市場調查報告書
商品編碼
1447147
2030 年膚色調理產品市場預測:按產品類型、活性成分、分銷管道、應用、最終用戶和地區進行的全球分析Skin Lightening Products Market Forecasts to 2030 - Global Analysis By Product Type, Active Ingredient, Distribution Channel, Application, End User and By Geography |
根據 Stratistics MRC 的數據,2023 年全球膚色調理產品市場規模為 114 億美元,預計在預測期內將以 7.5% 的年複合成長率成長,並在 2030 年達到 189 億美元。
膚色調理產品是一種旨在減少黑色素生成和提亮膚色的美容解決方案。這些產品通常含有對苯二酚、曲酸和熊果苷等成分,可抑制黑色素的合成。有些人用它來解決色素沉著和黑斑,但它的廣泛使用引起了人們的擔憂。
根據 SkinStore 的報告,美國人每年平均在護膚上花費 322.88 美元。因此,預計該地區的市場在短期內將顯著成長。
不斷提高的美容標準
隨著消費者尋求產品來實現其理想膚色,社會壓力和媒體影響力正在促進市場擴張。這種趨勢推動創新,製造商開發先進的配方。然而,對提倡不切實際理想的公平標準的擔憂也在增加,導致社會態度改變。此外,一些消費者現在優先考慮整體性,崇尚多樣化的膚色,並挑戰傳統美白化妝品的主導地位。
有害的副作用
包括皮膚刺激和損傷在內的副作用會削弱消費者的信心,進而對市場需求產生負面影響。人們對健康風險的認知不斷增強以及對氫醌等成分的監管審查進一步降低了產品的可靠性。消費者目前優先考慮安全,轉向天然替代品,並引導美容行業轉向更道德和永續的做法,這阻礙了市場成長。
對天然和有機化妝品的需求不斷成長
隨著消費者越來越關注健康和環境,他們要求產品含有更少的化學物質。這種轉變正在推動護膚行業對天然和有機替代品的需求增加。因此,隨著消費者優先考慮更安全、更永續的選擇,含有刺激性化學物質的傳統美白化妝品面臨挑戰。市場正在透過融入天然成分、提高透明度和強調道德實踐來適應。
缺乏長期療效
提供暫時效果的產品會導致用戶幻滅,進而導致市場需求下降。隨著消費者尋求永久解決方案,市場正在努力保持其吸引力。挑戰在於解決短期成果和持久影響之間的差距。該行業要取得成功,必須創新地開發能夠提供持續效果的配方,並滿足消費者不斷變化的期望,這些消費者優先考慮能夠隨著時間的推移提供一致和持續效果的產品。
COVID-19 的影響
封鎖、經濟不確定性以及健康意識的增強減少了對化妝品(包括膚色調理產品)的需求。供應鏈中斷、生產延誤和消費者支出減少進一步阻礙了市場成長。此外,疫情也促使人們重新思考社會美容標準,並提倡採用更全面、更自然的護膚方法。
酪胺酸酶抑制劑領域預計將成為預測期內最大的市場
由於酪胺酸酶抑制劑在抑制黑色素生成方面發揮關鍵作用,因此預計將出現良好的成長。結果是膚色較亮,可以解決色素沉澱和膚色不均勻等問題。酪胺酸酶抑制劑的使用為尋求更明亮、更均勻皮膚的個人提供了有效的解決方案,對皮膚線條調理產品市場產生了重大影響。隨著消費者越來越重視護膚,對這些產品的需求激增,推動了市場成長。
預計色素沉澱領域在預測期內年複合成長率最高
隨著消費者尋求有效的解決方案來解決膚色不均、老年斑和變色問題,色素沉著領域預計將在預測期內實現最高的年複合成長率,從而促進市場擴張。製造商正在透過開發針對色素沉著的創新配方來應對,其中含有對苯二酚、曲酸和維生素 C 等成分。
由於該地區對更安全、侵入性較小的整容手術的偏好不斷增強以及美容意識不斷增強,預計亞太地區將在預測期內佔據最大的市場佔有率。印度和中國的護膚品支出正在增加,預計這將提振市場。中國女性對美麗的意識非常高,這是因為她們的皮膚負責許多與皮膚相關的問題。許多女性消費者將年收入的40%花在奢華護膚品上。
北美是寶潔和聯合利華等知名皮膚調理產品製造商的所在地,並且擁有充足的零售商基礎設施,預計將支持該地區的市場成長,預計該地區的年複合成長率最高。此外,美國和加拿大的消費者願意為年輕的外表以及更明亮、更有光澤的皮膚支付高價。
According to Stratistics MRC, the Global Skin Lightening Products Market is accounted for $11.4 billion in 2023 and is expected to reach $18.9 billion by 2030 growing at a CAGR of 7.5% during the forecast period. Skin lightening products are cosmetic solutions designed to reduce melanin production, aiming to lighten skin tone. These products often contain ingredients like hydroquinone, kojic acid, and arbutin, which inhibit melanin synthesis. While some people use them to address hyperpigmentation or dark spots, their widespread use raises concerns.
According to a SkinStore report, on average, Americans spend USD 322.88 on skincare per year. Hence, the market in the region will witness substantial growth in the foreseeable future.
Growing beauty standards
Social pressures and media influence contribute to the market's expansion as consumers seek products to achieve a perceived ideal complexion. This trend drives innovation, with manufacturers developing advanced formulations. However, there's a simultaneous rise in concerns about fairness standards promoting unrealistic ideals, leading to a shift in societal attitudes. Additionally, some consumers now prioritize inclusivity and celebrate diverse skin tones, challenging the traditional dominance of skin lightening products.
Harmful side effects
Adverse reactions, including skin irritation and damage, have eroded consumer trust, resulting in a negative impact on market demand. Increasing awareness of health risks and regulatory scrutiny on ingredients like hydroquinone further contribute to a decline in product credibility. Consumers are now prioritizing safety, shifting towards natural alternatives, and steering the beauty industry towards more ethical and sustainable practices which is hampering the market growth.
Growing demand for natural and organic cosmetics
Consumers, increasingly conscious of health and environmental concerns, seek products with fewer chemicals. This shift has prompted a rise in the demand for natural and organic alternatives in the skincare industry. Consequently, traditional skin lightening products containing harsh chemicals face challenges as consumers prioritize safer and sustainable options. The market adapts by incorporating natural ingredients, promoting transparency, and emphasizing ethical practices.
Lack of long-term efficacy
Products offering temporary results contribute to disillusionment among users, leading to diminished market demand. As consumers seek enduring solutions, the market struggles to retain its appeal. The challenge lies in addressing the gap between short-term outcomes and sustained effectiveness. To thrive, the industry must innovate and develop formulations that deliver lasting results, meeting the evolving expectations of consumers who prioritize products capable of providing consistent and enduring benefits over time.
Covid-19 Impact
Lockdowns, economic uncertainties, and increased awareness of health and wellness led to a decline in demand for cosmetic products, including skin lightening products. Disruption in the supply chain, production delays, and reduced consumer spending further hampered market growth. Additionally, the pandemic prompted a societal reevaluation of beauty standards, promoting a more inclusive and natural approach to skincare.
The tyrosinase inhibitors segment is expected to be the largest during the forecast period
The tyrosinase inhibitors segment is estimated to have a lucrative growth, due to its pivotal role in inhibiting melanin production. This results in a lighter skin tone, addressing issues like hyperpigmentation and uneven skin tone. The use of tyrosinase inhibitors has significantly impacted the skin lightening products Market by offering effective solutions for individuals seeking brighter and more uniform skin. As consumers increasingly prioritize skincare, the demand for these products has surged, driving market growth.
The hyperpigmentation segment is expected to have the highest CAGR during the forecast period
The hyperpigmentation segment is anticipated to witness the highest CAGR growth during the forecast period, as consumers seek effective solutions to address uneven skin tone, dark spots, and discoloration, contributing to the market's expansion. Manufacturers respond by developing innovative formulations targeting hyperpigmentation, incorporating ingredients like hydroquinone, kojic acid, and vitamin C. As awareness and societal emphasis on skin aesthetics increase, the skin lightening products Market
Asia Pacific is projected to hold the largest market share during the forecast period owing to the rising preference for safer and less invasive choices to cosmetic surgeries, and increasing beauty awareness in the region. India and China are expected to boost the market as spending on skin care products is increased in these countries. The Chinese women are more conscious about their beauty and this is due to that their skin is attentive to many skin-related issues. Many female consumers are dropping until 40% of their annual salary on high-end skincare products.
North America is projected to have the highest CAGR over the forecast period, owing to the presence of established skin-lightening product manufacturers in North America, such as Procter & Gamble and Unilever, along with the growing infrastructure facilities for retailers, is expected to support the growth of the market in the region. Further, consumers from the U.S. and Canada are willing to pay a high price for a youthful appearance along with brighter and glowing skin.
Key players in the market
Some of the key players in the Skin Lightening Products Market include Beiersdorf AG, L'Oreal S.A., Unilever, Himalaya Global Holdings Ltd., Lotus Herbals Pvt. Ltd., VLCC Health Care Limited, Avon Products, Inc., Kanebo Cosmetics Inc., Procter & Gamble, Shiseido Co., Ltd., KAO Corporation, Estee Lauder, Revlon In, Oriflame Cosmetics S.A, Kaya Skin Clinic., Kiehls, Rozge Cosmeceutical, Civant LLC, Emami ltd and Bio Veda Action Research Co.
In January 2024, L'Oreal to acquire Gjosa, environmental water tech startup behind breakthrough Water Saver innovations, the patented water fragmentation technology in the L'Oreal Professionnel Water Saver by Gjosa allows hair salons to reduce water consumption at the backbar
In January 2024, L'Oreal Groupe unveils Airlight Pro, a breakthrough professional-grade hair drying tool that cares for the hair and for the planet at CES(R) 2024. AirLight Pro uses a combination of infrared-light technology and wind to care for the hair with visually smoother and hydrated hair.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.