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市場調查報告書
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1700111

2032 年揚聲器市場預測：按產品、音響系統、尺寸、連接類型、應用和地區進行的全球分析

Speaker Market Forecasts to 2032 - Global Analysis by Product (Bluetooth Speakers, Smart Speakers, Portable Speakers, Home Audio Speakers and Subwoofers), Sound System, Size, Connectivity, Application and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的數據，全球揚聲器市場預計在 2025 年達到 1,078 億美元，到 2032 年將達到 7,728 億美元，預測期內的複合年成長率為 32.5%。

揚聲器是一種將電訊號轉換為聲音的設備，常用於音訊系統、智慧型手機、電腦、公共廣播系統等。電磁鐵用於移動振膜，產生聲波。揚聲器有各種尺寸、設計和用途，包括用於低頻的低音揚聲器、用於高頻的高音高音喇叭和中階揚聲器。還有使用藍牙和 Wi-Fi 等技術的有線和無線型號。從廣義上講，演講者可以指發表演講或陳述的個人，例如在正式或非正式場合向觀眾發表演講的公眾演講者、演講者或政治代表。

智慧音箱需求不斷成長

智慧音箱需求的不斷成長極大地推動了音箱市場的成長。 Alexa、Google Assistant 和 Siri 等人工智慧和語音助理的進步正在推動消費者擴大採用智慧揚聲器來實現免持便利、家庭自動化和娛樂。這種普及正在刺激技術創新，從而提高音訊品質、實現無縫連接和智慧家庭整合。此外，商業和汽車領域的應用不斷擴大，進一步推動了市場擴張。隨著採用率的提高，製造商正專注於可負擔性和先進的功能，以確保市場持續成長。

高階揚聲器高成本

高階揚聲器的高價格限制了消費者的購買和採用，從而阻礙了市場的成長。由於許多潛在買家選擇更實惠的產品，對高階機型的需求正在下降。這種價格障礙也減緩了市場擴張，尤其是在新興經濟體。此外，企業和活動組織者可能不願意投資昂貴的音訊解決方案，這可能會影響銷售。因此，製造商面臨著擴大客戶群和維持長期盈利的挑戰。

無線和藍牙連接的成長

無線和藍牙連接的成長透過增強便利性、便攜性和與智慧型裝置的無縫整合，極大地推動了揚聲器市場的發展。消費者越來越喜歡無線揚聲器，因為它們具有更大的靈活性，並且無需複雜的佈線。藍牙技術的進步也透過改善通訊範圍、音質和電池效率來促進需求。智慧家庭和語音助理的興起進一步推動了市場擴張。這一趨勢正在激發創新，從而創造出具有增強連接性和方便用戶使用功能的緊湊型高性能揚聲器。

連接和相容性問題

連接性和相容性問題是揚聲器市場面臨的一個主要障礙，因為它限制了與不同設備和生態系統的無縫整合。不一致的無線通訊協定、過時的韌體以及缺乏通用相容性會造成糟糕的用戶體驗，從而導致用戶失望和退貨。連線不良會導致延遲、中斷和配對失敗，從而導致音質不佳和用戶體驗不佳。由於消費者尋求簡單的即插即用解決方案，這些問題會阻礙潛在的購買，損害市場成長和品牌聲譽。

COVID-19的影響

新冠疫情對揚聲器市場產生了重大影響，擾亂了供應鏈，減緩了生產速度，並減少了消費者支出。門市關閉和遠距工作增加了對家庭音響解決方案的需求，但零售店關閉和經濟不確定性阻礙了整體銷售。隨著數位娛樂的爆炸式成長，市場已經轉向智慧揚聲器和行動裝置。在技​​術進步和可支配收入提高的推動下，後疫情時代的復甦正在逐步穩定行業。

重低音市場預計將在預測期內佔據最大佔有率

由於家庭劇院、遊戲和高傳真音響系統的需求不斷成長，預計低音炮部分將在預測期內佔據最大的市場佔有率。無線技術和緊湊設計的進步使得低音炮更容易獲得，從而促進了銷售。此外，消費者對智慧揚聲器和汽車的高階音響解決方案的日益偏好也促進了市場的成長。隨著娛樂趨勢的發展，重低音領域持續提升整個揚聲器產業。

預計預測期內汽車產業將以最高的複合年成長率成長。

由於對先進的車載娛樂和通訊系統的需求，預計汽車領域將在預測期內實現最高成長率。聯網汽車、人工智慧語音助理和優質音訊體驗的普及正在推動高性能揚聲器的普及。此外，電動車和豪華汽車的日益普及也進一步加速了市場擴張。汽車製造商專注於提高車內音響效果和身臨其境型音響系統，推動了車載揚聲器的創新和技術進步，創造了豐厚的機會。

比最大的地區

在預測期內，由於智慧揚聲器需求的成長以及消費者對身臨其境型聲音體驗的偏好日益成長，預計北美將佔據最大的市場佔有率。物聯網和人工智慧語音助理的興起進一步推動了它們在家庭和企業中的應用。此外，娛樂和汽車行業正在利用高品質的音訊解決方案，進一步推動市場擴張。在持續的技術創新和不斷成長的可支配收入的推動下，北美揚聲器市場將對該地區的音響行業產生持久影響。

複合年成長率最高的地區

由於音訊技術的進步，預計亞太地區在預測期內將呈現最高的複合年成長率。無線和藍牙揚聲器的普及以及消費者對高階音質日益成長的興趣推動了市場擴張。此外，該地區強大的製造業基礎和快速的都市化也促進了其經濟的可負擔性和可用性。該市場的正面影響涵蓋娛樂、教育和企業領域，改善了通訊、生產力和整體音訊體驗。

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訂閱此報告的客戶可享有以下免費自訂選項之一：

  • 公司簡介
    • 對其他市場參與企業（最多 3 家公司）進行全面分析
    • 主要企業的SWOT分析（最多3家公司）
  • 地理細分
    • 根據客戶興趣對主要國家進行市場估計、預測和複合年成長率（註：基於可行性檢查）
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    • 透過產品系列、地理分佈和策略聯盟對主要企業基準化分析

目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 研究範圍
  • 調查方法
    • 資料探勘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 研究材料
    • 主要研究資料
    • 主要研究資料
    • 先決條件

第3章市場走勢分析

  • 介紹
  • 驅動程式
  • 限制因素
  • 機會
  • 威脅
  • 產品分析
  • 應用分析
  • 新興市場
  • COVID-19的影響

第4章 波特五力分析

  • 供應商的議價能力
  • 買家的議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭對手之間的競爭

第5章全球揚聲器市場（按產品）

  • 介紹
  • 藍牙音箱
  • 智慧音箱
  • 可攜式揚聲器
  • 家庭音響
  • 專業演講者
  • 條形音箱
  • 汽車音響揚聲器
  • 重低音

第6章 全球揚聲器市場（依音響系統）

  • 介紹
  • 單聲道揚聲器
  • 立體聲揚聲器
  • 環繞立體聲揚聲器

第7章 全球揚聲器市場規模

  • 介紹
  • 袖珍的
  • 中等的
  • 大的

8. 全球揚聲器市場（按連接性別）

  • 介紹
  • 有線揚聲器
  • 無線揚聲器

第9章 全球揚聲器市場（按應用）

  • 介紹
  • 家用
  • 商務用
  • 車
  • 產業
  • 其他

第10章 全球揚聲器市場（按地區）

  • 介紹
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第11章 重大進展

  • 協議、夥伴關係、合作和合資企業
  • 收購與合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第12章 公司概況

  • Bose Corporation
  • Sony Corporation
  • Harman International（JBL）
  • Sonos Inc.
  • Klipsch Audio Technologies
  • Bowers & Wilkins
  • KEF
  • Bang & Olufsen
  • Yamaha Corporation
  • Pioneer Corporation
  • Sennheiser Electronic GmbH & Co. KG
  • Marshall Amplification
  • Focal-JMlab
  • Polk Audio
  • Paradigm Electronics
  • Dynaudio
  • Q Acoustics
  • Monitor Audio
  • Elac
Product Code: SMRC29014

According to Stratistics MRC, the Global Speaker Market is accounted for $107.8 billion in 2025 and is expected to reach $772.8 billion by 2032 growing at a CAGR of 32.5% during the forecast period. A speaker is a device that converts electrical signals into sound, commonly used in audio systems, smartphones, computers, and public address systems. It operates using an electromagnet that moves a diaphragm to produce sound waves. Speakers vary in size, design, and purpose, including woofers for low frequencies, tweeters for high frequencies, and mid-range speakers. They can be wired or wireless, utilizing technologies like Bluetooth or Wi-Fi. In broader terms, a speaker can also refer to an individual who delivers speeches or presentations, such as public speakers, lecturers, or political representatives addressing an audience in formal or informal settings.

Market Dynamics:

Driver:

Rising Demand for Smart Speakers

The rising demand for smart speakers is significantly driving growth in the speaker market. With advancements in AI and voice assistants like Alexa, Google Assistant, and Siri, consumers are increasingly adopting smart speakers for hands-free convenience, home automation, and entertainment. This surge fuels innovation, leading to enhanced audio quality, seamless connectivity, and smart home integration. Additionally, expanding applications in commercial and automotive sectors further boosts market expansion. As adoption rises, manufacturers focus on affordability and advanced features, ensuring sustained market growth.

Restraint:

High Cost of Premium Speakers

The high cost of premium speakers significantly hinders market growth by limiting consumer accessibility and adoption. Many potential buyers opt for budget-friendly alternatives, reducing demand for high-end models. This price barrier also slows market expansion, particularly in emerging economies. Additionally, businesses and event organizers may hesitate to invest in costly audio solutions, impacting sales. As a result, manufacturers face challenges in widening their customer base and sustaining long-term profitability.

Opportunity:

Wireless & Bluetooth Connectivity Growth

The growth of wireless and Bluetooth connectivity is significantly driving the speaker market by enhancing convenience, portability, and seamless integration with smart devices. Consumers increasingly prefer wireless speakers for their flexibility, eliminating the need for complex wiring. Advancements in Bluetooth technology, including improved range, sound quality, and battery efficiency, have fueled demand. The rise of smart homes and voice assistants further boosts market expansion. This trend is fostering innovation, leading to compact, high-performance speakers with enhanced connectivity and user-friendly features.

Threat:

Connectivity & Compatibility Issues

Connectivity and compatibility issues significantly hinder the speaker market by limiting seamless integration with various devices and ecosystems. Inconsistent wireless protocols, outdated firmware, and lack of universal compatibility reduce user convenience, leading to frustration and returns. Poor connectivity can cause lag, interruptions, or pairing failures, diminishing audio quality and user experience. As consumers demand effortless plug-and-play solutions, these issues deter potential buyers, slowing market growth and brand reputation.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the speaker market, disrupting supply chains, delaying production, and reducing consumer spending. Lockdowns and remote work increased demand for home audio solutions, but retail closures and economic uncertainty hindered overall sales. The market saw a shift toward smart speakers and portable devices as digital entertainment surged. Post-pandemic recovery, driven by technological advancements and rising disposable incomes, is gradually stabilizing the industry.

The subwoofers segment is expected to be the largest during the forecast period

The subwoofers segment is expected to account for the largest market share during the forecast period due to rising demand for home theaters, gaming, and high-fidelity audio systems fuels its expansion. Advancements in wireless technology and compact designs make subwoofers more accessible, boosting sales. Additionally, increasing consumer preference for premium sound solutions in smart speakers and automobiles contributes to market growth. As entertainment trends evolve, the subwoofer segment continues to elevate the overall speaker industry.

The automotive segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the automotive segment is predicted to witness the highest growth rate owing to demand for advanced in-car entertainment and communication systems. The surge in connected vehicles, AI-powered voice assistants, and premium audio experiences has boosted the adoption of high-performance speakers. Additionally, the growing popularity of electric and luxury vehicles further accelerates market expansion. Automakers' focus on enhancing in-cabin acoustics and immersive sound systems is creating lucrative opportunities, driving innovation and technological advancements in automotive-grade speakers.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share because of rising demand for smart speakers, and increasing consumer preference for immersive sound experiences. The proliferation of IoT and AI-powered voice assistants has further boosted adoption in homes and businesses. Additionally, the entertainment and automotive industries are leveraging high-quality audio solutions, fueling market expansion. With continuous innovation and growing disposable incomes, the North American speaker market is set to make a lasting impact on the region's audio industry.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR due to advancements in audio technology. The proliferation of wireless and Bluetooth speakers, along with growing consumer interest in premium sound quality, fuels market expansion. Additionally, the region's strong manufacturing base and rapid urbanization contribute to affordability and accessibility. The market's positive impact extends to the entertainment, education, and corporate sectors, enhancing communication, productivity, and overall audio experiences.

Key players in the market

Some of the key players in Speaker Market include Bose Corporation, Sony Corporation, Harman International (JBL), Sonos Inc., Klipsch Audio Technologies, Bowers & Wilkins, KEF, Bang & Olufsen, Yamaha Corporation, Pioneer Corporation, Sennheiser Electronic GmbH & Co. KG, Marshall Amplification, Focal-JMlab, Polk Audio, Paradigm Electronics, Dynaudio, Q Acoustics, Monitor Audio and Elac.

Key Developments:

In January 2025, Siemens Digital Industries Software collaborated with Sony Corporation, announced that it is delivering on its next-generation immersive engineering roadmap that brings together Siemens' NX software for product engineering with Sony's breakthrough head-mounted display (HMD) to enable the industrial meta verse.

In May 2024, Siemens and Sony Corporation are partnered to introduce a new solution that combines the Siemens Xcelerator portfolio of industry software with Sony's new XR head-mounted display (HMD), SRH-S1 - designed using Siemens' NX software, a core solution used across Sony to design its industry leading products.

Products Covered:

  • Bluetooth Speakers
  • Smart Speakers
  • Portable Speakers
  • Home Audio Speakers
  • Professional Speakers
  • Soundbars
  • Car Audio Speakers
  • Subwoofers

Sound Systems Covered:

  • Mono Speakers
  • Stereo Speakers
  • Surround Sound Speakers

Sizes Covered:

  • Small
  • Medium
  • Large

Connectivities Covered:

  • Wired Speakers
  • Wireless Speakers

Applications Covered:

  • Residential
  • Commercial
  • Automotive
  • Industrial
  • Other Applications

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Application Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Speaker Market, By Product

  • 5.1 Introduction
  • 5.2 Bluetooth Speakers
  • 5.3 Smart Speakers
  • 5.4 Portable Speakers
  • 5.5 Home Audio Speakers
  • 5.6 Professional Speakers
  • 5.7 Soundbars
  • 5.8 Car Audio Speakers
  • 5.9 Subwoofers

6 Global Speaker Market, By Sound System

  • 6.1 Introduction
  • 6.2 Mono Speakers
  • 6.3 Stereo Speakers
  • 6.4 Surround Sound Speakers

7 Global Speaker Market, By Size

  • 7.1 Introduction
  • 7.2 Small
  • 7.3 Medium
  • 7.4 Large

8 Global Speaker Market, By Connectivity

  • 8.1 Introduction
  • 8.2 Wired Speakers
  • 8.3 Wireless Speakers

9 Global Speaker Market, By Application

  • 9.1 Introduction
  • 9.2 Residential
  • 9.3 Commercial
  • 9.4 Automotive
  • 9.5 Industrial
  • 9.6 Other Applications

10 Global Speaker Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Bose Corporation
  • 12.2 Sony Corporation
  • 12.3 Harman International (JBL)
  • 12.4 Sonos Inc.
  • 12.5 Klipsch Audio Technologies
  • 12.6 Bowers & Wilkins
  • 12.7 KEF
  • 12.8 Bang & Olufsen
  • 12.9 Yamaha Corporation
  • 12.10 Pioneer Corporation
  • 12.11 Sennheiser Electronic GmbH & Co. KG
  • 12.12 Marshall Amplification
  • 12.13 Focal-JMlab
  • 12.14 Polk Audio
  • 12.15 Paradigm Electronics
  • 12.16 Dynaudio
  • 12.17 Q Acoustics
  • 12.18 Monitor Audio
  • 12.19 Elac

List of Tables

  • Table 1 Global Speaker Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Speaker Market Outlook, By Product (2024-2032) ($MN)
  • Table 3 Global Speaker Market Outlook, By Bluetooth Speakers (2024-2032) ($MN)
  • Table 4 Global Speaker Market Outlook, By Smart Speakers (2024-2032) ($MN)
  • Table 5 Global Speaker Market Outlook, By Portable Speakers (2024-2032) ($MN)
  • Table 6 Global Speaker Market Outlook, By Home Audio Speakers (2024-2032) ($MN)
  • Table 7 Global Speaker Market Outlook, By Professional Speakers (2024-2032) ($MN)
  • Table 8 Global Speaker Market Outlook, By Soundbars (2024-2032) ($MN)
  • Table 9 Global Speaker Market Outlook, By Car Audio Speakers (2024-2032) ($MN)
  • Table 10 Global Speaker Market Outlook, By Subwoofers (2024-2032) ($MN)
  • Table 11 Global Speaker Market Outlook, By Sound System (2024-2032) ($MN)
  • Table 12 Global Speaker Market Outlook, By Mono Speakers (2024-2032) ($MN)
  • Table 13 Global Speaker Market Outlook, By Stereo Speakers (2024-2032) ($MN)
  • Table 14 Global Speaker Market Outlook, By Surround Sound Speakers (2024-2032) ($MN)
  • Table 15 Global Speaker Market Outlook, By Size (2024-2032) ($MN)
  • Table 16 Global Speaker Market Outlook, By Small (2024-2032) ($MN)
  • Table 17 Global Speaker Market Outlook, By Medium (2024-2032) ($MN)
  • Table 18 Global Speaker Market Outlook, By Large (2024-2032) ($MN)
  • Table 19 Global Speaker Market Outlook, By Connectivity (2024-2032) ($MN)
  • Table 20 Global Speaker Market Outlook, By Wired Speakers (2024-2032) ($MN)
  • Table 21 Global Speaker Market Outlook, By Wireless Speakers (2024-2032) ($MN)
  • Table 22 Global Speaker Market Outlook, By Application (2024-2032) ($MN)
  • Table 23 Global Speaker Market Outlook, By Residential (2024-2032) ($MN)
  • Table 24 Global Speaker Market Outlook, By Commercial (2024-2032) ($MN)
  • Table 25 Global Speaker Market Outlook, By Automotive (2024-2032) ($MN)
  • Table 26 Global Speaker Market Outlook, By Industrial (2024-2032) ($MN)
  • Table 27 Global Speaker Market Outlook, By Other Applications (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.