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1462639

2030 年精準葡萄栽培市場預測：按成分、應用和地區分類的全球分析

Precision Viticulture Market Forecasts to 2030 - Global Analysis By Component (Hardware, Software and Services), Application (Yield Monitoring, Field Mapping, Crop Scouting and Other Applications) and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據Stratistics MRC預測，2023年全球精準葡萄栽培（葡萄栽培）市場規模將達到16.6億美元，預測期內年複合成長率為13.2%，到2030年預計將達到39.6億美元。

精準葡萄栽培是一種利用 GPS、遙感探測和資料分析等先進技術來最佳化葡萄園葡萄生產的農業方法。透過收集和分析各種因素的資料，包括土壤濕度、營養水平和葡萄藤健康狀況，種植者可以根據葡萄園的具體需求做出明智的決策。透過準確管理葡萄園的變異性，種植者可以減少與害蟲和惡劣天氣條件相關的風險，最終提高盈利和環境管理。

《應用遙感期刊》的一項研究表明，整合此類技術可以將葡萄園的用水效率提高 15-20%。

對優質葡萄的需求不斷成長

消費者重視葡萄酒的品質和一致性，這給葡萄園主帶來了生產優質葡萄的壓力。精準葡萄栽培採用地理資訊系統（GIS）、全球定位系統（GPS）和遙感等先進技術來精確管理葡萄園營運，幫助種植者實現這一目標。根據即時資料和葡萄園位置最佳化灌溉、施肥和病蟲害防治等因素，以確保葡萄藤準確地獲得最佳生長和果實發育所需的投入。

初始投資高

培訓人力資源來操作這些技術和解釋資料所需的初始投資很高。對於小型葡萄園或財力有限的葡萄園來說，儘管精準葡萄栽培具有潛在的好處，但這些初始成本可能令人望而卻步。此外，投資回報可能不會立竿見影，這進一步阻礙了採用潛力。因此，高昂的初始成本造成了進入壁壘，限制了精準葡萄栽培的普及，並減緩了葡萄酒行業的創新和技術進步的步伐。

越來越多採用物聯網和巨量資料分析

整合到葡萄園管理系統中的物聯網設備從整個葡萄園安裝的感測器收集大量即時資料，並分析土壤濕度、溫度、濕度和葡萄樹健康狀況等重要參數。使用先進的巨量資料分析工具對這些資料進行處理和分析，為生產者提供可行的見解。有了這些見解，種植者就可以就灌溉計劃、疾病管理、收穫時機和葡萄園營運的其他重要方面做出明智的決定。這種方法使種植者能夠最佳化資源利用，最大限度地減少浪費並最大限度地提高葡萄品質和產量。

過度依賴科技的風險

雖然精準葡萄栽培技術具有許多好處，包括提高效率和生產力，但過度依賴這些系統也存在潛在的缺點。過度依賴科技會降低對傳統農業技術和知識的重視。過度依賴自動化決策流程會增加系統故障、技術故障和網路威脅的脆弱性，從而擾亂葡萄園的運作。此外，農業中的人的因素，例如直覺和經驗，可能會被資料主導的方法低估或忽視。

COVID-19 的影響：

最初，全球供應鏈的中斷和旅行限制推遲了設備的採購和使用，並阻礙了精準葡萄栽培技術的引進。經濟擔憂導致一些葡萄園主推遲對先進農業技術的投資，以節省財政資源。然而，隨著疫情的發展，我們開始認知到科技在確保葡萄園運作的彈性和永續性的重要性。

在預測期內，服務業預計將是最大的。

在整個預測期內，服務業佔據最大佔有率。隨著精準葡萄栽培技術變得越來越複雜和多樣化，對支持其實施和利用的專業服務的需求不斷成長。服務供應商提供各種服務，包括根據葡萄園所有者的需求量身定做的諮詢、培訓、維護和支援服務。這些服務有助於縮小技術實施和實用化之間的差距，使葡萄園經營者能夠最大限度地發揮精準葡萄栽培的效益。

庫存管理產業預計在預測期內年複合成長率最高

庫存管理部門預計在預測期內實現盈利成長。隨著精準葡萄栽培技術的日益採用，葡萄園主正在利用先進的庫存管理解決方案來最佳化葡萄園營運。這些解決方案可以即時監控和追蹤葡萄園資源，包括設備、化學品、肥料和葡萄庫存。準確了解存量基準和消費模式使葡萄園管理者能夠最佳化資源配置，最大限度地減少浪費並降低營運成本。

比最大的地區

在估計期間，亞太地區佔據了最大的市場佔有率。隨著該地區中產階級的擴大和可支配收入的增加，對具有獨特風味和特色的優質葡萄酒的需求不斷增加。消費者對更健康和更​​永續產品的偏好的變化正在推動人們對採用環保和對社會負責的方法生產的葡萄酒越來越感興趣。該地區的精準葡萄栽培使葡萄園主能夠透過最佳化葡萄品質和精確管理葡萄園資源來滿足這些消費者的偏好，從而提高永續性。

年複合成長率最高的地區：

預計北美地區在預測期內將實現盈利成長。精準葡萄栽培技術專注於最佳化用水和提高葡萄園效率，在葡萄園管理者中越來越受歡迎。這種資料主導的方法可以根據葡萄樹的獨特需求進行精確的灌溉調度，從而提高作物產量、提高葡萄品質並保護資源。此外，精準葡萄栽培的日益普及符合對永續農業解決方案不斷成長的需求，並支持該地區市場的進一步擴張。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 調查範圍
  • 調查方法
    • 資料探勘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 調查來源
    • 主要調查來源
    • 二次研究資料
    • 先決條件

第3章市場趨勢分析

  • 促進因素
  • 抑制因素
  • 機會
  • 威脅
  • 應用分析
  • 新興市場
  • COVID-19 的影響

第4章波特五力分析

  • 供應商的議價能力
  • 買方議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭公司之間的敵對關係

第5章全球精準葡萄栽培市場：依構成

  • 硬體
    • 無人機
    • 無人曳引機
    • 全球定位系統
    • 行動裝置
    • 遙感探測
  • 軟體
    • 地理資訊系統
    • 雲端基礎
    • 基於網路的
  • 服務
    • 管理服務
      • 農場管理服務
      • 分析服務
    • 專業服務

第6章全球精準葡萄栽培市場：依應用分類

  • 產量監控
    • 離開農場
    • 農場內部
  • 現場測繪
    • 排水測繪
    • 邊界映射
  • 作物偵察
  • 農場勞動力管理
  • 財務管理
  • 庫存控制
  • 灌溉管理
  • 氣象追蹤與預報
  • 其他用途

第7章全球精準葡萄栽培市場：依地區

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東/非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲

第8章 主要進展

  • 合約、夥伴關係、協作和合資企業
  • 收購和合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第9章 公司概況

  • AHA Viticulture
  • Ateknea Solutions
  • Atlas Vineyard Management, LLC
  • Deere & Company
  • Deveron UAS
  • Group ICV
  • Raven Industries
  • TeeJet Technologies
  • Topcon Positioning Systems
  • Trimble Inc
Product Code: SMRC25690

According to Stratistics MRC, the Global Precision Viticulture Market is accounted for $1.66 billion in 2023 and is expected to reach $3.96 billion by 2030 growing at a CAGR of 13.2% during the forecast period. Precision viticulture is an agricultural approach that utilizes advanced technologies such as GPS, remote sensing, and data analytics to optimize grape production in vineyards. By collecting and analyzing data on various factors such as soil moisture, nutrient levels, and vine health, precision viticulture enables growers to make informed decisions tailored to the specific needs of their vineyards. By precisely managing vineyard variability, growers can mitigate risks associated with pests, diseases, and adverse weather conditions, ultimately leading to higher profitability and environmental stewardship.

According to a study by the Journal of Applied Remote Sensing, the integration of such technologies has shown a 15-20% increase in water use efficiency in vineyards.

Market Dynamics:

Driver:

Increasing demand for high-quality grapes

With consumers placing a premium on the quality and consistency of wines, vineyard owners are under pressure to produce grapes of exceptional quality. Precision viticulture enables growers to achieve this goal by employing advanced technologies such as Geographic Information Systems (GIS), Global Positioning Systems (GPS), and remote sensing to precisely manage vineyard operations. By optimizing factors like irrigation, fertilization, and pest control based on real-time data and site-specific conditions, precision viticulture ensures that grapevines receive the exact inputs they need for optimal growth and fruit development.

Restraint:

High initial investment

Training personnel to operate and interpret data from these technologies adds to the upfront costs. For smaller vineyards or those with limited financial resources, these initial expenses can be prohibitive, preventing them from adopting precision viticulture despite its potential benefits. The return on investment may not be immediate, further deterring potential adopters. Consequently, the high upfront costs act as a barrier to entry, limiting the widespread adoption of precision viticulture and slowing down the pace of innovation and technological advancement in the wine industry.

Opportunity:

Rising adoption of IoT and big data analytics

IoT devices integrated into vineyard management systems collect vast amounts of real-time data from sensors placed throughout the vineyard, monitoring crucial parameters such as soil moisture, temperature, humidity, and vine health. This data is then processed and analyzed using advanced Big Data Analytics tools to generate actionable insights for growers. By leveraging these insights, growers can make informed decisions regarding irrigation scheduling, disease management, harvesting times, and other critical aspects of vineyard operations. This approach enables growers to optimize resource utilization, minimize waste, and maximize grape quality and yield.

Threat:

Risk of overreliance on technology

While precision viticulture technologies offer numerous benefits, including enhanced efficiency and productivity, there is a potential downside to becoming excessively dependent on these systems. Overreliance on technology may lead to a diminishing emphasis on traditional farming skills and knowledge. Excessive dependence on automated decision-making processes could increase vulnerability to system failures, technical glitches, or cyber threats, disrupting vineyard operations. Moreover, the human element of farming, such as intuition and experience, may be undervalued or overlooked in favor of data-driven approaches.

Covid-19 Impact:

Initially, disruptions in the global supply chain and restrictions on movement hindered the adoption of precision viticulture technologies due to delays in equipment procurement and implementation. Economic uncertainties prompted some vineyard owners to postpone investments in advanced agricultural technologies to conserve financial resources. However, as the pandemic progressed, there was a growing recognition of the importance of technology in ensuring the resilience and sustainability of vineyard operations.

The services segment is expected to be the largest during the forecast period

Services segment commanded the largest share throughout the projection period. As precision viticulture technologies become increasingly sophisticated and diverse, there is a growing demand for specialized services to support their implementation and utilization. Service providers offer a range of offerings, including consultancy, training, maintenance, and support services tailored to the needs of vineyard owners. These services help bridge the gap between technology adoption and practical application, enabling vineyard operators to maximize the benefits of precision viticulture.

The inventory management segment is expected to have the highest CAGR during the forecast period

Inventory Management segment is poised to witness profitable growth over the estimation period. With the increasing adoption of precision viticulture technologies, vineyard owners are leveraging advanced inventory management solutions to optimize their operations. These solutions enable real-time monitoring and tracking of vineyard resources such as equipment, chemicals, fertilizers, and grape inventory. By accurately assessing inventory levels and consumption patterns, vineyard managers can optimize resource allocation, minimize waste, and reduce operational costs.

Region with largest share:

Asia Pacific region dominated the largest share of the market during the extrapolated period. As the region's middle class expands and disposable incomes rise, there is a growing demand for high-quality wines with distinct flavors and characteristics. Evolving consumer tastes towards healthier and more sustainable products have spurred interest in wines produced using environmentally friendly and socially responsible practices. Precision viticulture in the region enables vineyard owners to meet these changing consumer preferences by optimizing grape quality and enhancing sustainability through precise management of vineyard resources.

Region with highest CAGR:

North America region is projected to witness profitable growth over the forecasted period. With a focus on optimizing water usage and enhancing vineyard efficiency, precision viticulture techniques are gaining traction among vineyard operators. This data-driven approach allows for precise irrigation scheduling tailored to the specific needs of grapevines, leading to improved crop yields, higher quality grapes, and resource conservation. Moreover, the increasing adoption of precision viticulture practices aligns with the growing demand for sustainable agriculture solutions, driving further market expansion in the region.

Key players in the market

Some of the key players in Precision Viticulture market include AHA Viticulture, Ateknea Solutions, Atlas Vineyard Management, LLC, Deere & Company, Deveron UAS, Group ICV, Raven Industries, TeeJet Technologies, Topcon Positioning Systems and Trimble Inc.

Key Developments:

In July 2023, the 2023 Sustainable Ag Expo unveiled its initial roster of speakers, showcasing a lineup of viticulture specialists from renowned academic institutions such as Cornell University, California Polytechnic State University, and the University of California, Davis

In March 2023, TerraNIS signed an agreement with Airbus Defence and Space to export Farmstar, the space-based precision farming and crop monitoring service, outside of France.

In February 2023, Kubota Corporation revealed its recent investment in Chouette, a French startup. This emerging AgTech firm specializes in leveraging artificial intelligence (AI) to analyze images acquired through cameras. Its AI technology is designed to identify diseases and assess tree vigor.

In April 2022, Irritec signed a strategic and commercial agreement with Netsens for the international development of an interconnected and sustainable agriculture model.

Components Covered:

  • Hardware
  • Software
  • Services

Applications Covered:

  • Yield Monitoring
  • Field Mapping
  • Crop Scouting
  • Farm Labor Management
  • Financial Management
  • Inventory Management
  • Irrigation Management
  • Weather Tracking & Forecasting
  • Other Applications

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Precision Viticulture Market, By Component

  • 5.1 Introduction
  • 5.2 Hardware
    • 5.2.1 Drones
    • 5.2.2 Driverless Tractors
    • 5.2.3 Global Positioning System
    • 5.2.4 Mobile Devices
    • 5.2.5 Remote sensing
  • 5.3 Software
    • 5.3.1 Geographic Information System
    • 5.3.2 Cloud-based
    • 5.3.3 Web-based
  • 5.4 Services
    • 5.4.1 Managed Services
      • 5.4.1.1 Farm Operation Services
      • 5.4.1.2 Analytical Services
    • 5.4.2 Professional Services

6 Global Precision Viticulture Market, By Application

  • 6.1 Introduction
  • 6.2 Yield Monitoring
    • 6.2.1 Off-farm
    • 6.2.2 On-farm
  • 6.3 Field Mapping
    • 6.3.1 Drainage Mapping
    • 6.3.2 Boundary Mapping
  • 6.4 Crop Scouting
  • 6.5 Farm Labor Management
  • 6.6 Financial Management
  • 6.7 Inventory Management
  • 6.8 Irrigation Management
  • 6.9 Weather Tracking & Forecasting
  • 6.10 Other Applications

7 Global Precision Viticulture Market, By Geography

  • 7.1 Introduction
  • 7.2 North America
    • 7.2.1 US
    • 7.2.2 Canada
    • 7.2.3 Mexico
  • 7.3 Europe
    • 7.3.1 Germany
    • 7.3.2 UK
    • 7.3.3 Italy
    • 7.3.4 France
    • 7.3.5 Spain
    • 7.3.6 Rest of Europe
  • 7.4 Asia Pacific
    • 7.4.1 Japan
    • 7.4.2 China
    • 7.4.3 India
    • 7.4.4 Australia
    • 7.4.5 New Zealand
    • 7.4.6 South Korea
    • 7.4.7 Rest of Asia Pacific
  • 7.5 South America
    • 7.5.1 Argentina
    • 7.5.2 Brazil
    • 7.5.3 Chile
    • 7.5.4 Rest of South America
  • 7.6 Middle East & Africa
    • 7.6.1 Saudi Arabia
    • 7.6.2 UAE
    • 7.6.3 Qatar
    • 7.6.4 South Africa
    • 7.6.5 Rest of Middle East & Africa

8 Key Developments

  • 8.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 8.2 Acquisitions & Mergers
  • 8.3 New Product Launch
  • 8.4 Expansions
  • 8.5 Other Key Strategies

9 Company Profiling

  • 9.1 AHA Viticulture
  • 9.2 Ateknea Solutions
  • 9.3 Atlas Vineyard Management, LLC
  • 9.4 Deere & Company
  • 9.5 Deveron UAS
  • 9.6 Group ICV
  • 9.7 Raven Industries
  • 9.8 TeeJet Technologies
  • 9.9 Topcon Positioning Systems
  • 9.10 Trimble Inc

List of Tables

  • Table 1 Global Precision Viticulture Market Outlook, By Region (2021-2030) ($MN)
  • Table 2 Global Precision Viticulture Market Outlook, By Component (2021-2030) ($MN)
  • Table 3 Global Precision Viticulture Market Outlook, By Hardware (2021-2030) ($MN)
  • Table 4 Global Precision Viticulture Market Outlook, By Drones (2021-2030) ($MN)
  • Table 5 Global Precision Viticulture Market Outlook, By Driverless Tractors (2021-2030) ($MN)
  • Table 6 Global Precision Viticulture Market Outlook, By Global Positioning System (2021-2030) ($MN)
  • Table 7 Global Precision Viticulture Market Outlook, By Mobile Devices (2021-2030) ($MN)
  • Table 8 Global Precision Viticulture Market Outlook, By Remote sensing (2021-2030) ($MN)
  • Table 9 Global Precision Viticulture Market Outlook, By Software (2021-2030) ($MN)
  • Table 10 Global Precision Viticulture Market Outlook, By Geographic Information System (2021-2030) ($MN)
  • Table 11 Global Precision Viticulture Market Outlook, By Cloud-based (2021-2030) ($MN)
  • Table 12 Global Precision Viticulture Market Outlook, By Web-based (2021-2030) ($MN)
  • Table 13 Global Precision Viticulture Market Outlook, By Services (2021-2030) ($MN)
  • Table 14 Global Precision Viticulture Market Outlook, By Managed Services (2021-2030) ($MN)
  • Table 15 Global Precision Viticulture Market Outlook, By Professional Services (2021-2030) ($MN)
  • Table 16 Global Precision Viticulture Market Outlook, By Application (2021-2030) ($MN)
  • Table 17 Global Precision Viticulture Market Outlook, By Yield Monitoring (2021-2030) ($MN)
  • Table 18 Global Precision Viticulture Market Outlook, By Off-farm (2021-2030) ($MN)
  • Table 19 Global Precision Viticulture Market Outlook, By On-farm (2021-2030) ($MN)
  • Table 20 Global Precision Viticulture Market Outlook, By Field Mapping (2021-2030) ($MN)
  • Table 21 Global Precision Viticulture Market Outlook, By Drainage Mapping (2021-2030) ($MN)
  • Table 22 Global Precision Viticulture Market Outlook, By Boundary Mapping (2021-2030) ($MN)
  • Table 23 Global Precision Viticulture Market Outlook, By Crop Scouting (2021-2030) ($MN)
  • Table 24 Global Precision Viticulture Market Outlook, By Farm Labor Management (2021-2030) ($MN)
  • Table 25 Global Precision Viticulture Market Outlook, By Financial Management (2021-2030) ($MN)
  • Table 26 Global Precision Viticulture Market Outlook, By Inventory Management (2021-2030) ($MN)
  • Table 27 Global Precision Viticulture Market Outlook, By Irrigation Management (2021-2030) ($MN)
  • Table 28 Global Precision Viticulture Market Outlook, By Weather Tracking & Forecasting (2021-2030) ($MN)
  • Table 29 Global Precision Viticulture Market Outlook, By Other Applications (2021-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.