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市場調查報告書
商品編碼
1358956
2030 年家長監護軟體市場預測:按細分市場和地區分類的全球分析Parental Control Software Market Forecasts to 2030 - Global Analysis By Platform (Android, iOS and Windows), Deployment, Device Type, Application and By Geography |
根據Stratistics MRC預測,2023年全球家長監護軟體市場規模將達到12.7億美元,預計2030年將達到33.2億美元,預測期內年複合成長率為14.7%。
父母和其他成年人可以使用家長監護軟體來監控和控制兒童對網路和數位裝置的使用。其主要目的是保護兒童免受冒犯性或危險的線上資訊的侵害,法規螢幕時間並鼓勵負責任的線上行為。在電腦、行動電話、平板電腦和其他連網裝置上安裝家長監護軟體可以提供一種完整的方法來確保兒童安全並負責任地上網。
根據 Common Sense Media 2019 年的一項研究,過去年度中,所有年齡層的智慧型手機使用量均有所增加,尤其是年輕一代。由於家長監護和法規的加強,社群媒體網站正在實施家長監護鎖定工具,幫助家長檢測兒童在社群媒體和網路上花費的時間。
社群媒體平台和應用程式預計將繼續快速成長,並成為資料、互動和通訊的主要資訊來源。家長擔心缺乏社群媒體應用知識和經驗會對孩子的心理健康產生負面影響。在過去年度中,智慧型手機的使用總體上有所增加,但主要是在年輕一代中。由於家長監護和法規的加強,社群媒體網站正在涵蓋家長監護鎖定功能,以幫助家長確定孩子在社群媒體和網路上花費的時間。因此,家長監護軟體的市場預計將擴大。
對於不懂科技的父母來說,設定和安裝家長監護軟體可能很困難。一些用戶可能會因為安裝和自訂的複雜性而望而卻步。家長監護軟體可能會對兒童和青少年產生抵制,因為他們認為它侵犯了他們的隱私和自主權。這種抵制可能會導致家庭成員之間的衝突。此外,精通科技的兒童可能會嘗試使用虛擬私人網路(VPN)和其他駭客手段來規避家長監護限制並存取被封鎖的內容。
家長監護軟體供應商可以繼續擴展其功能集以提供完整的解決方案。內容過濾、螢幕時間管理、社交媒體監控、增強的資訊追蹤以及提供對兒童線上行為的洞察只是其中的一部分。人工智慧(AI)和機器學習技術可以提高內容過濾和監控的準確性和效率。這些技術可以更主動地偵測和阻止危險資訊,從而為市場成長創造更廣泛的機會。
認為家長監護軟體可以為兒童上網提供全面保護的家長可能會過度依賴它。然而,沒有任何程序是容錯的,兒童有時會找到規避或關閉這些控制的方法。此外,一些家長控制程序可能限制過度,並阻止訪問相關學術網站和資訊。因此,兒童可能無法存取有用的網路資源。另一方面,某些技術可能無法充分阻止危險內容。這可能會讓兒童接觸到不適當或有害的內容,並違反軟體的預期目的。
由於 COVID-19 大流行,學校和其他教育機構暫時關閉,影響了世界各地兒童的學習活動。根據聯合國教科文組織的預測,從 2020 年 3 月起,約有 13 億名學生將無法上學或上大學。此外,這次疫情迫使教育機構開始提供線上課程。為了跟上教育系統的快速變化,許多兒童都擁有了自己的電子設備,如行動電話、平板電腦和電腦。由於直接存取智慧型裝置以及過度接觸網路和數位平台,兒童的生活可能會受到嚴重影響,這對家長監護軟體市場的成長產生了積極影響。
隨著兒童使用智慧型手機的時間增加,預計 Android部門將出現良好成長,並且 Android部門預計將在預測期內快速成長。此外,由於低收入父母現在可以購買智慧型手機用於兒童的教育,因此對基於 Android 作業系統建立的家長控制應用程式的需求預計將會增加。與此類似,許多公司正在提供跨平台/多平台軟體,以方便地監控所有家庭設備上的娛樂平台,從而推動了對此類軟體的需求。
預計教育機構領域在預測期內將以最高的年複合成長率成長。隨著政府支持數位教育的措施越來越多,教育機構也擴大採用這項計畫。政府正在重點實施該軟體來保護學生的網路通訊。該軟體允許教育機構監控學生的線上活動並防止他們訪問不當的網站、內容和應用程式。
預計北美在預測期內將佔據最大的市場佔有率,因為它是教育產業數位化最早採用的地區之一。該軟體在北美的流行得益於針對兒童網路安全的嚴格政府法規。例如,在美國,有《兒童網路隱私權保護法》(COPPA)等法規,家長對虐待兒童、網路霸凌、性騷擾等網路犯罪的盛行越來越關注,認知不斷增強。的需要安裝。
預計亞太地區在預測期內的年複合成長率最高。這是因為促進數位素養和擴大低成本智慧型手機使用範圍的嘗試正在刺激網路普及的提高。隨著兒童和青少年上網次數的增加,對家長監護軟體的需求也隨之增加。許多亞太國家的經濟不斷擴張,促使中階不斷壯大,並改善了獲得科技的機會。這些家庭更有可能為兒童購買數位玩具和家長控制應用程式。
According to Stratistics MRC, the Global Parental Control Software Market is accounted for $1.27 billion in 2023 and is expected to reach $3.32 billion by 2030 growing at a CAGR of 14.7% during the forecast period. The use of the internet and digital devices by children can be monitored and controlled by parents or other adults using parental control software. Its main goals are to safeguard kids from offensive or hazardous online information, regulate screen time, and encourage responsible online conduct. On PCs, cellphones, tablets, and other internet-connected devices, parental control software can be installed to provide a complete approach to keeping kids safe and responsible online.
According to a 2019 Common Sense Media survey, smartphone use grew among all age groups in the last four years, especially among the youngest generation. As a result of increase in parental scrutiny and regulation, social media sites have implemented parental control locking tools that help parents gauge the amount of time children spend on social media and the internet.
It is anticipated that social media platforms and applications will continue to grow rapidly and become the main source of data, interaction, and communication. The lack of knowledge and experience with social media applications may have negative effects on a child's mental health, which could worry the parents. In the past four years, smartphone use has increased across the board, but mainly among younger generations. Social media sites have incorporated parental control lockdown features that assist parents in determining how much time children spend on social media and the internet as a result of increased parental monitoring and regulation. The market for parental control software is anticipated to rise as a result.
For parents who are not proficient with technology, setting up and installing parental control software might be challenging. Some users may be put off by the complexity of installation and customization. Software for parental control may be resisted by kids and teenagers because they feel it invades their privacy and autonomy. Family disputes may result from this resistance. Additionally, children who are tech-savvy may try to get around parental control restrictions by employing virtual private networks (VPNs) or other hacks to access the blocked content.
Providers of parental control software can keep expanding their feature sets to give complete solutions. Enhancing content filtering, screen time management, social media monitoring, and location tracking, and offering insights into kids' online behaviour are some of the things that are covered. The precision and efficiency of content filtering and monitoring can be increased by utilizing artificial intelligence (AI) and machine learning techniques. These technologies can support more proactive detection and blocking of dangerous information thus creating wide range of opportunities towards the growth of the market.
Parents who believe that parental control software offers comprehensive protection for their children online may rely on it excessively. However, no program is fault-tolerant, and kids occasionally figure out how to go around or turn off these controls. Moreover, certain parental control programs may be unduly restrictive, preventing access to appropriate and scholarly websites and information. This may prevent a child from using beneficial web resources. On the other hand, certain technologies might not be able to adequately prevent hazardous content. This could undermine the software's intended aim by exposing kids to inappropriate or harmful content.
Children's learning activities were impacted worldwide by the COVID-19 pandemic's temporary shutdown of schools and other educational institutions. Around 1.3 billion pupils will be unable to attend school or university starting in March 2020, according to projections made by UNESCO. Additionally, the epidemic forced educational institutions to start offering online courses. In order to keep up with sudden changes in the educational system, many kids were given personal electronics including cellphones, tablets, computers, and more. Children's life could be badly impacted by their direct access to smart devices and their overexposure to the internet and digital platforms which has positively impacted for the growth of the parental control software market.
The android segment is estimated to have a lucrative growth, as kids spend more time using smartphones, the Android category is expected to increase quickly during the forecasted period. Additionally, low-income parents can now buy smartphones for their children's education, which is predicted to increase demand for parental control apps built on the Android operating system. Similar to this, a number of firms are providing cross-platform/multiplatform software to conveniently monitor entertainment platforms on all home devices, fuelling demand for this type of software.
The educational institutes segment is anticipated to witness the highest CAGR growth during the forecast period, due to an increase in government initiatives to support digital education, educational institutions are also increasingly embracing the program. Governments are concentrating on putting this software in place to protect students' internet communications. With the use of this software, educational institutions can keep an eye on their students' online activity and prevent them from accessing any inappropriate websites, content, or applications.
North America is projected to hold the largest market share during the forecast period owing to the region's early embrace of digitalization in the education industry. The popularity of this software in North America is accelerating due to strict government rules addressing kids' online safety. To protect children's information, for instance, regulations like the Children Online Privacy Protection Act (COPPA) in the U.S. Parents are becoming increasingly concerned about the number of online crimes like child abuse, cyberbullying, and sexual harassment, which has raised awareness of the necessity of installing this software on a child's device.
Asia Pacific is projected to have the highest CAGR over the forecast period, owing to the rise in internet penetration, which is being fuelled by attempts to promote digital literacy and expand access to low-cost smartphones. The need for parental control software has grown as internet access among kids and teenagers has increased. The economies of many APAC nations are expanding, which has resulted in a rise in the middle class and improved access to technology. These households are more likely to spend money on digital toys and parental control apps for their kids.
Some of the key players profiled in the Parental Control Software Market include: Alphabet Inc., AO Kaspersky Lab, AT&T, Avast Software s.r.o., Bitdefender, BullGuard, Cisco System Inc., Content Watch Holdings, Inc., Google, McAfee LLC, Netsanity, Inc., NortonLifeLock Inc., Qustodio LLC, SaferKid, Symantec Corporation, T-Mobile USA, Inc., Verizon and Webroot Inc.
In September 2023, Kaspersky Digital Footprint Intelligence expands brand protection capabilities with update. The updated solution can now monitor, detect and takedown fake accounts on Facebook, Snapchat, Instagram and Twitter as well as fake applications in AppStore and GooglePlay.
In August 2023, Bitdefender completes acquisition of Horangi Cyber Security, the acquisition expands the attack surface monitoring capabilities of Bitdefender's product and services portfolio and allows business customers worldwide to overcome a broader range of cybersecurity challenges.
In August 2023, Bitdefender Enhances Security for iOS Devices with Proactive Protection against Text Messaging and Calendar Scams, the new technology protects users from phishing scams delivered through SMS/MMS messages and calendar invites.