兒童智慧型手錶市場規模、佔有率和成長分析（按產品類型、相容性、連接性、性別、分銷管道和地區）—2025-2032 年產業預測

預計到 2023 年全球兒童智慧型手錶市場規模將達到 122 億美元，並從 2024 年的 134 億美元成長到 2032 年的 283 億美元，預測期內（2025-2032 年）的複合年成長率為 9.8%。

兒童智慧型手錶市場正在經歷顯著的成長，這主要是由於消費者健康意識的增強。智慧型手錶可以及時監測健康情況，使醫療專業人員能夠遠端追蹤患者並提供必要的治療，而無需親自就診。家長們也擴大使用這些設備來監測孩子的健康狀況，因為諸如血糖和血壓追蹤等功能可以更容易地在他們運動或上下學時監測他們。然而，小型設備被遺忘的風險以及 GPS 追蹤的隱私問題等挑戰可能會阻礙市場擴張。儘管存在這些障礙，但在壓力水平不斷上升的情況下，人們對健康和福祉的日益關注正推動對健康追蹤器的需求，並為未來幾年市場參與企業提供巨大的商機。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究分析
• 客戶和購買標準分析

兒童智慧型手錶市場規模（按產品類型和複合年成長率） (2025-2032)

• 市場概況
• 融合的
• 獨立

兒童智慧型手錶市場規模（按相容性和複合年成長率） (2025-2032)

• 市場概況
• iOS 版本
• Android
• 其他

兒童智慧型手錶市場規模：按連結性、性別和複合年成長率（2025-2032 年）

• 市場概況
• Bluetooth
• Wi-Fi
• 行動電話網路
• NFC

兒童智慧型手錶市場規模（按分銷管道和複合年成長率） (2025-2032)

• 市場概況
• 超級市場/大賣場
• 便利商店
• 專賣店
• 網路銷售管道

兒童智慧型手錶市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Doki Technologies（Hong Kong）
• LG Electronics（South Korea）
• VTech Holdings（Hong Kong）
• Huawei Technologies（China）
• KGPS（China）
• Omate（China）
• Abardeen（US）
• Pebble（US）
• OKII（China）
• Precise Innovation（US）
• Tencent（China）
• 360（China）
• Tinitell（Sweden）
• Ticktalk（US）
• Xiaomi Global Community（China）

結論和建議

Global Kids Smartwatch Market size was valued at USD 12.2 billion in 2023 and is poised to grow from USD 13.4 billion in 2024 to USD 28.3 billion by 2032, growing at a CAGR of 9.8% during the forecast period (2025-2032).

The Kids Smartwatch market is witnessing significant growth, primarily fueled by a rising health consciousness among consumers. Smartwatches enable timely health monitoring, allowing healthcare professionals to remotely track patients and provide necessary treatments without in-person visits. Parents increasingly use these devices to monitor their children's health, with features like glucose and blood pressure tracking that facilitate oversight during physical activities and school routines. However, challenges such as the risk of misplacing compact devices and privacy concerns regarding GPS tracking may hinder market expansion. Despite these hurdles, the growing emphasis on health and well-being amid rising stress levels is driving demand for wellness trackers, presenting considerable opportunities for market participants in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Kids Smartwatch market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Kids Smartwatch Market Segmental Analysis

Global Kids Smartwatch Market is segmented by Product Type, Compatibility, Connectivity, Distribution Channel and region. Based on Product Type, the market is segmented into Integrated and Standalone. Based on Compatibility, the market is segmented into IOS, Android and Others. Based on Connectivity, the market is segmented into Bluetooth, Wi-Fi, Cellular Networks and NFC. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Convenience Stores, Specialty Stores and Online Sales Channel. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Kids Smartwatch Market

The Global Kids Smartwatch market is significantly fueled by the substantial spending habits of parents who prioritize their children's well-being. Increasingly, parents are investing in smart devices that enhance their children's quality of life, with features such as GPS tracking and messaging notifications making smartwatches an appealing choice for families worldwide. This trend is especially pronounced in emerging markets like China and India, where rising disposable incomes are driving demand for multifunctional smartwatches that address parents' concerns. Although the current market may appear stable, it is poised for considerable growth and innovation in the foreseeable future, reflecting evolving consumer preferences.

Restraints in the Global Kids Smartwatch Market

The Global Kids Smartwatch market faces certain restraints that hinder its broader adoption. One of the primary challenges is the elevated maintenance costs associated with these devices. Although kids' smartwatches have seen remarkable technological improvements and innovative designs, the high initial purchase price can deter many consumers. Furthermore, these smartwatches are equipped with essential components such as chips, batteries, sensors, and additional accessories that often need routine replacements or servicing. This ongoing financial commitment can be a significant barrier for parents considering purchasing smartwatches for their children, thereby limiting the market's growth potential.

Market Trends of the Global Kids Smartwatch Market

The Global Kids Smartwatch market is experiencing a significant upward trend, fueled by the integration of universal features and innovative technologies. Recent models offer a myriad of functionalities, including mobile app compatibility, Bluetooth connectivity, advanced GPS tracking, and fitness monitoring, catering specifically to safety and health consciousness among parents. As awareness surrounding children's well-being rises, there is a marked increase in investment from guardians keen to monitor their children's activities and ensure their safety. This heightened focus on health and protective measures is propelling demand, establishing smartwatches as essential tools for both communication and security in the evolving landscape of children's technology.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Study Analysis
• Customer And Buying Criteria Analysis

Global Kids Smartwatch Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Integrated
• Standalone

Global Kids Smartwatch Market Size by Compatibility & CAGR (2025-2032)

• Market Overview
• IOS
• Android
• Others

Global Kids Smartwatch Market Size by Connectivity & CAGR (2025-2032)

• Market Overview
• Bluetooth
• Wi-Fi
• Cellular Networks
• NFC

Global Kids Smartwatch Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarket/Hypermarket
• Convenience Stores
• Specialty Stores
• Online Sales Channel

Global Kids Smartwatch Market Size & CAGR (2025-2032)

• North America (Product Type, Compatibility, Connectivity, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Compatibility, Connectivity, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Compatibility, Connectivity, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Compatibility, Connectivity, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Compatibility, Connectivity, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Doki Technologies (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LG Electronics (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• VTech Holdings (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huawei Technologies (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KGPS (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Omate (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Abardeen (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pebble (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OKII (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Precise Innovation (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tencent (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 360 (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tinitell (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ticktalk (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Xiaomi Global Community (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations