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市場調查報告書
商品編碼
1667670

全球數位廣告支出市場（2025 年）

Digital Ad Spending Global Market Report 2025
出版日期: | 出版商: The Business Research Company | 英文 200 Pages | 商品交期: 2-10個工作天內

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簡介目錄

預計未來幾年全球數位廣告支出市場規模將強勁成長，到 2029 年將達到 13,075 億美元，複合年成長率為 9.7%。預測期內的成長可歸因於聯網電視廣告的成長、互動和可購物廣告的成長、隱私法規和合規性、永續性和社會責任以及新興市場的成長。預測期內的關鍵趨勢包括程序化廣告、廣告詐騙預防、新廣告形式的出現、內容行銷整合、跨通路整合以及人工智慧和機器學習的整合。

隨著平板電腦和智慧型手機的普及，預計未來數位廣告市場將會擴大。平板電腦和智慧型手機是行動設備，允許用戶存取網路、運行應用程式並執行各種活動，如觀看影片、玩遊戲和進行視訊通話。隨著行動裝置用於消費數位內容（包括展示廣告、影片、社群媒體廣告和應用程式內廣告），其在廣告領域的角色顯著增強。廣告主正在調整策略，透過行動平台接觸受眾，預計將進一步刺激數位廣告支出市場的成長。例如，根據美國利用資料科學提供洞察的自動報告平台Demandsage的報告，2022年全球智慧型手機用戶數量將達到約66億，與前一年同期比較成長4.2%。就這樣，平板電腦和智慧型手機的普及正在推動數位廣告支出市場的成長。

數位廣告市場對影片內容行銷的需求日益增加。內容行銷是一種專注於創建和分發有價值的相關內容的策略方法，我們看到了向影片內容的重大轉變。廣告商認知到影片廣告吸引觀眾注意力和傳達引人注目的訊息的有效性。根據 Wyzowl 的一項調查，截至 2023 年 2 月，91% 的企業已經採用影片內容行銷，高於 2022 年的 86%。影片內容行銷需求的激增預計將推動數位廣告支出市場的成長。

本報告研究和分析全球數位廣告支出市場，並提供有關市場特徵、市場趨勢和策略、各個地區的分析以及競爭格局的資訊。

目錄

第1章執行摘要

第2章 數位廣告市場特徵

第3章 數位廣告市場趨勢與策略

第 4 章 數位廣告支出市場 - 宏觀經濟情景，包括利率、通貨膨脹、地緣政治、COVID 和復甦對市場的影響

第5章：全球數位廣告支出成長分析、策略分析框架

  • 全球數位廣告支出的 PESTEL 分析（政治、社會、科技、環境、法律、促進因素、限制因素）
  • 最終用途產業分析
  • 全球數位廣告支出市場成長率分析
  • 全球數位廣告支出市場規模及成長表現（2019-2024）
  • 全球數位廣告支出市場規模預測及成長（2024-2029、2034）
  • 全球數位廣告支出的總市場規模 (TAM)

第6章 數位廣告支出市場細分

  • 全球數位廣告支出市場：以廣告形式分類的實際結果與預測（2019-2024、2024-2029、2034）
  • 展示廣告
  • 社群媒體
  • 原生廣告
  • 搜尋廣告
  • 影片廣告
  • 其他廣告格式
  • 全球數位廣告支出市場：各平台的表現與預測（2019-2024、2024-2029、2034）
  • 移動的
  • 筆記型電腦
  • 桌面
  • 全球數位廣告支出市場：實際結果與最終用戶預測（2019-2024、2024-2029、2034）
  • 零售
  • 醫療
  • 車
  • 媒體與娛樂
  • 教育
  • 交通與旅遊
  • 資訊科技/通訊
  • 全球數位廣告支出市場、展示廣告細分類型、績效及預測（2019-2024、2024-2029、2034）
  • 橫幅廣告
  • 富媒體廣告
  • 插播式廣告
  • 彈出廣告
  • 全球數位廣告支出市場、社群媒體細分類型、表現及預測（2019-2024、2024-2029、2034）
  • 贊助貼文
  • 故事廣告
  • 輪播廣告
  • Messenger 廣告
  • 全球數位廣告支出市場、原生廣告細分類型、表現及預測（2019-2024、2024-2029、2034）
  • 贊助內容
  • 資訊流廣告
  • Messenger 廣告
  • 全球數位廣告支出市場、付費搜尋廣告細分類型、表現及預測（2019-2024、2024-2029、2034）
  • 按點擊收費(PPC) 廣告
  • 產品詳情廣告
  • 本地搜尋廣告
  • 文字廣告
  • 全球數位廣告支出市場、影片廣告細分類型、表現及預測（2019-2024、2024-2029、2034）
  • 串流內廣告
  • 外播廣告
  • 互動影片廣告
  • 社群影片廣告
  • 全球數位廣告支出市場，按其他廣告形式、類型、表現和預測進行細分（2019-2024 年、2024-2029 年、2034 年）
  • 電子郵件行銷
  • 聯盟行銷
  • 影響力行銷
  • podcast廣告

7. 數位廣告支出市場的區域與國家分析

  • 全球數位廣告支出市場：各地區表現及預測（2019-2024、2024-2029、2034）
  • 全球數位廣告支出市場：按國家、表現和預測（2019-2024 年、2024-2029 年、2034 年）

第 8 章 亞太地區數位廣告支出市場

第9章 中國數位廣告支出市場

第 10 章：印度數位廣告支出市場

第 11 章 日本數位廣告市場

第 12 章 澳洲數位廣告支出市場

第13章 印尼數位廣告支出市場

第14章 韓國數位廣告支出市場

第 15 章西歐數位廣告支出市場

第16章英國數位廣告支出市場

第 17 章：德國數位廣告支出市場

第 18 章：法國數位廣告支出市場

第 19 章：義大利數位廣告支出市場

第 20 章：西班牙數位廣告支出市場

第 21 章：東歐數位廣告支出市場

第 22 章俄羅斯數位廣告支出市場

第23章北美數位廣告支出市場

第 24 章：美國數位廣告支出市場

第 25 章 加拿大數位廣告支出市場

第 26 章：南美洲數位廣告支出市場

第 27 章：巴西數位廣告支出市場

第 28 章：中東數位廣告支出市場

第 29 章：非洲數位廣告支出市場

第 30 章數位廣告支出市場的競爭格局與公司概況

  • 數位廣告市場的競爭格局
  • 數位廣告支出市場公司概況
    • Microsoft corporation
    • Google LLC
    • Meta Platforms Inc.
    • Hulu LLC
    • Ignite Visibility LLC

主要企業31 章。

  • L7 Creative
  • Alibaba Group Holdings Limited
  • Amazon Web Services Inc.
  • Baidu Inc.
  • Coalition Technologies LLC
  • Dentsu Group Inc.
  • Disruptive Advertising Inc.
  • Effective Spend
  • Omnicom Group
  • Publicis Groupe
  • Tencent Holdings Limited
  • Adobe Inc.
  • The Trade Desk Inc.
  • Verizon Communications Inc.
  • Twitter Inc.

第 32 章全球數位廣告支出市場的競爭基準化分析與儀表板

第 33 章 數位廣告支出市場的主要併購

第 34 章 數位廣告支出市場的最新發展

第 35 章。

  • 數位廣告支出市場 - 提供最多新機會的國家（2029 年）
  • 數位廣告支出市場 - 提供最多新興機會的細分市場（2029 年）
  • 數位廣告市場 - 成長策略 (2029)
    • 基於市場趨勢的策略
    • 競爭對手的策略

第 36 章 附錄

簡介目錄
Product Code: r24081

Digital ad spending pertains to the financial resources allocated to digital advertising, encompassing various online marketing strategies utilizing electronic media channels to promote products, services, or companies. This form of advertising involves payment for clicks, impressions, or other interactions aimed at driving traffic to a website or other digital platforms.

Key categories of digital ad spending comprise diverse formats such as display ads, social media, native advertising, search ads, video ads, among others. Display ads, for instance, encompass a digital advertising variant featuring text, images, and a URL guiding viewers to a website for further information or purchase decisions. These ads are deployed across mobile, laptop, and desktop platforms and find application in industries including retail, healthcare, automotive, media and entertainment, education, transportation and tourism, as well as IT and telecommunications.

The digital ad spending market research report is one of a series of new reports from The Business Research Company that provides digital ad spending market statistics, including global market size, regional shares, competitors with a digital ad spending market share, detailed digital ad spending market segments, market trends and opportunities, and any further data you may need to thrive in the digital ad spending industry. This digital ad spending market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The digital ad spending market size has grown strongly in recent years. It will grow from$649.18 billion in 2024 to $711.75 billion in 2025 at a compound annual growth rate (CAGR) of 9.6%. The growth in the historic period can be attributed to increased internet penetration, mobile device proliferation, social media growth, data analytics and targeting, e-commerce expansion, video content consumption

The digital ad spending market size is expected to see strong growth in the next few years. It will grow to $1030.75 billion in 2029 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to increasing connected tv advertising, increasing interactive and shoppable ads, privacy regulations and compliance, sustainability and social responsibility, emerging markets growth. Major trends in the forecast period include programmatic advertising, ad fraud prevention, emergence of new ad formats, content marketing integration, cross-channel integration, ai and machine learning integration.

The growing penetration of tablets and smartphones is anticipated to drive the expansion of the digital ad spending market in the future. Tablets and smartphones are mobile devices that enable users to access the internet, run applications, and engage in various activities, such as watching videos, gaming, and video calling. The rising use of these devices for digital content consumption-including display ads, videos, social media ads, and in-app ads-has significantly heightened the role of mobile devices in the advertising sector. Advertisers have adjusted their strategies to reach their audiences through mobile platforms, which will further stimulate growth in the digital ad spending market. For instance, a report from Demandsage, a U.S.-based automated reporting platform that utilizes data science for insights, noted that there were around 6.6 billion smartphone users worldwide as of 2022, reflecting a 4.2% increase from the previous year. Thus, the increased penetration of tablets and smartphones is fueling the growth of the digital ad market.

The digital ad spending market is the escalating demand for video content marketing. Content marketing, a strategic approach focused on creating and disseminating valuable and relevant content, has seen a substantial shift toward video content. Advertisers recognize the effectiveness of video advertisements in capturing audience attention and delivering compelling messages. As of February 2023, a survey by Wyzowl revealed that 91% of businesses adopted video content marketing, marking an increase from the 86% observed in 2022. This surge in demand for video content marketing is poised to fuel the growth of the digital ad spending market.

The prevailing trend in the digital ad spending market is the rapid adoption of advanced technologies. Key players in the market are actively incorporating cutting-edge technologies such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR), machine learning, and blockchain to maintain and strengthen their market positions. For instance, in January 2023, Verizon Media, a prominent US-based technology company, launched the Next-Gen Solutions suite. This innovative suite is designed to deliver relevant ad experiences independently of cookies or mobile app IDs. It employs real-time data signals such as weather, location, and device types to power machine-learning algorithms, connecting advertisers with pertinent audiences without relying on user-level profiles or browser storage. Verizon Media's Next-Gen Buying feature further utilizes machine-learning algorithms to enable advertisers to connect with relevant audiences without the need for cookies, mobile app IDs, browser storage, or the creation of user-level profiles.

Major companies within the digital ad spending market are actively exploring AI-based tools, including advertising testing tools, to broaden their customer base and gain a competitive edge. An advertising testing tool is a software program designed to measure the effectiveness of advertising campaigns. For instance, in May 2022, Kantar, a leading UK-based marketing data and analytics company, introduced Link AI for Digital, an AI tool tailored for testing digital advertising formats. This solution utilizes AI to forecast the in-market performance of digital ads, drawing insights from a dataset comprising over 230,000 survey-enabled ad tests and 30 million real-world interactions.

In January 2022, Smith, a reputable US-based IT services and consulting company, acquired Adept, a digital advertising services company, for an undisclosed amount. This acquisition aims to leverage Smith's expertise to achieve better results and business objectives, allowing both companies to enhance their service offerings and expand their product portfolios.

Major companies operating in the digital ad spending market include Microsoft corporation, Google LLC, Meta Platforms Inc., Hulu LLC, Ignite Visibility LLC, L7 Creative, Alibaba Group Holdings Limited, Amazon Web Services Inc., Baidu Inc., Coalition Technologies LLC, Dentsu Group Inc., Disruptive Advertising Inc., Effective Spend, Omnicom Group, Publicis Groupe, Tencent Holdings Limited, Adobe Inc., The Trade Desk Inc., Verizon Communications Inc., Twitter Inc., Pinterest Inc., Snap Inc., Roku Inc., Spotify Technology S.A., Expedia Group, TripAdvisor Inc., JD.com Inc., Criteo SA, InterActiveCorp, Datorama Inc., PubMatic Inc., Magnite Inc., Taboola, Outbrain Inc., AdRoll Group, Rubicon Project Inc., Xandr Inc., OpenX, MediaMath Inc.

North America was the largest region in the digital ad spending market in 2024. The regions covered in the digital ad spending market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the digital ad spending market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The digital Ad spending market includes revenues earned by entities through audio ads, in-app ads, mobile applications, and email marketing. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Digital Ad Spending Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on digital ad spending market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for digital ad spending ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The digital ad spending market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Add Format: Display Ads; Social Media; Native Advertising; Search Ads; Video Ads; Other Add Format
  • 2) By Platform: Mobile; Laptop; Desktop
  • 3) By End User: Retail; Health care; Automotive; Media And Entertainment; Education; Transport And Tourism; IT And Telecom
  • Subsegments:
  • 1) By Display Ads: Banner Ads; Rich Media Ads; Interstitial Ads; Pop-Up Ads
  • 2) By Social Media: Sponsored Posts; Stories Ads; Carousel Ads; Messenger Ads
  • 3) By Native Advertising: Sponsored Content; In-Feed Ads; Recommendation Widgets
  • 4) By Paid Search Ads: Pay-Per-Click (PPC) Ads; Product Listing Ads; Local Search Ads; Text Ads
  • 5) By Video Ads: In-Stream Ads; Out-Stream Ads; Interactive Video Ads; Social Video Ads
  • 6) By Other Ad Format: Email Marketing; Affiliate Marketing; Influencer Marketing; Podcast Ads
  • Companies Mentioned: Microsoft corporation; Google LLC; Meta Platforms Inc.; Hulu LLC; Ignite Visibility LLC
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Digital Ad Spending Market Characteristics

3. Digital Ad Spending Market Trends And Strategies

4. Digital Ad Spending Market - Macro Economic Scenario including the impact of Interest Rates, Inflation, Geopolitics and Covid And Recovery on the Market

5. Global Digital Ad Spending Growth Analysis And Strategic Analysis Framework

  • 5.1. Global Digital Ad Spending PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
  • 5.2. Analysis Of End Use Industries
  • 5.3. Global Digital Ad Spending Market Growth Rate Analysis
  • 5.4. Global Digital Ad Spending Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
  • 5.5. Global Digital Ad Spending Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
  • 5.6. Global Digital Ad Spending Total Addressable Market (TAM)

6. Digital Ad Spending Market Segmentation

  • 6.1. Global Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Display Ads
  • Social Media
  • Native Advertising
  • Search Ads
  • Video Ads
  • Other Add Format
  • 6.2. Global Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Mobile
  • Laptop
  • Desktop
  • 6.3. Global Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Retail
  • Health care
  • Automotive
  • Media And Entertainment
  • Education
  • Transport And Tourism
  • IT And Telecom
  • 6.4. Global Digital Ad Spending Market, Sub-Segmentation Of Display Ads, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Banner Ads
  • Rich Media Ads
  • Interstitial Ads
  • Pop-Up Ads
  • 6.5. Global Digital Ad Spending Market, Sub-Segmentation Of Social Media, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Sponsored Posts
  • Stories Ads
  • Carousel Ads
  • Messenger Ads
  • 6.6. Global Digital Ad Spending Market, Sub-Segmentation Of Native Advertising, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Sponsored Content
  • In-Feed Ads
  • Messenger Ads
  • 6.7. Global Digital Ad Spending Market, Sub-Segmentation Of Paid Search Ads, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Pay-Per-Click (PPC) Ads
  • Product Listing Ads
  • Local Search Ads
  • Text Ads
  • 6.8. Global Digital Ad Spending Market, Sub-Segmentation Of Video Ads, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • In-Stream Ads
  • Out-Stream Ads
  • Interactive Video Ads
  • Social Video Ads
  • 6.9. Global Digital Ad Spending Market, Sub-Segmentation Of Other Ad Format, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Email Marketing
  • Affiliate Marketing
  • Influencer Marketing
  • Podcast Ads

7. Digital Ad Spending Market Regional And Country Analysis

  • 7.1. Global Digital Ad Spending Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 7.2. Global Digital Ad Spending Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Digital Ad Spending Market

  • 8.1. Asia-Pacific Digital Ad Spending Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.3. Asia-Pacific Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.4. Asia-Pacific Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Digital Ad Spending Market

  • 9.1. China Digital Ad Spending Market Overview
  • 9.2. China Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.3. China Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.4. China Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Digital Ad Spending Market

  • 10.1. India Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.2. India Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.3. India Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Digital Ad Spending Market

  • 11.1. Japan Digital Ad Spending Market Overview
  • 11.2. Japan Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.3. Japan Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.4. Japan Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Digital Ad Spending Market

  • 12.1. Australia Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.2. Australia Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.3. Australia Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Digital Ad Spending Market

  • 13.1. Indonesia Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.2. Indonesia Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.3. Indonesia Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Digital Ad Spending Market

  • 14.1. South Korea Digital Ad Spending Market Overview
  • 14.2. South Korea Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.3. South Korea Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.4. South Korea Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Digital Ad Spending Market

  • 15.1. Western Europe Digital Ad Spending Market Overview
  • 15.2. Western Europe Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.3. Western Europe Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.4. Western Europe Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Digital Ad Spending Market

  • 16.1. UK Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.2. UK Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.3. UK Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Digital Ad Spending Market

  • 17.1. Germany Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.2. Germany Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.3. Germany Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Digital Ad Spending Market

  • 18.1. France Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.2. France Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.3. France Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Digital Ad Spending Market

  • 19.1. Italy Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.2. Italy Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.3. Italy Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Digital Ad Spending Market

  • 20.1. Spain Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.2. Spain Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.3. Spain Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Digital Ad Spending Market

  • 21.1. Eastern Europe Digital Ad Spending Market Overview
  • 21.2. Eastern Europe Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.3. Eastern Europe Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.4. Eastern Europe Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Digital Ad Spending Market

  • 22.1. Russia Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.2. Russia Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.3. Russia Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Digital Ad Spending Market

  • 23.1. North America Digital Ad Spending Market Overview
  • 23.2. North America Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.3. North America Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.4. North America Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Digital Ad Spending Market

  • 24.1. USA Digital Ad Spending Market Overview
  • 24.2. USA Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.3. USA Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.4. USA Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Digital Ad Spending Market

  • 25.1. Canada Digital Ad Spending Market Overview
  • 25.2. Canada Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.3. Canada Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.4. Canada Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Digital Ad Spending Market

  • 26.1. South America Digital Ad Spending Market Overview
  • 26.2. South America Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.3. South America Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.4. South America Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Digital Ad Spending Market

  • 27.1. Brazil Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.2. Brazil Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.3. Brazil Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Digital Ad Spending Market

  • 28.1. Middle East Digital Ad Spending Market Overview
  • 28.2. Middle East Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.3. Middle East Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.4. Middle East Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Digital Ad Spending Market

  • 29.1. Africa Digital Ad Spending Market Overview
  • 29.2. Africa Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.3. Africa Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.4. Africa Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Digital Ad Spending Market Competitive Landscape And Company Profiles

  • 30.1. Digital Ad Spending Market Competitive Landscape
  • 30.2. Digital Ad Spending Market Company Profiles
    • 30.2.1. Microsoft corporation Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.2. Google LLC Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.3. Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.4. Hulu LLC Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.5. Ignite Visibility LLC Overview, Products and Services, Strategy and Financial Analysis

31. Digital Ad Spending Market Other Major And Innovative Companies

  • 31.1. L7 Creative
  • 31.2. Alibaba Group Holdings Limited
  • 31.3. Amazon Web Services Inc.
  • 31.4. Baidu Inc.
  • 31.5. Coalition Technologies LLC
  • 31.6. Dentsu Group Inc.
  • 31.7. Disruptive Advertising Inc.
  • 31.8. Effective Spend
  • 31.9. Omnicom Group
  • 31.10. Publicis Groupe
  • 31.11. Tencent Holdings Limited
  • 31.12. Adobe Inc.
  • 31.13. The Trade Desk Inc.
  • 31.14. Verizon Communications Inc.
  • 31.15. Twitter Inc.

32. Global Digital Ad Spending Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Digital Ad Spending Market

34. Recent Developments In The Digital Ad Spending Market

35. Digital Ad Spending Market High Potential Countries, Segments and Strategies

  • 35.1 Digital Ad Spending Market In 2029 - Countries Offering Most New Opportunities
  • 35.2 Digital Ad Spending Market In 2029 - Segments Offering Most New Opportunities
  • 35.3 Digital Ad Spending Market In 2029 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer