市場調查報告書
商品編碼
1530701
全球化妝品和香水玻璃瓶市場預測(截至 2030 年):按產品、分銷管道和地區分析Cosmetics and Perfumery Glass Bottles Market Forecasts to 2030 - Global Analysis By Product, Distribution Channel and By Geography |
2024年,全球化妝品和香水玻璃瓶市場規模為43.1億美元,預計2030年將達到67.7億美元,預測期內複合年成長率為7.8%。化妝品和香水玻璃瓶是必不可少的容器,不僅可以作為實用的儲存容器,還可以增強美容和香水產品的吸引力和展示效果。
這些瓶子由高品質玻璃製成,經過精心設計,可保護其內容物的完整性,避免光線和空氣的影響,以免劣化精緻的配方。美感吸引力同樣重要,優雅的形狀、複雜的設計,有時還有雕刻或獨特的瓶蓋等裝飾。除了功能性之外,這些瓶子還充當品牌宣傳和講故事的畫布,傳達其所含產品的精髓和聲望。
根據Trefis.com統計,全球香水市場近年來穩定成長,預計到2025年將達到524億美元,高於2017年的398億美元。
對奢侈品包裝的需求不斷成長
豪華包裝提高了產品的感知價值,有助於塑造優質品牌形象,並吸引願意支付高價的消費者。玻璃瓶尤其因其美學吸引力以及傳達優雅和精緻的能力而受到青睞。玻璃瓶觸感舒適,並提供符合這些行業消費者期望的高標準的品質感。此外,玻璃是可回收的,吸引了具有環保意識的消費者並實現了永續性目標。化妝品和香水對奢華包裝的需求不斷成長,反映出個人化和體驗式消費品的更廣泛趨勢,而包裝在塑造品牌形象和消費者認知方面發揮關鍵作用。
脆弱性和破損問題
對化妝品和香水玻璃瓶易碎和破損的擔憂給製造商和消費者帶來了重大挑戰。雖然這些瓶子通常美觀且對於品牌和產品吸引力至關重要,但它們本質上很精緻。它們在運輸、裝卸甚至店內事故過程中很容易破損,從而給企業帶來潛在的財務損失,並有因產品損壞而引起客戶不滿意的風險。然而,消費者環境中玻璃破碎的安全影響凸顯了尋找可行替代品或增強包裝解決方案的重要性。
消費者對環保包裝選擇的偏好日益成長
與塑膠替代品不同,玻璃瓶被認為更具永續,因為它們可以回收和再利用。玻璃瓶給人一種奢華感和美學情趣,符合化妝品和香水產品通常帶來的奢華形象。此外,玻璃具有惰性,可以保持其內容物的質量,而不會浸出有害化學物質,使其成為儲存化妝品和香水的更安全的選擇。隨著消費者對環境問題和永續性意識的不斷增強,品牌擴大選擇玻璃包裝來滿足這些偏好並在市場上脫穎而出。
重量和運輸費用
與塑膠等輕質替代品不同,玻璃瓶會增加相當大的重量,從而增加運輸成本和環境影響。此外,玻璃易碎,需要小心搬運和包裝,從而增加了整體物流成本。運輸玻璃瓶需要更多的空間和專門的處理以防止破損,這進一步增加了營運成本。然而,這些因素共同導致製造成本上升,影響產業內的盈利和定價策略。這些因素正在阻礙市場成長。
COVID-19 大流行對化妝品和香水行業產生了重大影響,尤其是玻璃瓶。由於工廠關閉、運輸限制和勞動力挑戰,供應鏈面臨中斷。這導致玻璃瓶的原料採購、製造和分銷延遲,影響了產品可用性和交貨時間表。隨著安全和健康通訊協定的收緊,製造設施的運作能力下降,生產能力進一步緊張。消費者需求的波動和經濟的不確定性影響了購買模式,迫使品牌調整庫存和生產策略。
滾珠瓶市場預計在預測期內成為最大的市場
預計滾珠瓶細分市場在預測期內規模最大。滾珠瓶配有方便的滾珠施用器,可精確、受控地塗布香水、精油和護膚配方等產品。這種設計不僅透過減少溢出和浪費來改善用戶體驗,而且透過最大限度地減少與內容物的直接接觸來促進衛生。在化妝品領域,滾珠瓶滿足了對旅行友善包裝和行動使用日益成長的需求,滿足了以便利性和便攜性為首要考慮的現代生活方式。此外,從美學角度來看,滾珠瓶通常具有迎合現代偏好的時尚設計,使其受到追求美容和個人保健產品。
直銷部門在預測期間內的複合年成長率最高
直接與消費者接觸並提供專業解決方案的直銷部門預計在預測期內複合年成長率最高。直銷使製造商和品牌之間能夠更緊密地合作,促進瓶子設計、材料選擇和永續性實踐的創新。無中間商的直接銷售簡化了溝通管道,確保更快的回應和更好的客戶服務。此外,該細分市場促進了玻璃製造中先進技術和工藝的採用,例如精密成型和複雜的裝飾,從而形成獨特的包裝,增強品牌形象和消費者體驗。
預計歐洲在預測期內將佔據最大的市場佔有率。隨著人們在奢侈品和個人保養用品上花更多的錢,全部區域玻璃瓶等高品質包裝的需求正在激增。與塑膠替代品相比,玻璃瓶因其美觀、保持產品完整性的能力以及環境的永續性而受到全部區域的青睞。此外,歐洲市場受益於玻璃生產的強大製造基礎和工藝傳統,使得瓶子具有各種複雜的設計。
預計歐洲在預測期內將保持盈利成長。旨在減少塑膠廢棄物和促進回收的嚴格法規正在推動製造商選擇玻璃瓶等更永續性的包裝解決方案。玻璃因其可回收性、耐用性以及在不浸出有害化學物質的情況下保持產品完整性的能力全部區域受到青睞。歐洲消費者越來越喜歡環保產品,進一步推動需求。支持永續包裝創新和研究的政府政策正在推動玻璃瓶技術的進步,使製造和運輸變得更輕、更具成本效益。
According to Stratistics MRC, the Global Cosmetics and Perfumery Glass Bottles Market is accounted for $4.31 billion in 2024 and is expected to reach $6.77 billion by 2030 growing at a CAGR of 7.8% during the forecast period. Cosmetics and perfumery glass bottles are essential vessels designed not only for practical storage but also to enhance the allure and presentation of beauty and fragrance products. Crafted from high-quality glass, these bottles are meticulously designed to preserve the integrity of their contents by shielding them from light and air, which can degrade sensitive formulations. Their aesthetic appeal is equally crucial, often featuring elegant shapes, intricate designs, and sometimes even embellishments like engraving or unique caps. Beyond functionality, these bottles serve as a canvas for branding and storytelling, conveying the essence and prestige of the product they contain.
According to Trefis.com, the global fragrance market has witnessed steady growth in the past few years, from USD 39.80 billion in 2017 to USD 52.40 billion in 2025.
Growing demand for premium packaging
Premium packaging enhances the perceived value of products, contributing to a luxury brand image and enticing consumers willing to pay a premium price. Glass bottles, in particular, are favored for their aesthetic appeal and ability to convey elegance and sophistication. They offer a tactile experience and a sense of quality that aligns with the high standards expected by consumers in these sectors. Moreover, glass is recyclable, which appeals to environmentally conscious consumers and aligns with sustainability goals. The growing demand for premium packaging in cosmetics and perfumery reflects a broader trend towards personalized and experiential consumer goods, where packaging plays a crucial role in shaping brand identity and consumer perception.
Fragility and breakage concerns
The fragility and breakage concerns surrounding cosmetics and perfumery glass bottles pose significant challenges to both manufacturers and consumers. These bottles, while aesthetically pleasing and often integral to branding and product appeal, are inherently delicate. Their susceptibility to breakage during transportation, handling, or even in-store accidents not only leads to potential financial losses for businesses but also risks customer dissatisfaction due to damaged goods. However, the safety implications of broken glass in a consumer environment underscore the importance of finding viable alternatives or enhancing packaging solutions.
Growing consumer preference for environmentally friendly packaging options
Unlike plastic alternatives, glass bottles are perceived as more sustainable due to their recyclability and ability to be reused. They offer a premium and aesthetic appeal that aligns with the luxury image often associated with cosmetic and perfumery products. Moreover, glass is inert and preserves the quality of its contents without leaching harmful chemicals, making it a safer choice for storing cosmetics and perfumes. As awareness of environmental issues and sustainability practices continues to rise among consumers, brands are increasingly opting for glass packaging to meet these preferences and differentiate themselves in the market.
Weight and transportation costs
Unlike lighter alternatives such as plastic, glass bottles add substantial weight, increasing shipping expenses and environmental impact. The fragile nature of glass also necessitates careful handling and packaging, adding to overall logistics costs. Transportation of glass bottles requires more space and specialized handling to prevent breakage, further raising operational expenses. However, these factors collectively contribute to higher production costs, affecting profitability and pricing strategies within the industry. These elements are hampering the market growth.
The Covid-19 pandemic significantly impacted the cosmetics and perfumery industry, particularly concerning glass bottles. Supply chains faced disruptions due to factory closures, transportation limitations, and workforce challenges. This led to delays in raw material sourcing, manufacturing, and distribution of glass bottles, affecting product availability and delivery timelines. With heightened health and safety protocols, manufacturing facilities operated at reduced capacities, further straining production capabilities. Fluctuating consumer demand and economic uncertainties influenced purchasing patterns, prompting brands to adjust their inventory and production strategies.
The Rollerball Bottles segment is expected to be the largest during the forecast period
Rollerball Bottles segment is expected to be the largest during the forecast period. Rollerball bottles feature a convenient roller applicator that allows for precise and controlled application of products such as perfumes, essential oils, and skincare formulations. This design not only enhances user experience by reducing spillage and wastage but also promotes hygiene by minimizing direct contact with the contents. In the realm of cosmetics, rollerball bottles cater to the growing demand for travel-friendly packaging and on-the-go application, aligning with modern lifestyles where convenience and portability are paramount. Furthermore, aesthetically, rollerball bottles often feature sleek designs that appeal to contemporary tastes, making them a favored choice among consumers looking for both functionality and style in their beauty and personal care products.
The Direct Sales segment is expected to have the highest CAGR during the forecast period
Direct Sales segment is expected to have the highest CAGR during the forecast period by directly engaging with consumers and offering specialized solutions. Direct sales enable closer collaboration between manufacturers and brands, fostering innovation in bottle design, material selection, and sustainability practices. By bypassing intermediaries, direct sales streamline the communication channels, ensuring faster response times and better customer service. Moreover, this segment facilitates the introduction of advanced technologies and techniques in glass manufacturing, such as precision molding and intricate embellishments, to create distinctive packaging that enhances brand identity and consumer experience.
Europe region commanded the largest share of the market during the extrapolated period. As individuals have more money to spend on luxury and personal care items, the demand for high-quality packaging, such as glass bottles, has surged across the region. Glass bottles are favored for their aesthetic appeal, ability to preserve product integrity, and environmental sustainability compared to plastic alternatives throughout the region. Moreover, the European market benefits from a robust manufacturing base and a tradition of craftsmanship in glassmaking, which ensures the availability of diverse and sophisticated bottle designs.
Europe region is projected to hold the profitable growth over the forecasted period. Strict regulations aimed at reducing plastic waste and promoting recycling have encouraged manufacturers to opt for more sustainable packaging solutions like glass bottles. Glass is preferred due to its recyclability, durability, and ability to preserve product integrity without leaching harmful chemicals across the region. Consumers in Europe increasingly prefer eco-friendly products, driving demand further. Government policies supporting innovation and research in sustainable packaging have led to advancements in glass bottle technology, making them lighter and more cost-effective to produce and transport.
Key players in the market
Some of the key players in Cosmetics and Perfumery Glass Bottles market include Amcor plc, Ardagh Group, Baralan International SpA, Berlin Packaging LLC, Bormioli Rocco, Continental Bottle Company Ltd, Glass Dynamics LLC, SKS Bottle & Packaging Inc, Stoelzle Glass Group, Vitro SAB, Pragati Glass Pvt Ltd and Roetell Group.
In October 2023, Vitro Sab de CV inaugurated its new glass coating oven, "Coater 8, " at its Mexican plant in Mexicali. Coater 8 is a USD 60 million investment that will add to Vitro's production capacity of over 6 million sq.m. of coated glass. Coater 8 uses nanotechnology coatings to control solar radiation and improve thermal insulation and abilities in high demand in architecture and automotive glass, among others.
In September 2023, Verescence and Albea Cosmetics and Fragrance joined forces to offer the premium version of Albea's refillable TWIRL cosmetic bottle. The base, produced by Verescence in Spain, features its glass composition "Infinite Glass"20," integrating 20% Post-Consumer Recycled (PCR) glass and providing a tint that meets luxbrands'nds' aesthetic demands.
In March 2023, Glass Score was launched by Verescence Luxury glass packaging for perfume and cosmetics. Glass Score is a tool that helps Verescence's customers measure the amount of weight reduction in their products, regardless of the size of the container. Glass Score helps Verescence reduce the environmental footprint of glass bottles, from the design to the conception stage.