市場調查報告書
商品編碼
1592661
亞太地區語音支付市場至 2030 年預測 - 區域分析 - 按組件(軟體和硬體)、企業規模(大型企業和中小企業)和行業(BFSI、汽車、醫療保健、零售、政府等)Asia Pacific Voice-Based Payments Market Forecast to 2030 - Regional Analysis - by Component (Software and Hardware), Enterprise Size (Large Enterprises and SMEs), and Industry (BFSI, Automotive, Healthcare, Retail, Government, and Others) |
2022年亞太語音支付市值為15.3249億美元,預計2030年將達到37.4394億美元;預計2022年至2030年複合年成長率為11.8%。
人工智慧 (AI) 的採用推動亞太地區語音支付市場的發展
人工智慧 (AI) 具有執行與人類思維相關的認知功能的能力,提供了一系列可以增強和最佳化基於語音的支付系統的功能。人工智慧驅動的語音助理可以使用演算法來更好地理解和解釋用戶命令,從而帶來更準確和無縫的基於語音的支付體驗。這可以提高用戶滿意度並增加基於語音的支付解決方案的採用。人工智慧也有助於增強語音支付的安全性。透過分析模式和行為,人工智慧演算法可以偵測和防止詐欺活動,為使用者提供額外的保護層。這可以幫助建立對基於語音的支付系統的信任,鼓勵更多的人採用這種支付方式。因此,人工智慧的採用預計將為語音支付市場帶來重大機會。
亞太地區語音支付市場概況
亞太地區語音支付市場進一步細分為澳洲、中國、日本、印度、韓國和亞太其他地區。亞太地區各國政府在推動數位支付方式方面發揮了積極作用,特別是在新興市場。這些努力旨在推動經濟成長、減少現金使用並增強金融包容性。例如,印度政府推出了巴拉特貨幣介面(BHIM)和統一支付介面(UPI)等開創性政策和舉措,使數位支付對其公民來說更加容易和方便。同樣,日本政府正在推動從現金主導的社會向數位交易驅動的經濟轉型。 2022年9月,日本政府宣佈到2023年實施企業無需透過銀行帳戶即可數位化支付薪資的系統。例如,2023 年 9 月,印度國家支付公司 (NPCI) 在 UPI 上推出了新的付款選項,包括基於語音的交易。印度儲備銀行(RBI)行長在全球金融科技節宣布 NPCI 推出此產品。因此,政府措施和語音支付方式的推出正在推動亞太地區語音支付市場的成長。
亞太地區語音支付市場收入及 2030 年預測(百萬美元)
亞太地區語音支付市場區隔
亞太地區語音支付市場按組成部分、企業規模、產業和國家進行分類。
根據組件,亞太語音支付市場分為軟體和硬體。到 2022 年,軟體領域將佔據更大的市場佔有率。
從企業規模來看,亞太語音支付市場分為大型企業和中小企業。 2022年,大型企業細分市場佔據更大的市場佔有率。
按行業分類,亞太地區語音支付市場分為 BFSI、汽車、醫療保健、零售、政府等。 BFSI 細分市場在 2022 年佔據最大的市場佔有率。
依國家/地區分類,亞太地區語音支付市場分為中國、印度、日本、韓國、澳洲和亞太其他地區。 2022年,中國在亞太語音支付市場佔有率中佔據主導地位。
Amazon.com Inc、Cerence Inc、Google LLC、華為技術有限公司、印度國家支付公司 (NPCI)、NCR VOYIX Corp、PayPal Holdings Inc 和 PCI Pal 是亞太地區語音營運領域的一些領先公司支付市場。
The Asia Pacific voice-based payments market was valued at US$ 1,532.49 million in 2022 and is expected to reach US$ 3,743.94 million by 2030; it is estimated to register a CAGR of 11.8% from 2022 to 2030.
Adoption of Artificial Intelligence (AI) Boosts Asia Pacific Voice-Based Payments Market
Artificial intelligence (AI), with its ability to perform cognitive functions associated with human minds, offers a range of capabilities that can enhance and optimize voice-based payment systems. AI-powered voice assistants can use algorithms to understand better and interpret user commands, leading to more accurate and seamless voice-based payment experiences. This can enhance user satisfaction and increase the adoption of voice-based payment solutions. AI can also contribute to enhanced security in voice-based payments. By analyzing patterns and behaviors, AI algorithms can detect and prevent fraudulent activities, providing an additional layer of protection for users. This can help build trust in voice-based payment systems, encouraging more individuals to adopt this payment method. Therefore, the adoption of AI is expected to present significant opportunities for the voice-based payments market.
Asia Pacific Voice-Based Payments Market Overview
The Asia Pacific voice-based payment market is further segmented into Australia, China, Japan, India, South Korea, and the Rest of Asia Pacific. Governments of various countries in Asia Pacific have played a proactive role in advancing digital payment methods, especially in emerging markets. These efforts are aimed at driving economic growth, reducing cash usage, and enhancing financial inclusion. For instance, the Government of India has introduced pioneering policies and initiatives such as the Bharat Interface for Money (BHIM) and Unified Payments Interface (UPI), making digital payments more accessible and convenient for its citizens. Similarly, the Japanese government is promoting the transition from a cash-dominated society to a digital transactions-driven economy. In September 2022, the Japanese government announced the implementation of a system for companies to digitally pay their salaries without going through bank accounts by 2023. Also, various companies in Asia Pacific are launching voice-based payment methods. For example, in September 2023, the National Payments Corporation of India (NPCI) launched new payment options on UPI, including voice-based transactions. The governor of the Reserve Bank of India (RBI) announced the launch of this product by the NPCI at the Global Fintech Festival. Therefore, government initiatives and the launch of voice-based payment methods are fueling the voice-based payment market growth in Asia Pacific.
Asia Pacific Voice-Based Payments Market Revenue and Forecast to 2030 (US$ Million)
Asia Pacific Voice-Based Payments Market Segmentation
The Asia Pacific voice-based payments market is categorized into component, enterprise size, industry, and country.
Based on component, the Asia Pacific voice-based payments market is segmented into software and hardware. The software segment held a larger market share in 2022.
In terms of enterprise size, the Asia Pacific voice-based payments market is segmented into large enterprises and SMEs. The large enterprises segment held a larger market share in 2022.
Based on industry, the Asia Pacific voice-based payments market is segmented into BFSI, automotive, healthcare, retail, government, and others. The BFSI segment held the largest market share in 2022.
By country, the Asia Pacific voice-based payments market is segmented into China, India, Japan, South Korea, Australia, and the Rest of Asia Pacific. China dominated the Asia Pacific voice-based payments market share in 2022.
Amazon.com Inc, Cerence Inc, Google LLC, Huawei Technologies Co Ltd, National Payments Corporation of India (NPCI), NCR VOYIX Corp, PayPal Holdings Inc, and PCI Pal are some of the leading companies operating in the Asia Pacific voice-based payments market.