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市場調查報告書
商品編碼
1481951
歐洲視覺化和 3D 渲染軟體市場預測至 2030 年 - 區域分析 - 按應用程式、部署和最終用戶Europe Visualization & 3D Rendering Software Market Forecast to 2030 - Regional Analysis - by Application, Deployment, and End User |
歐洲視覺化和3D渲染軟體市場預計將從2022年的8.1608億美元成長到2030年的36.9337億美元。
遊戲和攝影需求激增推動歐洲視覺化和 3D 渲染軟體市場
雖然數位化的興起、新遊戲技術的可訪問性增強和方便用戶使用性推動了遊戲產業的發展,但 3D 建模卻徹底改變了遊戲產業。根據歐洲遊戲和博彩協會(EGBA)的資料,2021年歐洲電競遊戲收入達1億美元。幾乎所有高階遊戲都部署 3D 或使用 3D 資產。透過 3D 技術,遊戲變得更加真實和誘人。
為了讓玩家完全沉浸在虛擬世界中,場景、道具和人物應該看起來很真實。 3D 渲染有助於改善圖形效果。最初,3D 設計工具被遊戲開發商廣泛用於開發 PC 和遊戲機遊戲。然而,由於行動微處理器處理能力的不斷提高,開發人員正在行動遊戲產業中使用 3D 設計工具。此外,智慧型手機的價格不斷提高以及網路服務在全球範圍內的日益普及也隨之推動了手機遊戲產業的蓬勃發展。此外,隨著藝電(Electronic Arts) 和動視暴雪(Activision Blizzard) 等遊戲巨頭宣布比以往任何時候都更高的同比收入和更大的市場滲透率,COVID-19 大流行極大地推動了遊戲行業的發展。
電影和遊戲產業已經變得依賴電腦生成的圖像來獲得真實的體驗。動畫和電影是 3D 設計工具的重要應用之一。長期以來,3D設計工具在動畫和電影中都得到了廣泛的應用。然而,全球科幻類型的成長趨勢導致 3D 設計工具的採用率不斷上升。內容創作產業、小型製作公司和個人專業人士在更廣泛的層面上使用 3D 設計工具。同時,全球中小型企業擴大部署動畫廣告內容也推動了視覺化和 3D 渲染軟體市場的成長。
歐洲視覺化和 3D 渲染軟體市場概述
在歐盟運作的產業面臨持續的壓力,需要跟上不斷變化的技術格局。技術滲透率的不斷提高導致設計和建造所需基礎設施或產品變得更加複雜。為了了解並簡化設計和模型建立流程,各行業的公司大力投資 IT 產品,以促進互動式設計和創新理念的視覺化。歐洲也是高精度工業產品的中心,主要應用於醫療保健、製藥、汽車、能源和電力、基礎設施和建築以及半導體和電子產業。因此,歐洲不斷發展的工業化是推動視覺化和 3D 渲染工具等設計和工程解決方案採用的主要因素之一。此外,向人工智慧的大規模轉變,尤其是Google、惠普和 IBM 等科技巨頭的轉變,進一步推動了視覺化和 3D 渲染軟體市場的成長。 2022 年 2 月,達梭系統宣布推出“永續創新智慧”,這是一種生命週期評估工具,可幫助企業減少其生產的商品、資源和流程對環境的影響,同時促進循環經濟。此基於雲端的解決方案完全整合到達索系統 3DEXPERIENCE 平台並涵蓋整個價值鏈,將超過 18,000 個工業和農業流程影響的 Ecoinvent 資料庫整合到虛擬設計、產品開發、製造工程、營運和物流中。因此,所有上述因素都在推動歐洲視覺化和 3D 渲染軟體市場的成長。
歐洲視覺化和 3D 渲染軟體市場收入及 2030 年預測(百萬美元)
歐洲視覺化和 3D 渲染軟體市場細分
歐洲視覺化和 3D 渲染軟體市場分為應用程式、部署、最終用戶和國家。
根據應用,歐洲視覺化和 3D 渲染軟體市場分為培訓模擬、行銷和廣告、視訊遊戲、產品視覺化和建築視覺化。 2022 年,建築視覺化領域在歐洲視覺化和 3D 渲染軟體市場中佔據最大佔有率。
根據部署,歐洲視覺化和 3D 渲染軟體市場分為本地和雲端。 2022 年,本地部署細分市場在歐洲視覺化和 3D 渲染軟體市場中佔據更大佔有率。
根據最終用戶,歐洲視覺化和 3D 渲染軟體市場分為媒體和娛樂、建築和施工、設計和工程、醫療保健等。 2022 年,建築和施工領域在歐洲視覺化和 3D 渲染軟體市場中佔據最大佔有率。
根據國家/地區,歐洲視覺化和 3D 渲染軟體市場分為法國、德國、英國、義大利、西班牙和歐洲其他地區。 2022 年,英國在歐洲視覺化和 3D 渲染軟體市場佔據主導地位。
Act-3D、Autodesk Inc、Chaos Group、Christie Digital Systems、Dassault Systemes SE、Luxion Inc.、Next Limit、NVIDIA Corp 和 Thea Render by Altair 是歐洲視覺化和 3D 渲染軟體市場的領先公司。
The Europe visualization & 3D rendering software market is expected to grow from US$ 816.08 million in 2022 to US$ 3,693.37 million by 2030. It is estimated to grow at a CAGR of 20.8% from 2022 to 2030.
Surge in Demand for Gaming and Videography Fuels Europe Visualization & 3D Rendering Software Market
While the rise in digitalization, increased accessibility, and user-friendliness of newer gaming technologies have driven the gaming industry, 3D modeling has revolutionized it. According to the European Gaming and Betting Association (EGBA) data, e-sports gaming revenues in Europe reached US $ 0.1 billion in 2021. In November 2022, the German Games Industry Association invested USD 20.0 million in the development of the German gaming sector. Almost every high-end game deploys 3D or uses 3D assets. Games have become more realistic and enticing through 3D technologies.
In order to indulge a gamer entirely in the virtual world, the scenes, props, and people should seem realistic. 3D rendering helps in improving graphics. Initially, 3D designing tools were widely used by game developers to develop PC and console games. However, due to the incremental advancement in processing capacities of mobile microprocessors, developers are using 3D designing tools in the mobile gaming industry. Moreover, increasing affordability of smartphones and growing penetration of internet services worldwide have subsequently flourished the mobile gaming industry. Further, the COVID-19 pandemic propelled the gaming industry substantially as gaming giants, such as Electronic Arts and Activision Blizzard, announced higher year-on-year revenues and greater market penetration than ever before.
Film and gaming industries have become dependent on computer-generated images for a realistic experience. Animation and movies are one of the significant applications of 3D designing tools. For long, 3D designing tools have been widely used in animation and movies. However, the growing trend of the sci-fi genre worldwide has resulted in the rising adoption of 3D designing tools. The content creation industry, small production houses, and individual professionals utilize 3D designing tools at a broader level. Meanwhile, the growing deployment of animated advertisement content by small and medium businesses worldwide is also propelling the visualization and 3D rendering software market growth.
Europe Visualization & 3D Rendering Software Market Overview
Industries operating in the EU are under continuous pressure to stay at par with the dynamically transforming technology landscape. This increasing technology penetration has resulted in complications in designing and building the desired infrastructures or products. To understand the designing and model-building process and streamline the same, companies from various industries heavily invest in IT offerings that facilitate interactive designing and visualization of innovative ideas. Europe is also a hub of high-precision industrial goods, having prime applications in the healthcare, pharmaceuticals, automotive, energy & power, infrastructure & construction, and semiconductors & electronics sectors. Thus, the growing industrialization in Europe is one of the major factors driving the adoption of designing and engineering solutions, such as visualization and 3D rendering tools. Also, the massive shift toward AI, particularly by tech giants such as Google, Hewlett Packard, and IBM, has further propelled the growth of the visualization and 3D rendering software market. In February 2022, Dassault Systemes announced the debut of "Sustainable Innovation Intelligence," a life cycle assessment tool that helps businesses reduce the environmental consequences of the goods, resources, and processes they generate, simultaneously promoting the circular economy. The cloud-based solution, which is fully integrated into Dassault Systemes 3DEXPERIENCE platform and covers the entire value chain, integrates the ecoinvent database on the impacts of over 18,000 industrial and agricultural processes into virtual design, product development, manufacturing engineering, operations, and logistics. Thus, all the aforementioned factors are driving the visualization and 3D rendering software market growth in Europe.
Europe Visualization & 3D Rendering Software Market Revenue and Forecast to 2030 (US$ Million)
Europe Visualization & 3D Rendering Software Market Segmentation
The Europe visualization & 3D rendering software market is segmented into application, deployment, end user, and country.
Based on application, the Europe visualization & 3D rendering software market is segmented into training simulation, marketing and advertisement, video games, product visualization, and architectural visualization. The architectural visualization segment held the largest share of the Europe visualization & 3D rendering software market in 2022.
Based on deployment, the Europe visualization & 3D rendering software market is segmented into on-premise and cloud. The on-premise segment held a larger share of the Europe visualization & 3D rendering software market in 2022.
Based on end user, the Europe visualization & 3D rendering software market is segmented into media and entertainment, architecture and construction, design and engineering, healthcare, and others. The architecture and construction segment held the largest share of the Europe visualization & 3D rendering software market in 2022.
Based on country, the Europe visualization & 3D rendering software market is segmented into France, Germany, the UK, Italy, Spain, and the Rest of Europe. The UK dominated the Europe visualization & 3D rendering software market in 2022.
Act-3D, Autodesk Inc, Chaos Group, Christie Digital Systems, Dassault Systemes SE, Luxion Inc., Next Limit, NVIDIA Corp, and Thea Render by Altair are some of the leading companies operating in the Europe visualization & 3D rendering software market.