市場調查報告書
商品編碼
1423662
到 2030 年消費者網路附加儲存市場預測:按安裝類型、儲存類型、儲存容量、設計、部署、公司規模和地區進行的全球分析Consumer Network Attached Storage Market Forecasts to 2030 - Global Analysis By Mount Type (Rackmount, Standalone and Other Mount Types), Storage Type, Storage Capacity, Design, Deployment, Enterprise Size and By Geography |
根據Stratistics MRC預測,2023年全球消費者網路附加儲存市場規模將達55億美元,預計2030年將達到135億美元,預測期內複合年成長率為13.6%。
消費者網路附加儲存 (NAS) 市場是指為個人消費者生產、分銷和使用客製化 NAS 設備的行業。 NAS 是一種連接到家庭網路的專用儲存設備,可讓使用者從家庭中的多個設備儲存、管理和存取文件、照片、影片和音樂等數位內容。這些設備提供了方便、集中的儲存解決方案,並且通常具有方便用戶使用的介面和強大的資料保護機制。由於對高效家庭資料管理、備份和媒體串流解決方案的需求不斷成長,消費者 NAS 市場正在經歷顯著成長。
IDC 報告顯示,2020 年連網型設備銷售量達到約 410 億台,預計到 2025 年將達到約 750 億台。
對大規模、有組織的儲存解決方案的需求不斷成長
隨著高清影片、海量照片庫和海量音樂收藏等數位內容的指數級成長,個人面臨有效管理和存取資料的挑戰。消費性 NAS 設備透過提供大容量、有組織且集中的儲存解決方案來滿足這一需求。用戶要求以安全且易於存取的方式整合不同的數位資產,從而推動了 NAS 解決方案在家庭中的採用。此外,這些設備處理大量資料的能力,加上方便用戶使用的介面和強大的資料保護機制等功能,使其可靠且擴充性,可以管理新興的數位生活方式。它被定位為個人的必備工具以及尋求高品質解決方案的家庭。
安全問題
隨著組織越來越依賴 NAS 設備來儲存和管理敏感的個人資料,潛在安全漏洞的風險已成為首要關注的問題。消費者擔心 NAS 系統中的漏洞可能會導致未授權存取、資料被盜,甚至使他們的個人資訊面臨風險。保護這些設備的責任通常落在使用者自己身上,要求他們瀏覽複雜的安全設定和通訊協定。然而,這對於技術專業知識有限的個人來說可能很困難,並且可能導致錯誤配置和漏洞。此外,隨著網路威脅的發展,NAS 系統必須不斷更新安全功能,這給製造商帶來了持續的挑戰。
智慧家庭科技的興起
隨著家庭與眾多智慧型裝置(從保全攝影機到恆溫器再到語音助理)的互聯越來越緊密,對集中式資料中心的需求變得至關重要。消費者 NAS 設備無縫整合到智慧家庭生態系統中,並作為管理和儲存這些不同設備產生的資料的重要儲存庫。這種整合有助於高效的資料共用、備份和可存取性,從而改善整體智慧家庭體驗。 NAS 解決方案在簡化互連設備之間的通訊方面發揮關鍵作用,使用戶能夠輕鬆管理和檢索資料,同時維護安全且集中的儲存基礎架構。
成本考慮
購買 NAS 硬體所需的初始投資,加上擴展儲存容量的潛在持續成本,可能會阻止對價格敏感的消費者。雖然 NAS 設備提供了集中資料儲存和可存取性等有價值的功能,但相關成本可能成為某些個人進入的障礙。然而,對額外硬碟或高級功能的需求可能會進一步增加整體成本並限制 NAS 解決方案的市場吸引力。隨著包括雲端服務在內的競爭儲存選項變得更具成本效益且易於使用,消費者對雲端解決方案越來越感興趣,特別是考慮到雲端解決方案的潛在可擴充性,而無需前期投資硬體。您最終可能會選擇一個選項更適合您的預算。
遠距工作的普及以及封鎖期間對數位內容的依賴增加導致個人資料儲存解決方案的需求激增。經濟不確定性導致一些消費者優先考慮必要的支出,影響了他們投資 NAS 設備的意願。供應鏈中斷和製造挑戰也導致了零星的產品短缺。從積極的一面來看,對強大的家庭資料管理解決方案的需求增加,並且對 NAS 設備的興趣增加。向遠距學習和娛樂的轉變進一步強調了高效儲存的重要性。
預計機架安裝部分在預測期內將是最大的部分
由於對可擴展和節省空間的儲存解決方案的需求不斷增加,機架安裝部分預計將成為預測期內最大的部分。消費者,尤其是具有高階儲存需求的消費者,正在轉向機架式 NAS 系統,以獲得更高的儲存容量和效能。這些設備設計為安裝在標準伺服器機架中,非常適合需要考慮占地面積的環境。此外,機架式部分迎合了精通技術的使用者、專業消費者和尋求具有 RAID 配置和增強處理能力等高級功能的集中式儲存解決方案的小型企業。
硬碟機 (HDD) 領域預計在預測期內複合年成長率最高。
硬碟機 (HDD) 領域預計在預測期內將實現最高的複合年成長率,因為它在提供經濟高效的大容量儲存解決方案方面發揮關鍵作用。基於 HDD 的 NAS 設備為用戶提供了價格實惠且儲存容量充足的有吸引力的組合,從而吸引了廣泛的消費群體。隨著數位內容的不斷激增,消費者需要越來越廣泛的可靠儲存選項,而 HDD 可以有效滿足這一需求。 HDD 的經濟性使製造商能夠提供價格具有競爭力的 NAS 設備,吸引從家庭辦公室到多媒體愛好者等各種用戶。
預計亞太地區在預測期內將保持最大的市場佔有率。在中國、印度和日本等國家,快速的都市化、可支配收入的增加以及不斷壯大的中階正在推動對包括 NAS 設備在內的先進技術產品的需求。遠距工作、數位內容創建和智慧家庭採用的趨勢不斷上升,推動了對高效資料儲存解決方案的需求,進一步推動了該地區的消費者 NAS 市場。
由於資料安全意識的提高和對無縫連接的渴望有助於 NAS 設備在精通技術的消費者中的普及,北美地區在預測期內將出現盈利。該地區的高技術採用率及其成熟的IT基礎設施為 NAS 解決方案的普及創造了肥沃的土壤。此外,北美精通技術的消費者群體需要尖端的解決方案,而製造商則以創新功能、與智慧家庭生態系統的無縫整合以及增強的安全通訊協定來應對。
According to Stratistics MRC, the Global Consumer Network Attached Storage Market is accounted for $5.5 billion in 2023 and is expected to reach $13.5 billion by 2030 growing at a CAGR of 13.6% during the forecast period. The Consumer Network Attached Storage (NAS) market refers to the industry that encompasses the production, distribution, and utilization of NAS devices tailored for individual consumers. NAS is a specialized storage device that connects to a home network, allowing users to store, manage, and access digital content such as documents, photos, videos, and music from multiple devices within their household. These devices offer centralized and convenient storage solutions, often featuring user-friendly interfaces and robust data protection mechanisms. The Consumer NAS market has witnessed significant growth due to the increasing demand for efficient home data management, backup, and media streaming solutions.
According to the IDC report, in 2020, the connected devices sale reached around 41 billion devices and is projected to reach approximately 75 billion devices by 2025.
Increased need for large-scale and organized storage solutions
With the exponential growth of digital content, including high-definition videos, extensive photo libraries, and expansive music collections, individuals face the challenge of managing and accessing their data efficiently. Consumer NAS devices address this need by providing centralized storage solutions that are both capacious and organized. Users seek to consolidate their diverse digital assets in a secure and easily accessible manner, fostering the adoption of NAS solutions in households. Furthermore, the ability of these devices to accommodate vast amounts of data, coupled with features like user-friendly interfaces and robust data protection mechanisms, positions them as indispensable tools for individuals and families seeking a reliable and scalable solution to manage their burgeoning digital lifestyles.
Security concerns
As users increasingly rely on NAS devices to store and manage sensitive personal data, the risk of potential security breaches becomes a paramount worry. Consumers fear unauthorized access, data theft, or vulnerabilities in NAS systems that could compromise their private information. The responsibility of securing these devices often falls on the users themselves, requiring them to navigate complex security settings and protocols. However, this can pose a challenge for individuals with limited technical expertise, potentially leading to misconfigurations and vulnerabilities. Additionally, as cyber threats evolve, NAS systems must continually update their security features to stay ahead, creating an ongoing challenge for manufacturers.
Rise of smart home technologies
As homes become increasingly interconnected with a multitude of smart devices, ranging from security cameras to thermostats and voice-activated assistants, the need for a centralized data hub becomes imperative. Consumer NAS devices seamlessly integrate into smart home ecosystems, serving as a pivotal repository for managing and storing data generated by these diverse devices. This integration facilitates efficient data sharing, backup, and accessibility, enhancing the overall smart home experience. NAS solutions play a crucial role in streamlining communication among interconnected devices, enabling users to effortlessly manage and retrieve data while maintaining a secure and centralized storage infrastructure.
Cost considerations
The initial investment required for purchasing NAS hardware, coupled with potential ongoing expenses for expanding storage capacity, can deter price-sensitive consumers. While NAS devices offer valuable features such as centralized data storage and accessibility, the associated costs may pose a barrier to entry for some individuals. However, the need for additional hard drives or premium features can further elevate the overall expense, limiting the market appeal of NAS solutions. As competing storage options, including cloud services, become increasingly cost-effective and user-friendly, consumers may opt for alternatives that appear more budget-friendly, especially when considering the potential scalability of cloud solutions without the upfront hardware investment.
With the widespread adoption of remote work and increased reliance on digital content during lockdowns, the demand for personal data storage solutions surged. Economic uncertainties prompted some consumers to prioritize essential spending, affecting the willingness to invest in NAS devices. Supply chain disruptions and manufacturing challenges also led to sporadic product shortages. On the positive side, the need for robust home data management solutions intensified, driving interest in NAS devices. The shift towards remote learning and entertainment further emphasized the importance of efficient storage.
The rackmount segment is expected to be the largest during the forecast period
Rackmount segment is expected to be the largest during the forecast period due to increasing demand for scalable and space-efficient storage solutions. Consumers, particularly those with advanced storage needs, are turning to Rackmount NAS systems for their higher storage capacity and performance capabilities. These devices are designed to be mounted in standard server racks, making them ideal for environments where floor space is a consideration. Additionally, the Rackmount segment caters to tech-savvy users, prosumers, and small businesses seeking centralized storage solutions with advanced features such as RAID configurations and enhanced processing power.
The Hard Disk Drive (HDD) segment is expected to have the highest CAGR during the forecast period
Hard Disk Drive (HDD) segment is expected to have the highest CAGR during the forecast period due to its pivotal role in providing cost-effective and high-capacity storage solutions. HDD-based NAS devices offer users a compelling combination of affordability and ample storage space, making them attractive for a broad consumer base. As digital content continues to proliferate, consumers increasingly seek expansive and reliable storage options, and HDDs fulfill this demand efficiently. The affordability of HDDs allows manufacturers to offer competitively priced NAS devices, appealing to a diverse range of users, from home offices to multimedia enthusiasts.
Asia Pacific region is poised to hold largest market share over the extrapolated period. Rapid urbanization, increasing disposable income, and a burgeoning middle class in countries like China, India, and Japan are driving the demand for advanced technology products, including NAS devices. The escalating trend of remote work, digital content creation, and smart home adoption has propelled the need for efficient data storage solutions, further boosting the Consumer NAS market in the region.
North America region is estimated to witness profitable growth over the projected period owing to the growing awareness of data security and the desire for seamless connectivity contribute to the popularity of NAS devices among tech-savvy consumers. The region's high technology adoption rates, coupled with a mature IT infrastructure, create a fertile ground for the proliferation of NAS solutions. Moreover, the tech-savvy consumer base in North America seeks cutting-edge solutions, and manufacturers are responding with innovative features, seamless integration with smart home ecosystems, and enhanced security protocols.
Key players in the market
Some of the key players in Consumer Network Attached Storage market include ASUSTOR Inc, Buffalo America Inc, Dell Inc, D-Link Corporation, Drobo Inc, NEC Corporation, Netgear Inc, QNAP Systems, Inc, Seagate Technology Public Limited Company, Synology Inc, TerraMaster, Western Digital Corporation and ZyXEL Communications Inc.
In March 2023, two new Diskstations, including DS423 and DS423+ were introduced by Synology. The novel all-in-one storage solutions are designed for home offices and small businesses.
In January 2023, QNAP Systems, Inc. launched cutting-edge NAS solutions by employing a new storage interface and technologies.
In October 2022, QNAP introduced TVS-hx74 ZFS NAS featuring 12th Gen Intel Core multi-thread processors. It is specifically designed for virtualization applications.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.