市場調查報告書
商品編碼
1551274
2030 年虹鱒魚市場預測:按產品類型、捕撈類型、形式、分銷管道、最終用戶和地區進行的全球分析Rainbow Trout Market Forecasts to 2030 - Global Analysis By Product Type (Fresh Trout, Live Trout, Frozen Trout, Smoked Trout, Canned Trout and Other Product Types), Catch Type, Form, Distribution Channel, End User and By Geography |
據Stratistics MRC稱,2024年全球虹鱒魚市場規模將達到46億美元,預計在預測期內將以7.3%的複合年成長率成長,到2030年達到70億美元。
虹鱒(Oncorhynchus mykiss)是一種原產於北太平洋地區的淡水魚。它們的體色明亮多彩,方面有獨特的粉紅色條紋,因其美麗和休閒釣魚價值而備受推崇。虹鱒魚生長在涼爽、清澈的水中,常見於河流、湖泊和溪流中。由於其適應性和強大的性質,它在水產養殖和保護工作中也很受歡迎。
對健康、富含蛋白質的食品的需求不斷成長
由於消費者對健康和富含蛋白質的食品的偏好不斷增加,市場需求激增。隨著人們健康意識的增強,越來越多的人尋求營養食品,而以高蛋白和Omega-3脂肪酸而聞名的虹鱒魚正是順應了這一趨勢。此外,虹鱒魚作為一種低脂肪、永續魚貝類的地位進一步增加了其對注重健康的消費者的吸引力。這種趨勢在重視健康意識和均衡飲食的地區尤其明顯。
與現有蛋白質來源的競爭
傳統的蛋白質來源在消費者習慣中根深蒂固,而且往往價格低廉且容易取得,這使得虹鱒魚很難獲得顯著的市場佔有率。此外,這些蛋白質完善的供應鏈和行銷努力使虹鱒魚的受歡迎程度黯然失色,並限制了它的存在,儘管它對健康有益。這些競爭正在阻礙市場的成長潛力。由於來自雞肉、牛肉和豬肉等現有蛋白質來源的激烈競爭,市場面臨挑戰。
水產養殖技術進步
水產養殖技術的進步正在顯著增強市場。自動飼餵系統、水質監測和遺傳改良等技術創新使鱒魚養殖更有效率和永續性。此外,循環水產養殖系統(RAS)的進步實現了環保實踐,最大限度地減少廢棄物並節約用水。這些發展對於滿足對高品質、富含蛋白質的虹鱒魚不斷成長的需求至關重要。
有限的淡水供應和環境限制
鱒魚養殖需要清潔、冷水,這使得淡水資源貧乏的地區容易受到影響。此外,旨在保護水生生態系統的環境法規可能會限制鱒魚養殖場的擴張並增加營運成本。污染、棲息地劣化和氣候變遷進一步加劇了這些問題,影響了水質和可用性。這些限制阻礙了市場成長,特別是在面臨水資源短缺和環境壓力的地區。
COVID-19 的疫情對市場產生了各種影響。最初,供應鏈中斷、勞動力短缺和餐廳營運限制減少了需求並帶來了物流挑戰。然而,隨著消費者在停工期間轉向更健康的飲食習慣,零售業對虹鱒等富含蛋白質的食品的需求增加。儘管這一轉變部分抵消了餐飲業銷售額的下降,但由於持續的大流行,市場仍然面臨巨大的波動和不確定性。
生鮮大眾市場預計將在預測期內成為最大的市場
預計鮮鱒魚將成為預測期內最大的市場規模。其新鮮、溫和的風味和柔軟的質地使其在從家庭烹飪到高級餐廳的各種烹飪應用中廣受歡迎。人們對當地生產的永續食品的日益青睞推動了對新鮮鱒魚的需求。然而,保持新鮮度需要高效的供應鏈和冷藏倉儲設施,這給生產商確保一致的品質和供應帶來了挑戰。
預計餐飲業在預測期內的複合年成長率最高。
預計餐飲業在預測期內的複合年成長率最高。虹鱒魚因其用途廣泛、味道溫和、營養價值高而深受廚師的喜愛,使其成為高級餐廳和休閒餐廳的熱門食材。健康和永續飲食習慣的趨勢正在增加虹鱒魚在菜單上的出現。然而,由於市場需求根據經濟狀況和外食趨勢而波動,餐廳銷售容易受到景氣衰退和健康危機等外部因素的影響。
預計北美在預測期內將佔據最大的市場佔有率。該地區擁有成熟的水產養殖業,特別是在美國和加拿大,支持穩定的生產。虹鱒魚因其高蛋白質含量、永續性和烹飪多功能性而在零售和食品服務領域廣受歡迎。然而,市場面臨其他蛋白質來源的競爭以及與水產養殖用水和棲息地保護相關的環境問題等挑戰。
由於健康趨勢、水產養殖技術的進步和可支配收入的增加,亞太地區預計在預測期內將維持最高的複合年成長率。消費者健康意識的提高導致人們轉向更健康的飲食,包括虹鱒魚等營養豐富的魚類作為紅肉的替代品。隨著各國可支配收入的增加,消費者越來越願意購買優質水產品,例如新鮮和加工的虹鱒魚。
According to Stratistics MRC, the Global Rainbow Trout Market is accounted for $4.6 billion in 2024 and is expected to reach $7.0 billion by 2030 growing at a CAGR of 7.3% during the forecast period. The rainbow trout (Oncorhynchus mykiss) is a species of freshwater fish native to the North Pacific region. Characterized by its vibrant, multicolored body, which includes a distinctive pink stripe along its sides, this trout is highly prized for both its beauty and its value in recreational fishing. Rainbow trout thrive in cold, clear waters and are often found in rivers, lakes, and streams. They are also popular in aquaculture and conservation efforts due to their adaptability and robust nature.
Rise in demand for healthy and protein enriched food
The market is experiencing a surge in demand, driven by a growing consumer preference for healthy and protein-enriched foods. As health consciousness rises, more people are seeking nutrient-dense options, and rainbow trout, known for its high protein content and omega-3 fatty acids, fits this trend perfectly. Additionally, its status as a low-fat, sustainable seafood choice further bolsters its appeal among health-focused consumers. This trend is particularly pronounced in regions emphasizing wellness and balanced diets.
Competition from established protein sources
The traditional protein options are deeply ingrained in consumer habits and often come with lower prices and broader availability, making it difficult for rainbow trout to gain a significant market share. Additionally, established supply chains and marketing efforts for these proteins overshadow the visibility of rainbow trout, limiting its reach despite its health benefits. This competition hinders the market's growth potential. The market faces challenges due to intense competition from established protein sources like chicken, beef, and pork.
Technological advancements in aquaculture
Technological advancements in aquaculture are significantly enhancing the market. Innovations such as automated feeding systems, water quality monitoring, and genetic improvements are boosting efficiency and sustainability in trout farming. Additionally, advancements in recirculating aquaculture systems (RAS) allow for environmentally friendly practices, minimizing waste and conserving water. These developments are crucial in meeting the rising demand for high-quality, protein-rich rainbow trout.
Limited freshwater availability and environmental constraints
Trout farming requires clean, cold water, making it vulnerable to regions with scarce freshwater resources. Additionally, environmental regulations aimed at preserving aquatic ecosystems can restrict expansion and increase operational costs for trout farms. Pollution, habitat degradation, and climate change further exacerbate these issues, impacting water quality and availability. These constraints hinder the growth of the market, especially in areas facing water scarcity and environmental pressures.
The COVID-19 pandemic had a mixed impact on the market. Initially, supply chain disruptions, labour shortages, and restrictions on food service operations led to reduced demand and logistical challenges. However, as consumers shifted towards healthier eating habits during lockdowns, the demand for protein-rich foods like rainbow trout increased in retail sectors. This shift partially offset the decline in restaurant sales, but the market still faced significant volatility and uncertainty due to the ongoing pandemic.
The fresh trout segment is expected to be the largest during the forecast period
The fresh trout is expected to be the largest during the forecast period. Its fresh, mild flavor and tender texture make it a popular choice for various culinary applications, from home cooking to fine dining. The demand for fresh trout is driven by the increasing preference for locally sourced, sustainable food options. However, maintaining freshness requires efficient supply chains and cold storage facilities, posing challenges for producers in ensuring consistent quality and availability.
The restaurants segment is expected to have the highest CAGR during the forecast period
The restaurants segment is expected to have the highest CAGR during the forecast period. Chefs favour rainbow trout for its versatility, mild flavor, and nutritional benefits, making it a popular choice in both fine dining and casual eateries. The trend towards healthy and sustainable eating has further increased its presence on menus. However, market demand can fluctuate with economic conditions and dining trends, making restaurant sales susceptible to external factors like economic downturns or health crises.
North America is projected to hold the largest market share during the forecast period. The region's well-established aquaculture industry, particularly in the U.S. and Canada, supports consistent production. Rainbow trout's popularity in both retail and restaurant sectors is fueled by its high protein content, sustainability, and versatility in cooking. However, the market faces challenges from competition with other protein sources and environmental concerns related to water use and habitat conservation in trout farming.
Asia Pacific is projected to hold the highest CAGR over the forecast period driven by health trends, technological advancements in aquaculture, and rising disposable incomes. Rising health awareness among consumers is leading to a shift towards healthier dietary options, including fish like rainbow trout, which is viewed as a nutritious alternative to red meat. As disposable incomes rise in various countries, consumers are more willing to spend on premium seafood products, including fresh and processed rainbow trout.
Key players in the market
Some of the key players in Rainbow Trout market include Mowi ASA, Grieg Seafood, Marine Harvest, Cermaq, AquaChile, The Scottish Salmon Company, Norsk Fisk, Bakkafrost, Hanna Seafood, Dorset Fish, S. M. Fisheries, Tassal Group Limited, AquaBounty Technologies and Australian Seafood Industry Council.
In August 2023, Tassal Group Limited ("Tassal") has completed its acquisition of MPA Fish Farms Pty Ltd and MPA Marketing Pty Ltd ("MPA"), which operate Australia's only ocean-based barramundi farm at Cone Bay, Western Australia. This secures the future of more than 50 local jobs in the Kimberley region.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.