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市場調查報告書
商品編碼
1662626
2030 年即取即用瓶市場預測:按產品類型、包裝類型、功能、分銷管道、最終用戶和地區進行的全球分析Grab and Go Bottle Market Forecasts to 2030 - Global Analysis By Product Type, Packaging Type, Functionality, Distribution Channel, End User and By Geography |
根據 Stratistics MRC 的數據,全球即取瓶市場預計在 2024 年達到 816 億美元,到 2030 年將達到 1,081 億美元,預測期內的複合年成長率為 4.8%。
隨身瓶是一種方便攜帶的容器,旨在讓人們快速輕鬆地獲取飲料(通常是水、果汁或冰沙)。它們通常由不銹鋼和無BPA 的塑膠等耐用材料製成,並且重量輕且緊湊,非常適合忙碌的人士。隨身攜帶的水瓶具有防漏蓋、人體工學設計,有時甚至隔熱材料以幫助保持溫度等額外功能,非常適合工作、上學、運動和旅行,讓您輕鬆保持水分。
根據世界衛生組織(WHO)統計,全球有7.85億人缺乏基本的清潔飲用水,其中1.44億人依靠地表水生存。
單份包裝的興起
市場上單份包裝的興起反映了消費者對便利性和便攜性日益成長的需求。隨著生活節奏的加快,人們越來越尋求適合自己忙碌日常生活的即飲飲料。單份瓶裝使用方便,份量可控制,浪費最少,在果汁、水和軟性飲料等多個類別中越來越受歡迎。包裝設計創新支持了這一趨勢,為隨時隨地補水提供了實用、環保的解決方案。
環境考慮
雖然環境考慮對於永續性至關重要,但它也可能對工業和經濟產生負面影響。法規和政策的增加可能會增加企業的營運成本,特別是在依賴資源密集生產的行業。其結果可能是消費者物價上漲、難以適應的產業失業、經濟成長放緩。此外,採用環保技術的壓力對於資源有限的中小企業來說可能是一個挑戰。
技術進步
市場上最近的技術進步集中於便利性、永續性和改善用戶體驗。智慧瓶設計目前包括溫度調節、水分追蹤和紫外線殺菌等功能。不含無BPA 的環保塑膠和不銹鋼等材料創新提高了耐用性並減少了對環境的影響。此外,與行動應用程式的整合使消費者能夠監測他們的飲水量,進一步支持市場向注重健康和環保解決方案的發展。
來自替代包裝的競爭
可重複使用的袋子和環保紙箱等替代包裝的競爭給市場帶來了挑戰。這些替代品的生產成本往往更低、重量更輕、永續性更強,對有環保意識的消費者俱有吸引力。因此,傳統的瓶子製造商將被迫創新並降低價格以保持競爭力。這種轉變可能會導致塑膠瓶和一次性瓶製造商的市場佔有率下降,並造成潛在的經濟損失。
新冠肺炎疫情對市場產生了重大影響。這是因為,人們越來越擔心健康問題,擔心污染,從而減少了消費者對可重複使用瓶子的需求。供應鏈中斷也會擾亂生產和分銷,從而限制產品的供應。然而,隨著人們健康意識的不斷增強,以及對紫外線消毒等奶瓶衛生相關功能的需求,推動了技術創新,導致疫情後市場興趣逐漸復甦。
預計預測期內塑膠瓶市場規模將達到最大。
預計預測期內塑膠瓶將佔據最大的市場佔有率。寶特瓶重量輕、便於攜帶,廣泛用於單份飲料。然而,人們對塑膠廢棄物的環境擔憂日益加劇,這促使製造商尋求更永續的替代品。儘管如此,寶特瓶由於生產成本低而仍然受歡迎,但企業正在逐漸採用更環保的材料,以滿足消費者對永續性的需求。
在預計預測期內,健康和保健領域將以最高的複合年成長率成長。
預計預測期內健康和保健領域將出現最高成長率。消費者越來越尋求能夠促進補水和整體健康的水瓶,從而推動了對補水追蹤和溫度控制等功能的需求。此外,隨著人們優先考慮健身和保健習慣,人們開始轉向更健康和無糖飲料,從而推動了可重複使用瓶子的市場發展。這一趨勢鼓勵製造商對支持積極、注重健康的生活方式的瓶子進行創新。
預計預測期內北美地區將佔據最大的市場佔有率。消費者越來越將補水作為日常保健的一部分,從而刺激了對具有過濾系統、溫度控制和補水追蹤等功能的水瓶的需求。隨著越來越多的人採用永續的生活方式,可重複使用的環保瓶越來越受歡迎。隨著人們對健身和健康的關注度不斷提高,該地區的製造商正在不斷創新,以滿足對功能性瓶子日益成長的需求。
在預測期內,由於對便利性和產品創新的需求不斷增加,預計亞太地區將呈現最高的複合年成長率。亞太地區消費者的健康意識日益增強,他們正在尋求具有保濕、增強免疫力、促進消化和補充能量等功能性益處的飲料。此外,消費者也越來越青睞傳統的中國保健飲料,例如用人參、枸杞和其他有益健康的植物製成的茶。
According to Stratistics MRC, the Global Grab and Go Bottle Market is accounted for $81.6 billion in 2024 and is expected to reach $108.1 billion by 2030 growing at a CAGR of 4.8% during the forecast period. A Grab and Go Bottle is a convenient, portable container designed for quick and easy access to beverages, typically water, juice, or smoothies. Often made from durable materials like stainless steel or BPA-free plastic, these bottles are lightweight and compact, making them ideal for busy individuals on the move. Featuring leak-proof lids, ergonomic designs, and sometimes additional features like insulation to maintain temperature, Grab and Go Bottles are perfect for work, school, exercise, or travel, promoting hydration without hassle.
According to the World Health Organization, 785 Million people across the world lack basic clean drinking water which also includes 144 Million people dependent on surface water for survival.
Rise of single-serve packaging
The rise of single-serve packaging in the market reflects growing consumer demand for convenience and portability. With busy lifestyles, people increasingly seek ready-to-consume beverages that fit into their hectic routines. Single-serve bottles offer ease of use, portion control, and minimal waste, driving their popularity across various categories like juices, water, and soft drinks. This trend is supported by innovations in packaging design, providing a practical and eco-friendly solution for on-the-go hydration.
Environmental concerns
Environmental concerns, while crucial for sustainability, can have negative effects on industries and economies. Stricter regulations and environmental policies can increase operational costs for businesses, especially in sectors reliant on resource-intensive production. This can lead to higher prices for consumers, job losses in industries struggling to adapt, and slowed economic growth. Additionally, the pressure to adopt green technologies may be challenging for smaller businesses with limited resources.
Technological advancements
Recent technological advancements in the market focus on enhancing convenience, sustainability, and user experience. Smart bottle designs now include features like temperature regulation, hydration tracking, and UV sterilization. Innovations in materials, such as BPA-free, eco-friendly plastics and stainless steel, improve durability and reduce environmental impact. Additionally, integration with mobile apps allows consumers to monitor water intake, further driving the market's evolution toward health-conscious and eco-friendly solutions.
Competition from alternative packaging
Competition from alternative packaging, such as reusable pouches or eco-friendly cartons, poses a challenge to the market. These alternatives often offer lower production costs, lighter weight, and improved sustainability, attracting environmentally-conscious consumers. As a result, traditional bottle manufacturers face pressure to innovate or lower prices to remain competitive. This shift could reduce market share for plastic and single-use bottle producers, leading to potential financial losses.
The COVID-19 pandemic significantly impacted the market, as heightened health concerns led to a decline in consumer demand for reusable bottles due to fears of contamination. Supply chain disruptions also hindered production and distribution, limiting product availability. However, the rise in health-conscious behaviors and the demand for hygiene-related features in bottles, such as UV sterilization, spurred innovation, gradually reviving interest in the market post-pandemic.
The plastic bottles segment is expected to be the largest during the forecast period
The plastic bottles segment is expected to account for the largest market share during the forecast period. They are lightweight, portable, and widely used for single-serving beverages. However, growing environmental concerns over plastic waste have led to increased scrutiny, pushing manufacturers to explore sustainable alternatives. Despite this, plastic bottles remain popular due to their low production costs, although companies are gradually adopting eco-friendly materials to meet consumer demand for sustainability.
The health and wellness segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the health and wellness segment is predicted to witness the highest growth rate. Consumers are increasingly seeking bottles that promote hydration and overall well-being, driving demand for features like hydration tracking, and temperature control. Additionally, the shift towards healthier, sugar-free beverages boosts the market for reusable bottles, as people prioritize fitness and wellness routines. This trend encourages manufacturers to innovate with bottles that support active, health-conscious lifestyles.
During the forecast period, the North America region is expected to hold the largest market share. Consumers increasingly prioritize hydration as part of their wellness routines, fueling demand for bottles with features like filtration systems, temperature regulation, and hydration tracking. Reusable, eco-friendly bottles are gaining popularity as more people adopt sustainable lifestyles. As fitness and health-conscious behaviors rise, manufacturers in the region are innovating to meet the growing demand for functional.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR driven by increased demand for convenience, and product innovation. Consumers in the Asia Pacific region are becoming more health-conscious, seeking beverages that offer functional benefits like hydration, immunity boost, digestion support, or energy enhancement. Additionally, consumers are gravitating towards traditional chinese wellness drinks, including teas made with ginseng, goji berries, or other botanicals that promote health.
Key players in the market
Some of the key players in Grab and Go Bottle market include Coca-Cola, PepsiCo, Nestle, Red Bull, Monster Beverage Corporation, Danone, Keurig Dr Pepper, Unilever, Starbucks, Bai Brands, Ocean Spray, GT's Kombucha, Suja Juice, Harmless Harvest and Icelandic Glacial.
In November 2024, Starbucks and Suntory have announced that they will be releasing their jointly developed bottled coffee products 'GRAB & GO Iced Black,' 'GRAB & GO Iced Latte,' and 'CAFE FAVORITES Cafe Latte' at 7-Eleven stores.
In October 2024, PepsiCo and Coca-Cola has launched soft drinks that are 15-20% cheaper than their mainstream brands to sell mainly in regional markets and counter increasing threat from Reliance Consumer Products' Campa, beverage industry executives aware of the matter.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.