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市場調查報告書
商品編碼
1351116
2030 年馬鈴薯乾市場預測:按原產地、形狀、風味、配銷通路和地區進行的全球分析Dehydrated Potato Market Forecasts to 2030 - Global Analysis By Nature (Organic and Conventional), Form, Flavour, Distribution Channel and By Geography |
根據Stratistics MRC的數據,2023年全球脫水馬鈴薯市場規模為60.2億美元,預計到2030年將達到110.6億美元,預測期內年複合成長率為9.03%。
馬鈴薯富含鉀、碳水化合物和維生素。新鮮馬鈴薯在脫水過程中被完全乾燥脫水,去除水分的同時保留了營養成分。速食土豆,即脫水土豆,是許多國家常見的加工食品。它們是首選,因為它們比生馬鈴薯更有飽足感。
根據世界食品資訊委員會(PBFA)的數據,2021年植物性食品的銷售額成長速度是食品零售額的三倍,這顯示對植物性食品的高需求。
消費者對彈性素食和植物性用餐的日益偏好正在推動市場擴張。對於素食者來說,馬鈴薯是理想的食品。馬鈴薯為美味配菜和創意主菜提供了多種選擇,有各種份量、形式和適合全天食用的菜餚。消費者對馬鈴薯中有益膳食纖維和澱粉含量的認知不斷提高,預計也會增加對該食品的需求。
客戶越來越了解加工產品(尤其是乾馬鈴薯)相關的潛在健康風險。心臟病、肥胖和其他健康問題的風險與食用加工食品有關。新鮮馬鈴薯供應廣泛,其適應性可能會減少對乾馬鈴薯的需求。結果,顧客可能不願意購買乾馬鈴薯等加工產品。
由於對即食食品的需求不斷增加,簡便食品變得越來越受歡迎。簡便食品讓消費者更容易、更快速地完成用餐準備、烹飪和餐後活動。消費者家庭可支配總收入的增加和全球都市化的加速正在增加加工和已調理食品的支出。乾馬鈴薯主要是由即食食品不斷成長的需求所推動的。
勞動力限制、物流問題和原料短缺都會影響該市場的擴張能力。此外,原物料價格波動導致的供應鏈限制也對市場產生負面影響。此外,注重健康的消費者避免高熱量和添加劑的加工食品,轉而選擇更健康的食品,阻礙了市場的擴張。
COVID-19 大流行對全球經濟的影響可以忽略不計。由於餐廳、集體供餐企業和雜貨店的用餐受到限制,用餐變得稀缺。由於食品生產設施的限制、財政限制和旅遊禁令,食品供應鏈、各種加工食品的供應以及經濟活動都被擱置。由於保存期限長,冷凍薯條和即食馬鈴薯泥等加工和冷凍產品在停產期間需求增加。
預計傳統細分市場在預測期內將是最大的。最近,技術已被證明正在迅速滲透到食品領域,使食品生產商能夠更好地創造新穎和原創的產品。目前,商業供應商出於各種目的提供這些服務。為了提高品牌定位,市場上的主要競爭不僅注重新產品的開發,而且注重開發獨特的原創產品系列。
預計粉末領域在預測期內年複合成長率最高。乾馬鈴薯粉比其他型態的馬鈴薯更容易被消化,因為它們更容易消化。這些乾馬鈴薯被磨成粉末,可以刺激頭髮生長並減緩頭髮過早變白的速度。這些乾馬鈴薯粉含有高濃度的維生素 C,有助於活化免疫系統。此外,它還含有調節體內膽固醇水平的類黃酮。
預計北美在預測期內將佔據最大的市場佔有率。隨著即食湯和沙拉的需求增加,美國在該地區佔有最大的佔有率。為了確保復原產品保留新鮮馬鈴薯的質地和風味,加工商採用最先進的工藝、技術和嚴格的標準。為了回應消費者對添加劑日益成長的擔憂,馬鈴薯製造商正在生產許多清潔標籤脫水產品。
預計亞太地區在預測期內將維持最高的年複合成長率。這家速食馬鈴薯製造商預計該地區將做出重大貢獻。馬鈴薯是這些國家種植的重要蔬菜,作為收入來源和主食,特別是土壤條件較差的丘陵地區的農民。馬鈴薯澱粉擴大用作醬汁和燉菜中的增稠劑以及麵團、餅乾和蛋糕粉中的黏合成分,正在推動該地區的需求。
According to Stratistics MRC, the Global Dehydrated Potato Market is accounted for $6.02 billion in 2023 and is expected to reach $11.06 billion by 2030 growing at a CAGR of 9.03% during the forecast period. Potassium, carbohydrates, and vitamins are abundant in potatoes. Fresh potatoes are completely dried and dehydrated during the dehydration process, which removes moisture while retaining nutritional content. Quick potatoes, which are dehydrated potatoes, are a common processed food in many nations. Because they are simpler to stomach than raw potatoes, people prefer these.
According to the International Food Information Council (PBFA), plant-based food sales grew three times faster than retail food sales in 2021, stating high demand for plant-based foods.
Growing consumer preferences for flexitarian and plant-based diets have helped the market expand. For the vegan community, potatoes are the ideal food. They offer a number of options for serving delectable sides and inventive entrees in a variety of all-day portions, formats, and cuisines. The growing consumer awareness of the beneficial fiber and starch content of potatoes is also expected to increase demand for the food.
Customers are becoming more knowledgeable of the potential health risks associated with processed items, especially dried potatoes. An increased risk of heart disease, obesity, and other health issues is linked to eating processed foods. Fresh potatoes are widely available, and their adaptability may lower the demand for dehydrated potatoes. Customers could be hesitant to purchase processed items like dry potatoes as a result.
Convenience meals have become more popular as a result of the rising demand for ready-to-eat food products. Food tasks including meal preparation, cooking, and post-meal activities can be made easier and faster for consumers by convenience foods. Consumers' increasing gross household disposable income and the expanding urbanization of the world have increased their spending on processed and ready-to-eat food goods. Dehydrated potatoes are primarily driven by the rise in demand for foods that are ready to eat.
Labour limitations, logistical problems, and a lack of raw materials all have an impact on this market's ability to expand. Additionally, the market is harmed by supply chain constraints caused by fluctuating raw material prices. Additionally, consumers who are concerned about their health avoid processed meals that are heavy in calories and additives in favor of wholesome options, which hamper market expansion.
The COVID-19 pandemic had a negligible effect on the world economy. There has been a shortage of food due to the restrictions on dining experiences at restaurants, mass-feeding enterprises, and grocery shops. Due to limitations on facilities for food production, financial constraints, and travel bans, the food supply chain, availability of various processed food products, and economic activities have all been put on hold. Due to their longer shelf lives, processed and frozen items like frozen fries, instant mashed potatoes, and others saw an increase in demand during the lockdown.
The conventional segment is expected to be the largest during the forecast period. As technology has recently been shown to be permeating the food sector at a rapid rate, food producers are now better equipped to create novel and inventive products. These are currently offered by commercial vendors for a variety of purposes. To improve their brand positioning, the major market competitors are focusing their efforts on developing new products as well as a unique and original product portfolio.
The powder segment is expected to have the highest CAGR during the forecast period. Powdered dehydrated potatoes are more widely consumed than other forms because they are easier to digest. These dehydrated potatoes are powdered, which encourages hair growth and delays early greying. These dried potato powders include a high concentration of vitamin C, which supports the stimulation of the immune system. Additionally, it contains a flavonoid that regulates the body's cholesterol levels.
North America is projected to hold the largest market share during the forecast period. As the demand for instant soups and salads rises, the U.S. has the greatest market share in the region. To preserve the fresh-potato texture and flavor in the rehydrated product, the processors use cutting-edge techniques, technologies, and rigid standards. In response to the consumer's growing worries regarding additives, the potato manufacturers create a number of clean-label dehydrated choices.
Asia Pacific is projected to hold the highest CAGR over the forecast period. Manufacturers of quick potatoes anticipate considerable contributions from the area. The potato is a significant vegetable that is farmed in these nations as a source of revenue and a staple diet, particularly for farmers in hilly regions with poor soil. The increased use of potato starch as a thickening for sauces and stews and as a binding ingredient in dough, biscuits, and cake mixes drives up demand in the region.
Some of the key players in Dehydrated Potato Market include: Lamb Weston, Idaho Supreme Potatoes, McCain Foods, Pacific Valley Foods, Aviko BV, Basic American Foods, Idahoan Foods, Nestle SA, Pepsico, Inc, Augason Farms, Lamb Weston Holdings, Inc., Texas A&M, Emsland Group, Pringles, Everest Spices
In March 2023, Lamb Weston, a significant potato processor, has invested $250 million in Argentina's potato industry to strengthen its presence in the international processing market. This significant investment will enable Lamb Weston to expand its processing capabilities in Argentina and improve its supply chain efficiency, which will ultimately help meet the growing demand for frozen potato products worldwide.
In March 2023, McCain Foods, a global food company, is making the most significant investment in its 65-year history by investing CAD$600 million (US$436 million) to expand its Coaldale facility in Alberta, Canada. The expansion will double the facility's size and output. McCain operates a processing facility in Coaldale, which has been in operation since 2000 and has 225 employees.
In November 2022, Lutosa, a potato processing company acquired by McCain, opened a new flakes facility in Belgium. The new unit comprises an investment of USD 44.7 million by McCain Foods. The new facility would help meet the globally rising dehydrated products demand, improve working conditions, and enhance its product range.