市場調查報告書
商品編碼
1587735
2030 年啤酒罐市場預測:按類型、材料、酒精濃度、尺寸、分銷管道、品牌、應用、最終用戶和地區進行的全球分析Beer Cans Market Forecasts to 2030 - Global Analysis By Type (Lager, Ale, Stout, Pilsner, and Other Types), Material, Alcohol Content, Size, Distribution Channel, Brand, Application, End User and By Geography |
根據Stratistics MRC的數據,2024年全球啤酒罐市場規模為135.5億美元,預計到2030年將達到193.6億美元,預測期內複合年成長率為6.1%。
啤酒罐是由鋁或鋼製成的輕質攜帶式容器,用於包裝啤酒。罐裝啤酒具有多種優點,包括易於運輸、耐用和成本效益。此外,罐裝啤酒具有高度可回收性、環保性,可以降低導致啤酒品質劣化的光照射風險,比玻璃瓶冷卻速度更快,並且可以安全地進行戶外活動,因此受到消費者的青睞。和釀酒廠。
根據國家生物技術資訊中心發布的資料,2022年全球包裝應用用鋁量將達到1,470萬噸,2023年預計將增加至1,520萬噸,成長近3.3%。
對永續包裝的需求不斷成長
提高客戶對環境問題的認知並轉向環保實踐是推動啤酒罐市場對永續包裝需求不斷成長的主要因素。客戶越來越意識到他們的包裝如何影響環境,並選擇更可回收且產生更少廢棄物的產品。鋁罐適合這些偏好,因為它們可以無限地回收。鼓勵永續行為和限制塑膠使用的政府法規進一步增加了對鋁等可回收材料的需求。隨著啤酒製造商採取環保措施來減少碳排放,啤酒罐正成為市場上越來越受歡迎的永續包裝選擇。
鋁價波動
鋁是生產啤酒罐的主要成分,因此鋁價的變化對市場影響重大。供需波動、能源價格以及影響採礦和提煉的地緣政治衝突等因素都會影響價格波動。鋁價上漲導致的製造成本增加可能導致啤酒罐價格上漲,影響罐頭製造商和啤酒製造商的盈利。利潤率較低的小型精釀啤酒商也受到這些波動的影響,迫使他們考慮替代包裝選項並吸收成本。為了維持市場上恆定的製造成本,鋁價必須穩定。
精釀啤酒產業的崛起
精釀啤酒生產商擴大選擇罐裝包裝,大大擴大了罐裝啤酒市場。罐裝啤酒為精釀啤酒製造商提供了一種靈活且經濟實惠的方式,以吸引消費者的引人注目的設計來展示其獨特的品牌。它們也比瓶子輕,更容易儲存和運輸。此外,罐頭可以保護精釀啤酒免受光和氧氣的影響,保持其新鮮度和風味。該行業對罐頭的接受是因為它們的可回收性質,進一步符合精釀釀酒廠的環保理念。
玻璃瓶和生啤酒的競爭
雖然生啤酒和玻璃瓶啤酒因其傳統的飲用體驗和優質的感覺而受到一些消費者的青睞,但它們是罐裝啤酒行業的激烈競爭者。玻璃瓶常用於特種啤酒和高級啤酒,使啤酒口感更好。生啤酒因其新鮮度和風味特徵而在酒吧和餐廳中很受歡迎,直接從水龍頭中飲用。罐裝啤酒業務面臨這場競爭的壓力,因為一些消費者更重視玻璃瓶和生啤酒所提供的視覺吸引力和感官體驗,而不是罐裝啤酒的實用性。
COVID-19 的影響
COVID-19 的爆發極大地改變了罐裝啤酒產業,這主要是由於消費行為和通路的變化。酒吧和餐廳的關閉導致場外銷售大幅飆升,隨著消費者尋求家用享用的便利選擇,罐裝啤酒的需求增加。這種繁榮給鋁供應帶來壓力,導致許多啤酒生產商供不應求。依賴酒吧銷售的精釀釀酒廠也難以適應這種新環境,其中釀酒廠轉向罐裝啤酒。整體而言,疫情加速了便利性和永續包裝的發展,並改變了啤酒罐產業的動態。
預計鋼罐產業在預測期內規模最大
據估計,鋼罐行業是最大的。永續性是一個關鍵的推動因素,因為鋼罐比傳統包裝材料的碳排放更低,並且可以永遠回收。安全性也很重要,因為鋼罐具有防篡改功能並且可以承受惡劣的環境。便利性也很重要,因為鋼罐重量輕,易於攜帶,並且易於打開和關閉。此外,鋼罐在品牌和設計方面提供了靈活性,使啤酒製造商能夠創造出獨特且令人難忘的包裝。
精釀釀酒廠產業預計在預測期內複合年成長率最高
精釀釀酒廠產業預計在預測期內複合年成長率最高。他們對創新和品質的關注與鋼罐的性質非常吻合,鋼罐提供了一個保持啤酒純度的無障礙環境。另一個重要的考慮因素是永續性,因為鋼罐可以永遠回收,手工釀酒廠經常強調其環保方法。鋼罐的多功能性使精釀釀酒廠能夠嘗試不同的罐尺寸、形狀和設計,從而在擁擠的市場中脫穎而出。精釀啤酒通常採用鋼罐包裝,因為這對顧客和零售商來說都很方便。
由於可支配收入的增加、都市化的快速發展以及對即飲飲料的需求不斷成長,預計亞太地區在預測期內將佔據最大的市場佔有率。啤酒罐非常受歡迎,因為中國、印度和日本等國家的消費者正在選擇更便攜的包裝。政府支持永續包裝的努力和不斷增強的環境意識也增加了對鋁等可回收材料的需求。隨著該地區精釀啤酒產業的發展,啤酒製造商正在尋找經濟且環保的包裝選擇,啤酒罐變得越來越受歡迎。
在預測期內,北美對環保包裝的需求將達到最高,因為客戶和釀酒廠都高度重視鋁罐等可回收和環保的解決方案,預計複合年成長率將達到歷史最高水平。另一個重要因素是精釀啤酒市場的擴張,啤酒公司擴大轉向罐裝啤酒,以保持啤酒品質並以更低的成本建立產品品牌。輕量化和堅固的罐頭設計的進步,以及罐頭在戶外活動中的實用性,進一步增加了罐頭在整個全部區域的吸引力。
According to Stratistics MRC, the Global Beer Cans Market is accounted for $13.55 billion in 2024 and is expected to reach $19.36 billion by 2030 growing at a CAGR of 6.1% during the forecast period. Beer cans are lightweight, portable containers made of aluminum or steel used for packaging beer. They offer several advantages in the market, including ease of transportation, durability, and cost-effectiveness. Cans are also better for the environment, as they are highly recyclable and reduce the risk of light exposure, which can degrade beer quality, they chill faster and are safer for outdoor activities compared to glass bottles, making them a popular choice among consumers and breweries.
According to the data published by National Center for Biotechnology Information, it was projects that the amount of aluminum used globally in packaging applications will be 14.7 million tons in 2022 and rise to 15.2 million tons by 2023, representing a growth of almost 3.3%.
Growing demand for sustainable packaging
Growing customer awareness of environmental issues and a move toward eco-friendly practices are the main drivers of the beer can market's increasing demand for sustainable packaging. Customers are opting for items with high recyclability and minimal waste because they are more aware of how packaging affects the environment. Cans made of aluminum fit these tastes because they are infinitely recyclable. The demand for recyclable materials like aluminum is further increased by government rules that encourage sustainable behaviors and limit the use of plastic. Beer cans are becoming more and more popular as a sustainable packaging option in the market as a result of breweries implementing green measures to lessen their carbon footprints.
Fluctuations in aluminum prices
Considering aluminum is the main component used in the production of beer cans, changes in the price of aluminum has a substantial effect on the market. Factors including shifts in supply and demand, energy prices, and geopolitical conflicts that impact mining and refining can all have an impact on price volatility. Increased production costs due to rising aluminum prices could result in increased beer can pricing, which could have an impact on the profitability of can and brewery makers. Smaller craft breweries with narrower profit margins are also impacted by these swings, which forces them to think about alternate packaging options or absorb expenses. In order to sustain constant manufacturing costs in the market, aluminum prices must remain stable.
Rising craft beer industry
Craft breweries are increasingly choosing cans for packaging, which has greatly increased the beer can market. Cans provide craft brewers with a flexible and affordable way to display their distinctive branding through eye-catching designs that appeal to consumers. In comparison to bottles, they are also lighter, which facilitates storage and transportation. Furthermore, cans preserve the freshness and flavour of craft beer by protecting it from light and oxygen. The industry's acceptance of cans is fuelled by their recyclable nature, which further fits with craft breweries' eco-conscious philosophy.
Competition from glass bottles and draft beer
Draft beer and glass bottles, which certain consumers prefer for their traditional drinking experience and luxury appeal, are fierce competitors in the beer can industry. Glass bottles, which are frequently linked to specialty or high-end beers, provide the impression that the beer tastes better, especially to people who think the material better protects beer quality. The freshness and flavor character of draft beer, which is delivered straight from the taps, make it popular in pubs and restaurants. The beer can business is under pressure from this competition since some consumers value the visual appeal and sensory experience that glass bottles and draft options provide more than the practicality of cans.
Covid-19 Impact
Primarily due to the changes in consumer behaviour and distribution channels, the COVID-19 epidemic drastically changed the beer can industry. The closure of bars and restaurants resulted in a significant surge in off-premise sales, which in turn increased demand for canned beer as consumers looked for easy options to enjoy at home. Many brewers experienced shortages as a result of the strain this boom placed on aluminum supplies. Craft breweries that depended on taproom sales also had trouble adjusting to this new environment, which led several of them to switch to canning their goods. Overall, the pandemic changed the dynamics of the beer can business by speeding up movements toward convenient and sustainable packaging.
The steel cans segment is expected to be the largest during the forecast period
The steel cans segment is estimated to be the largest. Steel cans have a lower carbon footprint than conventional packaging materials and are eternally recyclable, making sustainability a key motivator. Safety is also important because steel cans are resistant to tampering and can survive hostile environments. Steel cans are lightweight, portable, and simple to open and close, thus convenience is also important. Furthermore, steel cans are flexible in terms of branding and design, enabling brewers to produce distinctive and striking packaging.
The craft breweries segment is expected to have the highest CAGR during the forecast period
The craft breweries segment is anticipated to witness the highest CAGR during the forecast period. Their emphasis on innovation and quality frequently fits in nicely with steel cans' qualities, which offer a barrier-free environment that preserves the beer's purity. Another important consideration is sustainability, since steel cans are eternally recyclable and artisan breweries frequently emphasize environmentally friendly methods. Craft breweries may experiment with various can sizes, forms, and designs because to the versatility of steel cans, which helps them stand out in a congested market. Craft beers are often packaged in steel cans because they are convenient for both customers and retailers.
Asia Pacific is expected to have the largest market share during the forecast period due to rising disposable incomes, quick urbanization, and the rising demand for ready-to-drink beverages. Beer cans are quite popular because consumers in nations like China, India, and Japan are choosing more and more portable, convenient packaging. The demand for recyclable materials like aluminum has also increased as a result of government initiatives supporting sustainable packaging and growing environmental consciousness. Beer cans are becoming more popular as brewers look for economical and environmentally friendly packaging choices due to the region's growing craft beer industry.
North America is projected to witness the highest CAGR over the forecast period, owing to the growing need for environmentally friendly packaging, as both customers and breweries place a higher value on recyclable, eco-friendly solutions like aluminum cans. Another important factor is the expanding craft beer market, where breweries are increasingly employing cans to preserve beer quality and brand their products at a lower cost. Their appeal throughout the region is further increased by the practicality of cans for outdoor events and activities as well as advancements in lightweight and robust can designs.
Key players in the market
Some of the key players profiled in the Beer Cans Market include RPC Group Plc, Toyoseikan Group Holdings, Silgan Holdings, Nampak, Huhtamaki, CCL Industries, DS Smith Plc, Crown Holdings, Inc., Ball Corporation, Ardagh Group, BWAY Corporation, Canpack, and Trivium Packaging.
In December 2022, Crown Holdings, Inc. announced a collaboration with Aquarius, a refreshing beverage brand produced by Coca-Cola and its dedicated print and reprographics studio, on an intelligent and engaging promotional campaign in Spain. In contrast, Aquarius is available in standard 330ml aluminum cans.
In October 2022, Ball Corporation announced the portfolio expansion of its infinitely recyclable ball aluminum cup with the launch of two new, smaller sizes (9-ounce and 12-ounce cup sizes). The Ball Aluminum Cup available for food service customers is now composed of 90% recycled content, making it the cup with the highest recycled content rate of any beverage packaging in its category
In September 2022, Crown Holdings, Inc announced the company Research & Development (R&D) achieved a 4% global average reduction in our standard 12 oz. (330 ml) can weight, and light weighting efforts add to metal's superior properties in terms of recyclability. The benefits are compounded as the material circulates through the process repeatedly.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.