市場調查報告書
商品編碼
1530776
到 2030 年跑車市場預測:按類型、引擎類型、變速箱類型、驅動類型、分銷管道、應用和地區進行全球分析Sports Car Market Forecasts to 2030 - Global Analysis By Type (Luxury Sports Cars, Super Sports Cars, Performance Sports Cars and Other Types), Engine Type, Transmission Type, Drive Type, Distribution Channel, Application and By Geography |
根據Stratistics MRC預測,2024年全球跑車市場規模將達1,180億美元,預計2030年將達到1,537億美元,預測期內複合年成長率為4.5%。
跑車是專為享受動態駕駛樂趣而設計的高性能車輛。跑車的典型特點是低空氣動力學輪廓、強大的引擎和敏捷的操控性,優先考慮速度、精度和協調員的參與。它們通常採用兩門佈局、輕質結構和可提高響應能力的懸吊系統。雖然跑車以其精緻的美學而聞名,但其目標是提供令人興奮的加速和轉彎性能,使其受到駕駛愛好者和尋求更高級駕駛體驗的人們的歡迎。
女性買家增加
隨著消費者偏好的變化以及對風格和性能的關注,市場上女性買家的數量顯著增加。女性越來越被跑車吸引,不僅因為它們的美麗,還因為它們的先進功能和駕駛體驗。這種變化反映在針對女性提供訊息和設計的行銷策略中。隨著汽車產業繼續擁抱多元化,女性買家數量的增加預計將進一步影響市場趨勢和產品開發。
加強廢氣法規
嚴格的排放法規是市場面臨的關鍵挑戰,迫使製造商在引擎設計和性能方面進行創新,同時減少污染物。這些法規鼓勵電動車和混合動力傳動系統等清潔技術的發展,這可能會改變傳統高性能跑車的吸引力。平衡法規遵從性和維持跑車愛好者所期望的令人興奮的駕駛體驗需要大量投資和技術進步。
對駕駛體驗的熱情
市場對駕駛的熱情源於對令人興奮的性能和精度的強烈渴望。愛好者希望汽車能夠提供無與倫比的加速、響應靈敏的操控以及駕駛員和機器之間的直覺連接。跑車因其時尚的設計和高速性能而受到推崇,並受到那些重視開放車道刺激的人們的青睞。這種熱情不僅推動需求,也推動汽車工程創新,創造卓越的駕駛體驗。
轉向電動車
向電動車 (EV) 的轉變給市場帶來了重大挑戰。傳統跑車因其強大的內燃機和高速性能而備受推崇,這是當前電動車技術難以複製的。製造商必須進行創新,以提供相同或更好的性能水平,同時保持獨特的駕駛體驗。此外,先進電動車技術的高成本和電池限制可能會影響可負擔性和市場採用。
COVID-19 的爆發擾亂了製造和供應鏈,導致生產延遲和零件供應減少,對跑車市場產生了重大影響。封鎖和社會疏離措施也減少了消費者對包括跑車在內的奢侈品的支出。由於經濟不確定性和優先事項的變化,市場銷售量出現下降。然而,逐漸復甦以及對高性能和高檔汽車的興趣增加正在支持該行業的復甦。
超級跑車細分市場預計將成為預測期內最大的細分市場
超級跑車預計將成為預測期內最大的細分市場。這些汽車通常由豪華品牌生產,具有最尖端科技、空氣動力學設計和強大的引擎,可實現卓越的加速和操控性。這些車款迎合了追求終極駕駛體驗和奢華的愛好者。由於價格分佈高且產量有限,它們通常成為突破汽車創新和性能界限的旗艦車型。
預計馬達領域在預測期內將出現最高的複合年成長率。
預計馬達領域在預測期內將呈現最高的複合年成長率,推動技術創新和品牌聲譽的成長。備受矚目的賽車賽事為製造商提供了在極端條件下展示和測試先進技術的平台。這場競賽不僅突破了汽車工程的界限,而且對消費者偏好和產業趨勢產生了重大影響。馬達中的名聲和成功提升了品牌形象並推動了該領域的銷售。
預計北美在預測期內將佔據最大的市場佔有率。市場是由尋求先進技術、出色駕駛體驗和時尚設計的愛好者推動的。主要細分市場包括入門級跑車和高階超級跑車,人們對電動運動車型的興趣與日俱增。福特、雪佛蘭和保時捷等大公司主導市場。可支配收入的增加、技術進步以及對更快、更創新的駕駛體驗的渴望支撐著市場的成長。
由於可支配收入的增加、富裕人口的增加以及對高性能汽車日益成長的熱情,預計亞太地區在預測期內將保持最高的複合年成長率。人們越來越偏好先進技術、性能和高級功能。混合動力汽車和電動跑車也越來越受歡迎。電動跑車存在成長機會,客製化選項不斷增加,以滿足亞洲市場的獨特偏好。
According to Stratistics MRC, the Global Sports Car Market is accounted for $118.0 billion in 2024 and is expected to reach $153.7 billion by 2030 growing at a CAGR of 4.5% during the forecast period. A sports car is a high-performance vehicle designed for dynamic driving experiences. Typically characterized by a low, aerodynamic profile, a powerful engine, and agile handling, sports cars prioritize speed, precision, and driver engagement. They often feature a two-door layout, lightweight construction, and advanced suspension systems to enhance responsiveness. While known for their sleek aesthetics, sports cars aim to deliver exhilarating acceleration and cornering capabilities, making them popular among driving enthusiasts and those seeking an elevated driving experience.
Growing female buyer base
The market is witnessing a significant increase in female buyers, driven by evolving consumer preferences and greater emphasis on style and performance. Women are increasingly drawn to sports cars not only for their aesthetics but also for their advanced features and driving experience. This shift is reflected in marketing strategies that target women with tailored messages and designs. As the automotive industry continues to embrace diversity, the growing female buyer base is expected to further influence market trends and product development.
Stricter emission regulations
Stricter emission regulations are a significant challenge in the market, compelling manufacturers to innovate in engine design and performance while reducing pollutants. These regulations push for the development of cleaner technologies, such as electric or hybrid powertrains, which can alter the traditional appeal of high-performance sports cars. Balancing regulatory compliance with maintaining the exhilarating driving experience sports car enthusiasts expect requires substantial investment and technological advancements.
Passion for driving experience
The passion for driving in the market is driven by an intense desire for exhilarating performance and precision. Enthusiasts seek vehicles that deliver unmatched acceleration, responsive handling, and a visceral connection between driver and machine. Sports cars are celebrated for their sleek designs and high-speed capabilities, catering to those who value the thrill of the open road. This fervor not only fuels demand but also drives innovation in automotive engineering, creating exceptional driving experiences.
Shift towards electric vehicles
The shift towards electric vehicles (EVs) presents a significant challenge in the market. Traditional sports cars are celebrated for their powerful internal combustion engines and high-speed performance, which are difficult to replicate with current EV technology. Manufacturers must innovate to deliver similar or superior performance levels while maintaining the unique driving experience. Additionally, the high cost of advanced EV technologies and battery limitations can affect affordability and market adoption.
The COVID-19 pandemic significantly impacted the sports car market by causing disruptions in manufacturing and supply chains, resulting in production delays and reduced availability of components. Lockdowns and social distancing measures also led to decreased consumer spending on luxury items, including sports cars. The market experienced a decline in sales due to economic uncertainty and shifting priorities. However, the gradual recovery and increased interest in high-performance and premium vehicles are driving a rebound in the sector.
The super sports cars segment is expected to be the largest during the forecast period
The super sports cars is expected to be the largest during the forecast period. These vehicles, often produced by luxury brands, feature cutting-edge technology, aerodynamic designs, and powerful engines deliver superior acceleration and handling. They cater to enthusiasts seeking extreme driving experiences and exclusivity. With their high price points and limited production runs, they often serve as flagship models that push the boundaries of automotive innovation and performance.
The motorsports segment is expected to have the highest CAGR during the forecast period
The motorsports segment is expected to have the highest CAGR during the forecast period driving technological innovation and enhancing brand prestige. High-profile racing events serve as platforms for manufacturers to showcase and test advanced technologies under extreme conditions. These competitions not only push the boundaries of automotive engineering but also significantly influence consumer preferences and industry trends. The prestige and success in motorsports bolster brand image and drive sales in the segment.
North America is projected to hold the largest market share during the forecast period. The market is driven by enthusiasts seeking advanced technology, superior driving experience, and stylish design. Key segments include entry-level sports cars and high-end supercars, with increasing interest in electric sports models. Major players like Ford, Chevrolet, and Porsche dominate the landscape. The market's growth is supported by rising disposable incomes, technological advancements, and a trend toward high-speed, innovative driving experiences.
Asia Pacific is projected to hold the highest CAGR over the forecast period due to increasing disposable incomes, a rising number of affluent individuals, and a growing passion for high-performance cars. There's a growing preference for advanced technology, performance, and luxury features. Hybrid and electric sports cars are also gaining traction. There is an opportunity for growth in electric sports cars and increased customization options to cater to the specific tastes of the Asian market.
Key players in the market
Some of the key players in Sports Car market include Ferrari N.V., Porsche AG, Lamborghini S.p.A., Bugatti Automobiles S.A.S.,, Jaguar Land Rover Automotive plc, Maserati S.p.A., BMW AG, Mercedes-Benz Group AG, Audi AG, Chevrolet, Ford Motor Company, Nissan Motor Corporation, Subaru Corporation, Toyota Motor Corporation, Honda Motor Co., Ltd., Tesla, Inc., Lucid Motors, Inc. and Morgan Motor Company Ltd.
In May 2024, Ferrari NV has unveiled a €395,000 ($423,000) combustion engine sports car meant to help the Italian manufacturer defend its industry-leading margins. The 12Cilindri, also sold as a €435,000 Spider convertible version, is inspired by Ferrari's touring cars from the 1960s and represents a fresh option amid several sold-outs.
In January 2024, Lamborghini S.p.A. and Zynga Inc. announced a multi-year agreement to make CSR Racing (CSR), the hyper-real mobile racing franchise of Zynga's subsidiary NaturalMotion, an official partner of Lamborghini's new LMDH prototype entry in the FIA WEC Hypercar Class and IMSA Grand Touring Prototype (GTP) Class global racing championships.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.