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市場調查報告書
商品編碼
1465831

2024 年行銷自動化軟體全球市場報告

Marketing Automation Software Global Market Report 2024

出版日期: | 出版商: The Business Research Company | 英文 175 Pages | 商品交期: 2-10個工作天內

價格
簡介目錄

行銷自動化軟體的市場規模預計在未來幾年將快速成長。 2028年,將以15.5%的複合年成長率成長至127.2億美元。預測期內的預期成長是由對個性化客戶體驗的需求不斷成長、影響力行銷的持續成長、金融服務領域行銷自動化的日益採用以及客戶旅程映射的重要性日益增加等推動的。預測期內預計的主要趨勢包括行銷自動化和客戶服務平台的整合、轉向基於帳戶的行銷、與資料管理平台的整合、與銷售自動化工具的整合以及技術發展。

由於數位行銷管道的擴大,行銷自動化軟體市場預計將成長。數位行銷管道包括企業用來促銷產品和服務、接觸目標受眾並推動轉換的各種線上平台、工具和技術。數位行銷管道的成長歸因於智慧型手機和電腦等連網裝置的普及,這提高了全球網際網路的普及,並使企業能夠接觸到更多的線上受眾。行銷自動化軟體在這方面發揮著至關重要的作用,它可以簡化電子郵件宣傳活動和社交媒體貼文等重複性任務,提高數位行銷管道的效率,並促進個人化的用戶互動。根據互動廣告協會 (IAB) 的數據,數位廣告收入大幅成長 35.4%,幾乎是 2021 年 12.2% 成長的三倍。因此,數位行銷通路的拓展成為支撐行銷自動化軟體市場成長的關鍵因素。

行銷自動化軟體市場的主要參與者正在積極開發行銷自動化整合解決方案等先進技術,以保持競爭力。行銷自動化整合是各種行銷工具、平台和軟體應用程式的組合和連接,以簡化和自動化各種行銷任務和流程。 2023 年 1 月,美國數位行銷代理商 Yodelpop Inc. 宣布推出 RaiserSync 和 YourMemberSync。這些連接器使組織和慈善機構能夠利用 HubSpot 的行銷自動化工具,利用 YourMembership 協會管理系統和 Raiser 的 Edge NXT 捐贈者管理系統來開發有吸引力的行銷宣傳活動和溝通。

目錄

第1章執行摘要

第2章 市場特點

第3章 市場趨勢與策略

第4章宏觀經濟情景

  • 高通膨對市場的影響
  • 烏克蘭與俄羅斯戰爭對市場的影響
  • COVID-19 對市場的影響

第5章世界市場規模與成長

  • 全球市場促進因素與限制因素
    • 市場促進因素
    • 市場限制因素
  • 2018-2023 年全球市場規模表現與成長
  • 全球市場規模預測與成長,2023-2028、2033

第6章 市場細分

  • 全球行銷自動化軟體市場:依部署分類的績效與預測,2018-2023、2023-2028F、2033F
  • 雲端基礎的部署
  • 本地部署
  • 全球行銷自動化軟體市場:依組織規模分類的績效與預測,2018-2023、2023-2028F、2033F
  • 主要企業
  • 中小企業
  • 全球行銷自動化軟體市場:按應用分類的績效與預測,2018-2023、2023-2028F、2033F
  • 宣傳活動管理
  • 領導管理
  • 銷售支援計劃
  • 分析和報告解決方案
  • 其他用途
  • 全球行銷自動化軟體市場:最終用戶公司的實際狀況與預測,2018-2023、2023-2028F、2033F
  • 娛樂和媒體
  • 財務業務
  • 政府
  • 衛生保健
  • 製造業
  • 零售
  • 其他最終用戶領域

第 7 章 區域/國家分析

  • 全球行銷自動化軟體市場:按地區分類的表現與預測,2018-2023、2023-2028F、2033F
  • 全球行銷自動化軟體市場:按國家/地區分類的績效和預測,2018-2023、2023-2028F、2033F

第8章亞太市場

第9章 中國市場

第10章 印度市場

第11章 日本市場

第12章 澳洲市場

第13章 印尼市場

第14章 韓國市場

第15章西歐市場

第16章英國市場

第17章 德國市場

第18章 法國市場

第19章 義大利市場

第20章 西班牙市場

第21章 東歐市場

第22章 俄羅斯市場

第23章 北美市場

第24章美國市場

第25章加拿大市場

第26章 南美洲市場

第27章 巴西市場

第28章 中東市場

第29章 非洲市場

第30章 競爭格局及公司概況

  • 行銷自動化軟體市場:競爭格局
  • 行銷自動化軟體市場:公司簡介
    • Oracle Corporation
    • Salesforce.com Inc.
    • Adobe
    • HubSpot Inc.
    • J2 Global Inc.

第31章 其他大型創新企業

  • Zoho Corporation Pvt. Ltd.
  • Klaviyo Inc.
  • ActiveCampaign LLC
  • SugarCRM Inc.
  • SharpSpring Inc.
  • ConvertKit LLC
  • Campaign Monitor Pty Ltd.
  • Ontraport Inc.
  • Leadpages Inc.
  • Autopilot HQ Inc.
  • AWeber Systems Inc.
  • EngageBay Inc.
  • The Rocket Science Group LLC
  • GetResponse Sp. z oo
  • Sendinblue SAS

第32章競爭基準化分析

第 33 章. 競爭對手儀表板

第34章 重大併購

第35章前瞻性與潛力分析

第36章附錄

簡介目錄
Product Code: r17150

Marketing automation software refers to the software designed to streamline and automate various marketing tasks, including email campaigns and social media posts. The primary goal is to enhance efficiency and engage the target audience more effectively. These systems enable personalized interactions with leads and customers, resulting in efficiency gains and the simplification of marketing procedures.

The primary types of marketing automation software deployment include cloud-based deployment and on-premise deployment. Cloud-based deployment involves hosting and managing software programs or services on remote servers accessible online. This deployment method is utilized by organizations of various sizes, including large enterprises and small to medium enterprises. It finds applications in diverse areas such as campaign management, lead management, sales enablement programs, analytics and reporting solutions, among others. Cloud-based marketing automation software is employed across different industry verticals, including entertainment and media, financial services, government, healthcare, manufacturing, retail, and others.

The marketing automation software market research report is one of a series of new reports from The Business Research Company that provides marketing automation software market statistics, including marketing automation software industry global market size, regional shares, competitors with a marketing automation software market share, detailed marketing automation software market segments, market trends and opportunities, and any further data you may need to thrive in the marketing automation software industry. This marketing automation software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing automation software market size has grown rapidly in recent years. It will grow from $6.15 billion in 2023 to $7.15 billion in 2024 at a compound annual growth rate (CAGR) of 16.2%. The growth observed in the historical period can be attributed to a focus on lead generation and conversion optimization, the emergence of influencer marketing, increased demand for marketing automation consulting services, a necessity for enhanced customer engagement and retention strategies, and the expansion of email marketing automation.

The marketing automation software market size is expected to see rapid growth in the next few years. It will grow to $12.72 billion in 2028 at a compound annual growth rate (CAGR) of 15.5%. The anticipated growth in the forecast period can be attributed to the escalating demand for personalized customer experiences, the continued rise of influencer marketing, increased adoption of marketing automation in the financial services sector, and the growing significance of customer journey mapping. Major trends expected in the forecast period include the integration of marketing automation with customer service platforms, a shift towards account-based marketing, integration with data management platforms, collaboration with sales automation tools, and advancements in technology.

The marketing automation software market is poised for growth, propelled by the expanding reach of digital marketing channels. Digital marketing channels encompass various online platforms, tools, and techniques used by businesses to promote products or services, engage with their target audience, and drive conversions. The growth of digital marketing channels is attributed to the widespread adoption of internet-connected devices, such as smartphones and computers, leading to increased global internet penetration and providing businesses with access to larger online audiences. Marketing automation software plays a crucial role in this landscape by streamlining repetitive tasks, such as email campaigns and social media posts, enhancing efficiency in digital marketing channels and facilitating targeted personalized user interactions. According to the Interactive Advertising Bureau (IAB), digital ad revenues experienced a substantial growth of 35.4%, nearly three times more than the 12.2% growth observed in 2021. Therefore, the expansion of digital marketing channels is a key driver behind the growth of the marketing automation software market.

Major players in the marketing automation software market are actively developing advanced technologies, such as marketing automation integration solutions, to maintain a competitive edge. Marketing automation integration involves combining and connecting various marketing tools, platforms, or software applications to streamline and automate diverse marketing tasks and processes. In January 2023, Yodelpop Inc., a US-based digital marketing agency, launched RaiserSync and YourMemberSync. These connectors enable organizations and charities to utilize HubSpot's marketing automation tools for developing compelling marketing campaigns and communications, leveraging the YourMembership association management system or the Raiser's Edge NXT donor management system.

In December 2022, GetResponse, a Poland-based company offering marketing automation and email marketing software, successfully acquired Recostream for an undisclosed amount. This strategic acquisition enhances GetResponse's personalization functionality by incorporating AI product recommendations. This addition allows businesses to display personalized product and content recommendations to their website's visitors, ultimately boosting conversions. Recostream, the acquired company, is a Poland-based marketing automation software provider specializing in AI and ML-based personalized recommendations for e-commerce platforms.

Major companies operating in the marketing automation software market are Oracle Corporation, Salesforce.com Inc., Adobe, HubSpot Inc., J2 Global Inc., Zoho Corporation Pvt. Ltd., Klaviyo Inc., ActiveCampaign LLC, SugarCRM Inc., SharpSpring Inc., ConvertKit LLC, Campaign Monitor Pty Ltd., Ontraport Inc., Leadpages Inc., Autopilot HQ Inc., AWeber Systems Inc., EngageBay Inc., The Rocket Science Group LLC, GetResponse Sp. z o.o., Sendinblue SAS, Act-On Software Inc., Iterable Inc., Acquia Inc., Agile CRM Inc., Benchmark Internet Group LLC, MarketSharp Software LLc.

North America was the largest region in the marketing automation software market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the marketing automation software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the marketing automation software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The marketing automation software market includes revenues earned by entities by providing services such as automated email marketing, lead generation, customer segmentation, and campaign management. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Automation Software Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing automation software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for marketing automation software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing automation software market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of COVID-19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Deployment: Cloud-based Deployment; On-premise Deployment
  • 2) By Organization Size: Large Enterprises; Small And Medium Enterprises
  • 3) By Application: Campaign Management; Leading Management; Sales Enablement Programs; Analytics And Reporting Solutions; Other Applications
  • 4) By End User Vertical: Entertainment And Media; Financial Services; Government; Healthcare; Manufacturing; Retail; Other End-user Verticals
  • Companies Mentioned: Oracle Corporation; Salesforce.com Inc.; Adobe; HubSpot Inc.; J2 Global Inc.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Automation Software Market Characteristics

3. Marketing Automation Software Market Trends And Strategies

4. Marketing Automation Software Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Marketing Automation Software Market Size and Growth

  • 5.1. Global Marketing Automation Software Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Marketing Automation Software Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Marketing Automation Software Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Marketing Automation Software Market Segmentation

  • 6.1. Global Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Cloud-based Deployment
  • On-premise Deployment
  • 6.2. Global Marketing Automation Software Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Large Enterprises
  • Small And Medium Enterprises
  • 6.3. Global Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Campaign Management
  • Leading Management
  • Sales Enablement Programs
  • Analytics And Reporting Solutions
  • Other Applications
  • 6.4. Global Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Entertainment And Media
  • Financial Services
  • Government
  • Healthcare
  • Manufacturing
  • Retail
  • Other End-user Verticals

7. Marketing Automation Software Market Regional And Country Analysis

  • 7.1. Global Marketing Automation Software Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Marketing Automation Software Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Marketing Automation Software Market

  • 8.1. Asia-Pacific Marketing Automation Software Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Marketing Automation Software Market

  • 9.1. China Marketing Automation Software Market Overview
  • 9.2. China Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Marketing Automation Software Market

  • 10.1. India Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Marketing Automation Software Market

  • 11.1. Japan Marketing Automation Software Market Overview
  • 11.2. Japan Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Marketing Automation Software Market

  • 12.1. Australia Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Marketing Automation Software Market

  • 13.1. Indonesia Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Marketing Automation Software Market

  • 14.1. South Korea Marketing Automation Software Market Overview
  • 14.2. South Korea Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Marketing Automation Software Market

  • 15.1. Western Europe Marketing Automation Software Market Overview
  • 15.2. Western Europe Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Marketing Automation Software Market

  • 16.1. UK Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Marketing Automation Software Market

  • 17.1. Germany Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Marketing Automation Software Market

  • 18.1. France Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Marketing Automation Software Market

  • 19.1. Italy Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Marketing Automation Software Market

  • 20.1. Spain Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Marketing Automation Software Market

  • 21.1. Eastern Europe Marketing Automation Software Market Overview
  • 21.2. Eastern Europe Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Marketing Automation Software Market

  • 22.1. Russia Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Marketing Automation Software Market

  • 23.1. North America Marketing Automation Software Market Overview
  • 23.2. North America Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Marketing Automation Software Market

  • 24.1. USA Marketing Automation Software Market Overview
  • 24.2. USA Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Marketing Automation Software Market

  • 25.1. Canada Marketing Automation Software Market Overview
  • 25.2. Canada Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Marketing Automation Software Market

  • 26.1. South America Marketing Automation Software Market Overview
  • 26.2. South America Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Marketing Automation Software Market

  • 27.1. Brazil Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Marketing Automation Software Market

  • 28.1. Middle East Marketing Automation Software Market Overview
  • 28.2. Middle East Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Marketing Automation Software Market

  • 29.1. Africa Marketing Automation Software Market Overview
  • 29.2. Africa Marketing Automation Software Market, Segmentation By Deployment, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Marketing Automation Software Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Marketing Automation Software Market, Segmentation By End User Vertical, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Marketing Automation Software Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Automation Software Market Competitive Landscape
  • 30.2. Marketing Automation Software Market Company Profiles
    • 30.2.1. Oracle Corporation
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Salesforce.com Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Adobe
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. HubSpot Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. J2 Global Inc.
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Marketing Automation Software Market Other Major And Innovative Companies

  • 31.1. Zoho Corporation Pvt. Ltd.
  • 31.2. Klaviyo Inc.
  • 31.3. ActiveCampaign LLC
  • 31.4. SugarCRM Inc.
  • 31.5. SharpSpring Inc.
  • 31.6. ConvertKit LLC
  • 31.7. Campaign Monitor Pty Ltd.
  • 31.8. Ontraport Inc.
  • 31.9. Leadpages Inc.
  • 31.10. Autopilot HQ Inc.
  • 31.11. AWeber Systems Inc.
  • 31.12. EngageBay Inc.
  • 31.13. The Rocket Science Group LLC
  • 31.14. GetResponse Sp. z o.o.
  • 31.15. Sendinblue SAS

32. Global Marketing Automation Software Market Competitive Benchmarking

33. Global Marketing Automation Software Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Marketing Automation Software Market

35. Marketing Automation Software Market Future Outlook and Potential Analysis

  • 35.1 Marketing Automation Software Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Marketing Automation Software Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Marketing Automation Software Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer