市場調查報告書
商品編碼
1562415
亞太地區糖霜和糖霜市場預測至 2030 年 - 區域分析 - 按類型(糖霜和糖霜)、類別(無麩質和傳統)和配銷通路(超市和大賣場、專賣店、在線零售等)Asia Pacific Icing and Frosting Market Forecast to 2030 - Regional Analysis - by Type (Icing and Frosting), Category (Gluten-Free and Conventional), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others) |
2022年,亞太地區糖霜和糖霜市場價值為11.9336億美元,預計到2030年將達到18.2836億美元;預計2022年至2030年複合年成長率為5.5%。
電子商務的擴張推動亞太地區糖霜和糖衣市場
電子商務的擴張預計將為糖霜和糖霜市場提供巨大的成長機會,改變消費者獲取和購買這些產品的方式。電子商務平台提供的便利性和可及性將糖霜和糖霜製造商的影響力擴大到了更廣泛的消費者群體。消費者現在可以輕鬆地在線上瀏覽、比較和購買各種產品,消除了地理障礙。這種可及性的增加使成熟的製造商受益,並為較小或利基市場的參與者打開了進入市場並接觸全球受眾的大門。有亞馬遜等各種網路平台、超市和大賣場的網路平台、各種品牌和公司的網路商店,人們可以輕鬆地購買糖霜和糖霜產品。
數位市場允許製造商展示其整個產品系列,提供有關成分、口味和用途的詳細資訊。在消費者越來越意識到食品品質和來源的市場中,這種透明度至關重要。透過電子商務,糖霜和糖霜製造商可以向消費者宣傳其產品的獨特之處,強調優質原料、手工藝和創新口味等因素。這種透明度可以建立消費者信任,有助於提高品牌忠誠度和重複購買。
糖霜和糖霜市場的電子商務擴張與在線購買烘焙原料的更廣泛趨勢相一致。隨著消費者越來越習慣在線購買雜貨和烘焙用品,製造商可以提供訂閱服務、捆綁交易和獨家線上促銷。電子商務平台為行銷和促銷活動提供了多功能空間,使製造商能夠與受眾互動、接收回饋並根據不斷變化的消費者偏好自訂產品。
電子商務平台的數據驅動性質使糖衣和糖霜製造商能夠收集有關消費者行為和偏好的寶貴見解。透過分析線上購買模式和客戶評論,製造商可以改變策略,完善產品供應,並快速回應新興趨勢。
透過電子商務交易產生的大量資料使製造商能夠做出明智的決策,最佳化其供應鏈,並提高滿足消費者需求的整體效率。數據驅動決策的機會使電子商務成為動態糖衣和糖霜市場中成長和適應的策略途徑。
亞太地區糖霜和糖霜市場概覽
在亞太地區,文化變遷、消費者口味不斷變化以及西式甜點日益流行等因素共同影響了糖霜和糖霜需求的激增。在許多亞洲國家,隨著可支配所得的增加,中產階級人口也增加。這種人口結構的轉變增加了人們對優質和縱享美食體驗的興趣,包括裝飾有美麗和美味糖衣的烘焙食品。隨著生活方式變得更加富裕,對家庭烘焙、視覺吸引力和美味甜點的需求不斷擴大,推動了該地區的糖霜和糖霜市場。
此外,食品趨勢的全球化,特別是西餐的影響,極大地影響了亞太地區的消費者偏好。西式蛋糕、紙杯蛋糕和糕點越來越受歡迎,尤其是在城市地區。這導致對高品質糖霜和糖霜產品的需求更大,這些產品複製了通常與西式甜點相關的複雜設計和口味。該地區的製造商和零售商正在響應這一趨勢,提供多種糖霜選擇,以滿足亞洲消費者不斷變化的口味。
導致亞太地區糖霜和糖霜需求激增的另一個因素是慶祝活動和節日的文化意義。許多亞洲文化都非常強調慶祝活動和公共聚會,通常伴隨著甜點。在這些慶祝活動中增強傳統和現代甜點呈現的願望增加了對裝飾性糖霜和糖霜的需求。這種文化層面,加上烘焙作為一種愛好的日益普及,為亞太地區糖霜和糖霜市場的成長創造了有利的環境。
亞太地區糖霜和糖霜市場收入及 2030 年預測(百萬美元)
亞太地區糖霜和糖霜市場細分
亞太地區糖霜和糖霜市場分為類型、類別、配銷通路和國家。
根據類型,亞太地區糖霜和糖霜市場分為糖霜和糖霜。 2022 年,糖霜細分市場在亞太地區糖霜和糖霜市場中佔據更大佔有率。
就類別而言,亞太地區糖霜和糖霜市場分為無麩質糖霜和傳統糖霜。 2022 年,傳統細分市場在亞太地區糖霜和糖霜市場中佔據更大佔有率。
依配銷通路分類,亞太地區糖霜和糖霜市場分為超市和大賣場、專賣店、網路零售等。 2022 年,超市和大賣場細分市場佔據亞太地區最大的糖霜和糖霜市場。
依國家分類,亞太地區糖霜和糖霜市場分為澳洲、印度、中國、日本、韓國和亞太其他地區。 2022 年,亞太地區其他地區主導了亞太地區糖霜和糖霜市場佔有率。
General Mills Inc、Dr. Oetker (UK) Ltd、Cake Craft Factory LLC 和 Rich Products Corp 是亞太地區糖霜和糖霜市場的一些領先公司。
The Asia Pacific icing and frosting market was valued at US$ 1,193.36 million in 2022 and is expected to reach US$ 1,828.36 million by 2030; it is estimated to register a CAGR of 5.5% from 2022 to 2030.
Expansion of E-Commerce Boosts Asia Pacific Icing and Frosting Market
The expansion of e-commerce is expected to offer significant growth opportunities in the icing and frosting market, transforming how consumers access and purchase these products. Convenience and accessibility offered by e-commerce platforms have expanded the reach of icing and frosting manufacturers to a broader consumer base. Consumers can now easily browse, compare, and purchase various products online, eliminating geographical barriers. This increased accessibility benefits established manufacturers and opens doors for smaller or niche players to enter the market and reach a global audience. There are various online platforms such as Amazon, online platforms of supermarkets and hypermarkets, online stores of various brands and companies, where people can easily buy icing and frosting products.
The digital marketplace allows manufacturers to showcase their entire product range, providing detailed information about ingredients, flavors, and usage. This transparency is essential in a market where consumers are increasingly conscious of the quality and origin of their food products. Through e-commerce, icing and frosting manufacturers can educate consumers about the unique aspects of their products, emphasizing factors such as premium ingredients, artisanal craftsmanship, and innovative flavors. This transparency can build consumer trust, contributing to brand loyalty and repeat purchases.
The e-commerce expansion in the icing and frosting market aligns with the broader trend of online shopping for baking ingredients. As consumers become more comfortable purchasing groceries and baking supplies online, manufacturers can offer subscription services, bundle deals, and exclusive online promotions. E-commerce platforms provide a versatile space for marketing and promotional activities, enabling manufacturers to engage with their audience, receive feedback, and tailor their offerings to evolving consumer preferences.
The data-driven nature of e-commerce platforms allows icing and frosting manufacturers to gather valuable insights into consumer behavior and preferences. By analyzing online purchasing patterns and customer reviews, manufacturers can change their strategies, refine their product offerings, and respond to emerging trends swiftly.
The wealth of data generated through e-commerce transactions empowers manufacturers to make informed decisions, optimize their supply chains, and enhance overall efficiency in meeting consumer demands. The opportunity for data-driven decision-making positions e-commerce as a strategic avenue for growth and adaptation in the dynamic icing and frosting market.
Asia Pacific Icing and Frosting Market Overview
In Asia Pacific, the surge in demand for icing and frosting is influenced by a combination of cultural shifts, evolving consumer tastes, and the growing popularity of Western-style desserts. There is a rise in the middle-class population with increasing disposable income in many Asian countries. This demographic shift has increased interest in premium and indulgent food experiences, including baked goods decorated with beautiful and flavorful icing. As lifestyles become more affluent, the demand for home-baked, visually appealing, and gourmet desserts has expanded, driving the icing and frosting market in the region.
Additionally, the globalization of food trends, particularly the influence of Western cuisine, has significantly shaped consumer preferences in Asia Pacific. Western-style cakes, cupcakes, and pastries have become increasingly popular, especially in urban areas. This has led to a greater demand for high-quality icing and frosting products that replicate the intricate designs and flavors commonly associated with Western desserts. Manufacturers and retailers in the region are responding to this trend by offering a diverse range of icing options to cater to the evolving palate of Asian consumers.
Another factor contributing to the surge in demand for icing and frosting in Asia Pacific is the cultural significance of celebrations and festivals. Many Asian cultures strongly emphasize festivities and communal gatherings, often accompanied by sweet treats. The desire to enhance the presentation of traditional and modern desserts during these celebrations has increased the demand for decorative icing and frosting. This cultural aspect, coupled with the rising popularity of baking as a hobby, has created a favorable environment for the growth of the icing and frosting market in Asia Pacific.
Asia Pacific Icing and Frosting Market Revenue and Forecast to 2030 (US$ Million)
Asia Pacific Icing and Frosting Market Segmentation
The Asia Pacific icing and frosting market is categorized into type, category, distribution channel, and country.
Based on type, the Asia Pacific icing and frosting market is bifurcated into icing and frosting. The frosting segment held a larger Asia Pacific icing and frosting market share in 2022.
In terms of category, the Asia Pacific icing and frosting market is bifurcated into gluten-free and conventional. The conventional segment held a larger Asia Pacific icing and frosting market share in 2022.
By distribution channel, the Asia Pacific icing and frosting market is divided into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest Asia Pacific icing and frosting market share in 2022.
By country, the Asia Pacific icing and frosting market is segmented into Australia, India, China, Japan, South Korea, and the Rest of Asia Pacific. The Rest of Asia Pacific dominated the Asia Pacific icing and frosting market share in 2022.
General Mills Inc, Dr. Oetker (UK) Ltd, Cake Craft Factory LLC, and Rich Products Corp are some of the leading companies operating in the Asia Pacific icing and frosting market.