塑身衣市場規模、佔有率和成長分析（按類型、材料、體型、分銷管道、最終用途和地區）- 2025-2032 年行業預測

2023 年全球塑身衣市場規模價值 26 億美元，預計將從 2024 年的 27.9 億美元成長到 2032 年的 49 億美元，預測期間（2025-2032 年）的複合年成長率為 7.3%。

全球塑身衣產業正在經歷強勁成長，這得益於不同人群（尤其是女性）的接受度不斷提高。這種快速成長可歸因於時尚潮流的變化、受社交媒體影響的產品發布的增加以及對身體理想觀念的不斷演變，尤其是千禧世代。值得注意的是，Becca McCauley-Tran 的 Chromat 等品牌在其時裝秀上展示緊身胸衣和吊帶背心等塑身衣，體現了整體性。此外，先進的布料技術，例如增強彈性和透氣性的高性能材料，使塑身衣更具吸引力。消費者現在更青睞適合各種活動的舒適型選擇。適應體溫的智慧材料和消除接縫的黏合技術等創新進一步增加了市場的吸引力，推動了對壓縮緊身褲和腹部收緊器等產品的需求。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 監管格局
• 案例研究
• 客戶和購買標準分析
• 原料分析

塑身衣市場規模（按類型）

• 市場概況
• 緊身衣
• 控制簡報
• 腰部訓練器
• 塑造頂部

塑身衣市場規模（依材質）

• 市場概況
• 尼龍
• 氨綸
• 棉布

塑身衣市場規模（依體型分類）

• 市場概況
• 加大尺碼
• 常規尺寸
• 孕婦塑身衣

塑身衣市場規模（依通路分類）

• 市場概況
• 大賣場和超級市場
• 專賣店
• 線上
• 其他

塑身衣市場規模（依最終用途分類）

• 市場概況
• 女士
• 男性

塑身衣市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Spanx（United States）
• Leonisa（Colombia）
• Triumph International（Switzerland）
• Wacoal（Japan）
• Commando（United States）
• Wolford（Austria）
• Yummie（United States）
• Miraclesuit（United States）
• Body Wrap（Canada）
• Maidenform（United States）（Parent Company：Hanesbrands）
• Skims（United States）
• Shapermint（United States）
• Nancy Ganz（Australia）
• TC Fine Intimates（United States）
• Vedette Shapewear（Colombia）
• Ann Chery（Colombia）
• Fajas Salome（Colombia）
• Squeem（Brazil）
• Esbelt（Brazil）
• Cysm（Colombia）

結論和建議

Global Shapewear Market size was valued at USD 2.6 billion in 2023 and is poised to grow from USD 2.79 billion in 2024 to USD 4.9 billion by 2032, growing at a CAGR of 7.3% during the forecast period (2025-2032).

The global shapewear industry is experiencing robust growth driven by its increasing acceptance across diverse demographics, especially among women. This surge is attributed to rising product launches and evolving perceptions of desirable body shapes, particularly in the millennial segment influenced by changing fashion trends and social media. Notably, brands like Becca McCharen-Tran's Chromat are embracing inclusivity by featuring shapewear like corsets and camis on runways. Additionally, advanced fabric technologies, such as high-performance materials that enhance elasticity and breathability, are elevating shapewear's appeal. Consumers are now favoring comfort-driven options suitable for various activities. Innovations like smart fabrics that adjust to body temperature and bonding techniques that eliminate seams are further enhancing the market's attraction, boosting demand for products like compression tights and tummy tuckers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Shapewear market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Shapewear Market Segments Analysis

Global Shapewear Market is segmented by Type, Material, Body, Distribution Channel, End-Use and region. Based on Type, the market is segmented into Bodysuits, Control Briefs, Waist Trainers and Shaping Tops. Based on Material, the market is segmented into Nylon, Spandex and Cotton. Based on Body, the market is segmented into Plus Size, Regular Size and Maternity Shapewear. Based on Distribution Channel, the market is segmented into Hypermarket & Supermarket, Specialty Stores, Online and Others. Based on End-Use, the market is segmented into Female and Male. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Shapewear Market

The global shapewear market has experienced remarkable growth, driven by shifting lifestyles and a heightened emphasis on health and fitness. As consumers increasingly turn to e-commerce platforms and social media marketing, awareness of shapewear's advantages is on the rise, significantly boosting its demand. This category of clothing, designed to contour and slim various body areas, has become a preferred choice for busy individuals, especially in semi-urban regions. The fusion of convenience, style, and functionality offered by shapewear aligns perfectly with modern living, making it an essential element in many wardrobes worldwide and contributing to the market's ongoing expansion.

Restraints in the Global Shapewear Market

The Global Shapewear market may experience restraints due to several factors, primarily arising from the excessive or improper use of compression garments. Such misuse can result in health complications like restricted blood flow or skin irritation, which could discourage potential buyers. Additionally, the market is challenged by price volatility in raw materials, especially nylon. Fluctuations in supply and demand, oil price alterations, and geopolitical tensions can significantly influence nylon costs, creating uncertainties for manufacturers and retailers alike. This instability may ultimately undermine consumer confidence and diminish brand loyalty, hindering the overall growth of the shapewear market.

Market Trends of the Global Shapewear Market

The Global Shapewear market is witnessing a robust growth trend, projected to expand at a significant CAGR due to the escalating fitness consciousness among consumers. As individuals become increasingly aware of health and wellness, shapewear is gaining traction, particularly in emerging economies where fitness trends are on the rise. This versatile apparel not only enhances body contours but also addresses various age-related concerns, including posture issues and figure enhancement. Furthermore, shapewear offers practical solutions for conditions like bladder prolapse, providing both support and comfort. As a result, the market is poised for sustained growth, driven by innovation and evolving consumer preferences.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis
• Raw Material Analysis

Global Shapewear Market Size by Type & CAGR (2025-2032)

• Market Overview
• Bodysuits
• Control Briefs
• Waist Trainers
• Shaping Tops

Global Shapewear Market Size by Material & CAGR (2025-2032)

• Market Overview
• Nylon
• Spandex
• Cotton

Global Shapewear Market Size by Body & CAGR (2025-2032)

• Market Overview
• Plus Size
• Regular Size
• Maternity Shapewear

Global Shapewear Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hypermarket & Supermarket
• Specialty Stores
• Online
• Others

Global Shapewear Market Size by End-Use & CAGR (2025-2032)

• Market Overview
• Female
• Male

Global Shapewear Market Size & CAGR (2025-2032)

• North America (Type, Material, Body, Distribution Channel, End-Use)
  • US
  • Canada
• Europe (Type, Material, Body, Distribution Channel, End-Use)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Material, Body, Distribution Channel, End-Use)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Material, Body, Distribution Channel, End-Use)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Material, Body, Distribution Channel, End-Use)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Spanx (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Leonisa (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Triumph International (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wacoal (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Commando (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wolford (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yummie (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Miraclesuit (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Body Wrap (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maidenform (United States) (Parent Company: Hanesbrands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Skims (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shapermint (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nancy Ganz (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TC Fine Intimates (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vedette Shapewear (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ann Chery (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fajas Salome (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Squeem (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Esbelt (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cysm (Colombia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations