billion in 2023 to USD 4.16 billion by 2031, growing at a CAGR of 4.38% in the forecast period (2024-2031).

The skateboarding sector is witnessing significant growth, fueled by the sport's rising popularity and the increasing trend toward outdoor fitness activities. Events such as the X Games and the inclusion of skateboarding in the 2021 Summer Olympics have heightened its visibility, leading to a surge in awareness and product demand. Aesthetic elements, particularly eye-catching graphics, are drawing in younger consumers, especially teens, prompting brands to adopt effective marketing strategies, including catchy slogans, to boost recognition. However, the rise of scooters poses a competitive threat and safety concerns related to injuries are influencing consumer preferences. To maintain relevance, brands are leveraging collaborations with fashion designers and sponsoring prominent skaters, thereby enhancing their market presence and appeal among the youth, particularly Generation Z.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Skateboard market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Skateboard Market Segmental Analysis

Global Skateboard Market is segmented by Product, End User and region. Based on Product, the market is segmented into Street Board, Cruiser Board, Long Board, Park Board, Hybrid Board, Others. Based on end user, the market is segmented into Kids, Teenagers, Adults. Based on Sales Channel, the market is segmented into Online Channel, and Offline Channel. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Skateboard Market

The global skateboard market is being propelled by several key factors, including a growing inclination towards environmentally sustainable products, heightened interest in diverse sports, and the increasing popularity of skateboarding as a whole. This surge in interest is expected to contribute positively to market growth in the coming years. Additionally, the appeal of recreational activities and the international fascination with sports are crucial drivers for the electric skateboard motor segment. These motors offer enhanced responsiveness and control compared to traditional options, making them a favored choice in regions like the United States, Europe, and Australia. Their compact size and convenience also make electric skateboards popular for personal transportation. Furthermore, the high-speed capabilities of these boards are time-efficient, thereby boosting their appeal for recreational and sporting uses. Overall, the rising consumer preference for electric skateboards is likely to significantly benefit the global market for electric skateboard motors.

Restraints in the Global Skateboard Market

One significant factor hindering the growth of the global skateboard market is the inherent risk of accidents associated with the sport. Skateboarding, as a specialized form of recreational activity, involves specific equipment that can lead to injuries. While traditional skateboards are more affordable and widely accessible, the rising popularity of electric skateboards, which incorporate advanced motor technology, brings higher costs that may deter potential buyers. Consequently, this financial barrier, coupled with safety concerns, is likely to limit the expansion of the electric skateboard segment within the broader market, ultimately impacting overall industry growth and participation levels.

Market Trends of the Global Skateboard Market

The global skateboard market is witnessing a significant upward trend fueled by technological advancements, particularly in electric skateboards equipped with artificial intelligence. This innovation enhances rider experience by offering features such as improved speed control and handling, making skateboarding more accessible and enjoyable. Furthermore, the integration of connected technologies like Bluetooth, Wi-Fi, and Infrared is elevating consumer interest, leading to a rise in demand for smart skateboards. As the market continues to evolve, the emphasis on performance-enhancing technologies is expected to drive growth, positioning electric skateboards as a dynamic segment within the broader skateboarding industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis
• Trade Analysis

Global Skateboard Market Size by Product & CAGR (2024-2031)

• Market Overview
• Street Board
• Cruiser Board
• Long Board
• Park Board
• Hybrid Board
• Others

Global Skateboard Market Size by End User & CAGR (2024-2031)

• Market Overview
• Kids
• Teenagers
• Adults

Global Skateboard Market Size by Sales Channel & CAGR (2024-2031)

• Market Overview
• Online Channel
• Offline Channel
  • Sports Outlets
  • Supermarket & Hypermarket
  • Others

Global Skateboard Market Size & CAGR (2024-2031)

• North America, (Product, End User)
  • US
  • Canada
• Europe, (Product, End User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Product, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Product, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Product, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Birdhouse
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Creature
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Globe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Krooked
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sector 9
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Powell Peralta
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Darkstar
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Almost Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zero Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Santa Cruz Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baker Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Element Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anti-Hero Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plan B Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Enjoi Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Girl Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Real Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blind Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Toy Machine
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chocolate Skateboards
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation