市場調查報告書
商品編碼
1597161
北美 AR 波導市場預測至 2031 年 - 區域分析 - 按類型(幾何波導、全像波導和衍射波導)和應用(消費電子、工業、軍事等)North America AR Waveguide Market Forecast to 2031 - Regional Analysis - by Type (Geometric Waveguide, Holographic Waveguide, and Diffractive Waveguide) and Application (Consumer Electronics, Industrial, Military, and Others) |
2023年北美AR波導市場估值為2.0204億美元,預計到2031年將達3.4383億美元;預計2023年至2031年複合年成長率為6.9%。
對基於 AR 的設備日益成長的需求推動了北美 AR 波導市場
各行業對基於 AR 的設備的需求正在迅速成長,包括醫療保健、汽車和娛樂等。據視覺商務公司 Three Kit Inc. 稱,預計到 2024 年底,AR 市場將達到 500 億美元。度。企業正在利用 AR 提供沉浸式產品演示、虛擬試穿體驗、互動式培訓模組和增強的客戶支援服務,從而為消費者提供增強的客戶體驗。隨著大型科技公司加大對擴增實境的投資,基於 AR 的設備預計將成為日常生活的一部分。 2020 年 2 月,Facebook(現為 Meta)收購了 Scape,這是一家擴增實境公司,致力於創建實體世界的數位 3D 表示。因此,各行業對基於 AR 的設備的需求不斷成長,推動了對先進波導技術的需求,從而推動了 AR 波導市場的發展。
北美AR波導市場概況
北美AR波導市場分為美國、加拿大和墨西哥。擴增實境 (AR) 在北美的各個領域越來越受歡迎,包括遊戲和娛樂、工業應用和醫療保健。這種需求對使 AR 眼鏡發揮作用的關鍵組件(例如波導)提出了要求。此外,北美是全球幾家最大科技巨頭的所在地,例如Google和Facebook,它們都在積極開發AR產品。因此,這些公司擴大投資於 AR 相關的研發,從而推動了 AR 波導市場的擴張。
北美各地的多家新創公司和老牌企業都參與了 AR 波導的開發。例如,2024年4月,Vuzix公司推出了Vuzix Shield智慧安全眼鏡。 Shield 最初推出了專注於開發人員和研究人員的有限履行策略。例如,2023年5月,XR波導開發商Dispelix與著名的小型化LED光引擎開發商Avegant合作推出了一款共同執行的參考顯示模組。此次合作展示了 AR 眼鏡,在穿戴式裝置中具有消費者就緒的視覺品質。設計基於 Dispelix Selva(一種薄、輕、亮的 LED 波導組合器)和 Avegant 的最新光引擎 AG-30L2,其占地面積明顯低於上一代引擎。設計中使用的組件性能優異,可以大量生產。因此,該地區參與者的此類舉措推動了 AR 波導市場的發展。
北美 AR 波導市場營收及 2031 年預測(百萬美元)
北美AR波導市場細分
北美 AR 波導市場按類型、應用和國家/地區進行分類。
根據類型,北美AR波導市場分為幾何波導、全像波導和衍射波導。幾何波導細分市場在 2023 年佔據最大的市場佔有率。
按應用分類,北美 AR 波導市場分為消費性電子、工業、軍事等。 2023 年,消費性電子領域佔據最大的市場佔有率。
按國家/地區分類,北美 AR 波導市場分為美國、加拿大和墨西哥。 2023年,美國在北美AR波導市場佔有率中佔據主導地位。
DigiLens Inc、Dispelix、Goertek Inc、Lumus、Optinvent 和 WaveOptics Ltd 是北美 AR 波導市場的一些領先公司。
The North America AR waveguide market was valued at US$ 202.04 million in 2023 and is expected to reach US$ 343.83 million by 2031; it is estimated to record a CAGR of 6.9% from 2023 to 2031.
Increasing Demand for AR-based Devices Fuels North America AR Waveguide Market
The demand for AR-based devices is rapidly increasing across various industries, including healthcare, automobile, and entertainment, among others. According to Three Kit Inc., a visual commerce firm, it is estimated that the AR market will reach US$ 50 billion by the end of 2024. Advancements in AR content development and software tools have enabled the creation of compelling and interactive AR experiences, driving consumer engagement and brand recognition. Businesses are leveraging AR to deliver immersive product demonstrations, virtual try-on experiences, interactive training modules, and enhanced customer support services, thereby offering consumers an enhanced customer experience. As big tech invests more in augmented reality, AR-based devices are anticipated to become an integrated part of everyday life. In February 2020, Facebook (now Meta) acquired Scape, an augmented reality business that is creating a digital 3D representation of the physical world. Therefore, the growing demand for AR-based devices across various industries fuels the need for advanced waveguide technology, which drives the AR waveguide market.
North America AR Waveguide Market Overview
The North American AR waveguide market is segmented into the US, Canada, and Mexico. Augmented reality (AR) is becoming popular in North America across various sectors, including gaming & entertainment, industrial applications, and healthcare. This demand creates a requirement for key components that enable AR glasses to function, for example, waveguides. Further, North America is home to a few of the world's largest technology giants, such as Google and Facebook, which are actively developing AR products. As a result, these companies are increasingly investing in research and development associated with AR, which fuels the expansion of the AR waveguide market.
Various startups and established players across North America are involved in the development of AR waveguides. For example, in April 2024, Vuzix Corporation launched the Vuzix Shield smart safety glasses. Shield initially launched with a limited fulfillment strategy that was focused on developers and researchers. For example, in May 2023, Dispelix, a waveguide developer for XR, along with Avegant, a renowned developer of miniaturized LED light engines, launched a jointly executed reference display module. This collaboration showcases AR glasses with consumer-ready visual quality in wearables. The design is based on Dispelix Selva-a thin, light, and bright LED waveguide combiner-and Avegant's latest light engine, AG-30L2, which has a significantly lower footprint than the previous-generation engine. The components used in the design are high-performing and can be mass-manufactured. Thus, such initiatives by the players in the region drive the AR waveguide market.
North America AR Waveguide Market Revenue and Forecast to 2031 (US$ Million)
North America AR Waveguide Market Segmentation
The North America AR waveguide market is categorized into type, application, and country.
Based on type, the North America AR waveguide market is segmented into geometric waveguide, holographic waveguide, and diffractive waveguide. The geometric waveguide segment held the largest market share in 2023.
By application, the North America AR waveguide market is segmented into consumer electronics, industrial, military, and others. The consumer electronics segment held the largest market share in 2023.
By country, the North America AR waveguide market is segmented into the US, Canada, and Mexico. The US dominated the North America AR waveguide market share in 2023.
DigiLens Inc, Dispelix, Goertek Inc, Lumus, Optinvent, and WaveOptics Ltd are some of the leading companies operating in the North America AR waveguide market.